Research classified by Journal of Economic Literature (JEL) codes
Top JEL
/ M: Business Administration and Business Economics; Marketing; Accounting; Personnel Economics
/ / M3: Marketing and Advertising
/ / / M31: Marketing
2013
- Roxana Dumitriu, 2013, "Brand Policy Instruments:Contributions To Brandequity," Annals of University of Craiova - Economic Sciences Series, University of Craiova, Faculty of Economics and Business Administration, volume 1, issue 41, pages 166-173.
- Claudia BOBALCA, 2013, "Study Of Customers’ Loyalty: Dimensions And Facets," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, volume 0, issue 1, pages 104-114, May.
- Carmen IORDACHE, 2013, "Shapes And Tourism Development Strategies Of Urban Area," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, volume 0, issue 1, pages 115-122, May.
- Alina MOROSANU, 2013, "Empirical Study Of Different Factors Effects On Articles Publication Regarding Survey Interviewer Characteristics Using Multilevel Regression Model," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, volume 0, issue 1, pages 141-156, May.
- Lavinia DOVLEAC & Marius BALASESCU, 2013, "Particularities Of Marketing Decisions For Innovative Companies From High-Tech Industry," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, volume 0, issue 1, pages 157-172, May.
- Tudor NISTORESCU & Catalin Mihail BARBU & Roxana DUMITRIU, 2013, "Trademark Vs Brand: A Conceptual Approach," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, volume 0, issue 1, pages 29-37, May.
- Elena BERTEA & Adriana ZAIT, 2013, "Scale Validity In Exploratory Stages Of Research," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, volume 0, issue 1, pages 38-46, May.
- Adina Constantinescu & Tudor NISTORESCU, 2013, "The Online Communication Mix For Tourism Destinations Study Case On Romanian Tourism Destinations," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, volume 0, issue 1, pages 58-70, May.
- Shahriar AZIZI & Shahram Jamali KAPAK, 2013, "Factors Affecting Overall Brand Equity: The Case Of Shahrvand Chain Store," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, volume 0, issue 1, pages 91-103, May.
- Christel de LASSUS & Maria MERCANTI-GUERIN, 2013, "I Buy Your Product When I Feel I Know You: Using Blog Disclosure To Influence Consumers," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, volume 0, issue 2, pages 209-224, November.
- Ovidiu I. MOISESCU, 2013, "An Empirical Investigation Of The Relationship Between Demographics And The Usage And Perceived Credibility Of Sources Of Information On Accommodation Providers," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, volume 0, issue 2, pages 225-236, November.
- Timothy J. CRADER & Stephen M. BROWN, 2013, "Team Selling And Customer Satisfaction In The Mission Critical Sector: A Case Study Of Eyp Mission Critical Facilities Inc," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, volume 0, issue 2, pages 248-254, November.
- Corina Paula TARTA, 2013, "The Perception Of Young Romanians On Experiential Marketing," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, volume 0, issue 2, pages 311-321, November.
- Assist. Dr.N.Udaya Bhaskar & Assist.P. Uma Mahesari Devi PhD Student & Assist.Dr. K.Aparna & Prof.B. Raja Shekhar, 2013, "Critical Factors Of Apparel Retail Service Quality-A Case Study Of Select State In India," Revista Tinerilor Economisti (The Young Economists Journal), University of Craiova, Faculty of Economics and Business Administration, volume 1, issue 21, pages 157-167, NOVEMBER.
- Lect. Steliana Busuioceanu, Ph.D., 2013, "Characteristic Features Of The Marketing In The Accounting Profession," Revista Tinerilor Economisti (The Young Economists Journal), University of Craiova, Faculty of Economics and Business Administration, volume 1, issue 21, pages 65-74, NOVEMBER.
- Nic S. Terblanche, 2013, "The influence of value on loyalty in the supermarket industry," Acta Oeconomica, Akadémiai Kiadó, Hungary, volume 63, issue 2, pages 185-200, June.
- Iacob Cătoiu & Mihai Țichindelean, 2013, "Using Discriminant Analysis In Relationship Marketing," Annales Universitatis Apulensis Series Oeconomica, Faculty of Sciences, "1 Decembrie 1918" University, Alba Iulia, volume 2, issue 15, pages 1-36.
- Claudia Moisă & Andreea Muntean, 2013, "The Opinion Of Public Authorities Regarding Toursim Development In Alba County," Annales Universitatis Apulensis Series Oeconomica, Faculty of Sciences, "1 Decembrie 1918" University, Alba Iulia, volume 2, issue 15, pages 1-37.
- Andreea Muntean & Carmen Pastiu & Silvia Maican, 2013, "Cultural Marketing Implications On Alba County Development," Annales Universitatis Apulensis Series Oeconomica, Faculty of Sciences, "1 Decembrie 1918" University, Alba Iulia, volume 2, issue 15, pages 1-38.
- Carmen Adina Pastiu, 2013, "Green Purchase Intentions Of Romanian Consumers," Annales Universitatis Apulensis Series Oeconomica, Faculty of Sciences, "1 Decembrie 1918" University, Alba Iulia, volume 2, issue 15, pages 1-39.
- Janetta Sîrbu, 2013, "Tourist Services Consumer Satisfaction (Cruises)," Annales Universitatis Apulensis Series Oeconomica, Faculty of Sciences, "1 Decembrie 1918" University, Alba Iulia, volume 2, issue 15, pages 1-40.
- Călin Vegheş & Mihai Orzan & Carmen Acatrinei & Diana Dugulan, 2013, "Exploring Privacy-Related Aspects Of The Consumers' Direct Approach," Annales Universitatis Apulensis Series Oeconomica, Faculty of Sciences, "1 Decembrie 1918" University, Alba Iulia, volume 2, issue 15, pages 1-41.
- Raluca Eftimie, 2013, "Is It Important To Have Well Trained Employees? A Study On Managers? Behavior Regarding The Importance Of Continuing Education Among Organizational Human Resources," International Journal for Human Capital Development, Fundatia Amfiteatru, volume 1, issue 1, pages 7-11, January.
- Ana Maria Savu, 2013, "Human Capital: The Determining Factor Of Contemporary Society?S Dynamism," International Journal for Human Capital Development, Fundatia Amfiteatru, volume 1, issue 1, pages 12-19.
- Haram Taksun & Edith Perez & Raluca Eftimie, 2013, "Investigating Human Reaction To The Requirements Of Knowledge Based Economy. A Study Regarding The Individual Behavior To Continuous Education," International Journal for Human Capital Development, Fundatia Amfiteatru, volume 1, issue 1, pages 20-26, January.
- Ph.D. Dragos Dinca & Ph.D. Catalin Dumitrica, 2013, "Rural marketing to the aid of local development. Case study - Jilava commune, Ilfov county, Romania," International Journal for Public Management and Politic Development, Fundatia Amfiteatru, volume 1, issue 1, pages 44-62, May.
- Donruetai Kovathanakul, 2013, "Roi - Kaen - San - Sin destination branding. The challenge of responsible tourism in Thailand for AEC," International Journal for Responsible Tourism, Fundatia Amfiteatru, volume 2, issue 2, pages 41-54, May.
- Manoela Popescu & Luminita Cecilia Crenicean, 2013, "Considerations regarding the approach of responsible tourism communication from the perspective in the context of globalization," International Journal for Responsible Tourism, Fundatia Amfiteatru, volume 2, issue 2, pages 55-63, May.
- Alexandra Crina Chiriac, 2013, "Education, training or information?," International Journal for Responsible Tourism, Fundatia Amfiteatru, volume 2, issue 3, pages 17-23, June.
- Nicolae Bulz, 2013, "On the pilgrimage pattern related to Dumitru Staniloae and Arsenie Boca. Prislop Monastery (e-)site. Does science - religion- phylosophy - art - management relation matter?," International Journal for Responsible Tourism, Fundatia Amfiteatru, volume 2, issue 3, pages 24-34, June.
- Cordell W. Riley, 2013, "Trouble in paradise - is gaming the way forward?," International Journal for Responsible Tourism, Fundatia Amfiteatru, volume 2, issue 3, pages 35-44, June.
- Silviu Negut & Marius Cristian Neacsu, 2013, "Tourism, expression of freedom in the global era," International Journal for Responsible Tourism, Fundatia Amfiteatru, volume 2, issue 3, pages 45-53, June.
- Yusuf Volkan Topuz & Nazlı Aksit, 2013, "The Effect of Marketing Expenses on Stock Returns: The Case of ISE Food Industry," Anadolu University Journal of Social Sciences, Anadolu University, volume 13, issue 1, pages 53-60, March.
- Erdal Arli, 2013, "Effect of Relationship Marketing Applications on Re-Purchasing Intention, Advising Intention and Satisfaction in Marina Management," Anadolu University Journal of Social Sciences, Anadolu University, volume 13, issue 1, pages 61-76, March.
- Hasan Huseyin Ceylan & Erhan Genc & Isil Erem, 2013, "Evaluating The Factors Affecting The Internet Banking Adoption Of Consumers Using Structural Equation Model," Anadolu University Journal of Social Sciences, Anadolu University, volume 13, issue 3, pages 143-154, September.
- Erik Ruzic, 2013, "An Investigation On The Phenomenon Of Job Burnout In The Sales Profession," Economic Thought and Practice, Department of Economics and Business, University of Dubrovnik, volume 22, issue 1, pages 79-96, june.
- Matea Matic, 2013, "The Impact Of Socio-Demographic Characteristics On The Consumer Animosity In The Republic Of Croatia," Economic Thought and Practice, Department of Economics and Business, University of Dubrovnik, volume 22, issue 2, pages 361-376, december.
- Ariana Nefat & Kristina Afric Rakitovac, 2013, "Towards Competitive Advantage Of Sustainable Marketing: Analysis Of Selected Croatian Firms," Economic Thought and Practice, Department of Economics and Business, University of Dubrovnik, volume 22, issue 2, pages 499-514, december.
- Mirela Costencu & Claudia–Nicoleta Dobrescu, 2013, "Substantiating The Development Strategies For Tourism In Protected Areas," Studies and Scientific Researches. Economics Edition, "Vasile Alecsandri" University of Bacau, Faculty of Economic Sciences, issue 18.
- Rodica Boier, 2013, "An Exploratory Research On Relationships With Stakeholders In Innovation," Studies and Scientific Researches. Economics Edition, "Vasile Alecsandri" University of Bacau, Faculty of Economic Sciences, issue 18.
- Rodica Boier, 2013, "Relationship Marketing In The Innovation Processes," Studies and Scientific Researches. Economics Edition, "Vasile Alecsandri" University of Bacau, Faculty of Economic Sciences, issue 18.
- Cristina Cîrtita-Buzoianu, 2013, "The Political Actor’S Brand In The 2012 Bacau Electoral Campaign," Studies and Scientific Researches. Economics Edition, "Vasile Alecsandri" University of Bacau, Faculty of Economic Sciences, issue 18.
- Claudia-Nicoleta Dobrescu & Mirela Costencu, 2013, "Information Campaigns – Means Of Communication With Customers," Studies and Scientific Researches. Economics Edition, "Vasile Alecsandri" University of Bacau, Faculty of Economic Sciences, issue 18.
- Ioana Olariu, 2013, "Conceptual Issues Regarding Reverse Logistics," Studies and Scientific Researches. Economics Edition, "Vasile Alecsandri" University of Bacau, Faculty of Economic Sciences, issue 18.
- Ioana Olariu, 2013, "Selling, Delivery And Trade Marketing – An Operational Trident Of The Distribution System," Studies and Scientific Researches. Economics Edition, "Vasile Alecsandri" University of Bacau, Faculty of Economic Sciences, issue 18.
- Dorian Pocovnicu & Madalina Manolache & Gheorghe Epuran, 2013, "A Framing Of Future European Parliament Elections 2014 In A Social Media Context," Studies and Scientific Researches. Economics Edition, "Vasile Alecsandri" University of Bacau, Faculty of Economic Sciences, issue 18.
- Diana Magdalena Prihoanca, 2013, "“First Home” – A Banking Product Or A Social Product?," Studies and Scientific Researches. Economics Edition, "Vasile Alecsandri" University of Bacau, Faculty of Economic Sciences, issue 18.
- Laura Catalina Timiras, 2013, "Influences Of The Purchasing Power Change On The Evolution Of The Agroalimetary Markets On European Union Level," Studies and Scientific Researches. Economics Edition, "Vasile Alecsandri" University of Bacau, Faculty of Economic Sciences, issue 18.
- Hsiu-Li Liao & Su-Houn Liu & Chi-Wen Lin, 2013, "Information, Experience and Destination Marketing - The Influence of Interactivity on Tourism Website," Review of Economics & Finance, Better Advances Press, Canada, volume 3, pages 58-69, August.
- Todor Krastevich, 2013, "Using Predictive Modeling to Improve Direct Marketing Performance," Economic Studies journal, Bulgarian Academy of Sciences - Economic Research Institute, issue 3, pages 25-55.
- Evgeni Stanimirov & Vladimir Jechev, 2013, "Consumer Orientation as a Factor for Satisfying the Clients," Economic Studies journal, Bulgarian Academy of Sciences - Economic Research Institute, issue 3, pages 56-89.
- Nadejda Dimova, 2013, "Brand management – catalyst in current business," Economic Thought journal, Bulgarian Academy of Sciences - Economic Research Institute, issue 5, pages 122-140.
- Alt Mónika Anetta, 2013, "Measuring Romanian Large FMCG Retail Chains Efficiency During the Period Economic Crisis Between 2006-2011," JOURNAL STUDIA UNIVERSITATIS BABES-BOLYAI NEGOTIA, Babes-Bolyai University, Faculty of Business.
- Ovidiu I. Moisescu & Oana A. Gica, 2013, "The Effect Of Demographics And Travel Frequency On The Relationship Between Service Quality And Brand Loyalty In The Case Of Traditional Travel Agencies," JOURNAL STUDIA UNIVERSITATIS BABES-BOLYAI NEGOTIA, Babes-Bolyai University, Faculty of Business.
- Ofer H. Azar, 2013, "Optimal Strategy Of Multi-Product Retailers With Relative Thinking And Reference Prices," Working Papers, Ben-Gurion University of the Negev, Department of Economics, number 1313.
- Andrew T. Young & Daniel Levy, 2013, "Explicit Evidence of an Implicit Contract," Working Papers, Bar-Ilan University, Department of Economics, number 2013-06, Oct.
- Pinghan Liang, 2013, "Exit and Voice: A Game-theoretic Analysis of Customer Complaint Management," Pacific Economic Review, Wiley Blackwell, volume 18, issue 2, pages 177-207, May.
- Chenhang Zeng, 2013, "Optimal Advance Selling Strategy under Price Commitment," Pacific Economic Review, Wiley Blackwell, volume 18, issue 2, pages 233-258, May.
- VINEREAN Simona & CETINA Iuliana & DUMITRESCU Luigi & TICHINDELEAN Mihai, 2013, "Modelling Employee Engagement In Relation To Csr Practices And Employee Satisfaction," Revista Economica, Lucian Blaga University of Sibiu, Faculty of Economic Sciences, volume 65, issue 1, pages 21-37.
- VINEREAN Alexandra, 2013, "Consumer Behavior In Tourism And The Influencing Factors Of The Decision Making Process," Revista Economica, Lucian Blaga University of Sibiu, Faculty of Economic Sciences, volume 65, issue 2, pages 186-198.
- VINEREAN Alexandra, 2013, "Correlation Analysis For Tourism Hedonic And Utilitarian Motivators In The Decision Making Processâ," Revista Economica, Lucian Blaga University of Sibiu, Faculty of Economic Sciences, volume 65, issue 3, pages 82-93.
- RADULESCU Violeta & VOSLOBAN Raluca Ioana & STOICA Ivona, 2013, "Leading Employees Through Change - The Role Of Internal Marketing," Revista Economica, Lucian Blaga University of Sibiu, Faculty of Economic Sciences, volume 65, issue 3, pages 94-103.
- VINEREAN Alexandra, 2013, "Premises Of Gastronomic Tourism," Revista Economica, Lucian Blaga University of Sibiu, Faculty of Economic Sciences, volume 65, issue 4, pages 21-32.
- František Milichovský, 2013, "New Tools for Effective Marketing Communications," Acta Universitatis Bohemiae Meridionalis, University of South Bohemia in Ceske Budejovice, Faculty of Economics, volume 16, issue 1, pages 35-43, DOI: 10.32725/acta.2013.004.
- L. Lambertini, 2013, "Coordinating Static and Dynamic Supply Chains with Advertising through Two-Part Tariffs," Working Papers, Dipartimento Scienze Economiche, Universita' di Bologna, number wp874, Mar.
- Manuel de Sousa Fragoso Rui, 2013, "Planning Marketing Channels: Case of the Olive Oil Agribusiness in Portugal," Journal of Agricultural & Food Industrial Organization, De Gruyter, volume 11, issue 1, pages 51-67, January, DOI: 10.1515/jafio-2013-0001.
- Nicolae Razvan DECUSEARA, 2013, "Using The General Electric / Mckinsey Matrix In The Process Of Selecting The Central And East European Markets," Management Strategies Journal, Constantin Brancoveanu University, volume 19, issue 1, pages 59-66.
- Elena, ENACHE & Cristian, MOROZAN, 2013, "Communication Through Websites Achieved By The City Halls Of Pitesti, Braila And Râmnicu-Vâlcea," Management Strategies Journal, Constantin Brancoveanu University, volume 21, issue 3, pages 33-40.
- Carmen-Maria, IORDACHE & Alexandrina, SÎRBU, 2013, "Customer Loyalty - The Guaranteed Success Of An Organization On The Market," Management Strategies Journal, Constantin Brancoveanu University, volume 22, issue 4, pages 41-48.
- Mihaela, ASANDEI & Andreea-Daniela, GANGONE, 2013, "The Symphony Of Tulips In The Post-Accession Strategy Of The City Of Pitesti," Management Strategies Journal, Constantin Brancoveanu University, volume 22, issue Special, pages 383-389.
- Razvan-Nicolae, DECUSEARA & Sorin-Daniel, MANOLE, 2013, "The Marketing Of Cooperative Societies," Management Strategies Journal, Constantin Brancoveanu University, volume 22, issue Special, pages 411-419.
- Elena, ENACHE & Manuela-Rozalia, GABOR & Cristian, MOROZAN, 2013, "Considerations About Dental Tourism Development And Its Specific Marketing In Romania," Management Strategies Journal, Constantin Brancoveanu University, volume 22, issue Special, pages 420-426.
- Andreea-Daniela, GANGONE & Mihaela, ASANDEI, 2013, "The Map Of Sustainable European Retail," Management Strategies Journal, Constantin Brancoveanu University, volume 22, issue Special, pages 427-435.
- Adina, MOISE-TITEI & Daniel, MOISE, 2013, "The Benefits Of Using Trainings In Organizations As A Way Of Communicating With The Stakeholders," Management Strategies Journal, Constantin Brancoveanu University, volume 22, issue Special, pages 446-449.
- Carmen-Gabriela, SECARA, 2013, "Strategies Of Brand Creation Through Communication. Romanian Brands," Management Strategies Journal, Constantin Brancoveanu University, volume 22, issue Special, pages 457-462.
- Miroslava Zamykalová & Soňa Gullová, 2013, "Nové Trendy Na Vybraných Asijských Trzích," Medzinarodne vztahy (Journal of International Relations), Ekonomická univerzita, Fakulta medzinárodných vzťahov, volume 11, issue 2, pages 39-52.
- Jana Majerová, 2013, "Vybrané Právne Aspekty Franchisingu V Obchodných Vzťahoch," Medzinarodne vztahy (Journal of International Relations), Ekonomická univerzita, Fakulta medzinárodných vzťahov, volume 11, issue 4, pages 78-96.
- Irina Gabriela Besciu, 2013, "Behaviour of the Consumer of Tourist Entertainment Services," CACTUS - The Tourism Journal for Research, Education, Culture and Soul, Bucharest University of Economic Studies, volume 8, issue 1.
- Rui Manuel de Sousa Fragoso, 2013, "Planning Marketing Channels: Case of the Olive Oil Agribusiness in Portugal," CEFAGE-UE Working Papers, University of Evora, CEFAGE-UE (Portugal), number 2013_07.
- Thierry Warin & Nathalie De Marcellis-Warin & William Sanger & Bertrand Nembot & Venus Hosseinali Mirza, 2013, "Corporate Reputation and Social Media: A Game Theory Approach," CIRANO Working Papers, CIRANO, number 2013s-18, Jul.
- Ștefan MATEI, 2013, "Managementul Strategic Al Resurselor Umane În Companiile Viticole Mici Şi Mijlocii," Management Intercultural, Romanian Foundation for Business Intelligence, Editorial Department, issue 27, pages 108-114, February.
- Corina AnaMaria IOAN & Florin Alexandru LUCA & Constantin SASU, 2013, "The Specificity Of Personal Brand. Literature Review," Management Intercultural, Romanian Foundation for Business Intelligence, Editorial Department, issue 29, pages 165-170, October.
- Corina AnaMaria IOAN & Florin Alexandru LUCA & Constantin SASU, 2013, "Personal Brand – From Theory To Practice In Contemporary Society. Literature Review," Management Intercultural, Romanian Foundation for Business Intelligence, Editorial Department, issue 29, pages 171-182, October.
- Ion Gr. IONESCU, 2013, "Hypermarket's adapting at the financial crisis conditions," Management Intercultural, Romanian Foundation for Business Intelligence, Editorial Department, issue 29, pages 201-207, October.
- Petyo BOSHNAKOV & Georgi MARINOV, 2013, "A Comparative Study Of Demand For Local And Foreign Wines In Bulgaria," CrossCultural Management Journal, Fundația Română pentru Inteligența Afacerii, Editorial Department, issue 2, pages 5-10, November.
- Silvia-Mihaela PAVEL, 2013, "Advertising and Wine Language: Considerations on New Consumption Patterns," CrossCultural Management Journal, Fundația Română pentru Inteligența Afacerii, Editorial Department, issue 2, pages 49-57, November.
- Alina LAZOC & Dina Maria LUȚ, 2013, "Evaluating Skills And Challenges As Antecedents Of Compelling Online Information-Seeking Experiences," Network Intelligence Studies, Romanian Foundation for Business Intelligence, Editorial Department, issue 1, pages 61-67, July.
- Ștefan MATEI, 2013, "Conceptual Clarification Of Strategic Human Resource Management And The Way It Is Implemented," SEA - Practical Application of Science, Romanian Foundation for Business Intelligence, Editorial Department, issue 1, pages 182-191, June.
- Stefan MATEI, 2013, "Strategies To Promote Wine Products On Foreign Markets Through The Network Distribution Of Goods," SEA - Practical Application of Science, Romanian Foundation for Business Intelligence, Editorial Department, issue 1, pages 363-373, June.
- Alexandru Lucian MIHAI, 2013, "Sport Marketing Mix Strategies," SEA - Practical Application of Science, Romanian Foundation for Business Intelligence, Editorial Department, issue 1, pages 298-303, June.
- Liliana Adela ZIMA, 2013, "Brand Management At General Motor’S Europe," SEA - Practical Application of Science, Romanian Foundation for Business Intelligence, Editorial Department, issue 1, pages 236-244, June.
- Ion Gr. IONESCU, 2013, "Hypermarket's adapting at the financial crisis conditions," SEA - Practical Application of Science, Romanian Foundation for Business Intelligence, Editorial Department, issue 2, pages 137-142, October.
- Alexandru Lucian MIHAI, 2013, "Sport Promotion Strategies," SEA - Practical Application of Science, Romanian Foundation for Business Intelligence, Editorial Department, issue 2, pages 180-185, October.
- Matei ȘTEFAN, 2013, "Conceptual clarification of planning and strategic thinking in human resource management," SEA - Practical Application of Science, Romanian Foundation for Business Intelligence, Editorial Department, issue 2, pages 174-179, October.
- Silvio Borrero & Ana Bolena Escobar & Aura Mar�a Cort�s & Luis Carlos Maya, 2013, "Poor and distressed, but happy: situational and cultural moderators of the relationship between wealth and happiness," Estudios Gerenciales, Universidad Icesi.
- Edgar Sanabria Torres & Carlos Orlando Parra Penagos, 2013, "Caracterización del comprador sogamoseno en súper e hipermercados," Estudios Gerenciales, Universidad Icesi.
- María de Fátima León & Mar�a Virginia Baptista, 2013, "Estrategias de lealtad de clientes en la banca universal," Estudios Gerenciales, Universidad Icesi.
- Mónica Rengifo Mera & Luciana Manfredi, 2013, "Carvajal marca la diferencia: nuevo posicionamiento de marca como símbolo de transformación organizacional," Estudios Gerenciales, Universidad Icesi.
- Pedro Julián Ramírez Angulo & Edison Jair Duque Oliva, 2013, "Involucramiento de producto y lealtad de marca para productos de consumo masivo en Bogotá D.C," Estudios Gerenciales, Universidad Icesi.
- Claudia Marcela Correa Malagón & Edison Jair Duque Oliva, 2013, "Evaluación del concepto de valor para el consumidor en el marketing y el diseno. Una revisión conceptual," Revista Criterio Libre, Universidad Libre - Sede Principal.
- Jaime Waldo Carvajal Pedraza & Edgar Enrique Zapata Guerrero, 2013, "Análisis de percepciones de consumidores de bebidas alcohólicas - productos cerveceros," Revista Criterio Libre, Universidad Libre - Sede Principal.
- Jaqueline Medina Valencia & Edisonn Jair Duque Oliva, 2013, "Marcas del distribuidor: evolución y caracterización del concepto," Revista Criterio Libre, Universidad Libre - Sede Principal.
- José Gabriel Carvajal Orozco & José Hernán Parra & Julián Andrés Valencia García, 2013, "Derechos humanos en las organizaciones de Manizales: una evaluación de eventos de vulneración en los empleados," Revista Criterio Libre, Universidad Libre - Sede Principal.
- José Manuel Villamarín García & Julián Ramírez Angulo, 2013, "Comunicaciones de mercadeo en relaciones industriales," Revista Criterio Libre, Universidad Libre - Sede Principal.
- Leonardo Ortegón Cortázar, 2013, "Relación entre valor de marca y las ventas. Un estudio aplicado en companías agroquímicas. Correlación entre valor de marca y valor de ventas," Revista Ciencias Estratégicas, Universidad Pontificia Bolivariana.
- Verónica Henao Posada, 2013, "Internacionalización e Internet: Nueva mirada al Marketing Internacional," Revista Ad-Minister, Universidad EAFIT.
- Collart, Alba J. & Palma, Marco A. & Carpio, Carlos E., 2013, "Consumer Response to Point of Purchase Advertising for Local Brands," Journal of Agricultural and Applied Economics, Cambridge University Press, volume 45, issue 2, pages 229-242, May.
- Le Nagard, Emmanuelle (ed.), 2013, "La vengeance du consommateur insatisfait sur Internet et l'effet sur les attitudes des autres consommateurs," Economics Thesis from University Paris Dauphine, Paris Dauphine University, number 123456789/11827.
- Desmet, Pierre (ed.), 2013, "Déterminant du comportement de recommandation d'un site web," Economics Thesis from University Paris Dauphine, Paris Dauphine University, number 123456789/13162.
- Guiot, Denis (ed.), 2013, "Entre prévention et promotion : l’impact de la saillance de mortalité sur le cadrage situationnel en consommation et sur les préférences produits," Economics Thesis from University Paris Dauphine, Paris Dauphine University, number 123456789/13365.
- Volle, Pierre (ed.), 2013, "La fidélité prototypique : une approche de la fidélité perçue par l'auto-catégorisation," Economics Thesis from University Paris Dauphine, Paris Dauphine University, number 123456789/13650.
- Oana BĂRBULESCU SEITAN & Cristina BALTEANU, 2013, "Strategies Adopted by Romanian Banks to Reduce the Payment Incidents," Economics and Applied Informatics, "Dunarea de Jos" University of Galati, Faculty of Economics and Business Administration, issue 1, pages 35-44.
- Gu, Yangjie & Botti, Simona & Faro, David, 2013, "Turning the Page: The Impact of Choice Closure on Satisfaction," HEC Research Papers Series, HEC Paris, number 1173, revised 19 Oct 2016.
- Mongi Gharsellaoui, 2013, "Subprime Crisis and Financial Contagion: Evidence from Tunisia," International Journal of Economics and Financial Issues, Econjournals, volume 3, issue 1, pages 153-162.
- Karan Singh Thagunna & Garima Khanal, 2013, "Dimensions Affecting the Purchasing Behavior of Nepalese Women," International Review of Management and Marketing, Econjournals, volume 3, issue 1, pages 10-19.
- Majid M. Goaill & Selvan Perumal & Nor Azila M. Noor, 2013, "The Moderating Effect of Strength of Manufacturer's Brands on the Relationship between Retailer’s Relationship Satisfaction and Commitment: A Theoretical Model," International Review of Management and Marketing, Econjournals, volume 3, issue 3, pages 93-101.
- Sharmin Attaran & Bilge Gokhan Celik, 2013, "Analytic Hierarchy Process: An Application in Green Building Market Research," International Review of Management and Marketing, Econjournals, volume 3, issue 3, pages 122-133.
- Remziye Terkan, 2013, "Effective Marketing At Education: Importance of Communication Materials," International Review of Management and Marketing, Econjournals, volume 3, issue 4, pages 146-152.
- Volkan Dogan & Behçet Yalýn Özkar, 2013, "Investigation of Brand Name-Country of Origin Preference in Four Different Product Groups with Respect to Conspicuous Consumption Tendency," International Review of Management and Marketing, Econjournals, volume 3, issue 4, pages 190-203.
- Harmsen - van Hout, Marjolein J.W. & Herings, P. Jean-Jacques & Dellaert, Benedict G.C., 2013, "Communication network formation with link specificity and value transferability," European Journal of Operational Research, Elsevier, volume 229, issue 1, pages 199-211, DOI: 10.1016/j.ejor.2013.02.028.
- Kiesel, Kristin & Villas-Boas, Sofia B., 2013, "Can information costs affect consumer choice? Nutritional labels in a supermarket experiment," International Journal of Industrial Organization, Elsevier, volume 31, issue 2, pages 153-163, DOI: 10.1016/j.ijindorg.2010.11.002.
- Mathur, Sameer & Sinitsyn, Maxim, 2013, "Price promotions in emerging markets," International Journal of Industrial Organization, Elsevier, volume 31, issue 5, pages 404-416, DOI: 10.1016/j.ijindorg.2013.07.001.
- Larkin, Yelena, 2013, "Brand perception, cash flow stability, and financial policy," Journal of Financial Economics, Elsevier, volume 110, issue 1, pages 232-253, DOI: 10.1016/j.jfineco.2013.05.002.
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- Richard Friberg & Erik Grönqvist, 2012, "Do Expert Reviews Affect the Demand for Wine?," American Economic Journal: Applied Economics, American Economic Association, volume 4, issue 1, pages 193-211, January.
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- Jacinta Moreira & Maria Jose Silva & Jorge Simões & Gastão Sousa, 2012, "Drivers of Marketing Innovation in Portuguese Firms," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, volume 14, issue 31, pages 195-206, February.
- Umit Alniacik & Cengiz Yilmaz, 2012, "The Effectiveness of Green Advertising: Influences of Claim Specificity, Product’s Environmental Relevance and Consumers’ Pro-environmental Orientation," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, volume 14, issue 31, pages 207-222, February.
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