Research classified by Journal of Economic Literature (JEL) codes

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Top JEL
/ M: Business Administration and Business Economics; Marketing; Accounting; Personnel Economics
/ / M3: Marketing and Advertising
/ / / M31: Marketing

2018

• Suharto Suharto & Iwan Kurniawan Subagja, 2018, "The Influence of Market Orientation and Entrepreneurial Orientation to Competitive Advantage through Business Innovation: Study on Batik Trusmi Cirebon West Java Province Indonesia," International Review of Management and Marketing, Econjournals, volume 8, issue 1, pages 19-27.
• Nittaya Wongtada, 2018, "Can the Unconscious Mind be Persuaded? An Overview with Marketing Implications," International Review of Management and Marketing, Econjournals, volume 8, issue 1, pages 36-44.
• Nandan Limakrisna, 2018, "Model of Consumer Decision Making: An Empirical Study at Credit Card Customer In Jakarta," International Review of Management and Marketing, Econjournals, volume 8, issue 1, pages 55-57.
• Abdullah Muksin & Ruwaida Ruwaida & Zainal Arifin & Aniza Nur Madyanti & Safri Safri, 2018, "Determinants of Customer’s Equity: An Empirical Studies on BPRS Customers in Ex Banyumas Residency Central Java," International Review of Management and Marketing, Econjournals, volume 8, issue 2, pages 81-89.
• Mahmood A. Husain Mahmood & Eric E. Mang'unyi, 2018, "The Meanings of “Good Service Quality”: Insights from a Private University Brand in the Kingdom of Bahrain," International Review of Management and Marketing, Econjournals, volume 8, issue 2, pages 96-101.
• Zainal Abidin, 2018, "Marketing Efficiency of Economically Important Marine Fish in Malang Regency of East Java, Indonesia," International Review of Management and Marketing, Econjournals, volume 8, issue 3, pages 14-18.
• Noor Sembiring, 2018, "Determinants of Competitive Advantage and Institution Image," International Review of Management and Marketing, Econjournals, volume 8, issue 3, pages 45-50.
• Tubagus Agus Khoironi & Hidayat Syah & Parlindungan Dongoran, 2018, "Product Quality, Brand Image and Pricing to Improve Satisfaction Impact on Customer Loyalty," International Review of Management and Marketing, Econjournals, volume 8, issue 3, pages 51-58.
• María Cristina Otero Gómez & Wilson Giraldo Pérez, 2018, "Effects of Brand Love and Brand Equity on Repurchase Intentions of Young Consumers," International Review of Management and Marketing, Econjournals, volume 8, issue 4, pages 7-13.
• Rahayu Lestari & Lisa Amelia & Alvin Hizrian, 2018, "Determinants Customer Satisfaction and Implications of Interest in Buying Repeated Types of Buyers in Food Vendors Street Vendors (PMKL) in Tangerang Selatan-Banten," International Review of Management and Marketing, Econjournals, volume 8, issue 4, pages 24-31.
• Budovich Lidia Sergeevna, 2018, "Experiential Marketing as a Basis for Modern Communications with Consumers," International Review of Management and Marketing, Econjournals, volume 8, issue 5, pages 79-85.
• Yanti Pasmawati & Alva Edy Tontowi & Budi Hartono & Titis Wijayanto, 2018, "Determination of Favourite Market for 3D-Printer Product Based Online Platform," International Review of Management and Marketing, Econjournals, volume 8, issue 5, pages 18-23.
• Achmad Mulyana & Sugeng Prayetno, 2018, "Determinants of Customer Satisfaction And it’s Implication on Customer Loyalty of Budget Hotel in DKI Jakarta," International Review of Management and Marketing, Econjournals, volume 8, issue 6, pages 1-7.
• Samuel Afriyie & Jianguo Duo & Kingsley Appiah & Abdul-Aziz Ibn Musah, 2018, "The Nexus between Types of Innovation and Marketing Performance of SME in an Emerging Economy," International Review of Management and Marketing, Econjournals, volume 8, issue 6, pages 78-92.
• Hossam Deraz, 2018, "Users’ Assessment of the Value of Advertisements on Social Networking Sites: A conceptual Study," International Review of Management and Marketing, Econjournals, volume 8, issue 6, pages 32-40.
• Kharis Kurnianto & Setyo Aji Nugroho & Jati Tri Priyambodo, 2018, "Influence of Products, Premium Pricing, and Service processes On Customer Satisfaction of Pt Asuransi Jiwa Taspen 2014-2018 Period," International Review of Management and Marketing, Econjournals, volume 8, issue 6, pages 62-66.
• Tulin URAL & Cilem Eda HALLUMOÐLU, 2018, "Tüketim Deðerlerinin Gösteriþçi Tüketim Eðilimi ve Satýn Alma Niyeti Üzerindeki Etkileri: Hatay Örneði," Isletme ve Iktisat Calismalari Dergisi, Econjournals, volume 6, issue 4, pages 48-60.
• Igari, Ryosuke & Hoshino, Takahiro, 2018, "A Bayesian data combination approach for repeated durations under unobserved missing indicators: Application to interpurchase-timing in marketing," Computational Statistics & Data Analysis, Elsevier, volume 126, issue C, pages 150-166, DOI: 10.1016/j.csda.2018.04.001.
• Printezis, Iryna & Grebitus, Carola, 2018, "Marketing Channels for Local Food," Ecological Economics, Elsevier, volume 152, issue C, pages 161-171, DOI: 10.1016/j.ecolecon.2018.05.021.
• Brown, Alexander L. & Viriyavipart, Ajalavat & Wang, Xiaoyuan, 2018, "Search deterrence in experimental consumer goods markets," European Economic Review, Elsevier, volume 104, issue C, pages 167-184, DOI: 10.1016/j.euroecorev.2018.03.001.
• Javorcik, Beata & Sawada, Naotaka, 2018, "The ISO 9000 certification: Little pain, big gain?," European Economic Review, Elsevier, volume 105, issue C, pages 103-114, DOI: 10.1016/j.euroecorev.2018.03.005.
• Richter, Laura-Lucia & Pollitt, Michael G., 2018, "Which smart electricity service contracts will consumers accept? The demand for compensation in a platform market," Energy Economics, Elsevier, volume 72, issue C, pages 436-450, DOI: 10.1016/j.eneco.2018.04.004.
• González-Maestre, Miguel & Granero, Lluís M., 2018, "Competition with targeted product design: Price, variety, and welfare," International Journal of Industrial Organization, Elsevier, volume 59, issue C, pages 406-428, DOI: 10.1016/j.ijindorg.2018.02.009.
• Rey-Moreno, Manuel & Felício, José Augusto & Medina-Molina, Cayetano & Rufín, Ramón, 2018, "Facilitator and inhibitor factors: Adopting e-government in a dual model," Journal of Business Research, Elsevier, volume 88, issue C, pages 542-549, DOI: 10.1016/j.jbusres.2017.11.015.
• Engström, Per & Forsell, Eskil, 2018, "Demand effects of consumers’ stated and revealed preferences," Journal of Economic Behavior & Organization, Elsevier, volume 150, issue C, pages 43-61, DOI: 10.1016/j.jebo.2018.04.009.
• Li, Shengwu & Yu, Ning Neil, 2018, "Context-dependent choice as explained by foraging theory," Journal of Economic Theory, Elsevier, volume 175, issue C, pages 159-177, DOI: 10.1016/j.jet.2018.01.014.
• Xiong, Xiling & Guo, Siyuan & Gu, Li & Huang, Rong & Zhou, Xinyue, 2018, "Reciprocity anxiety: Individual differences in feeling discomfort in reciprocity situations," Journal of Economic Psychology, Elsevier, volume 67, issue C, pages 149-161, DOI: 10.1016/j.joep.2018.05.007.
• Morone, Andrea & Nemore, Francesco & Schirone, Dario Antonio, 2018, "Sales impact of servicescape's rational stimuli: A natural experiment," Journal of Retailing and Consumer Services, Elsevier, volume 45, issue C, pages 256-262, DOI: 10.1016/j.jretconser.2018.09.011.
• Esmark Jones, Carol L. & Barney, Christian & Farmer, Adam, 2018, "Appreciating Anonymity: An Exploration of Embarrassing Products and the Power of Blending In," Journal of Retailing, Elsevier, volume 94, issue 2, pages 186-202, DOI: 10.1016/j.jretai.2018.01.001.
• Richards, Timothy J. & Hamilton, Stephen F. & Yonezawa, Koichi, 2018, "Retail Market Power in a Shopping Basket Model of Supermarket Competition," Journal of Retailing, Elsevier, volume 94, issue 3, pages 328-342, DOI: 10.1016/j.jretai.2018.04.004.
• Lozancic Tomislav, 2018, "Društvene mreže i ekonomija zahvalnosti," FIP - Journal of Finance and Law, Effectus - University College for Law and Finance, volume 6, issue 1, pages 91-105.
• Ruiz de Sabando, Amaia Lafuente & Forcada Sainz, Francisco Javier & Zorrilla Calvo, María Pilar, 2018, "The marketing orientation as a university management philosophy: a framework to guide its application," Cuadernos de Gestión, Universidad del País Vasco - Instituto de Economía Aplicada a la Empresa (IEAE).
• Rojas Lamorena, Álvaro J. & Alcántara Pilar, Juan Miguel & Rodríguez López, María Eugenia, 2018, "Sexo, violencia y estereotipos en el brand equity de una serie. El caso de Juego de Tronos," Cuadernos de Gestión, Universidad del País Vasco - Instituto de Economía Aplicada a la Empresa (IEAE).
• Lafuente Ruiz de Sabando, Amaia & Forcada Sainz, Francisco Javier & Zorrilla Calvo, María Pilar, 2018, "The university image: a model of overall image and stakeholder perspectives," Cuadernos de Gestión, Universidad del País Vasco - Instituto de Economía Aplicada a la Empresa (IEAE).
• V. A. Bondarenko & E. V. Pisareva, 2018, "Justifying Companies’ Marketing Models for a Winning Business Strategy," Contemporary Studies in Economic and Financial Analysis, Emerald Group Publishing Limited, "Contemporary Issues in Business and Financial Management in Eastern Europe", DOI: 10.1108/S1569-375920180000100006.
• Aida Galiano & Vicente Rodríguez & Manuela Saco, 2018, "Analysis of the behaviour of the clients assisted and sales variables in the different phases of the product life cycle," European Journal of Management and Business Economics, Emerald Group Publishing Limited, volume 27, issue 3, pages 266-284, March, DOI: 10.1108/EJMBE-01-2018-0005.
• Nguyen Dong Phong & Nguyen Huu Khoi & Angelina Nhat-Hanh Le, 2018, "Factors affecting mobile shopping: a Vietnamese perspective," Journal of Asian Business and Economic Studies, Emerald Group Publishing Limited, volume 25, issue 2, pages 186-205, September, DOI: 10.1108/JABES-05-2018-0012.
• Sweldens, S., 2018, "Puppets on a String," ERIM Inaugural Address Series Research in Management, Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam., number EIA-2018-073-MKT, May.
• Liberali, G., 2018, "Learning with a purpose: the balancing acts of machine learning and individuals in the digital society," ERIM Inaugural Address Series Research in Management, Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam., number EIA-2018-074-MKT, May.
• Paulo Duarte Silveira & Susana Galvão & Paulo Bogas, 2018, "The Influence of Customer Retention Time on Slogan Recall and Recognition: An Empirical Study," International Journal of Economics & Business Administration (IJEBA), International Journal of Economics & Business Administration (IJEBA), volume 0, issue 1, pages 3-13.
• Vaclav Kupec, 2018, "Risk Audit of Marketing Communication," European Research Studies Journal, European Research Studies Journal, volume 0, issue 1, pages 125-132.
• Rizal Edy Halim, 2018, "The Economic Impact of Relationship Bonding Tactics: A Research Agenda," European Research Studies Journal, European Research Studies Journal, volume 0, issue 1, pages 65-81.
• Tatiana Skryl & Marina Gregoric & Valentina Dugi, 2018, "Culinary Trends in the Republic of Croatia as Part of Gastro Tourism Development," European Research Studies Journal, European Research Studies Journal, volume 0, issue 3, pages 465-475.
• M.N. Pevzner & P.A.Petryakov & I.A. Donina & N.A. Shaydorova, 2018, "Internet Marketing as a Diversity Management Tool in Education," European Research Studies Journal, European Research Studies Journal, volume 0, issue 3, pages 496-505.
• Lucie Kanovska & Eva Tomaskova, 2018, "The Impact of Service Offering on Business Performance in Electrical Engineering Companies," European Research Studies Journal, European Research Studies Journal, volume 0, issue 4, pages 92-108.
• Natalia V. Koshel, 2018, "More than Supervision: Identifying Opportunistic Bank Behavior through Marketing Tools," European Research Studies Journal, European Research Studies Journal, volume 0, issue Special 2, pages 144-157.
• Pokul V.O. & Voronina L.A. & Malkova E.M., 2018, "Content Generation in Social Media Based on Consumer Behavior," European Research Studies Journal, European Research Studies Journal, volume 0, issue Special 2, pages 923-935.
• Valeria Arina Mircea & Dana SISEA, 2018, "Methods and Communication Techniques in Online Environments and Target Audience," Working papers, Ecological University of Bucharest, Department of Economics, number 05, Apr.
• Regina Rovelia KAMBEY & Fulgentius Danardana MURWANI & Heri PRATIKTO, 2018, "Determinants of Export Performance of Indonesian Coconut Companies," Expert Journal of Business and Management, Sprint Investify, volume 6, issue 1, pages 49-60.
• Kwaku AHENKORA & Fosu ADARKWA, 2018, "Local Consumers’ Purchase Intention toward Ghanaian Chocolate Brand," Expert Journal of Business and Management, Sprint Investify, volume 6, issue 2, pages 101-109.
• Bogdan AVRAM, 2018, "The Route Development Strategies of Romanian Airports: A Key Challenge in Modern Aviation," Expert Journal of Business and Management, Sprint Investify, volume 6, issue 2, pages 110-126.
• Ibrahim DANJUMA & Faiza Abubakar BAWURO & Mary Augustine VASSUMU & Sharif Ahmed HABIBU, 2018, "The Service Quality Scale Debate: A Tri-Instrument Perspective for Higher Education Institutions," Expert Journal of Business and Management, Sprint Investify, volume 6, issue 2, pages 127-133.
• Yesita Windi WUISAN & Fulgentius Danardana MURWANI & SUHARTO S.M., 2018, "Export Competitiveness of Minahasa Cultural House Production in North Sulawesi," Expert Journal of Marketing, Sprint Investify, volume 6, issue 1, pages 1-6.
• Mihaela ȘTIR, 2018, "Product Quality Evaluation in Physical Stores versus Online Stores," Expert Journal of Marketing, Sprint Investify, volume 6, issue 1, pages 7-13.
• Abdullah Mohammed ALHIDARI & Omar H. Alkadhi, 2018, "Keep Them In: How to Drive Dental Consumers’ Loyalty in the Modern Era?," Expert Journal of Marketing, Sprint Investify, volume 6, issue 2, pages 106-114.
• Kurnia ASNI & NASIR & Mukhlis YUNUS & NURDASILA, 2018, "Service Quality of Internet Banking from an Indonesian Perspective," Expert Journal of Marketing, Sprint Investify, volume 6, issue 2, pages 45-51.
• HERYANTO & Evo RAMADHONI, 2018, "Marketing Strategy for Rahn Products and Transactions at an Indonesian Bank," Expert Journal of Marketing, Sprint Investify, volume 6, issue 2, pages 52-64.
• Nikolaos TZIORAS, 2018, "The Role of Environmental Management in Tourism Marketing Development as a Means of Destination Promotion," Expert Journal of Marketing, Sprint Investify, volume 6, issue 2, pages 65-73.
• Nikolaos TZIORAS, 2018, "The Internet as an Important Tool in the Tourism Industry and its Use in Customer Service," Expert Journal of Marketing, Sprint Investify, volume 6, issue 2, pages 74-80.
• Brian BARNARD, 2018, "Benefit as a Medium for Value Creation and Innovation," Expert Journal of Marketing, Sprint Investify, volume 6, issue 2, pages 81-94.
• RADIMAN & Ade GUNAWAN & Sri Fitri WAHYUNI & JUFRIZEN, 2018, "The Effect of Marketing Mix, Service Quality, Islamic Values and Institutional Image on Students’ Satisfaction and Loyalty," Expert Journal of Marketing, Sprint Investify, volume 6, issue 2, pages 95-105.
• Sergio Rivaroli & Martin K. Hingley & Roberta Spadoni, 2018, "The motivation behind drinking craft beer in Italian brew pubs: a case study," Economia agro-alimentare, FrancoAngeli Editore, volume 20, issue 3, pages 425-443.
• Fabio Iraldo, 2018, "Green Marketing: How can a Product?s Environmental Footprint be effectively communicated to consumers? A case study with Carlsberg beer," ECONOMICS AND POLICY OF ENERGY AND THE ENVIRONMENT, FrancoAngeli Editore, volume 0, issue 2, pages 167-186.
• Jasrial, 2018, "Earnings Management, Effective Tax Rate (Etr) And Book-Tax Gap (Btg)," GATR Journals, Global Academy of Training and Research (GATR) Enterprise, number afr155, Mar.
• Siti Haslina Md Harizan, 2018, "Motivations and Communication Effectiveness of Solar Energy Adoption among Malaysian Household Consumers," GATR Journals, Global Academy of Training and Research (GATR) Enterprise, number gjbssr513, Sep.
• Vita Briliana, 2018, "The Effect of Emotional Branding on Word-Of-Mouth: Evidence from Indonesia," GATR Journals, Global Academy of Training and Research (GATR) Enterprise, number gjbssr521, Dec.
• Nanik Hariyana, 2018, "The Effect of Advertising Strategies for the Sale of Message Soap on the Decision Purchase in East Java," GATR Journals, Global Academy of Training and Research (GATR) Enterprise, number jmmr174, Feb.
• Evi Thelia Sari, 2018, "Gender-based Susceptibility to Interpersonal Influences in Buying Fashion Products in Surabaya, Indonesia," GATR Journals, Global Academy of Training and Research (GATR) Enterprise, number jmmr180, Feb.
• Firend Al. R., 2018, "Marketing Strategies of Services and Purchasing Incentives in Asia," GATR Journals, Global Academy of Training and Research (GATR) Enterprise, number jmmr187, Sep.
• Muhartini Salim, 2018, "Store Brand Familiarity as a Moderating Variable on the Effect of Personal Involvement on Store Brand Buying Intention," GATR Journals, Global Academy of Training and Research (GATR) Enterprise, number jmmr189, Sep.
• Divya Keerthika, 2018, "A Multiple Measure of Organizational Performances and its Effect on Distinctive Marketing Competencies: An Empirical Study of India and the Maldives," GATR Journals, Global Academy of Training and Research (GATR) Enterprise, number jmmr190, Sep.
• Jackaria Nazneen Carrim, 2018, "The Mediating Role of Actual Self-Congruity on the Relationship between Religion and Store Loyalty: A Case of Mauritius," GATR Journals, Global Academy of Training and Research (GATR) Enterprise, number jmmr196, Dec.
• Dr. K. M. Ashifa, 2018, "Behavior Analysis Matrix for Women Soap Opera Viewers: A Structural Analysis," GATR Journals, Global Academy of Training and Research (GATR) Enterprise, number jmmr200, Dec.
• Mirela Mihić & Ivan-Damir Anić & Ivana Kursan Milaković, 2018, "Time Spent Shopping And Consumer Clothing Purchasing Behaviour," Ekonomski pregled, Hrvatsko društvo ekonomista (Croatian Society of Economists), volume 69, issue 2, pages 89-105.
• Nikša Alfirević & Jurica Pavičić & Ljiljana Najev Čačija, 2018, "Internal Marketing Orientation Model For Evaluation And Improvement Of School Board Activities In The Republic Of Croatia: Initial Empirical Verification," Ekonomski pregled, Hrvatsko društvo ekonomista (Croatian Society of Economists), volume 69, issue 5, pages 475-511.
• KILNER, Andrew, 2018, "Excessive offer of services & production/import of goods," Holistic Marketing Management Journal, Holistic Marketing Management, volume 8, issue 1, pages 08-10, March.
• NEGRICEA, Costel Iliuta & PURCAREA, Ioan Matei, 2018, "Digital Marketers and the Challenge of Optimizing Omni channel CX," Holistic Marketing Management Journal, Holistic Marketing Management, volume 8, issue 1, pages 11-17, March.
• PURCAREA, Theodor, 2018, "Developing Marketing Capabilities by Mapping Customer Journey and Employer Journey, Considering the Blurring of Boundaries between Marketing, Technology and Management," Holistic Marketing Management Journal, Holistic Marketing Management, volume 8, issue 1, pages 22-44, March.
• NEGRICEA, Costel Iliuta & PURCAREA, Ioan Matei, 2018, "Digital Marketers challenged to create excellence in accordance with the expectations of digitally savvy customers," Holistic Marketing Management Journal, Holistic Marketing Management, volume 8, issue 2, pages 07-15, June.
• PURCAREA, Theodor, 2018, "CMOs’ strategic empowerment by effectively managing customer feedback," Holistic Marketing Management Journal, Holistic Marketing Management, volume 8, issue 2, pages 17-25, June.
• NEGRICEA, Costel Iliuta & PURCAREA, Ioan Matei, 2018, "Digital marketers challenged to drive results within the connected world," Holistic Marketing Management Journal, Holistic Marketing Management, volume 8, issue 3, pages 08-13, September.
• PURCAREA, Theodor, 2018, "New Challenges for CMOs while Embarking on the Growth Journey," Holistic Marketing Management Journal, Holistic Marketing Management, volume 8, issue 3, pages 16-25, September.
• PURCAREA, Ioan Matei, 2018, "Digital marketers are going beyond the traditional DX metrics," Holistic Marketing Management Journal, Holistic Marketing Management, volume 8, issue 4, pages 11-18, December.
• PURCAREA, Theodor, 2018, "An increase of marketers’ focus on insight and action, adequately approaching the marketing stack," Holistic Marketing Management Journal, Holistic Marketing Management, volume 8, issue 4, pages 23-32, December.
• Vicky KATSONI & Panagiota DIONYSOPOULOU, 2018, "Visual Communication And Icts For The Application Of Value Co-Creation Strategies In Hotels' Websites In Athens, Greece," Regional Science Inquiry, Hellenic Association of Regional Scientists, volume 0, issue 1, pages 77-89, June.
• Manuel CUADRADO-GARCIA & Nela FILIMON & Juan D. MONTORO-PONS, 2018, "Picturing Spanish Filmgoers: Motives, Barriers And Film Theatres," Regional Science Inquiry, Hellenic Association of Regional Scientists, volume 0, issue 2, pages 45-60, July.
• Lucian TANASĂ & Ioan-Sebastian BRUMĂ & Sebastian DOBOŞ, 2018, "An Assessment Of The Development Potential Of Short Food Supply Chains In The Iaşi County," Agricultural Economics and Rural Development, Institute of Agricultural Economics, volume 15, issue 1, pages 125-141.
• Mary Beth McCabe & Richard Weaver, 2018, "Marketing Effectiveness Of Educational Services On Websites," Business Education and Accreditation, The Institute for Business and Finance Research, volume 10, issue 1, pages 49-58.
• Rana Sabra, 2018, "Institutional Factors Influencing Lebanese Students’ Decision-Making Process In Choosing A Business School," Business Education and Accreditation, The Institute for Business and Finance Research, volume 10, issue 1, pages 73-88.
• Hsiang-Ming Lee & Tsai Chen & Ya-Hui Hsu & Yu-Chi Wu, 2018, "Effect Of Complementary Product Fit And Brand Awareness On Brand Attitude After M&As: Word Of Mouth As A Moderator," Global Journal of Business Research, The Institute for Business and Finance Research, volume 12, issue 1, pages 51-67.
• Mary Beth McCabe & Richard Weaver, 2018, "Social Media Marketing Strategies For Educational Programs," Global Journal of Business Research, The Institute for Business and Finance Research, volume 12, issue 2, pages 53-62.
• Isabel Morteo, 2018, "Influencers As Enhancers Of The Value Cocreation Experience," Global Journal of Business Research, The Institute for Business and Finance Research, volume 12, issue 2, pages 91-100.
• Lorena Mariano Gutierrez & Hector Hugo Perez Villarreal & Judith Cavazos Arroyo & Maria del Rocío Gpe. Morales Salgado, 2018, "An Examination Of Second Life Users Of Hispanic Speech Through A Values And Lifestyle Psychographic Study, Acercamiento A Los Usuarios De Second Life De Habla Hispana A Traves De Un Estudio Psicografico De Tipo Values And Lifestyle (Vals)," Revista Global de Negocios, The Institute for Business and Finance Research, volume 6, issue 1, pages 67-75.
• Emperatriz Londono Aldana & Maria Eugenia Navas Rios, 2018, "Ara Stores Impact On Retail Markets: Evidence From Cartagena, Colombia Tiendas Ara Impacto En El Mercado Del Retail: Caso Cartagena De Indias, Colombia," Revista Global de Negocios, The Institute for Business and Finance Research, volume 6, issue 7, pages 1-13.
• Elizabeth Adriana Santamaria Mendoza & Elias Eduardo Gutierrez Alva, 2018, "Marketing To Incentivize Sales Of A Small Trading Company In Almoloya De Juarez Mexico Marketing Para Incentivar Las Ventas De Una Pequena Empresa Comercializadora En Almoloya De Juarez, Mexico," Revista Global de Negocios, The Institute for Business and Finance Research, volume 6, issue 7, pages 53-65.
• Omar Ernesto Teran Varela & Enrique Espinosa Ayala & Ofelia Marquez Molina & Pedro Abel Hernandez Garcia & Edgar Isaac, Ruiz Gonzalez & Mariana Vergara Burgos & Mara Patricia Lara Sanchez, 2018, "Inbound Marketing As A Competitive Strategy For Retail Trade Of Msmes In The Municipality Of Juchitepec, State Of Mexico Inbound Marketing Como Estrategia Competitiva Para El Comercio Detallista De Las Mipymes En El Municipio De Juchitepec, Estado De," Revista Global de Negocios, The Institute for Business and Finance Research, volume 6, issue 7, pages 87-97.
• Alicia De la Pena De Leon & Juan Bernardo Amezcua Nunez & Juana Maria Saucedo Soto & Alicia Hernandez Bonilla & Mara Patricia Sauceda Prado, 2018, "Altruistic And Participative Profiles Of Mexican Millennials In Difficult Times Altruista Y Participativo: Perfil Del Millennial Mexicano En Tiempos Dificiles," Revista Internacional Administracion & Finanzas, The Institute for Business and Finance Research, volume 11, issue 2, pages 1-12.
• Mario Antonio Burguete Garcia & Ramon Sebastian Acle Mena & Yazmin Hernandez Chavez & Gerardo Hernandez Chavez, 2018, "Causality Between Strategic Administration And Customer`S Service In The Garment Industry In Puebla, Mexico La Causalidad Entre La Administracion Estrategica Y El Servicio Al Cliente En La Industria Del Vestido De Puebla, Mexico," Revista Internacional Administracion & Finanzas, The Institute for Business and Finance Research, volume 11, issue 2, pages 25-39.
• Mario Antonio Burguete Garcia & Enrique Dario Romero y Cejudo & Ramon Sebastian Acle Mena & Norma Angelica Santiesteban Lopez, 2018, "The Innovation And Its Influence On Customer Service In The Garment Industry Of Puebla, Mexico La Innovacion Y Su Influencia En El Servicio Al Cliente En La Industria Del Vestido De Puebla, Mexico," Revista Internacional Administracion & Finanzas, The Institute for Business and Finance Research, volume 11, issue 4, pages 21-37.
• Beriz Civic, 2018, "Development Level of Brand Management at Banks in Bosnia and Herzegovina," International Business Research, Canadian Center of Science and Education, volume 11, issue 1, pages 66-73, January.
• Amado, Alexandra & Cortez, Paulo & Rita, Paulo & Moro, Sérgio, 2018, "Research Trends On Big Data In Marketing: A Text Mining And Topic Modeling Based Literature Analysis," European Research on Management and Business Economics (ERMBE), Academia Europea de Dirección y Economía de la Empresa (AEDEM), volume 24, issue 1, pages 1-7.
• Lafuente-Ruiz-de-Sabando, Amaia & Zorrilla, Pilar & Forcada, Javier, 2018, "A Review Of Higher Education Image And Reputation Literature: Knowledge Gaps And A Research Agenda," European Research on Management and Business Economics (ERMBE), Academia Europea de Dirección y Economía de la Empresa (AEDEM), volume 24, issue 1, pages 8-16.
• Nicolas Alarcón, Carolina & Urrutia Sepúlveda, Angélica & Valenzuela-Fernández, Leslier & Gil-Lafuente, Jaime, 2018, "Systematic Mapping On Social Media And Its Relation To Business," European Research on Management and Business Economics (ERMBE), Academia Europea de Dirección y Economía de la Empresa (AEDEM), volume 24, issue 2, pages 104-113.
• Viginia Câmpeanu, 2018, "Fabulous Growth Of Wine Imports In China. Eu - The Main Supplier," Euroinfo, Institute for World Economy, Romanian Academy, volume 2, issue 5, pages 51-58, May.
• Laddawan Lekmat & Christopher Selvarajah & Chandana Hewege, 2018, "Relationship between Market Orientation, Entrepreneurial Orientation, and Firm Performance in Thai SMEs: The Mediating Role of Marketing Capabilities," International Journal of Business and Economics, School of Management Development, Feng Chia University, Taichung, Taiwan, volume 17, issue 3, pages 213-237, December.
• Manuel Hermosilla & Fernanda Gutiérrez-Navratil & Juan Prieto-Rodríguez, 2018, "Can Emerging Markets Tilt Global Product Design? Impacts of Chinese Colorism on Hollywood Castings," Marketing Science, INFORMS, volume 37, issue 3, pages 356-381, May, DOI: 10.1287/mksc.2018.1089.
• Judith A. Chevalier & Yaniv Dover & Dina MayzlinDina Mayzlin, 2018, "Channels of Impact: User Reviews When Quality Is Dynamic and Managers Respond," Marketing Science, INFORMS, volume 37, issue 5, pages 688-709, September, DOI: 10.1287/mksc.2018.1090.
• Catalina Martínez & Sarah Parlane, 2018, "On the firms’ decision to hire academic scientists," Working Papers, Instituto de Políticas y Bienes Públicos (IPP), CSIC, number 1801, Feb.
• Gokhan Egilmez (ed.), 2018, "Agricultural Value Chain," Books, IntechOpen, number 4892, ISBN: ARRAY(0x4cbd7fc0), June, DOI: 10.5772/65199.
• Sonyel Oflazoglu Dora (ed.), 2018, "Marketing," Books, IntechOpen, number 5108, ISBN: ARRAY(0x4c857650), June, DOI: 10.5772/intechopen.71388.
• Razvan Udroiu & Paul Bere (ed.), 2018, "Product Lifecycle Management - Terminology and Applications," Books, IntechOpen, number 5365, ISBN: ARRAY(0x4bda8d70), June, DOI: 10.5772/intechopen.75972.
• Essl, Andrea & von Bieberstein, Frauke & Kosfeld, Michael & Kröll, Markus, 2018, "Sales Performance and Social Preferences," IZA Discussion Papers, IZA Network @ LISER, number 11505, Apr.
• Yakup AKGÃœL & AyÅŸe AKYOL, 2018, "An Evaluation Of Cause-Related Marketing And A Scale Development Application," JOURNAL OF LIFE ECONOMICS, Holistence Publications, volume 5, issue 1, pages 1-24, January, DOI: 10.15637/jlecon.240.
• Mustafa PORTAKALCI & Esra AYDIN KILIÇ, 2018, "The Role Of Consumer'S Educational Status In Purshasing Decisions: In The Context Of Food And Cosmetic Advertising," JOURNAL OF LIFE ECONOMICS, Holistence Publications, volume 5, issue 1, pages 43-58, January, DOI: 10.15637/jlecon.245.
• Esra AYDIN KILIÇ & Mustafa PORTAKALCI, 2018, "The Impact Of Consumer Innovativeness As A Competative Instrument On Buying Habits," JOURNAL OF LIFE ECONOMICS, Holistence Publications, volume 5, issue 1, pages 95-108, January, DOI: 10.15637/jlecon.244.
• Nihan TOMRÄ°S KÜÇÜN & Can YAMAN & Sezen GÃœNGÖR & Sertaç EROÄžLU, 2018, "Biometric Analysis Of Stress Levels Of Digital Natives And Digital Immigrants Within Online Shopping Processes," JOURNAL OF LIFE ECONOMICS, Holistence Publications, volume 5, issue 4, pages 177-190, October, DOI: 10.15637/jlecon.268.
• Can YAMAN & Nihan TOMRÄ°S KÜÇÜN & Sezen GÃœNGÖR & Sertaç EROÄžLU, 2018, "The Contextual Effect And Measurement Of Attention To Advertisements Via Eye Tracking Method," JOURNAL OF LIFE ECONOMICS, Holistence Publications, volume 5, issue 4, pages 221-232, October, DOI: 10.15637/jlecon.271.
• Sugito & Arlina Nurbaity Lubis & Endang Sulistya Rini & Yeni Absah, 2018, "Influence Of Reference Group Indicators To The Image Of Modern Retail (Case In Indonesia)," Junior Scientific Researcher, SC Research Publishing SRL, volume 4, issue 2, pages 67-79, November.
• Darren Filson & James H. Havlicek, 2018, "The performance of global film franchises: installment effects and extension decisions," Journal of Cultural Economics, Springer;The Association for Cultural Economics International, volume 42, issue 3, pages 447-467, August, DOI: 10.1007/s10824-018-9316-6.
• Prashant Das & Patrick Smith & Paul Gallimore, 2018, "Pricing Extreme Attributes in Commercial Real Estate: the Case of Hotel Transactions," The Journal of Real Estate Finance and Economics, Springer, volume 57, issue 2, pages 264-296, August, DOI: 10.1007/s11146-017-9621-4.
• Zouhaïer M’Chirgui & Wadid Lamine & Sarfraz Mian & Alain Fayolle, 2018, "University technology commercialization through new venture projects: an assessment of the French regional incubator program," The Journal of Technology Transfer, Springer, volume 43, issue 5, pages 1142-1160, October, DOI: 10.1007/s10961-016-9535-y.
• Kirthi Kalyanam & John McAteer & Jonathan Marek & James Hodges & Lifeng Lin, 2018, "Cross channel effects of search engine advertising on brick & mortar retail sales: Meta analysis of large scale field experiments on Google.com," Quantitative Marketing and Economics (QME), Springer, volume 16, issue 1, pages 1-42, March, DOI: 10.1007/s11129-017-9188-7.
• Anna E. Tuchman & Harikesh S. Nair & Pedro M. Gardete, 2018, "Television ad-skipping, consumption complementarities and the consumer demand for advertising," Quantitative Marketing and Economics (QME), Springer, volume 16, issue 2, pages 111-174, June, DOI: 10.1007/s11129-017-9192-y.
• Yuxin Chen & Ozge Turut, 2018, "Entry deterrence/accommodation with imperfect strategic thinking capability," Quantitative Marketing and Economics (QME), Springer, volume 16, issue 2, pages 175-207, June, DOI: 10.1007/s11129-017-9195-8.
• Dr. Pramod Matolia & Abdul Khaliq Shinwari, 2018, "Effects of Interaction Quality of Passenger Experience at Kabul International Airport Afghanistan," Kardan Journal of Economics and Management Sciences, Kardan University, Department of Economics, volume 1, issue 2, pages 6-7, April.
• Achiraya Monthathip & Winai Puttakul & Chakrit Potchanasin, 2018, "An Analysis of Optimal Attributes of Organic Shampoo," Working Papers, Kasetsart University, Department of Agricultural and Resource Economics, number 201801, Jun, revised Jun 2018.
• Ryosuke Igari & Takahiro Hoshino, 2018, "A Bayesian Gamma Frailty Model Using the Sum of Independent Random Variables: Application of the Estimation of an Interpurchase Timing Model," Keio-IES Discussion Paper Series, Institute for Economics Studies, Keio University, number 2018-021, Dec.
• April Sabdi Marbun & Sukaria Sinulingga & Iskandarini, 2018, "Analysis of Influence of Quality of Service and Quality of Products on Loyalty of Members with Member Satisfaction as Intervening Variable in Loan and Save Cooperative Nasari Branch Office of Medan," Academic Journal of Economic Studies, Faculty of Finance, Banking and Accountancy Bucharest,"Dimitrie Cantemir" Christian University Bucharest, volume 4, issue 3, pages 106-121, September.
• Mark Azavedo & John Walsh, 2018, "How important is Food at Farmers’ Markets? Evidence from Bardon Farmers’ Market, Brisbane, Queensland, Australia," Academic Journal of Economic Studies, Faculty of Finance, Banking and Accountancy Bucharest,"Dimitrie Cantemir" Christian University Bucharest, volume 4, issue 3, pages 32-39, September.
• Bello Taofik Abidemi & Fairol Bin Halim & Ahmad Alshauibi, 2018, "Moderating Role of Environmental Dynamism on the Relationship between Service Marketing Mix, Marketing Orientation and Microfinance Performance: A Conceptual Model," Academic Journal of Economic Studies, Faculty of Finance, Banking and Accountancy Bucharest,"Dimitrie Cantemir" Christian University Bucharest, volume 4, issue 3, pages 40-46, September.
• Raluca-Giorgiana Chivu & Ivona Stoica, 2018, "Online Advertising Impact in the Bio Products Decision Purchase Process," Academic Journal of Economic Studies, Faculty of Finance, Banking and Accountancy Bucharest,"Dimitrie Cantemir" Christian University Bucharest, volume 4, issue 3, pages 47-52, September.
• Bogdanel Dragut, 2018, "Quantification Satisfaction Airline Passengers," Academic Journal of Economic Studies, Faculty of Finance, Banking and Accountancy Bucharest,"Dimitrie Cantemir" Christian University Bucharest, volume 4, issue 3, pages 70-75, September.
• Rizky Putra & Winda Ardiani, 2018, "Effect of Communication Process on Customer Satisfaction in Improving Customer's Retention," Academic Journal of Economic Studies, Faculty of Finance, Banking and Accountancy Bucharest,"Dimitrie Cantemir" Christian University Bucharest, volume 4, issue 3, pages 87-95, September.
• Hardi Mulyono & Syafrizal Helmi Situmorang, 2018, "e-CRM and Loyalty: A Mediation Effect of Customer Experience and Satisfaction in Online Transportation of Indonesia," Academic Journal of Economic Studies, Faculty of Finance, Banking and Accountancy Bucharest,"Dimitrie Cantemir" Christian University Bucharest, volume 4, issue 3, pages 96-105, September.
• Zoltán Huszár & Péter Várnagy & Iván Zádori & Zsolt Nemeskéri & Balázs Pankász, 2018, "Tolerance and Sensitivity in the Context of Civic Education: Results of an Empirical Survey," Academic Journal of Economic Studies, Faculty of Finance, Banking and Accountancy Bucharest,"Dimitrie Cantemir" Christian University Bucharest, volume 4, issue 4, pages 127-133, December.
• Tarján, Tamás & Veres, Zoltán, 2018, "Szekvenciális fogyasztói termékválasztás döntési kontinuuma
  [The decision-making continuum of sequential consumer-product choices]," Közgazdasági Szemle (Economic Review - monthly of the Hungarian Academy of Sciences), Közgazdasági Szemle Alapítvány (Economic Review Foundation), volume 0, issue 5, pages 525-550, DOI: 10.18414/KSZ.2018.5.525.
• Fernando Rogelio Simonato, 2018, "La Innovación en el área comercial a través de la gestión de las experiencias," Revista Ciencias Administrativas (CADM), IIA, Universidad Nacional de La Plata, Instituto de Investigaciones Administrativas, Facultad de Ciencias Económicas, Universidad Nacional de La Plata, issue 11, pages 63-80, January-J, DOI: 10.24215/23143738e019.
• Susan (Sixue) Jia & Fei Li, 2018, "Customer value co-creation in KIBS firms’ new service development: Patterns and antecedents," International Journal of Business and Social Research, LAR Center Press, volume 8, issue 1, pages 19-28, January.
• Muhammad Ishtiaq Ishaq, 2018, "Testing Sustainable Consumption Behavior in Italy and Pakistan," European Journal of Business Science and Technology, Mendel University in Brno, Faculty of Business and Economics, volume 4, issue 1, pages 93-104, DOI: 10.11118/ejobsat.v4i1.125.
• Matej Rus & Maja Konecnik Ruzzier & Mitja Ruzzier, 2018, "Startup Branding: Empirical Evidence among Slovenian Startups," Managing Global Transitions, University of Primorska, Faculty of Management Koper, volume 16, issue 1 (Spring, pages 79-94, DOI: 10.26493/1854-6935.16.79-94.
• Petra Leonora Cvitanovic, 2018, "Navigating New Marketing Technologies, Channels and Metrics," Managing Global Transitions, University of Primorska, Faculty of Management Koper, volume 16, issue 4 (Winter, pages 379-400, DOI: 10.26493/1854-6935.16.379-400.
• Szabolcs Nagy & Csilla Konyha Molnárné, 2018, "The Effects of Hofstede's Cultural Dimensions on Pro-Environmental Behaviour: How Culture Influences Environmentally Conscious Behaviour," Theory Methodology Practice (TMP), Faculty of Economics, University of Miskolc, volume 14, issue 01, pages 27-36.
• Stefano COLOMBO & Paolo GARELLA, 2018, "Self-customization and price competition," Departmental Working Papers, Department of Economics, Management and Quantitative Methods at Università degli Studi di Milano, number 2018-09, Sep.
• Tiziano Bursi & Giovanna Galli, 2018, "Approccio al mercato cinese del turismo (Approaching the Chinese tourism market)," Department of Economics, University of Modena and Reggio E., Faculty of Economics "Marco Biagi", number 0135, Oct.
• Tiziano Bursi & Giovanna Galli & Sara Scaccaglia, 2018, "Argo Tractors: un caso di reshoring di successo (Argo Tractors: a successful reshoring case)," Department of Economics, University of Modena and Reggio E., Faculty of Economics "Marco Biagi", number 0137, Oct.
• David Chaplin & Ken Brown & John Harris, 2018, "The Power of Self-Promotion: Twitter Followers and Guaranteed Purses in Professional Boxing," Journal of Economic Insight, Missouri Valley Economic Association, volume 44, issue 2, pages 23-40.
• Nuryakin & Vincent Didiek Wiet Aryanto & Mulyo Budi Setiawan, 2018, "Mediating effect of value creation in the relationship between relational capabilities on business performance," Contaduría y Administración, Accounting and Management, volume 63, issue 1, pages 33-34, Enero - M.
• Bernardo Amezcua & Arturo Briseño & Teresa Ríos & Edgardo Ayala, 2018, "La disposición a pagar más por productos vinculados a la RSE: evidencia de un análisis conjunto en México," Contaduría y Administración, Accounting and Management, volume 63, issue 2, pages 211-232, Abril-Jun.
• Bernardo Amezcua & Arturo Briseño & Teresa Ríos & Edgardo Ayala, 2018, "The willingness to pay for cause related products: Empirical evidence from a conjoint analysis in Mexico," Contaduría y Administración, Accounting and Management, volume 63, issue 2, pages 233-254, Abril-Jun.
• José Luis Zapata Sánchez & Judith Cavazos Arroyo & Yésica Mayett Moreno, 2018, "Adquisición y la transferencia de conocimiento tácito de mercadotecnia en pequeños y medianos hoteles," Contaduría y Administración, Accounting and Management, volume 63, issue 2, pages 269-288, Abril-Jun.
• Jorge Vera & Andrea Trujillo, 2018, "Assessing the effect of service quality over user satisfaction in public health institutions in Mexico," Contaduría y Administración, Accounting and Management, volume 63, issue 2, pages 28-51, Abril-Jun.
• José Luis Zapata Sánchez & Judith Cavazos Arroyo & Yésica Mayett Moreno, 2018, "Acquisition and transfer of tacit knowledge of marketing in small and medium hotels," Contaduría y Administración, Accounting and Management, volume 63, issue 2, pages 289-308, Abril-Jun.
• Jorge Vera & Andrea Trujillo, 2018, "El efecto de la calidad del servicio en la satisfacción del derechohabiente en instituciones públicas de salud en México," Contaduría y Administración, Accounting and Management, volume 63, issue 2, pages 5-27, Abril-Jun.
• Jeffrey E. Harris & Mariana Gerstenblüth & Patricia Triunfo, 2018, "Smokers’ Rational Lexicographic Preferences for Cigarette Package Warnings: A Discrete Choice Experiment with Eye Tracking," NBER Working Papers, National Bureau of Economic Research, Inc, number 24974, Aug.
• Suzanne B. Shu & Robert Zeithammer & John W. Payne, 2018, "The Pivotal Role of Fairness: Which Consumers Like Annuities?," NBER Working Papers, National Bureau of Economic Research, Inc, number 25067, Sep.
• Bart Bronnenberg & Jean-Pierre H. Dubé & Robert E. Sanders, 2018, "Consumer Misinformation and the Brand Premium: A Private Label Blind Taste Test," NBER Working Papers, National Bureau of Economic Research, Inc, number 25214, Nov.
• Savica Dimitrieska & Elizabeta Stamevska & Aleksandra Stankovska, 2018, "Brand Name – Theory And Practice," Entrepreneurship, Faculty of Economics, SOUTH-WEST UNIVERSITY "NEOFIT RILSKI", BLAGOEVGRAD, volume 6, issue 1, pages 148-153.
• Tanja Krsteva, 2018, "The New Rules Of Green Marketing," Entrepreneurship, Faculty of Economics, SOUTH-WEST UNIVERSITY "NEOFIT RILSKI", BLAGOEVGRAD, volume 6, issue 2, pages 293-297.
• Savica Dimitrieska & Aleksandra Stankovska & Tanja Efremova, 2018, "Artificial Intelligence And Marketing," Entrepreneurship, Faculty of Economics, SOUTH-WEST UNIVERSITY "NEOFIT RILSKI", BLAGOEVGRAD, volume 6, issue 2, pages 298-304.
• Savica Dimitrieska & Tanja Efremova & Aleksandra Stankovska, 2018, "The Role Of Trademarks In Marketing," Economics and Management, Faculty of Economics, SOUTH-WEST UNIVERSITY "NEOFIT RILSKI", BLAGOEVGRAD, volume 14, issue 1, pages 174-180.
• Dessislava Kostova-Pickett, 2018, "Price With Confidentiality," Economics and Management, Faculty of Economics, SOUTH-WEST UNIVERSITY "NEOFIT RILSKI", BLAGOEVGRAD, volume 14, issue 1, pages 194-200.
• Tina Rönnberg, 2018, "Digitalisation From Connected To Digital Consumer," Economics and Management, Faculty of Economics, SOUTH-WEST UNIVERSITY "NEOFIT RILSKI", BLAGOEVGRAD, volume 14, issue 1, pages 46-58.
• Vyara Kyurova, 2018, "Relationship Marketing Of Hotel Business," Economics and Management, Faculty of Economics, SOUTH-WEST UNIVERSITY "NEOFIT RILSKI", BLAGOEVGRAD, volume 14, issue 2, pages 170-176.
• Tanja Krsteva, 2018, "Green Marketing Strategies," Economics and Management, Faculty of Economics, SOUTH-WEST UNIVERSITY "NEOFIT RILSKI", BLAGOEVGRAD, volume 14, issue 2, pages 177-181.
• Savica Dimitrieska & Aleksandra Stankovska & Tanja Efremova, 2018, "The Fourth Industrial Revolution €“ Advantages And Disadvantages," Economics and Management, Faculty of Economics, SOUTH-WEST UNIVERSITY "NEOFIT RILSKI", BLAGOEVGRAD, volume 14, issue 2, pages 182-187.
• Tatiana GUTIUM, 2018, "Classification Of The Competitiveness’ Factors And New Approaches To Assessing The Competitiveness," ECONOMY AND SOCIOLOGY: Theoretical and Scientifical Journal, Socionet;Complexul Editorial "INCE", issue 2, pages 65-74.
• Rouziès, Dominique & Onyemah, Vincent, 2018, "Sales Force Compensation: Trends and Research Opportunities," Foundations and Trends(R) in Marketing, now publishers, volume 11, issue 3, pages 143-214, November, DOI: 10.1561/1700000046.
• Pauwels, Koen H., 2018, "Modeling Dynamic Relations Among Marketing and Performance Metrics," Foundations and Trends(R) in Marketing, now publishers, volume 11, issue 4, pages 215-301, November, DOI: 10.1561/1700000054.
• Beke, Frank T. & Eggers, Felix & Verhoef, Peter C., 2018, "Consumer Informational Privacy: Current Knowledge and Research Directions," Foundations and Trends(R) in Marketing, now publishers, volume 11, issue 1, pages 1-71, July, DOI: 10.1561/1700000057.
• Liu, Huan & Lobschat, Lara & Verhoef, Peter C., 2018, "Multichannel Retailing: A Review and Research Agenda," Foundations and Trends(R) in Marketing, now publishers, volume 12, issue 1, pages 1-79, December, DOI: 10.1561/1700000059.
• Helms McCarty, Sara & Diette, Timothy M. & Holloway, Betsy Bugg, 2018, "How Low Can You Go? An Investigation into Matching Gifts in Fundraising," Review of Behavioral Economics, now publishers, volume 5, issue 1, pages 23-37, March, DOI: 10.1561/105.00000075.
• Luiela Magdalena Csorba & Valentin Burca & Sergiu Rusu, 2018, "The Controversial Behavior Of Romanian Consumers Regarding The Safety Of Flu Shot Immunization," Economic Alternatives, University of National and World Economy, Sofia, Bulgaria, issue 1, pages 86-112, March.