Research classified by Journal of Economic Literature (JEL) codes
Top JEL
/ M: Business Administration and Business Economics; Marketing; Accounting; Personnel Economics
/ / M3: Marketing and Advertising
/ / / M31: Marketing
2017
- Mihai ANDRONIE & Mariana IATAGAN, 2017, "New methods to analyze online consumer behaviour," International Conference on Economic Sciences and Business Administration, Spiru Haret University, volume 4, issue 1, pages 34-41, October.
- Revilla-Camacho, María-Ángeles & Cossío-Silva, Francisco-José & Palacios-Florencio, Beatriz, 2017, "Corporate Responsibility Under The Ecsi Model: An Application In The Hotel Sector Capital," European Research on Management and Business Economics (ERMBE), Academia Europea de Dirección y Economía de la Empresa (AEDEM), volume 23, issue 1, pages 23-32.
- Miranda, Francisco Javier & Chamorro-Mera, Antonio & Rubio, Sergio, 2017, "Academic Entrepreneurship In Spanish Universities: An Analysis Of The Determinants Of Entrepreneurial Intention," European Research on Management and Business Economics (ERMBE), Academia Europea de Dirección y Economía de la Empresa (AEDEM), volume 23, issue 2, pages 113-122.
- Díez Uli, Leyre & Velicia Martín, Félix & Rondán Cataluña, Francisco Javier, 2017, "Analysis Of Efficiency Of Own And Franchised Units In The Spanish Franchise System," European Research on Management and Business Economics (ERMBE), Academia Europea de Dirección y Economía de la Empresa (AEDEM), volume 23, issue 3, pages 165-172.
- Pham Thi Minh Ly & Le Tuan Loc, 2017, "The Relationship between Brand Experience, Brand Personality and Customer Loyalty," International Journal of Business and Economics, School of Management Development, Feng Chia University, Taichung, Taiwan, volume 16, issue 2, pages 109-126, December.
- Katarina Durdenic, 2017, "Crowdfunding - Croatian legal perspective and comparison to other sources of financing," Public Sector Economics, Institute of Public Finance, volume 41, issue 2, pages 259-287, DOI: 10.3326/pse.41.2.5.
- Oscar Claveria, 2017, "“What really matters is the economic performance: Positioning tourist destinations by means of perceptual maps," IREA Working Papers, University of Barcelona, Research Institute of Applied Economics, number 201713, Jun, revised Jun 2017.
- Paolo Popoli (ed.), 2017, "Advancing Insights on Brand Management," Books, IntechOpen, number 4686, ISBN: ARRAY(0x4c495ef0), June, DOI: 10.5772/66566.
- Bocoum, Fadima & Grimm, Michael & Hartwig, Renate & Zongo, Nathalie, 2017, "Nudging Households to Take Up Health Insurance: Evidence from a Randomized Experiment in Burkina Faso," IZA Discussion Papers, IZA Network @ LISER, number 10744, Apr.
- Dr. Monika Garg, 2017, "Implication of Efficient Market Hypothesis for Investment Decisions," Journal of Commerce and Trade, Society for Advanced Management Studies, volume 12, issue 2, pages 135-141, October.
- A. Seetharaman & Indu Niranjan & A.S. Saravanan & Dinakaran Balaji, 2017, "A Study of the Moderate Growth of Online Retailing (Ecommerce) In the UAE," Journal of Developing Areas, Tennessee State University, College of Business, volume 51, issue 4, pages 397-412, October-D.
- Shui-Lien Chen & June-Hong Chen & Shiou Chi Chang, 2017, "Understanding the Antecedents of Individuals Intention of Using Cloud Services," Journal of Economics and Management, College of Business, Feng Chia University, Taiwan, volume 13, issue 2, pages 139-166, August.
- Hsiu-Hua Chang, 2017, "Consumer Socially Sustainable Consumption: The Perspective toward Corporate Social Responsibility, Perceived Value, and Brand Loyalty," Journal of Economics and Management, College of Business, Feng Chia University, Taiwan, volume 13, issue 2, pages 167-191, August.
- Wen-Kuo Chen & Dong-Shang Chang & Chun-Cheng Chen, 2017, "The Role of Utilitarian and Hedonic Values on Users' Continued Usage and Purchase Intention in a Social Commerce Environment," Journal of Economics and Management, College of Business, Feng Chia University, Taiwan, volume 13, issue 2, pages 193-220, August.
- Truong Hoang Anh Tho & Chih-Hung Wang & Ya-Yun Tang, 2017, "Exploring the Effect of TV Sponsorship on Sponsor Brand Commitment in an Emerging Economy," Journal of Economics and Management, College of Business, Feng Chia University, Taiwan, volume 13, issue 2, pages 221-239, August.
- Magdalena DANILET & Olesia MIHAI & Anca Maria CLIPA, 2017, "EU's metaphorical representation in the Moldovan economic press," CES Working Papers, Centre for European Studies, Alexandru Ioan Cuza University, volume 9, issue 2, pages 97-111, August.
- Silvio John Camilleri & Denise Ellul, 2017, "Younger Customers' Outlooks when Selecting and Changing a Financial Services Provider: The Case of Maltese Students," International Journal of Financial Research, International Journal of Financial Research, Sciedu Press, volume 8, issue 2, pages 51-63, April, DOI: 10.5430/ijfr.v8n2p51.
- Cătălin-Ioan CLIPA & Magdalena DANILEȚ & Anca-Maria CLIPA, 2017, "Country Of Origin Effect And Perception Of Romanian Consumers," Junior Scientific Researcher, SC Research Publishing SRL, volume 3, issue 1, pages 19-29, May.
- Dimitrios Belias & George Aspridis & Labros Sdrolias & Efstathios Velissariou & Dimitrios Kyriakou & Athanasios Koustelios & Labros Vasiliadis, 2017, "The use of social media as a tool for acquiring knowledge and collaborative environment in Tourism - The Case of Greece," Tourism Research Institute, Journal of Tourism Research, volume 16, issue 1, pages 106-116, June.
- Eleonora Patacchini & Edoardo Rainone, 2017, "Social Ties and the Demand for Financial Services," Journal of Financial Services Research, Springer;Western Finance Association, volume 52, issue 1, pages 35-88, October, DOI: 10.1007/s10693-017-0279-0.
- Nicole Jonker & Mirjam Plooij & Johan Verburg, 2017, "Did a Public Campaign Influence Debit Card Usage? Evidence from the Netherlands," Journal of Financial Services Research, Springer;Western Finance Association, volume 52, issue 1, pages 89-121, October, DOI: 10.1007/s10693-017-0281-6.
- Dirk F. Gerritsen & Saskia van Rheenen, 2017, "The value of winning: endorsement returns in individual sports," Marketing Letters, Springer, volume 28, issue 3, pages 371-384, September, DOI: 10.1007/s11002-017-9422-9.
- Amin Sayedi & Jeffrey D. Shulman, 2017, "Strategic compliments in sales," Quantitative Marketing and Economics (QME), Springer, volume 15, issue 1, pages 57-84, March, DOI: 10.1007/s11129-016-9177-2.
- Stephan Seiler & Song Yao, 2017, "The impact of advertising along the conversion funnel," Quantitative Marketing and Economics (QME), Springer, volume 15, issue 3, pages 241-278, September, DOI: 10.1007/s11129-017-9184-y.
- Ron N. Borkovsky, 2017, "The timing of version releases: A dynamic duopoly model," Quantitative Marketing and Economics (QME), Springer, volume 15, issue 3, pages 187-239, September, DOI: 10.1007/s11129-017-9186-9.
- Ryosuke Igari & Takahiro Hoshino, 2017, "Bayesian Data Combination Approach for Repeated Durations under Unobserved Missing Indicators: Application to Interpurchase-Timing in Marketing," Keio-IES Discussion Paper Series, Institute for Economics Studies, Keio University, number 2017-015, Apr.
- Gheorghe Ciobota, 2017, "Internal Communication Marketing Role Within Organization," Knowledge Horizons - Economics, Faculty of Finance, Banking and Accountancy Bucharest,"Dimitrie Cantemir" Christian University Bucharest, volume 9, issue 2, pages 6-9, June.
- Mirela Catalina Turkes, 2017, "Factors Affecting Internet Users: A Comparative Investigation between Romania and Turkey," Academic Journal of Economic Studies, Faculty of Finance, Banking and Accountancy Bucharest,"Dimitrie Cantemir" Christian University Bucharest, volume 3, issue 2, pages 110-115, June.
- Mirela Catalina Turkes & Alexandru Olariu & Mirela Matache, 2017, "Patient Satisfaction Perceived in the Emergency Department: A Quantitative Study in a State Hospital in Romania," Academic Journal of Economic Studies, Faculty of Finance, Banking and Accountancy Bucharest,"Dimitrie Cantemir" Christian University Bucharest, volume 3, issue 3, pages 112-117, September.
- Mirela Catalina Türkes, 2017, "Cluster Analysis of Total Assets Provided By Banks from Four Continents," Academic Journal of Economic Studies, Faculty of Finance, Banking and Accountancy Bucharest,"Dimitrie Cantemir" Christian University Bucharest, volume 3, issue 4, pages 24-28, December.
- Blaženka Knežević & Mia Delić, 2017, "Young Consumers’ Perception of Problems and Usefulness of Mobile Shopping Applications," Entrepreneurial Business and Economics Review, Centre for Strategic and International Entrepreneurship at the Cracow University of Economics., volume 5, issue 1, pages 43-58.
- Marzanna Katarzyna Witek-Hajduk & Anna Napiórkowska, 2017, "A Framework of Retailer-Manufacturer Cooperation and Coopetition: Consumer Durable Goods Retailers’ Case Studies," Entrepreneurial Business and Economics Review, Centre for Strategic and International Entrepreneurship at the Cracow University of Economics., volume 5, issue 1, pages 59-76.
- Grażyna Śmigielska & Magdalena Stefańska, 2017, "Innovative Positioning as a Marketing Tool of Retailers on the Food Market," Entrepreneurial Business and Economics Review, Centre for Strategic and International Entrepreneurship at the Cracow University of Economics., volume 5, issue 1, pages 77-90.
- Małgorzata Bartosik-Purgat & Barbara Jankowska, 2017, "The Use of Social Networking Sites in Job Related Activities: A Cross-cultural Comparison," Entrepreneurial Business and Economics Review, Centre for Strategic and International Entrepreneurship at the Cracow University of Economics., volume 5, issue 2, pages 177-193.
- Angga Pandu Wijaya, 2017, "Role of Experience in Customer Self-Congruity to Maintaining Loyalty: A Study on Fashion Store," Entrepreneurial Business and Economics Review, Centre for Strategic and International Entrepreneurship at the Cracow University of Economics., volume 5, issue 3, pages 189-198.
- Babatunde Akanji, 2017, "A Case Analysis on the Adequacy of Work-Life Balance Practices in UK Small- and Medium-Sized Enterprises," Entrepreneurial Business and Economics Review, Centre for Strategic and International Entrepreneurship at the Cracow University of Economics., volume 5, issue 3, pages 199-213.
- Agárdi, Irma & Berezvai, Zombor & Alt, Mónika-Anetta, 2017, "A nemzetközi diverzifikáció, az innováció és a teljesítmény kapcsolata az európai élelmiszer-kiskereskedelemben
[International diversification and the innovation activity and performance of leading fast-moving consumer goods retailers]," Közgazdasági Szemle (Economic Review - monthly of the Hungarian Academy of Sciences), Közgazdasági Szemle Alapítvány (Economic Review Foundation), volume 0, issue 7, pages 805-822, DOI: 10.18414/KSZ.2017.7-8.805. - Tao-Hung LIN, 2017, "Service innovation, perceived values, and post-purchase behavior," Turkish Economic Review, KSP Journals, volume 4, issue 3, pages 301-307, September.
- Tao-Hung LIN, 2017, "Service innovation, experience marketing, and post-purchase behavior: The case of Team working in a direct marketing organization," Journal of Social and Administrative Sciences, KSP Journals, volume 4, issue 3, pages 273-282, September.
- Sarah Magnotta, 2017, "A Conceptual Framework of A Customer’s Perception of Retail Salesperson Opportunism," International Journal of Business and Social Research, LAR Center Press, volume 7, issue 11, pages 1-8, November.
- Stephen Banahene, 2017, "The Impact of Brand Personality and Students’ Self-Concept on Brand Engagement," International Journal of Business and Social Research, LAR Center Press, volume 7, issue 8, pages 12-25, August.
- Malgorzata Bartosik-Purgat & Oxana Filipchuk & Michael B. Hinner, 2017, "Communication and Consumer Activities of Social Networking Sites Users: Cases from Germany, Poland and Russia," Managing Global Transitions, University of Primorska, Faculty of Management Koper, volume 15, issue 4 (Winter, pages 341-363, DOI: 10.26493/1854-6935.15.341-363.
- Sarah Magnotta, 2017, "A Conceptual Framework of A Customer’s Perception of Retail Salesperson Opportunism," International Journal of Business and Social Research, MIR Center for Socio-Economic Research, volume 7, issue 11, pages 1-8, November.
- Stephen Banahene, 2017, "The Impact of Brand Personality and Students’ Self-Concept on Brand Engagement," International Journal of Business and Social Research, MIR Center for Socio-Economic Research, volume 7, issue 8, pages 12-25, August.
- Cerf, Moran & Garcia-Garcia, Manuel (ed.), 2017, "Consumer Neuroscience," MIT Press Books, The MIT Press, number 0262036592, edition 1, ISBN: ARRAY(0x683e6e08), December.
- Jorge Vera & Andrea Trujillo, 2017, "Searching most influential variables to brand loyalty measurements: An exploratory study," Contaduría y Administración, Accounting and Management, volume 62, issue 2, pages 28-29, Abril-Jun.
- Rogelio Puente Díaz & Judith Cavazos Arroyo, 2017, "Material values: A study of some antecedents and consequences," Contaduría y Administración, Accounting and Management, volume 62, issue 4, pages 1214-1227, Octubre-D.
- Judith A. Chevalier & Yaniv Dover & Dina Mayzlin, 2017, "Channels of Impact: User Reviews when Quality is Dynamic and Managers Respond," NBER Working Papers, National Bureau of Economic Research, Inc, number 23299, Mar.
- Stefano DellaVigna & Matthew Gentzkow, 2017, "Uniform Pricing in US Retail Chains," NBER Working Papers, National Bureau of Economic Research, Inc, number 23996, Nov.
- Yulia Nedelcheva, 2017, "Modern Urbanization And Its Impact On The Marketing Of Real Estates," Entrepreneurship, Faculty of Economics, SOUTH-WEST UNIVERSITY "NEOFIT RILSKI", BLAGOEVGRAD, volume 5, issue 1, pages 57-65.
- Savica Dimitrieska & Aleksandra Stankovska & Kyriakos Iliou, 2017, "Contemporary Ways To Promote A New Product," Entrepreneurship, Faculty of Economics, SOUTH-WEST UNIVERSITY "NEOFIT RILSKI", BLAGOEVGRAD, volume 5, issue 2, pages 51-60.
- Savica Dimitrieska & Aleksandra Stankovska & Tanja Efremova, 2017, "The Application Of Decision Rules When Buying A Middle-Class Automobile," Economics and Management, Faculty of Economics, SOUTH-WEST UNIVERSITY "NEOFIT RILSKI", BLAGOEVGRAD, volume 13, issue 1, pages 181-190.
- T. Tony Ke & Baojun Jiang & Monic Sun, 2017, "Peer-to-Peer Markets with Bilateral Ratings," Working Papers, NET Institute, number 17-01, Sep.
- Popov Oleksandr & Serdyukov Konstantin, 2017, "Estimation of structural organization of corporate relations at forming of corporation development strategy," Technology audit and production reserves, 4(36) 2017, Socionet;Technology audit and production reserves, volume 4, issue 5(36), pages 44-49.
- Solodova Olga & Golubyonkova Olena, 2017, "Research of factors that influence the trademark policy of an enterprise," Technology audit and production reserves, 6(38) 2017, Socionet;Technology audit and production reserves, volume 6, issue 4(38), pages 34-39.
- Lisun Yanina, 2017, "Investigation of relationship marketing in the franchising activity of trade companies," Technology audit and production reserves, 5(37) 2017, Socionet;Technology audit and production reserves, volume 5, issue 4(37), pages 13-19.
- Dligach Andrii, 2017, "Development of marketing strategies in system-reflexive marketing," Technology audit and production reserves, 5(37) 2017, Socionet;Technology audit and production reserves, volume 5, issue 4(37), pages 34-40.
- Venkatesh, Alladi & Crockett, David & Cross, Samantha & Chen, Steven, 2017, "Ethnography for Marketing and Consumer Research," Foundations and Trends(R) in Marketing, now publishers, volume 10, issue 2, pages 61-151, January, DOI: 10.1561/1700000043.
- Torelli, Carlos J. & Rodas, Maria A. & Stoner, Jennifer L., 2017, "The Cultural Meaning of Brands," Foundations and Trends(R) in Marketing, now publishers, volume 10, issue 3, pages 153-214, May, DOI: 10.1561/1700000048.
- Foutz, Natasha Zhang, 2017, "Entertainment Marketing," Foundations and Trends(R) in Marketing, now publishers, volume 10, issue 4, pages 215-333, October, DOI: 10.1561/1700000049.
- Mahdavi, Mojtaba & Olsen, Tava Lennon, 2017, "Designing Effective Supply Chains in Strategic Alignment with Demand Characteristics and Market Requirements," Foundations and Trends(R) in Technology, Information and Operations Management, now publishers, volume 10, issue 2, pages 89-208, June, DOI: 10.1561/0200000049.
- Hristo Katrandjiev & Antonia Delistavrou & Irene Tilikidou, 2017, "Understanding Ethical Consumption: Types and Antecedents," Economic Alternatives, University of National and World Economy, Sofia, Bulgaria, issue 4, pages 612-633, December.
- Krum Alexandrov, 2017, "Marketing – 115," Ikonomiceski i Sotsialni Alternativi, University of National and World Economy, Sofia, Bulgaria, issue 1, pages 5-12, February.
- Nikolay Shterev & Dariel Ignatov, 2017, "Marketing Organization of Services," Ikonomiceski i Sotsialni Alternativi, University of National and World Economy, Sofia, Bulgaria, issue 4, pages 104-112, October.
- Roşca Vlad I., 2017, "Hitting the Post: A Statistical Analysis on Declining Attendance Figures in the Romanian Liga 1 Football Championship (2014/2015)," Revista OEconomica, Romanian Society for Economic Science, Revista OEconomica, issue 02, June.
- Perju-Mitran Alexandra, 2017, "Professional and Unprofessional Use of Social Media Differences in Modelling Social Media Marketing Message Reactions," Revista OEconomica, Romanian Society for Economic Science, Revista OEconomica, issue 04, December.
- Michal Stoklasa, 2017, "Consumer Ethnocentrism of Moravian-Silesian Region: Comparison of CETSCALE Research 2013/17," Working Papers, Silesian University, School of Business Administration, number 0037, Jan.
- Veronika Braciníková & Kateřina Matušínská, 2017, "Marketing Approach in Financial Services Area," Working Papers, Silesian University, School of Business Administration, number 0039, Apr.
- Radka Bauerová & Martin Klepek, 2017, "The Theoretical Framework for the Application of the TAM in Online Grocery Shopping," Working Papers, Silesian University, School of Business Administration, number 0044, Aug.
- Martin Klepek, 2017, "Faktory zákaznické angažovanosti ke značkám v prostředí sociálních sítí v ČR," Working Papers, Silesian University, School of Business Administration, number 0046, Nov.
- Balogh Peter & Nagy Richard, 2017, "A Case Study Of An Alternate Source Of Protein: What Do The Consumers Think About Entomophagy?," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, volume 1, issue 1, pages 731-737, July.
- Anca Constantinescu-Dobra & Madalina-Alexandra Cotiu, 2017, "Difeferences In Candidates Information Needs When Choosing The Faculty To Attend In The Technical Field," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, volume 1, issue 1, pages 779-788, July.
- Ioana Ancuta Iancu, 2017, "Online Trading Platforms. A Situation Analysis Of 2016," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, volume 1, issue 1, pages 789-795, July.
- Ghassan Shakhshir, 2017, "The Effect Of Merchandising On Food Products In The Romanian Retail Market," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, volume 1, issue 1, pages 841-852, July.
- Claudia Stoian (Bobalca) & Magdalena Danilet, 2017, "Customer Satisfaction And Trust - Are They Related With Buying Frequency And The Length Of The Relation?," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, volume 1, issue 1, pages 853-860, July.
- Ariana Emanuela Tal, 2017, "The Impact Of Social Media On The Relationship Between Businesses And Customers," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, volume 1, issue 1, pages 861-868, July.
- Oana Tugulea & Claudia Stoian (Bobalca), 2017, "Is Income Correlated To Assessment Of Credibility Dimensions Of Commercial Websites?," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, volume 1, issue 1, pages 869-876, July.
- Anca Constantinescu-Dobra & Veronica Maier, 2017, "Student Segmentation For Online Dentistry," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, volume 1, issue 2, pages 388-396, December.
- Rahim A. Ganiyu, 2017, "Customer Satisfaction And Loyalty: A Study Of Interrelationships And Effects In Nigerian Domestic Airline Industry," Oradea Journal of Business and Economics, University of Oradea, Faculty of Economics, volume 2, issue 1, pages 7-20, March.
- Joseph Edewor Agbadudu & Simon Ayo Adekunle, 2017, "Distribution Channel Intensity Among Table Water Producers In Nigeria," Oradea Journal of Business and Economics, University of Oradea, Faculty of Economics, volume 2, issue 2, pages 56-66, September.
- Bosul Yoo & Sotaro Katsumata & Takeyasu Ichikohji, 2017, "The Impact of Customer Orientation on Quantity and Quality of User-Generated Content: A Multi-Country Case Study of Mobile Applications," Discussion Papers in Economics and Business, Osaka University, Graduate School of Economics, number 17-12, May.
- Noriko Fujita, 2017, "Omission bias under risks and Japanese companies stagnation in emerging markets: Managers f information gaps between head office and local office," Discussion Papers in Economics and Business, Osaka University, Graduate School of Economics, number 17-24, Jul.
- David Fielding & Stephen Knowles & Kirsten Robertson, 2017, "When does it matter how you ask? Cross-subject heterogeneity in framing effects in a charitable donation experiment," Working Papers, University of Otago, Department of Economics, number 1701, Jan, revised Jan 2017.
- Aivaz Kamer Ainur & Jugănaru Mariana & Jugănaru Ion Dănut, 2017, "Analyzing Seasonality and Forecasting the Number of Tourists’ Overnight Stays in Constanta Municipality," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, volume 0, issue 1, pages 265-270, June.
- Iancu Eugenia, 2017, "Website - Tool of Marketing Strategy?," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, volume 0, issue 1, pages 302-306, June.
- Jugănaru Mariana & Jugănaru Ion Dănut & Aivaz Kamer Ainur, 2017, "Analyzing the Concentration of Overnight Stays in Constanta City, over the Period 2010-2016," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, volume 0, issue 1, pages 307-312, June.
- Muhcina Silvia & Popovici Veronica, 2017, "Few Marketing Tools to Communicate and Promote the Vaccination Campaigns," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, volume 0, issue 1, pages 330-335, June.
- Neacșu Nicoleta Andreea & Madar Anca, 2017, "The Importance of Promoting a Rural Touristic Destination: The Case of Racoş Village," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, volume 0, issue 1, pages 340-344, June.
- Iancu Eugenia & Colomeischi Tudor, 2017, "Macroeconomic Diagnosis and Prediction Through Software," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, volume 0, issue 2, pages 222-225, December.
- Băltescu Codruța Adina, 2017, "The Travel Agency Website – Factor for Business Success," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, volume 0, issue 2, pages 371-375, December.
- Dinu Gabriel & Dinu Loredana, 2017, "The Attitude of Service Consumers Regarding Tourist Advertising in Mountain Banat," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, volume 0, issue 2, pages 393-397, December.
- Dinu Loredana & Dinu Gabriel, 2017, "Tourism Promotion - Primary Element in Mountain Banat," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, volume 0, issue 2, pages 398-401, December.
- Muhcină Silvia, 2017, "The Public Urban Transport and The Tourism Marketing," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, volume 0, issue 2, pages 430-434, December.
- Blanca GarcÃa Henche, 2017, "Turismo experiencial. Los mercados de abastos de Madrid: nuevos espacios turÃsticos para el ocio y el turismo de experiencias," DOCFRADIS Working Papers, Catedra Fundación Ramón Areces de Distribución Comercial, number 1701, Jan, revised Jan 2017.
- Cristina Calvo Porral & Jean-Pierre Lévy-Mangin, 2017, "Examining the influence of products’ quality perception in specialty retailing," DOCFRADIS Working Papers, Catedra Fundación Ramón Areces de Distribución Comercial, number 1703, Feb, revised Feb 2017.
- Sylviane Leca Cedolin, 2017, "El branding made in Spain: la marca España en la internacionalización de las marcas de calzado y moda," DOCFRADIS Working Papers, Catedra Fundación Ramón Areces de Distribución Comercial, number 1706, Mar, revised Mar 2017.
- César Sahelices Pinto & Ana Lanero Carrizo & José Luis Vázquez Burguete, 2017, "RSC y el comportamiento del consumidor en el sector textil: sus efectos sobre el proceso de decisión de compra," DOCFRADIS Working Papers, Catedra Fundación Ramón Areces de Distribución Comercial, number 1707, Nov, revised Nov 2017.
- Puris Sornsaruht, & Sudaporn Sawmong,, 2017, "Antecedents of Thai Select restaurant brand loyalty in the United Kingdom," Business and Economic Horizons (BEH), Prague Development Center, volume 13, issue 4, pages 478-495, October, DOI: 10.15208/beh.2017.33.
- Katarina Janoskova & Anna Krizanova, 2017, "Comparison Of Selected Internationally Recognized Brand Valuation Methods," Oeconomia Copernicana, Institute of Economic Research, volume 8, issue 1, pages 99-110, March, DOI: 10.24136/oc.v8i1.7.
- Viktorija Grigaliunaite & Lina Pileliene, 2017, "Attitude Toward Smoking: The Effect Of Negative Smoking-Related Pictures," Oeconomia Copernicana, Institute of Economic Research, volume 8, issue 2, pages 317-328, June, DOI: 10.24136/oc.v8i2.20.
- Michal Kucharski & Sebastian Kot, 2017, "Cost of recognisability of a sponsor’s brand achieved through TV broadcasts," Oeconomia Copernicana, Institute of Economic Research, volume 8, issue 3, pages 447-461, September, DOI: 10.24136/oc.v8i3.28.
- Elina Bakhtieva, 2017, "B2B digital marketing strategy: a framework for assessing digital touchpoints and increasing customer loyalty based on Austrian heating, ventilation and air conditioning industry companies," Oeconomia Copernicana, Institute of Economic Research, volume 8, issue 3, pages 463-478, September, DOI: 10.24136/oc.v8i3.29.
- Lina Pileliene & Viktorija Grigaliunaite, 2017, "Colour temperature in advertising and its impact on consumer purchase intentions," Oeconomia Copernicana, Institute of Economic Research, volume 8, issue 4, pages 657-669, December, DOI: 10.24136/oc.v8i4.40.
- Malgorzata Bartosik-Purgat, 2018, "Country of origin as a determinant of young Europeans` buying attitudes — marketing implications," Oeconomia Copernicana, Institute of Economic Research, volume 9, issue 1, pages 123-142, March, DOI: 10.24136/oc.2018.007.
- Danuta Szwajca, 2017, "Corporate Reputation and Corporate Image - Empirical Analysis on the Example of Polish Banking Sector," Working Papers, Institute of Economic Research, number 126/2017, May, revised May 2017.
- Lucyna Witek, 2017, "Sustainable Consumption: Eco-labelling and its impact on consumer behavior - evidence from a study on Polish consumer," Working Papers, Institute of Economic Research, number 142/2017, May, revised May 2017.
- Beata Zatwarnicka-Madura, 2017, "Gender Roles in Marketing Communications in Real Estate Markets," Working Papers, Institute of Economic Research, number 145/2017, May, revised May 2017.
- Petra Jilkova & Pavla Kotatkova Stranska, 2017, "Multiple linear regression analyses of the performance and profitability of the Czech banking sector," Working Papers, Institute of Economic Research, number 41/2017, May, revised May 2017.
- Wioleta Kucharska & Karol Flisikowski, 2017, "The Most Valuable Global Brands and Condition of Economies: a Spatial Approach," Working Papers, Institute of Economic Research, number 53/2017, May, revised May 2017.
- Elina Bakhtieva, 2017, "B2B digital marketing strategy: A framework for assessing digital touchpoints and increasing customer loyalty," Working Papers, Institute of Economic Research, number 7/2017, May, revised May 2017.
- Wojciech Idzikowski & Igor Perechuda, 2017, "Organisation transformation in agile approach, a comparative analysis of IT and other sectors," Working Papers, Institute of Economic Research, number 89/2017, May, revised May 2017.
- Cristian Ilioni, 2017, "Human Resources Management Particularities in Sporting Performance Games," Annals of the University of Petrosani, Economics, University of Petrosani, Romania, volume 17, issue 1, pages 115-122.
- Monica Delia Domnica, 2017, "Promoting Research on Consumer Behaviour with Reference to the Influence of Advertising on Food Purchasing," Annals of the University of Petrosani, Economics, University of Petrosani, Romania, volume 17, issue 1, pages 75-90.
- Codruţa Dura & Imola Drigă, 2017, "Application of Chi Square Test in Marketing Research," Annals of the University of Petrosani, Economics, University of Petrosani, Romania, volume 17, issue 2, pages 79-90.
- Fazal Akbar & Abdul Razak Bin Omar & Fazli Wadood & Rosmaini Bin Tasmin, 2017, "The Effect of Marketing Strategies Construct on Firm Performance: Results from Pilot Survey," Traektoriâ Nauki = Path of Science, Altezoro, s.r.o. & Dialog, volume 3, issue 4(21), pages 5.1-5.7, April, DOI: 10.22178/pos.21-5.
- Darina Kalinichenko, 2017, "Публічний Маркетинг З Орієнтацією На Потреби Суспільства
[Public Marketing with a Focus on the Needs of Society]," Traektoriâ Nauki = Path of Science, Altezoro, s.r.o. & Dialog, volume 3, issue 11(28), pages 4021-4024, November, DOI: 10.22178/pos.28-10. - Oksana Babiieva, 2017, "Особливості Маркетингової Діяльності В Інтернет
[Features of Marketing Activities on the Internet]," Traektoriâ Nauki = Path of Science, Altezoro, s.r.o. & Dialog, volume 3, issue 12(29), pages 4001-4006, December, DOI: 10.22178/pos.29-5. - Albina Basova, 2017, "Основні Підходи До Використання Концепції Маркетингу Довіри На Підприємствах Торгівлі
[The Main Approaches to Using the Concept of Trust-Based Marketing in Trade Enterprises]," Traektoriâ Nauki = Path of Science, Altezoro, s.r.o. & Dialog, volume 3, issue 12(29), pages 4023-4029, December, DOI: 10.22178/pos.29-9.
2016
- Rincón Díez, Virginia & Egaña Urrutia, Mikel, 2016, "Aseguru-etxeen irudi eta posizionamendua Euskal Autonomia Erkidegoan," Revista de Dirección y Administración de Empresas, Universidad del País Vasco - Escuela Universitaria de Estudios Empresariales de San Sebastián.
- Cayón-Ruisánchez, Elena & García-de los Salmones, María del Mar & Pérez, Andrea, 2016, "El perfil del consumidor de comercio justo," Revista de Dirección y Administración de Empresas, Universidad del País Vasco - Escuela Universitaria de Estudios Empresariales de San Sebastián.
- Begiristain Zubillaga, Mirene & Landeta Rodríguez, Jon & Mediano Serrano, Lucía, 2016, "Nekazaritzako elikagai ekologikoen banaketa politika iraunkorra: adierazle sistema agroekologikoaren proposamen praktikoa," Revista de Dirección y Administración de Empresas, Universidad del País Vasco - Escuela Universitaria de Estudios Empresariales de San Sebastián.
- Iveta Simberova & Eliska Rekova, 2016, "Phenomenon of “Born Globals†in the internationalization of small and medium-sized enterprises in the Czech Republic," European Research Studies Journal, European Research Studies Journal, volume 0, issue 4, pages 120-129.
- Hisham Ali SHATNAWI & Hamdi Jaber AL-BARAKAT, 2016, "Factors of Attracting Customers in Jordanian Consumer Markets: A Case Study of Amman Markets," Expert Journal of Business and Management, Sprint Investify, volume 4, issue 2, pages 94-104.
- Nuri WULANDARI, 2016, "Brand Experience in Banking Industry: Direct and Indirect Relationship to Loyalty," Expert Journal of Marketing, Sprint Investify, volume 4, issue 1, pages 1-9.
- Sabrina ELBACHIR & Abderrahmane CHENINI, 2016, "The Emotional States of the Consumer in Stores: The PA (Pleasure-Arousal) Adapted to the Algerian Context," Expert Journal of Marketing, Sprint Investify, volume 4, issue 1, pages 10-19.
- Naufal BACHRI & Abdul RAHMAN LUBIS & NURDASILA & M. Shabri ABD. MAJID, 2016, "Credibility and Consumer Behavior of Islamic Bank in Indonesia: A Literature Review," Expert Journal of Marketing, Sprint Investify, volume 4, issue 1, pages 20-23.
- Brano Markic & Sanja Bijaksic & Arnela Bevanda, 2016, "Customer Intelligence Analytics on Social Networks," Expert Journal of Marketing, Sprint Investify, volume 4, issue 1, pages 24-30.
- M.Dharma Tuah Putra NASUTION & Yossie ROSSANTY & Prana Ugiana GIO, 2016, "Does Religious Commitment Matter in the Relationship Between Brand Personality and Purchase Intention on Halal Brand? Evidence from Consumers in Indonesia," Expert Journal of Marketing, Sprint Investify, volume 4, issue 2, pages 31-38.
- Fatos UKAJ, 2016, "Development and Creation of Competitive Advantages in the Function of Marketing Services in Financial Institutions," Expert Journal of Marketing, Sprint Investify, volume 4, issue 2, pages 39-45.
- Isaac TWENEBOAH-KODUAH & Charles ADUSEI & Charles TENKORANG, 2016, "Sales Territory Management and Distributor Performance in the Telecommunications Industry in Ghana," Expert Journal of Marketing, Sprint Investify, volume 4, issue 2, pages 46-59.
- Myriam ERTZ & Fabien DURIF & Manon ARCAND, 2016, "Business in the hands of consumers: A scale for measuring online resale motivations," Expert Journal of Marketing, Sprint Investify, volume 4, issue 2, pages 60-76.
- Simona VINEREAN, 2016, "Branding Strategies for Social Media Marketing," Expert Journal of Marketing, Sprint Investify, volume 4, issue 2, pages 77-83.
- Giacomo Fiorani & Alessio Cavicchi & Elisabetta Croci Angelini, 2016, "Prospettive strategiche per il Made in Italy agroalimentare: un?analisi esplorativa del mercato delle macchine professionali da caff? espresso secondo le 5 forze competitive di Porter," Economia agro-alimentare, FrancoAngeli Editore, volume 18, issue 1, pages 53-71.
- Furrer, Olivier & Sudharshan, Devanathan & Tsiotsou, Rodoula H. & Liu, Ben S., 2016, "A framework for innovative service design," FSES Working Papers, Faculty of Economics and Social Sciences, University of Freiburg/Fribourg Switzerland, number 476, Oct.
- Mekbib Haile & Mekbib Haile & Mekbib Haile & Matthias Kalkuhl & Bernardina Algieri & Samuel Gebreselassié, 2016, "Analysis of Price Shock Transmission: Case of the Wheat-Bread Market Value Chain in Ethiopia," FOODSECURE Working papers, LEI Wageningen UR, number 50, May.
- Wioleta Kucharska, 2016, "Consumer Social Network Brand Identification And Personal Branding. How Do Social Network Users Choose Among Brand Sites?," GUT FME Working Paper Series A, Faculty of Management and Economics, Gdansk University of Technology, number 39, Oct.
- Alessandro Gandolfo, 2016, "Le banche di fronte alla sfida del social banking," Public Finance Research Papers, Istituto di Economia e Finanza, DSGE, Sapienza University of Rome, number 27, Nov.
- Soetevent, Adriaan R. & Bruzikas, Tadas, 2016, "Risk and Loss Aversion, Price Uncertainty and the Implications for Consumer Search," Research Report, University of Groningen, Research Institute SOM (Systems, Organisations and Management), number 16015-EEF.
- Bee Li Yeo, 2016, "Assessing Customer Emotion Product Relationship and Customer Retention Towards Halal Cosmetic Products ," GATR Journals, Global Academy of Training and Research (GATR) Enterprise, number jmmr113, Dec.
- Burton A. Aggabao, 2016, "Service Quality of Hotels in Abu Dhabi, UAE," GATR Journals, Global Academy of Training and Research (GATR) Enterprise, number jmmr114, Dec.
- Sudjatno , 2016, "The Relationship Between Strategic Management, Employee Engagement on Customer Satisfaction and Customer Loyalty (Newest Empirical Approach 2013-2015): A Conceptual Model ," GATR Journals, Global Academy of Training and Research (GATR) Enterprise, number jmmr120, Dec.
- Nur Afifah, 2016, "The Influence of Beauty Vlogger's Content on the Purchase Intentions of Local Brands in Indonesia," GATR Journals, Global Academy of Training and Research (GATR) Enterprise, number jmmr232, Dec.
- Gilles Grolleau & Lisette Ibanez & Nathalie Lavoie, 2016, "Cause-related marketing of products with a negative externality," Post-Print, HAL, number hal-01376451, DOI: 10.1016/j.jbusres.2016.04.006.
- Gilles Grolleau & Lisette L. Ibanez & Nathalie Lavoie, 2016, "Cause-related marketing of products with a negative externality," Working Papers, HAL, number hal-02795406.
- Wei Yan & Youwei Li & Ying Wu & Mark Palmer, 2016, "A Rising E-Channel Tide Lifts All Boats? The Impact of Manufacturer Multichannel Encroachment on Traditional Selling and Leasing," Discrete Dynamics in Nature and Society, Hindawi, volume 2016, pages 1-18, June, DOI: 10.1155/2016/2898021.
- NEGRICEA, Costel Iliuta & PURCAREA, Ioan Matei, 2016, "Engineering the Digital Transformation of Marketing," Holistic Marketing Management Journal, Holistic Marketing Management, volume 6, issue 2, pages 06-14, June.
- PURCAREA, Theodor, 2016, "New Challenges for B2B Marketers," Holistic Marketing Management Journal, Holistic Marketing Management, volume 6, issue 2, pages 15-23, June.
- SOCA, Diana, 2016, "Relational Marketing in the New Service Economy," Holistic Marketing Management Journal, Holistic Marketing Management, volume 6, issue 2, pages 24-28, June.
- NEGRICEA, Costel Iliuta & PURCAREA, Ioan Matei, 2016, "Digital marketing capabilities in today's evolving digital world," Holistic Marketing Management Journal, Holistic Marketing Management, volume 6, issue 3, pages 07-16, September.
- TANASE, Cosmin, 2016, "The Retailers’ Marketing Strategy: Adapting to the fast-evolving environment," Holistic Marketing Management Journal, Holistic Marketing Management, volume 6, issue 3, pages 17-22, September.
- PURCAREA, Theodor, 2016, "The practice of marketing under the pressure of continuously updating the marketing capabilities platform," Holistic Marketing Management Journal, Holistic Marketing Management, volume 6, issue 3, pages 27-41, September.
- NEGRICEA, Costel Iliuta & PURCAREA, Ioan Matei, 2016, "Challenges for digital marketing capabilities within the context of the main ongoing marketing management trend," Holistic Marketing Management Journal, Holistic Marketing Management, volume 6, issue 4, pages 08-15, December.
- PURCAREA, Theodor, 2016, "A Holistic Approach of Revenue Management and its Relation to Agile Marketing. Tourist Experience in a Customer-Driven Era," Holistic Marketing Management Journal, Holistic Marketing Management, volume 6, issue 4, pages 16-27, December.
- Petro Kutsyk & Khrystyna Skop, 2016, "Modern Management Systems of Intangible Assets of Companies," Oblik i finansi, Institute of Accounting and Finance, issue 2, pages 156-162, June.
- Lucian TĂNASĂ & Sebastian DOBOŞ & Ioan-Sebastian BRUMĂ, 2016, "Merchandizing Agri-Food Products By Means Of Short Food Supply Chains In Mureş County," Agricultural Economics and Rural Development, Institute of Agricultural Economics, volume 13, issue 1, pages 35-57.
- Marco Wolf & Dennis Kopf & Pia A. Albinsson, 2016, "Marketization, Nostalgia, And Social Connectedness: An Exploratory Study In Eastern Germany," Global Journal of Business Research, The Institute for Business and Finance Research, volume 10, issue 2, pages 13-25.
- Lucila Zarraga Cano & Gabriela Aracelly Solis Gonzalez & Sabrina Ivonne Rodriguez Ogaz, 2016, "The Implementation Of Conjoint Analysis To Measure The Attributes Of Xcaret Park," Global Journal of Business Research, The Institute for Business and Finance Research, volume 10, issue 3, pages 49-56.
- Mary Beth McCabe & Ramon Corona, 2016, "An Empirical Examination Of Facebook Use By Hispanics And Non-Hispanics," Global Journal of Business Research, The Institute for Business and Finance Research, volume 10, issue 3, pages 85-91.
- Irfan Butt & Muhammad Athar Siddiqui, 2016, "Informational And Functional Export Barriers Faced By Small And Medium Enterprises In Emerging Economy," Global Journal of Business Research, The Institute for Business and Finance Research, volume 10, issue 3, pages 93-103.
- Andrew T. Norman, 2016, "The Effects Of Product Fit And Brand Fit On Memory Retention For Brand Alliances: When Less Is More," International Journal of Management and Marketing Research, The Institute for Business and Finance Research, volume 9, issue 1, pages 13-28.
- Mohamed M. Mostafa, 2016, "Do Consumers Recall Products’ Warning Labels? A Meta-Analysi," International Journal of Management and Marketing Research, The Institute for Business and Finance Research, volume 9, issue 1, pages 81-96.
- Srikant Vadali, 2016, "The Performance Of Competitive And Lottery Incentive Schemes Vis-À-Vis Fixed Fee Incentive Schemes In Improving Conjoint Analysis," International Journal of Management and Marketing Research, The Institute for Business and Finance Research, volume 9, issue 2, pages 81-100.
- Madeline Melchor Cardona & Carmen Elisa Lerma Cruz, 2016, "Purchase Decision In Neighborhood Stores And Supermarkets: Evidence Of Consumers By Socioeconomic Strata In Cali - Colombia, Decision De Compra En Tiendas Y Supermercados: Evidencias De Consumidores Por Estratos En Cali - Colombia," Revista Global de Negocios, The Institute for Business and Finance Research, volume 4, issue 2, pages 97-107.
- Victor Jose Iguaran Manjarres & Ledis Esther Campo Rivadeneira & Belkis Xiomara Vanegas Sprockel, 2016, "Strategic Marketing Management As A Tool For Productivity In Plastic Recycling Companies In The Department Of Colombia Guajira, Gerencia Estrategica De Mercadeo Como Herramienta De Productividad En Las Empresas Recicladoras Del Plastico En El Departa," Revista Global de Negocios, The Institute for Business and Finance Research, volume 4, issue 5, pages 65-83.
- Jose Manuel Mendez Lopez & Leticia Rodriguez Ocana & Juan Carlos Mandujano Contreras & Concepcion Reyes De La Cruz & Herminia Banda Izeta, 2016, "Yuke: Alternative Pig Feed From Cassava: Determining Its Profitability And Economic Feasibility," Revista Global de Negocios, The Institute for Business and Finance Research, volume 4, issue 6, pages 53-61.
- Ramon Sebastian Acle Mena & Sandra Yesica Herrera Guzman & Jessica Yazmin Santos Diaz & Abigail Claudio Morales & Norma Angelica Santiestaban Lopez, 2016, "The Importance Of Traditional Gastronomy From Puebla And Its Relationship To The Nostalgia Consumption Of Migrants From Puebla In Los Angeles, California, Importancia De La Gastronomia Tradicional Poblana Y Su Relacion En El Consumo De Nostalgia Por ," Revista Internacional Administracion & Finanzas, The Institute for Business and Finance Research, volume 9, issue 6, pages 93-104.
- Manuela EPURE & Aurelian A. BONDREA, 2016, "Doing Business in Emerging Market: Successful Strategies," International Conference on Economic Sciences and Business Administration, Spiru Haret University, volume 3, issue 1, pages 31-36, October.
- García García, Carmen & Fabero Fernández de Marcos, Marina, 2016, "Desarrollo Y Validación Inicial De Una Escala Para Evaluar La Fidelidad De Los Consumidores Hacia Las Tiendas / A Consumer Loyalty Store Scale: Development And Initial Validation," European Research on Management and Business Economics (ERMBE), Academia Europea de Dirección y Economía de la Empresa (AEDEM), volume 22, issue 2, pages 94-100.
- Fortes, Nuno & Rita, Paulo, 2016, "Privacy Concerns And Online Purchasing Behaviour: Towards An Integrated Model /," European Research on Management and Business Economics (ERMBE), Academia Europea de Dirección y Economía de la Empresa (AEDEM), volume 22, issue 3, pages 167-176.
- Denis LESCOP & Elena LESCOP, 2016, "The Apple Twist," Communications & Strategies, IDATE, Com&Strat dept., volume 1, issue 102, pages 13-35, 2nd quart.
- Cornel IONESCU & Adrian IONESCU & Andreea PACHI?ANU & Alexandru IONESCU, 2016, "Capacity and Capability. Consequences on Market Performance of Companies in Romania," Romanian Journal of Economics, Institute of National Economy, volume 43, issue 2(52), pages 97-106, december.
- Andrew T. Ching & Robert Clark & Ignatius Horstmann & Hyunwoo Lim, 2016, "The Effects of Publicity on Demand: The Case of Anti-Cholesterol Drugs," Marketing Science, INFORMS, volume 35, issue 1, pages 158-181, January, DOI: 10.1287/mksc.2015.0925.
- Pinger, Pia & Ruhmer-Krell, Isabel & Schumacher, Heiner, 2016, "The Compromise Effect in Action: Lessons from a Restaurant's Menu," IZA Discussion Papers, IZA Network @ LISER, number 9648, Jan.
- Nik M. Hazrul & Ameet Pandit, 2016, "Gradual or rapid global product rollouts?: A review of concepts, propositions, and future directions," Journal of Developing Areas, Tennessee State University, College of Business, volume 50, issue 1, pages 389-405, January-M.
- Kulsoom Malik & Malik Muhammad Sheheryar Khan, 2016, "Islamic branding and marketing: An insight of consumer perception in Pakistan," Journal of Developing Areas, Tennessee State University, College of Business, volume 50, issue 5, pages 353-362, Special I.
- Syed Mazlan Syed Mat Dom & Hani Suhaila binti Ramli & Audrey Lim Li Chin & Tan Tze Fern, 2016, "Determinants of the effectiveness of celebrity endorsement in advertisement," Journal of Developing Areas, Tennessee State University, College of Business, volume 50, issue 5, pages 525-535, Special I.
- Chien-Wen Chen & Pei-Hsin Yu & Yi-Jing Li, 2016, "Understanding Group-Buying Websites Continuous Use Behavior: A Use and Gratifications Theory Perspective," Journal of Economics and Management, College of Business, Feng Chia University, Taiwan, volume 12, issue 2, pages 177-204, August.
- Laura MURESAN, 2016, "The Development Of Legal Responsibility For A Socially Responsible Behavior For Business Operators In Romania, Member State Of European Union," CES Working Papers, Centre for European Studies, Alexandru Ioan Cuza University, volume 8, issue 1, pages 120-127, March.
- Oana TUGULEA & Claudia BOBALCA, 2016, "To Buy Or Not To Buy From The Internet: Reasons To Behave In A Certain Manner In An International Online Commerce Society," CES Working Papers, Centre for European Studies, Alexandru Ioan Cuza University, volume 8, issue 2, pages 313-332, August.
- Luminita SOPRONI & Ioan HORGA, 2016, "The Eu’S Voice Beyond Its Borders: The European Union’S External Communication," CES Working Papers, Centre for European Studies, Alexandru Ioan Cuza University, volume 8, issue 3, pages 490-504, October.
- Belias Dimitrios & Velissariou Efstathios & Sdrolias Labros & Aspridis George & Kyriakou Dimitrios & Vasiliadis Labros & Koustelios Athanasios, 2016, "Ênowledge Ìanagement In Greek Tourism," Tourism Research Institute, Journal of Tourism Research, volume 15, issue 1, pages 115-130, June.
- Georgia Kosmopoulou & Qihong Liu & Jie Shuai, 2016, "Customer poaching and coupon trading," Journal of Economics, Springer, volume 118, issue 3, pages 219-238, July, DOI: 10.1007/s00712-016-0474-8.
- Isabel Abinzano & Luis Muga & Rafael Santamaria, 2016, "The Role of Investor Type in the Fee Structures of Pension Plans," Journal of Financial Services Research, Springer;Western Finance Association, volume 50, issue 3, pages 387-417, December, DOI: 10.1007/s10693-015-0230-1.
- Desmond (Ho-Fu) Lo & Stephen W. Salant, 2016, "The strategic use of early bird discounts for dealers," Quantitative Marketing and Economics (QME), Springer, volume 14, issue 2, pages 97-127, June, DOI: 10.1007/s11129-016-9167-4.
- Bradley T. Shapiro, 2016, "Estimating the cost of strategic entry delay in pharmaceuticals: The case of Ambien CR," Quantitative Marketing and Economics (QME), Springer, volume 14, issue 3, pages 201-231, September, DOI: 10.1007/s11129-016-9170-9.
- Alon Eizenberg, 2016, "Estimating the impact of interacting with sales representatives on customer-specific revenue and churn behavior," Quantitative Marketing and Economics (QME), Springer, volume 14, issue 4, pages 325-351, December, DOI: 10.1007/s11129-016-9175-4.
- Oksana Loginova, 2016, "Pricing Strategies in Advance Selling: Should a Retailer Offer a Pre-order Price Guarantee?," Review of Industrial Organization, Springer;The Industrial Organization Society, volume 49, issue 3, pages 465-489, November, DOI: 10.1007/s11151-016-9507-2.
- Bogdanel Marian Dragut & Adina-Petruta Pavel & Gheorghe Ciobota & Dominic Perez Danielescu, 2016, "Sources Of Information And Analysis Possibilities," Knowledge Horizons - Economics, Faculty of Finance, Banking and Accountancy Bucharest,"Dimitrie Cantemir" Christian University Bucharest, volume 8, issue 2, pages 35-38, June.
- Gheorghe Ciobota, 2016, "Internal Communication Marketing Role Within Organization," Knowledge Horizons - Economics, Faculty of Finance, Banking and Accountancy Bucharest,"Dimitrie Cantemir" Christian University Bucharest, volume 8, issue 2, pages 59-62, June.
Printed from https://ideas.repec.org/j/M31-28.html