Research classified by Journal of Economic Literature (JEL) codes

---

Top JEL
/ M: Business Administration and Business Economics; Marketing; Accounting; Personnel Economics
/ / M3: Marketing and Advertising
/ / / M31: Marketing

2010

• Cleff, Thomas & Fischer, Lena & Sepúlveda, César & Walter, Nadine, 2010, "How global are global brands? An empirical brand equity analysis," Beiträge der Hochschule Pforzheim, Pforzheim University, number 136.
• Wiebach, Nicole & Hildebrandt, Lutz, 2010, "Context effects as customer reaction on delisting of brands," SFB 649 Discussion Papers, Humboldt University Berlin, Collaborative Research Center 649: Economic Risk, number 2010-056.
• Roos, Melanie & Gassert, Anna, 2010, "Der Einfluss der Wirtschaftskrise auf das Kaufverhalten - eine empirische Analyse im B2C-Bereich," Tübinger Diskussionsbeiträge, University of Tübingen, School of Business and Economics, number 329.
• Konrad, Kai A., 2010, "Merger profitability in industries with brand portfolios and loyal customers," Discussion Papers, Research Professorship & Project "The Future of Fiscal Federalism", WZB Berlin Social Science Center, number SP II 2010-08.
• Chandra, Ambarish & Kaiser, Ulrich, 2010, "Targeted advertising in magazine markets," ZEW Discussion Papers, ZEW - Leibniz Centre for European Economic Research, number 10-063.
• Daniel W. Elfenbein & Brian McManus, 2010, "A Greater Price for a Greater Good? Evidence That Consumers Pay More for Charity-Linked Products," American Economic Journal: Economic Policy, American Economic Association, volume 2, issue 2, pages 28-60, May.
• Guy David & Sara Markowitz & Seth Richards-Shubik, 2010, "The Effects of Pharmaceutical Marketing and Promotion on Adverse Drug Events and Regulation," American Economic Journal: Economic Policy, American Economic Association, volume 2, issue 4, pages 1-25, November.
• David Dranove & Ginger Zhe Jin, 2010, "Quality Disclosure and Certification: Theory and Practice," Journal of Economic Literature, American Economic Association, volume 48, issue 4, pages 935-963, December.
• Iacob Cătoiu & Diana Maria Vrânceanu & Alina Filip, 2010, "Setting Fair Prices – Fundamental Principle Of Sustainable Marketing," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, volume 12, issue 27, pages 115-128, February.
• Constanţa-Nicoleta Bodea & Cetin Elmas & Ana Tănăsescu & Maria Dascălu, 2010, "An Ontological-based Model for Competences in Sustainable Development Projects: a Case Study for Project’s Commercial Activities," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, volume 12, issue 27, pages 177-189, February.
• Nicolae Istudor & Raluca Andreea Ion & Irina Elena Petrescu, 2010, "Research on Consumers’ Self-Protection through a Healthy Diet," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, volume 12, issue 28, pages 436-443, June.
• Carmen Bălan, 2010, "Alternative Dispute Resolution through Mediation in Romanian Retail Banking," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, volume 12, issue 28, pages 504-518, June.
• Bernhard Swoboda & Nicolae Al. Pop & Dan Cristian Dabija, 2010, "Vertical Aliances between Retail and Manufacturer Companies in the Fashion Industry," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, volume 12, issue 28, pages 634-649, June.
• Akaichi, Faiçal & Nayga, Rodolfo M., Jr. & Gil, Jose Maria, 2010, "On the Use of Multi-Unit Auctions in Measuring Consumers’ Willingness to Pay for Food Products," 2010 Annual Meeting, July 25-27, 2010, Denver, Colorado, Agricultural and Applied Economics Association, number 60983, DOI: 10.22004/ag.econ.60983.
• Garcia-Jimenez, Carlos I. & Mishra, Ashok K., undated, "Determinants of Meats Purchase Behavior by Ethnic Groups," 2010 Annual Meeting, July 25-27, 2010, Denver, Colorado, Agricultural and Applied Economics Association, number 61073, DOI: 10.22004/ag.econ.61073.
• Wang, Shinn-Shyr & Rojas, Christian & Lavoie, Nathalie, 2010, "Local Buyer Market Power and Horizontally Differentiated Manufacturers," 2010 Annual Meeting, July 25-27, 2010, Denver, Colorado, Agricultural and Applied Economics Association, number 61990, May, DOI: 10.22004/ag.econ.61990.
• Schrock, Rebecca, 2010, "Determinants Of The Demand For Organic And Conventional Fresh Milk In Germany– An Econometric Analysis," 115th Joint EAAE/AAEA Seminar, September 15-17, 2010, Freising-Weihenstephan, Germany, European Association of Agricultural Economists, number 116387, DOI: 10.22004/ag.econ.116387.
• Gellynck, Xavier & Kuhne, Bianka & Van Wezemael, Lynn & Verbeke, Wim, 2010, "Translating Latent Trends In Food Consumer Behavior Into New Products," 115th Joint EAAE/AAEA Seminar, September 15-17, 2010, Freising-Weihenstephan, Germany, European Association of Agricultural Economists, number 116422, DOI: 10.22004/ag.econ.116422.
• Kiesel, Kristin & Villas-Boas, Sofia Berto, 2010, "Can Information Costs Affect Consumer Choice?—Nutritional Labels in a Supermarket Experiment—," 115th Joint EAAE/AAEA Seminar, September 15-17, 2010, Freising-Weihenstephan, Germany, European Association of Agricultural Economists, number 116433, DOI: 10.22004/ag.econ.116433.
• Camarena-Gomez, Dena M. & Sanjuan-Lopez, Ana Isabel, 2010, "Preferencias hacia el origen de un alimento étnico y la influencia de variables psicográficas," Economia Agraria y Recursos Naturales, Spanish Association of Agricultural Economists, volume 10, issue 01, pages 1-29, DOI: 10.22004/ag.econ.94333.
• Banterle, Alessandro & Cavaliere, Alessia & Stranieri, Stefanella & Carraresi, Laura, 2010, "The Relationship between Innovation and Marketing in SMEs in the EU Food Sector," 2010 International European Forum, February 8-12, 2010, Innsbruck-Igls, Austria, International European Forum on System Dynamics and Innovation in Food Networks, number 100589, Oct, DOI: 10.22004/ag.econ.100589.
• Palma, Marco A. & Collart, Alba J. & Hall, Charles R., 2010, "Repeat Buying Behavior for Ornamental Plants: A Consumer Profile," 2010 Annual Meeting, February 6-9, 2010, Orlando, Florida, Southern Agricultural Economics Association, number 56332, DOI: 10.22004/ag.econ.56332.
• Oluseye Olaleke Ogunnaike & Rowland E.K Worlu, 2010, "Agenda For Marketing Excellence In The Deregulated Petroleum Down-Stream Sector," Analele Stiintifice ale Universitatii "Alexandru Ioan Cuza" din Iasi - Stiinte Economice (1954-2015), Alexandru Ioan Cuza University, Faculty of Economics and Business Administration, volume 57, pages 391-398, november.
• Pradeep KAUTISH, 2010, "Empirical Study On Influence Of Extraversion On Consumer Passion And Brand Evangelism With Word-Of-Mouth Communication," Review of Economic and Business Studies, Alexandru Ioan Cuza University, Faculty of Economics and Business Administration, issue 6, pages 187-198, December.
• Consuelo García de la Torre, 2010, "The End-Customer’S Perception About The Electronic Product Code (Epc) At A Retailer," Annals of University of Craiova - Economic Sciences Series, University of Craiova, Faculty of Economics and Business Administration, volume 1, issue 38, pages 27-39, May.
• Assoc. Prof. Liviu Ion Ciora Ph. D & Lect. Ion Buligiu Ph. D, 2010, "Techniques Used In Search Engine Marketing," Annals of University of Craiova - Economic Sciences Series, University of Craiova, Faculty of Economics and Business Administration, volume 2, issue 38, pages 1-8, May.
• Prof. Valentin Litoiu Ph. D & Student Vlad Litoiu & Student Mircea Litoiu, 2010, "Rfid And Information Systems In Commerce," Annals of University of Craiova - Economic Sciences Series, University of Craiova, Faculty of Economics and Business Administration, volume 2, issue 38, pages 1-8, May.
• Prof. Filimon Stremţan Ph.D & Assist. Silvia-Ştefania Mihalache Author-Workplace-Name:“1 Decembrie 1918” University of Alba Iulia Faculty of Science Alba Iulia, Romania, 2010, "Considerations On Social Marketing In Romania," Annals of University of Craiova - Economic Sciences Series, University of Craiova, Faculty of Economics and Business Administration, volume 3, issue 38, pages 1-10, May.
• Emanuela Maria Avram & Iulia Furdui & Ioana Preda, 2010, "Emerging Risks In Bank Credit Activity In Terms Of Financial Banking Marketing," Annals of University of Craiova - Economic Sciences Series, University of Craiova, Faculty of Economics and Business Administration, volume 3, issue 38, pages 1-10, May.
• Lect. Laura Dindire Ph. D & Lect. Cristina Gănescu Ph. D, 2010, "Analysis Of Business Promotion Systems Implementation Within Exporting Romanian Companies," Annals of University of Craiova - Economic Sciences Series, University of Craiova, Faculty of Economics and Business Administration, volume 3, issue 38, pages 1-12, May.
• Phd. Student . Ioana Radu & Phd. Student. Mihaela Funaru, 2010, "Promoting Private Equity Funds," Annals of University of Craiova - Economic Sciences Series, University of Craiova, Faculty of Economics and Business Administration, volume 3, issue 38, pages 1-12, May.
• Silvia-Mihaela Pavel Ph. D Student, 2010, "Advertising Communication During Crisis," Annals of University of Craiova - Economic Sciences Series, University of Craiova, Faculty of Economics and Business Administration, volume 3, issue 38, pages 1-12, May.
• Assoc. Prof. Sorina-Raula Gîrboveanu Ph.D & Silvia-Mihaela Pavel Ph.D Student, 2010, "How To Manage A Public Relations Crisis," Annals of University of Craiova - Economic Sciences Series, University of Craiova, Faculty of Economics and Business Administration, volume 3, issue 38, pages 1-12, May.
• Daniela Adriana Bălan, Ph. D & Lect. Loredana Popescu, Ph. D Student, 2010, "The Role Of Culture In U.S. Regarding Consumer Behavior," Annals of University of Craiova - Economic Sciences Series, University of Craiova, Faculty of Economics and Business Administration, volume 3, issue 38, pages 1-12, May.
• Emanuela Maria Avram PhD candidate in Marketing & Cristina Neagoe PhD candidate in Marketing & Remus Marian Avram PhD candidate in Economics, 2010, "Quality And Performance In Academic Education From The Perspective Of Strategic Marketing," Annals of University of Craiova - Economic Sciences Series, University of Craiova, Faculty of Economics and Business Administration, volume 3, issue 38, pages 1-12, May.
• Olimpia Oancea Ph.D Student & Victoria-Mihaela Brînzea Ph.D Student, 2010, "Marketing Communications As A Strategic Function Of Marketing," Annals of University of Craiova - Economic Sciences Series, University of Craiova, Faculty of Economics and Business Administration, volume 3, issue 38, pages 1-6, May.
• Assoc. Prof. Adriana Scriosteanu Ph. D. & Prof. Daniela Popescu Ph. D., 2010, "Customer Loyalty - The Major Goal Of Customer Relationship Management," Annals of University of Craiova - Economic Sciences Series, University of Craiova, Faculty of Economics and Business Administration, volume 3, issue 38, pages 1-7, May.
• Assist. Silvia Puiu Ph. D Student, 2010, "Tendencies Regarding The Demand For Retailers’ Products And Services," Annals of University of Craiova - Economic Sciences Series, University of Craiova, Faculty of Economics and Business Administration, volume 3, issue 38, pages 1-7, May.
• Ovidiu I. MOISESCU & Andrej BERTONCELJ, 2010, "A Comparative Study Of The Relationship Between Brand Loyalty And Market Share Among Durable And Non-Durable Products," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, volume 0, issue 1, pages 137-145, May.
• Eugen BURDUS & Cristina ALPOPI, 2010, "The Internationalization Of Business As An Option In The Marketing Strategy Of The Entrepreneur," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, volume 0, issue 1, pages 49-56, May.
• Afsar BILAL, 2010, "Determinants Of Customer Loyalty And Proposing A Customer Loyalty Model For The Banking Sector Of Pakistan," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, volume 0, issue 1, pages 73-90, May.
• Dejene Mamo BEKANA, 2010, "Determinants Of Consumer Preferences In Addis Ababa Restaurants," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, volume 0, issue 2, pages 192-210, November.
• Anubhav Anand MISHRA, 2010, "Consumer Decision-Making Styles And Young-Adult Consumers: An Indian Exploration," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, volume 0, issue 2, pages 229-246, November.
• Cristina LEOVARIDIS, 2010, "Comparative Aspects Regarding Consumption And Consumers In European Countries," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, volume 0, issue 2, pages 247-257, November.
• Ashish GUPTA, 2010, "A Study On Customer Relationship Management In Consumer Markets: Grandiosity/ Reality?," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, volume 0, issue 2, pages 258-272, November.
• Erika KULCSÁR, 2010, "Is There Any Difference Between The Attitude Of Romanian Tourists As Compared To The Foreign Ones?," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, volume 0, issue 2, pages 317-322, November.
• Assist. Ph.D Kulcsár Erika, 2010, "The Bivariate Analysis Between The Variables That Define The Investigated Tourist Population In The Center Development Region And The Other Important Tourist Variables," Revista Tinerilor Economisti (The Young Economists Journal), University of Craiova, Faculty of Economics and Business Administration, volume 1, issue 14, pages 110-117, April.
• Ph.D Student Patricea Elena Bertea, 2010, "Perceived Risk And Consumer Protection Strategies," Revista Tinerilor Economisti (The Young Economists Journal), University of Craiova, Faculty of Economics and Business Administration, volume 1, issue 14S, pages 43-54, April.
• Assoc. Prof. Ph.D Edelhauser Eduard & Lect. Ph.D Dobre-Baron Oana, 2010, "Overview On Using Advanced Management Methods," Revista Tinerilor Economisti (The Young Economists Journal), University of Craiova, Faculty of Economics and Business Administration, volume 1, issue 14S, pages 75-82, April.
• Assist. Erika Kulcsár Ph. D Student & Ec. Zsuzsánna Bokor, 2010, "Study On Decision –Making In The Family (Quantitative Marketing Research Conducted In Sfantu Gheorghe And Surrounding Areas)," Revista Tinerilor Economisti (The Young Economists Journal), University of Craiova, Faculty of Economics and Business Administration, volume 1, issue 15, pages 72-77, November.
• Claudia Olimpia Moisă, 2010, "The Distinctiveness Of The Youth Travel Product," Annales Universitatis Apulensis Series Oeconomica, Faculty of Sciences, "1 Decembrie 1918" University, Alba Iulia, volume 2, issue 12, pages 1-16.
• Iacob Cătoiu & Daniel Adrian Gârdan, 2010, "Romanian Consumer Perception Towards Mobile Marketing Campaigns," Annales Universitatis Apulensis Series Oeconomica, Faculty of Sciences, "1 Decembrie 1918" University, Alba Iulia, volume 2, issue 12, pages 1-25.
• Diana Dugulan & Virgil Balaure & Ioana Cecilia Popescu & Călin VegheÅŸ, 2010, "Cultural Heritage, Natural Resources And Competitiveness Of The Travel And Tourism Industry In Central And Eastern European Countries," Annales Universitatis Apulensis Series Oeconomica, Faculty of Sciences, "1 Decembrie 1918" University, Alba Iulia, volume 2, issue 12, pages 1-26.
• Iulia Iuga & Ruxandra Radoviciu, 2010, "STUDY REGARDING THE POSITIONING OF TRANSILVANIA BANK IN THE RANK SMEs FROM ALBA IULIA," Annales Universitatis Apulensis Series Oeconomica, Faculty of Sciences, "1 Decembrie 1918" University, Alba Iulia, volume 2, issue 12, pages 1-27.
• StremÅ£an Filimon & Achim Moise Ioan & Radu Lucian Alexandru & Radoviciu Ruxandra, 2010, "Blog Marketing - A Relevent Instrument Of The Marketing Policy," Annales Universitatis Apulensis Series Oeconomica, Faculty of Sciences, "1 Decembrie 1918" University, Alba Iulia, volume 2, issue 12, pages 1-29.
• Claudia Olimpia Moisă, 2010, "Aspects Of The Youth Travel Demand," Annales Universitatis Apulensis Series Oeconomica, Faculty of Sciences, "1 Decembrie 1918" University, Alba Iulia, volume 2, issue 12, pages 1-8.
• Erkan Akar, 2010, "Social Networking Sites As A Type Of Virtual Communities €“ Processing As A Marketing Communication Channel," Anadolu University Journal of Social Sciences, Anadolu University, volume 10, issue 1, pages 107-122, January.
• Kerim Banar & Vedat Ekergil, 2010, "Service Quality Of Members Of Accounting Profession: The Relationship Between Servis Quality To Costumer Satisfaction Eskä°Åžehä°R Application," Anadolu University Journal of Social Sciences, Anadolu University, volume 10, issue 1, pages 39-60, January.
• Umit Alnıacık & Cengiz Yilmaz & Esra Alnıacık, 2010, "Environmental Claims And Advertisement Effectiveness: An Experimental Study On Print Advertisements," Anadolu University Journal of Social Sciences, Anadolu University, volume 10, issue 1, pages 85-106, January.
• Serap Cabuk & Hilal Inan & Hatice Dogan Sudas, 2010, "A Study On The Food Retailers’ Environmental Sensitivity," Anadolu University Journal of Social Sciences, Anadolu University, volume 10, issue 3, pages 1-10, September.
• Cagatan Taskin & Omer Akat & Zuheyla Erol, 2010, "Determining Consumer Choice Criteria In Bank Selection: A Research In Bursa," Anadolu University Journal of Social Sciences, Anadolu University, volume 10, issue 3, pages 11-22, September.
• Marko Paliaga & Zeljko Strunje & Hrvoje Pezo, 2010, "The Application Of The Internal Marketing In Companies In Croatia," Economic Thought and Practice, Department of Economics and Business, University of Dubrovnik, volume 19, issue 2, pages 211-223, december.
• Elena Lidia Alexa, 2010, "Urban Marketing and its Impact over the Touristic Attractiveness of the Cities – A Conceptual Approach," Studies and Scientific Researches. Economics Edition, "Vasile Alecsandri" University of Bacau, Faculty of Economic Sciences, issue 15.
• Andreia-Gabriela Andrei & Monica Elena Talaba, 2010, "Brand Leadership in the contemporary economy," Studies and Scientific Researches. Economics Edition, "Vasile Alecsandri" University of Bacau, Faculty of Economic Sciences, issue 15.
• Cosmin Ichim, 2010, "The Great Depression and the current crisis: brand-related attitudes," Studies and Scientific Researches. Economics Edition, "Vasile Alecsandri" University of Bacau, Faculty of Economic Sciences, issue 15.
• Luminita Zait & Laura Timiras & Bogdan Nichifor, 2010, "Market orientation – a pertinent solution in reevaluating traditional marketing," Studies and Scientific Researches. Economics Edition, "Vasile Alecsandri" University of Bacau, Faculty of Economic Sciences, issue 15.
• Rodica Boier, 2010, "Multi-dimensional Understanding of the “Product” in the Marketing Decision Process," Studies and Scientific Researches. Economics Edition, "Vasile Alecsandri" University of Bacau, Faculty of Economic Sciences, issue 15.
• Anna Omarini, 2010, "Customer loyalty and retail banks, backing on demand trends," BANCARIA, Bancaria Editrice, volume 12, pages 103-115, December.
• Alexander Valkov, 2010, "Effective Management of Medical Centers," Economic Thought journal, Bulgarian Academy of Sciences - Economic Research Institute, issue 3, pages 48-67.
• Dippold, Katrin & Hruschka, Harald, 2010, "Variable Selection for Market Basket Analysis," University of Regensburg Working Papers in Business, Economics and Management Information Systems, University of Regensburg, Department of Economics, number 443, Feb.
• Suzana Markovic & Sanja Raspor, 2010, "Investigating The Perceived Service Quality In Croatian Restaurant Industry Using Dineserv Model," JOURNAL STUDIA UNIVERSITATIS BABES-BOLYAI NEGOTIA, Babes-Bolyai University, Faculty of Business.
• Ovidiu Ioan Moisescu, 2010, "An Empirical Investigation Of Romania'S Country Brand As Tourism Destination," JOURNAL STUDIA UNIVERSITATIS BABES-BOLYAI NEGOTIA, Babes-Bolyai University, Faculty of Business.
• Alexandra Urcan & Smaranda Adina Cosma, 2010, "Benchmarking Elements For Cluj-Napoca Hotel Industry," JOURNAL STUDIA UNIVERSITATIS BABES-BOLYAI NEGOTIA, Babes-Bolyai University, Faculty of Business.
• Daniel Serra, 2015, "A New Model for Designing a Product Line Using TURF Analysis," Working Papers, Barcelona School of Economics, number 433, Sep.
• Daniel Levy & Haipeng (Allan) Chen & Georg Müller & Shantanu Dutta & Mark Bergen, 2010, "Holiday Price Rigidity and Cost of Price Adjustment," Economica, London School of Economics and Political Science, volume 77, issue 305, pages 172-198, January, DOI: 10.1111/j.1468-0335.2008.00738.x.
• Byung‐Cheol Kim & Jay Pil Choi, 2010, "Customer Information Sharing: Strategic Incentives and New Implications," Journal of Economics & Management Strategy, Wiley Blackwell, volume 19, issue 2, pages 403-433, June, DOI: 10.1111/j.1530-9134.2010.00256.x.
• Jean‐Pierre Dubé & Günter J. Hitsch & Peter E. Rossi, 2010, "State dependence and alternative explanations for consumer inertia," RAND Journal of Economics, RAND Corporation, volume 41, issue 3, pages 417-445, September, DOI: 10.1111/j.1756-2171.2010.00106.x.
• Ed Hopkins, 2010, "Adaptive Learning Models of Consumer Behaviour," Levine's Working Paper Archive, David K. Levine, number 506439000000000346, Dec.
• Ana María Arboleda Arango & Diego Gabriel Enriquez Rodríguez & Alexandra González Delgado, 2010, "El Caso De La Administración Del Tiempo En Los Estudiantes De La Universidad Icesi: Una Guía A Través De Una Investigación Cualitativa," Estudios Gerenciales, Universidad Icesi.
• Silvio Borrero Caldas, 2010, "The Happiness-To-Consumption Ratio: An Alternative Approach In The Quest For Happiness," Estudios Gerenciales, Universidad Icesi.
• José Luis Saavedra Torres, 2010, "Caso De Estudio: Re-Lanzamiento Del Toyota Corolla," Estudios Gerenciales, Universidad Icesi.
• Pedro Barrientos Felipa, 2010, "El marketing del partido político en el gobierno," Revista Semestre Económico, Universidad de Medellín.
• Cecilia Molina Nagles & Johanna Burgos M & Joyce Martínez J & Juan Silvera T, 2010, "APLICACIÓN DE UN ESTUDIO DE MERCADO PARA EL LANZAMENTO DE UN NUEVO PRODUCTO POMM-E" Polvo compacto con extracto de manzana y vitamina E"," Revista Jornadas de Investigación, Universidad de Cartagena.
• Emperatriz Londono Aldana & Yurainy Villero Fortich & Arlyn Cervantes Alonso & Katiana Pérez González, 2010, "Asepsia En Los Supermercados De La Ciudad De Cartagena," Revista Jornadas de Investigación, Universidad de Cartagena.
• Emperatríz Londono Aldana & Julio José Serpa & Migdonia Duncan Ortega & Stephanie Ochoa, 2010, "Estética Y Ambientación De Los Supermercados De La Ciudad De Cartagena," Revista Jornadas de Investigación, Universidad de Cartagena.
• Inés Kuster & Natalia Vila, 2010, "La orientación al mercado y el enfoque relacional: efectos en la innovación y el éxito del textil espanol," Ensayos de Economía, Universidad Nacional de Colombia Sede Medellín, number 8757, May.
• Adrián Saldarriaga Isaza & Eric Concha Munoz, 2010, "Análisis económico de los servicios provistos por una plantación forestal: el caso del eucalipto en Chile," Ensayos de Economía, Universidad Nacional de Colombia Sede Medellín, number 8758, May.
• Augusto Velásquez Forero, 2010, "El fútbol como mercancía simbólica," Ensayos de Economía, Universidad Nacional de Colombia Sede Medellín, number 8795, Nov.
• Gloria Stella Salazar Marín & Javier Pantoja, 2010, "Los precios forward sobre electricidad. ¿Determinados racionalmente por los agentes del mercado colombiano?," Revista Ad-Minister, Universidad EAFIT.
• Silvia M. Ceballos, 2010, "Analysis of the stimuli of londoners fashion-oriented impulse buying behaviour," Revista Ad-Minister, Universidad EAFIT.
• Sascha Fuerst, 2010, "Global Value Chains and Local Cluster Development: A Perspective on Domestic Small Enterprises in the 3D-Animation Industry in Colombia," Revista Ad-Minister, Universidad EAFIT.
• Macchiavello, Rocco, 2010, "Development Uncorked: Reputation Acquisition in the New Market for Chilean Wines in the UK," CEPR Discussion Papers, Centre for Economic Policy Research, number 7698, Feb.
• Pinson, Christian (ed.), 2010, "L’influence de l’ordre des mots sur l’impact des messages publicitaires : une exploration des effets de la loi du second lourd," Economics Thesis from University Paris Dauphine, Paris Dauphine University, number 123456789/5597.
• Gianita BLEOJU & Aida VASILE, 2010, "Relevant Results of Fish Consumer Benefits and Food Safety," Economics and Applied Informatics, "Dunarea de Jos" University of Galati, Faculty of Economics and Business Administration, issue 2, pages 141-146.
• Nicoleta Cristache & Irina Susanu & Adrian Micu & Angela Eliza Micu, 2010, "Integration Perspectives of the Communication Management within Organizations’ Policy," Economics and Applied Informatics, "Dunarea de Jos" University of Galati, Faculty of Economics and Business Administration, issue 2, pages 209-215.
• Rym BOUZAABIA & Imene SALEM, 2010, "The Relation between the Consumer’s Knowledge and the Browsing Behavior," Economics and Applied Informatics, "Dunarea de Jos" University of Galati, Faculty of Economics and Business Administration, issue 2, pages 59-70.
• Alexander S. Kritikos & Christoph Kneiding, 2010, "Microlending: Is There Demand for Such Loans in Germany?," Weekly Report, DIW Berlin, German Institute for Economic Research, volume 6, issue 14, pages 105-111.
• Shinn-Shyr Wang & Christian Rojas & Nathalie Lavoie, 2010, "Buyer Market Power and Vertically Differentiated Retailers," Working Papers, University of Massachusetts Amherst, Department of Resource Economics, number 2010-1, Jan.
• Rouziès, Dominique & Hulland, John & Barclay, Donald W, 2010, "Does marketing and sales integration always pay off? evidence from a social capital perspective," HEC Research Papers Series, HEC Paris, number 933, Oct.

2009

• Roman Inderst & Marco Ottaviani, 2009, "Misselling through Agents," American Economic Review, American Economic Association, volume 99, issue 3, pages 883-908, June.
• Igal Hendel & Aviv Nevo & François Ortalo-Magné, 2009, "The Relative Performance of Real Estate Marketing Platforms: MLS versus FSBOMadison.com," American Economic Review, American Economic Association, volume 99, issue 5, pages 1878-1898, December, DOI: 10.1257/aer.99.5.1878.
• Ori Heffetz & Moses Shayo, 2009, "How Large Are Non-Budget-Constraint Effects of Prices on Demand?," American Economic Journal: Applied Economics, American Economic Association, volume 1, issue 4, pages 170-199, October.
• Leonardo J. Basso & Matthew T. Clements & Thomas W. Ross, 2009, "Moral Hazard and Customer Loyalty Programs," American Economic Journal: Microeconomics, American Economic Association, volume 1, issue 1, pages 101-123, February, DOI: 10.1257/mic.1.1.101.
• Iacob C?toiu & C?lin Veghe?, 2009, "Marketing competencies of trade personnel," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, volume 11, issue 25, pages 29-40, February.
• Nicolae Al. Pop & Anca-Daniela Vl?doi, 2009, "The marketer-a complex specialist, a man of concept, decision and action," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, volume 11, issue 25, pages 9-20, February.
• Alina Filip & Laurentiu-Dan Anghel, 2009, "Customer Loyalty and its Determinants in a Banking Services Environment," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, volume 11, issue 26, pages 288-297, June.
• Cornelia Prejmerean & Simona Vasilache, 2009, "Study regarding Customer Perception of Healthcare Service Quality in Romanian Clinics, Based on their Profile," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, volume 11, issue 26, pages 298-304, June.
• Carmen Balan, 2009, "Major Change in the Quality Management of the Qualitative Market Research," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, volume 11, issue 26, pages 314-322, June.
• Nicolae Teodorescu & Aurelia–Felicia Stancioiu & Augustin Mitu, 2009, "Considerations Regarding Quality Management in Services as a Marketing Instrument for Increasing Customers’ Satisfaction in Tourism Products," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, volume 11, issue 26, pages 412-418, June.
• Dragos Constantin Vasile, 2009, "Customer Contribution to improving Service Quality in the Hospitality Industry," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, volume 11, issue 26, pages 441-450, June.
• Horst Todt, 2009, "Some Aspects of the Economic Crisis," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, volume 11, issue Number Sp, pages 667-674, November.
• Almenberg, Johan & Dreber, Anna, 2009, "When Does The Price Affect The Taste? Results From A Wine Experiment," Working Papers, American Association of Wine Economists, number 51755, Apr, DOI: 10.22004/ag.econ.51755.
• Heffetz, Ori & Shayo, Moses, 2009, "How Large Are Non-Budget-Constraint Effects Of Prices On Demand?," Working Papers, American Association of Wine Economists, number 53882, Jul, DOI: 10.22004/ag.econ.53882.
• de Mello, Luiz & Pires, Ricardo, 2009, "Message On The Bottle: Colours And Shapes Of Wine Labels," Working Papers, American Association of Wine Economists, number 53885, Sep, DOI: 10.22004/ag.econ.53885.
• Barreira, Maria Madalena & Brandao, A.R.W. & Lemos, Jose Pedro Cardoso & Fontes, Magda Aguiar, 2009, "Quality perception of PDO beef producers," Agricultural Economics Review, Greek Association of Agricultural Economists, volume 10, issue 2, pages 1-14, July, DOI: 10.22004/ag.econ.56768.
• Antonopoulou, Lina & Papadas, Christos T. & Targoutzidis, Antonis, 2009, "The Impact Of Socio-Demographic Factors And Political Perceptions On Consumer Attitudes Towards Genetically Modified Foods: An Econometric Investigation," Agricultural Economics Review, Greek Association of Agricultural Economists, volume 10, issue 2, pages 1-15, DOI: 10.22004/ag.econ.58062.
• Langyintuo, Augustine S. & Mwangi, Wilfred & Diallo, Alpha O. & MacRobert, John F. & Dixon, John & Banziger, Marianne, 2009, "An analysis of the challenges of the maize seed industry in eastern and southern Africa," 2009 Conference, August 16-22, 2009, Beijing, China, International Association of Agricultural Economists, number 51713, Aug, DOI: 10.22004/ag.econ.51713.
• Li, Chenguang & Sexton, Richard J., undated, "Impacts of Retailers’ Pricing Strategies for Produce Commodities on Farmer Welfare," 2009 Conference, August 16-22, 2009, Beijing, China, International Association of Agricultural Economists, number 51720, DOI: 10.22004/ag.econ.51720.
• Riley, John Michael & Schroeder, Ted C. & Wheeler, Tommy L. & Shackelford, Stephen D. & Koohmaraie, Mohammad, 2009, "Valuing Fed Cattle Using Objective Tenderness Measures," Journal of Agricultural and Applied Economics, Southern Agricultural Economics Association, volume 41, issue 01, pages 1-13, April, DOI: 10.22004/ag.econ.48747.
• Lusk, Jayson L. & Parker, Natalie, 2009, "Consumer Preferences for Amount and Type of Fat in Ground Beef," Journal of Agricultural and Applied Economics, Southern Agricultural Economics Association, volume 41, issue 01, pages 1-16, April, DOI: 10.22004/ag.econ.48763.
• Smith, Travis A. & Huang, Chung L. & Lin, Biing-Hwan, 2009, "Does Price or Income Affect Organic Choice? Analysis of U.S. Fresh Produce Users," Journal of Agricultural and Applied Economics, Southern Agricultural Economics Association, volume 41, issue 3, pages 1-14, December, DOI: 10.22004/ag.econ.56659.
• Steiner, Bodo E., 2009, "The Extent and Nature of Contracting in the Wine Supply-Chain When Moral Hazard is Present," Staff Paper Series, University of Alberta, Department of Resource Economics and Environmental Sociology, number 154127, DOI: 10.22004/ag.econ.154127.
• Bertrand, Marianne & Karlan, Dean S. & Mullainathan, Sendhil & Shafir, Eldar & Zinman, Jonathan, 2009, "What's Advertising Content Worth? Evidence from a Consumer Credit Marketing Field Experiment," Center Discussion Papers, Yale University, Economic Growth Center, number 47038, Jan, DOI: 10.22004/ag.econ.47038.