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Research classified by Journal of Economic Literature (JEL) codes


Top JEL
/ M: Business Administration and Business Economics; Marketing; Accounting; Personnel Economics
/ / M3: Marketing and Advertising
/ / / M30: General
/ / / M31: Marketing
/ / / M37: Advertising
/ / / M38: Government Policy and Regulation
/ / / M39: Other

This topic is covered by the following reading lists:
  1. Mondialisation

Most recent items first, undated at the end.
  • 2017 Boutique Hotels Users Experience, Experiencia De Usuarios En Hoteles Boutique
    by Driselda Patricia Sánchez Aguirre & Minerva Candelaria Maldonado Alcudia & Luis Domingo Martínez Vázquez & Verónica Salinas Villareal

  • 2016 Online ad auctions: An experiment
    by McLaughlin, Kevin & Friedman, Daniel

  • 2016 A Generalized Model of Sales
    by Shelegia, Sandro & Wilson, Chris

  • 2016 ExpertsÕ versus ConsumersÕ Perception of Financial Products
    by Inga Jonaityte

  • 2016 A generalized model of sales
    by Sandro Shelegia & Chris M. Wilson

  • 2016 The "Veblen" Effect, Targeted Advertising and Consumer Welfare
    by Lynne Pepall & Joseph Reiff

  • 2016 A Second-degree Price Discrimination by a Two-sided Monopoly Platform
    by Jeon, Doh-Shin & Kim, Byung-Cheol & Menicucci, Domenico

  • 2016 Characterizing Life Insurance Marketing: Clients' Perspectives
    by Sorizo, Reena Beth & Densing, Filjhon & Tura, Regine & Balacy, Garnette Mae

  • 2016 Corporate Restructuring in the Asian electronics market: Insights from Philips and Panasonic
    by Reddy, Kotapati Srinivasa

  • 2016 A Model of Business Innovation in the Context of Micro, Small and Medium Enterprises in Davao Del Sur
    by Castillo-Sam, Eva Marie & Tormis, Jeaneth & Murcia, John Vianne

  • 2016 The Perception of People Regarding Selection of Petrol Pump in Karachi
    by Alvi, Mohsin & Ikram, Midra & Mirza, Mohammad Haris & Khan, M. Mubashir Q.

  • 2016 Client Intentions and Buying Behavior with Regard of Dairy Products-Review
    by Hussain, Safdar & Ahmed, Wasim & Rabnawaz, Ambar & Jafar, Rana Muhammad Sohail & Saqib, Zulkaif Ahmed & Ullah, Sana & JianZhou, Yang

  • 2016 Influencia de la calidad percibida del producto en la efectividad de diferentes estímulos comerciales: presentaciones especiales en el establecimiento & folletos publicitarios
    by Álvaro Garrido Morgado & Oscar González Benito & Mercedes Martos Partal

  • 2016 Seeding the S-Curve? The Role of Early Adopters in Diffusion
    by Christian Catalini & Catherine Tucker

  • 2016 Seeding the S-Curve? The Role of Early Adopters in Diffusion
    by Christian Catalini & Catherine Tucker

  • 2016 De-targeting: advertising an assortment of products to loss-averse consumers
    by Karle, Heiko & Peitz, Martin

  • 2016 Collusion with a Greedy Center in Position Auctions
    by Emmanuel LORENZON

  • 2016 Contracting with Word-of-Mouth Management
    by Yuichiro Kamada & Aniko Ory

  • 2016 Second-degree price discrimination by a two-sided monopoly platform
    by Jeon, Doh-Shin & Kim, Byung-Cheol & Menicucci, Domenico

  • 2016 Online Ad Auctions: An Experiment
    by Kevin McLaughlin & Daniel Friedman

  • 2016 A Generalized Model of Sales
    by Sandro Shelegia & Chris M. Wilson

  • 2016 Neuromarketing in market research
    by Dijana Cosic

  • 2016 The effect of perceived motivation of sports sponsorship: Evidence from basketball fans
    by Konstantinios Koronios & Marina Psiloutsikou & Athanasios Kriemadis & Petros Kolovos

  • 2016 Traditional Marketing, Relationship Marketing and Experiential Marketing of Services and Product Brands: Communication with the Consumer on Facebook Portal (Marketing tradycyjny, relacji i doswiadczen marek uslugowych i produktowych – komunikacja z konsumentem na portalu Facebook)
    by Dagmara Stangierska & Hanna Gorska-Warsewicz

  • 2016 Theories and typology of goal conflict in food consumption (Teorie i typologia konfliktu celow na przykladzie konsumpcji zywnosci)
    by Anna Wielicka-Regulska & El¿bieta Gorynska-Goldmann & Michal Gazdecki

  • 2016 Marketing Innovations in Retail Trade (Innowacje marketingowe w handlu detalicznym)
    by Grazyna Smigielska & Sylwia Wisniewska

  • 2016 El desempeño exportador en las pymes manufactureras a través de un modelo estructural basado en intangibles || The export performance in manufacturing SMEs through a structural model based on intangibles
    by Villena Manzanares, Francisco

  • 2016 About Security Solutions in Fog Computing
    by Eugen Petac & Andreea-Oana Petac

  • 2016 The Challenge of Private Cloud for the Digital Business
    by Eugen Petac & Andreea-Oana Petac

  • 2016 Consumer deliberation and quality signaling
    by Liang Guo & Yue Wu

  • 2016 Determinants of the effectiveness of celebrity endorsement in advertisement
    by Syed Mazlan Syed Mat Dom & Hani Suhaila binti Ramli & Audrey Lim Li Chin & Tan Tze Fern

  • 2016 El Papel Moderador Del Diseño Web Y La Cultura Del País En La Respuesta Del Consumidor Online. Una Aplicación A Los Destinos Turísticos / The Moderator Role Of Web Design And Culture Of The Country In The Online Consumer Response. An Application To Tourism Destination
    by Alcántara-Pilar, Juan Miguel & del Barrio-García, Salvador

  • 2016 Tourist Intermediation As A Strategic Element In The Consumer Disicion In Emerging Markets, Intermediaciã“N Turã Stica Como Elemento Estratã‰Gico En El Proceso De Decisiã“N De Compra En Mercados Emergentes
    by Lucila Zárraga Cano & Ilia Cázares Garrido & Enrique Corona Sandoval

  • 2016 The Internal Marketing As A Process Of Organizational Learning, El Marketing Interno Como Proceso De Aprendizaje Organizacional
    by Ma. Cruz Lozano Ramirez

  • 2016 Individual Behavior And Competitive Advantage
    by Maria Guadalupe Barrera Garcia & Werner Varela Castro & Jerome Paolacci & Ramón Heredia Martinez

  • 2016 Strategic Marketing Management As A Tool For Productivity In Plastic Recycling Companies In The Department Of Colombia Guajira, Gerencia Estrategica De Mercadeo Como Herramienta De Productividad En Las Empresas Recicladoras Del Plastico En El Departamento De La Guajira- Colombia
    by Victor Jose Iguaran Manjarres & Ledis Esther Campo Rivadeneira & Belkis Xiomara Vanegas Sprockel

  • 2016 Purchase Decision In Neighborhood Stores And Supermarkets: Evidence Of Consumers By Socioeconomic Strata In Cali - Colombia, Decision De Compra En Tiendas Y Supermercados: Evidencias De Consumidores Por Estratos En Cali - Colombia
    by Madeline Melchor Cardona & Carmen Elisa Lerma Cruz

  • 2016 The Impact Of Technology Orientation And Customer Orientation On Firm Performance: Evidence Form Chinese Firms
    by Rizwan Ali & Gao Leifu & Ramiz-ur-Rehman

  • 2016 Best Practices In Marketing Education: Undergraduate Marketing Programs At National University
    by Ramon Corona & Mary Beth McCabe & Susan Silverstone

  • 2016 Merger Simulation In An Open Economy
    by CHOI, JAY PIL & NAHM, JAE

  • 2016 La sémiotique de la blague dans la publicité vs la bande annonce du film d'animation
    by Andreea STATE

  • 2016 Development and Creation of Competitive Advantages in the Function of Marketing Services in Financial Institutions
    by Fatos UKAJ

  • 2016 What’s in a name? Measuring prominence and its impact on organic traffic from search engines
    by Baye, Michael R. & De los Santos, Babur & Wildenbeest, Matthijs R.

  • 2016 The “Veblen” effect, targeted advertising and consumer welfare
    by Pepall, Lynne & Reiff, Joseph

  • 2016 Examining the Moderating Effects of Students’ Characteristics on the Relationship between Perceived Quality and Satisfaction with University Services: The Evidence from Two Public Universities in Terengganu
    by Siti Falindah Padlee & Siti Nur ‘Atikah Zulkiffli

  • 2016 The Antecedents of Automobile Brand Loyalty: Evidence from Malaysian
    by Hashed Ahmad Mabkhot & Hashed Ahmad Mabkhot & Salniza MD Salleh & Hasnizam Shaari

  • 2016 Exploring the Antecedents of Customer Loyalty in the Malaysian Retail Sector
    by Sany Sanuri Mohd Mokhtar & Maha Mohammed Yusr

  • 2016 Brand Building for Competitive Advantage in the Ghanaian Jewelry Industry
    by Felicia Naatu

  • 2016 A Study on Dynamic Links between Resources, Work Engagement and Job Performance in Academia of Pakistan
    by Anwar Khan & Rosman Bin Md Yusoff

  • 2016 The Impact of Global Market Environment on the Degree of Cooperation of International Strategic Alliances among Service Firms
    by Abdullah Ahmed Nasser Ghasham & Nik Ab Halim Nik Abdullah & Noor Hasmini Abd Ghani

  • 2016 The Impact of the E-Service Quality of Online Databases on Users’ Behavioral Intentions: A Perspective of Postgraduate Students
    by Dia Zeglat & Fayiz Shrafat & Ziad Al-Smadi

  • 2016 Psychometric Testing of Oldenburg Burnout Inventory among Academic Staff in Pakistan
    by Anwar Khan & Rosman Bin Md Yusoff

  • 2016 Science of Semiology: Apply to an Event
    by Melahat Arýklý & Güven Arýklý

  • 2016 Think Outside the Box and Move beyond the Market Share
    by Shakir Hafeez & Kinza Munaf & Komal Zahid & Madiha Tariq & Shaza Shabbir & Sana Khan

  • 2016 Disclosure or not, When There are Three Bidders?
    by Daniel Z. Li

  • 2016 Tools And Strategies For Increasing The Efficiency Of Social Media Campaigns
    by TILEAGA Cosmin & NITU Claudiu Valentin & OPRISAN Oana

  • 2015 Auf dem Weg zur weltanschaulichen Bekenntnisschule: Das wirtschaftspolitische Leitbild der Hochschule Pforzheim
    by Maurer, Rainer

  • 2015 Egregiousness and Boycott Intensity: Evidence from the BP Deepwater Horizon Oil Spill
    by Wang, Zhongmin & Lee, Alvin & Polonsky, Michael

  • 2015 Social Media in Virtual Marketing
    by Jalees, Tariq & Tariq, Huma & Zaman, Syed Imran & Alam Kazmi, Syed Hasnain

  • 2015 Die Buchpublikationen der Nobelpreis-Ökonomen und die führenden Buchverlage der Disziplin. Eine bibliometrische Analyse
    by Tausch, Arno

  • 2015 Social paradigms of the digital marketing- an Indian perspective of Social Media Marketing
    by Malhotra, Deepika

  • 2015 Brand the Pricing: Critical Critique
    by Alam Kazmi, Syed Hasnain

  • 2015 Impact of Humor Advertising in Radio and Print Advertising - A Review
    by S, venkatesh & N, senthilkumar

  • 2015 Humor in advertising: a review on use of television radio and print advertising media
    by S, venkatesh & N, senthilkumar

  • 2015 Effectiveness of humor advertising on advertising success
    by S, venkatesh & N, senthilkumar

  • 2015 A Game Theoretic Framework for Competing/Cooperating Retailers under price and advertising dependent demand
    by Dridi, Dhouha & Ben Youssef, Slim

  • 2015 Local advertising externalities and cooperation in one manufacturer-two retailers channel
    by Dridi, Dhouha & Ben Youssef, Slim

  • 2015 Local advertising externalities and cooperation in one manufacturer-two retailers channel with exogenous marginal profits
    by Dridi, Dhouha & Ben Youssef, Slim

  • 2015 Qu’il est bon d’être méchant! Paradoxe de l’illégitimité organisationnelle dans le contexte des banques d’investissement
    by Roulet, Thomas

  • 2015 Price Discrimination by a Two-sided Platform: with Applications to Advertising and Privacy Design
    by Doh-Shin Jeon & Byung-Cheol Kim & Domenico Menicucci

  • 2015 Self-Signaling and Prosocial Behavior: a Cause Marketing Mobile Field Experiment
    by Jean-Pierre Dubé & Xueming Luo & Zheng Fang

  • 2015 Do Negative Headlines Really Undermine the Credibility of a Quality Label? A Quasi-Natural Experiment
    by Andreas Hildenbrand & Rainer Kühl & Anne Piper

  • 2015 Social Networks As Marketing Channels
    by Sonja Petrov, Vesna Zubac, Miroslav Milojeviæ

  • 2015 Analysis Of The Aspects Of Changing The Economic Paradigms In The World Economy (Xx – Xxi Centuries)
    by Svetlana Mihiæ, Danijela Dašiæ,Dejan Supiæ

  • 2015 Aggressive Implementation Of Digitization In The Modern Business
    by Nebojsa Gijic, Oliver Dimitrijevic, Adriana Jovic-Bogdanovic

  • 2015 The Catch-22 of External Validity in the Context of Constraints to Firm Growth
    by Dean Karlan & Greg Fischer

  • 2015 Intending to shop in single versus multi-channels: A Theory of Planned Behaviour-based explanation
    by Juan Carlos Londono Roldan

  • 2015 The Catch-22 of External Validity in the Context of Constraints to Firm Growth
    by Fischer, Greg & Karlan, Dean S.

  • 2015 Added Values Of Social Crm: The Examination Of Customer Perspective
    by Amila Pilav-Velic & Anes Hrnjic & Ljubica Milanovic Glavan & Azra Hanic

  • 2015 The Role Of Rational And Emotional Evaluations In Predicting E-Wom Behavior
    by HILAL ÖZEN & BAHAR YASIN

  • 2015 Specificity of partnerships in the tourist sector based on the example of hotel system and tour operator. A case study (Specyfika wiezi miedzyorganizacyjnych w branzy turystycznej na przykladzie systemu hotelowego i touroperatora. Studium przypadku)
    by Hanna Gorska-Warsewicz & Agnieszka Maciag

  • 2015 The Effects of Korean Country-of-Origin on Mongolian Consumer Product Evaluation and Purchase Intention
    by Sharmuud Haliun & Seong-Do Cho

  • 2015 The effect of Corporate Social Responsibility on the competitiveness of firms in the Mobile Telecommunication industry in Ghana
    by Emmanuel Selase Asamoah

  • 2015 WEB 2.0 as a Customer Relationship Management Aplication - Specific Commercial Platform
    by Oana Niþu & Claudiu Valentin Niþu & Cosmin Tileagã

  • 2015 Customer Relationship Management Using Information Technology
    by Oana Niþu & Claudiu Valentin Niþu & Cosmin Tileagã

  • 2015 Some Aspects of Intrusion Detection in IoE
    by Eugen Petac & Petru? Duma

  • 2015 Product Policy Management As Part Of Sustainable Marketing Strategy
    by Ana Pap & Marija Ham & Ana Turalija

  • 2015 The Approach Of Systems Thinking In Strategic Marketing Controlling
    by Gabriele Hildmann & Ulrich Vossebein

  • 2015 Impact Of Unconventional Advertising On Performance Of Cultural Institutions In City Of Osijek
    by Iva Buljabasic

  • 2015 Brand Equity, Efficiency and Valuation of Professional Sports Franchises: The Case of Major League Baseball
    by Srinivas K. Reddy & Antonie Stam & Per J. Agrell

  • 2015 An Empirical Study of the Effect of the Internet on Fares in the U.S. Airline Industry
    by Hwaryung Lee

  • 2015 Analysis Of The Marketing Experience Strategies Implemented By Chothing Brands In Two Shopping Center In Cali City, Analisis De Las Estrategias De Mercadeo De La Experiencia Implementadas Por Marcas De Prendas De Vestir, En Dos Centros Comerciales De La Ciudad De Cali €“ Colombia
    by Carmen Elisa Lerma Cruz

  • 2015 Transduction As A Tool Of Competitiveness And Analysis Of The Quality Of The Service Offered By The Tour Guides Us In Cancun, Q. Roo, La Transduccion Como Herramienta De Competitividad Y Analisis De La Calidad Del Servicio Ofrecidos Por Los Guias De Turistas Estadounidenses En Cancun, Q. Roo
    by Lucila Zarraga Cano & Gabriela Aracelly Solis Gonzalez & Cinthya Aranda de Paz

  • 2015 Symbolic Objects Of Consumption And Its Relationship With The Identity Construction Of The Consumers Generations In Cali Colombia, Objetos Simbolicos De Consumo Y Su Relacion Con La Construccion De Identidad De Las Generaciones De Consumidores En La Ciudad De Cali Colombia
    by Carmen Elisa Lerma Cruz & Yuly Pauline Paredes Bedoya

  • 2015 The Case Method And Teaching Marketing El Metodo Del Caso Y La Ensenanza Del Marketing
    by Manuela Camacho Gomez

  • 2015 The Influence Of Employee Goal Orientations And Employee Self-Efficacy On Perceived Service Quality
    by Jamie J. Bodouva

  • 2015 The Influence Of Reference Group Values And Retail Image On Shopping Patronage At Airports
    by Nicholas W. Bodouva

  • 2015 Brand-Switching In Nigerian Banks: Evidence From Critical Incidents
    by Maria-Stella Etomchi Njoku & Chinedum Nduka & Ebere Rejoice Okocha

  • 2015 Dimensions in CSR: an evaluation of current definitions
    by Irene BUHĂNIȚĂ

  • 2015 Religion and advertising in italian media: a love-hate relationship?
    by Lorenzo UGOLINI

  • 2015 ‘Religious Radio Families’ between the social and economic needs
    by Damian GUZEK

  • 2015 I fattori di adozione del mobile payment. Prime evidenze empiriche nel settore dei trasporti pubblici della città di Milano
    by Niccolò Gordini & Elisa Rancati

  • 2015 A joint examination of effects of decision task type and construal level on the attraction effect
    by Chang, Shin-Shin & Chang, Chung-Chau & Liao, Yen-Yi

  • 2015 Evolution of Capabilities in the Discovery Cycle of an Innovation in the Pharmaceutical Market
    by Claudimar Pereira da Veiga & Cassia Rita Pereira da Veiga & Mônica Maier Giacomini & Heitor Takashi Kato & Jansen Maia Del Corso

  • 2015 The Moderating Infl uence of Trust on the Relationship between Institutional Image/Reputation, Perceived Value on Student Loyalty in Higher Education Institution
    by Noor Azmi Bin Hashim & Aliyu Olayemi Abdullateef & Bashir Danlami Sarkindaji

  • 2015 Coal Based Electricity Generation in South East Europe: A Case Study for Croatia
    by Alfredo Viškovic & Vladimir Franki

  • 2015 The Role of Social Media in Marketing Communication: A Survey on University Students
    by Mustafa BOZ & Hüseyin GÜRBÜZ & Sapargül TURDUBEKOVA

  • 2015 The concept of corporate reputation in marketing and Polish law — the search for interdisciplinary communication
    by Joanna Buchalska & Krzysztof Chmielewski & Agnieszka Doczekalska

  • 2015 Modelo de valor de marca para medios de prensa escritos en un contexto regional
    by Claudio Candia Campano & Medardo Aguirre González

  • 2015 Determinants Of Consumers’ Perception Towards Pirated Products; The Case Of Social Entrepreneurs And Marketers In Music Industry
    by Ayodotun, IBIDUNNI & Taiye, BORISHADE & Joy, DIRISU & Olaleke, OGUNNAIKE

  • 2015 From Fearful To Trustful – How Perceived Risk Dimensions In E-Commerce Differentiate Between Consumers
    by Patricea Elena BERTEA

  • 2015 The Effects of Music as an Atmospheric Variable on Consumer Behaviour in the Context of Retailing and Service Environments
    by Meda Roxana Burghelea & Ioan Plaias & Jaafar El-Murad

  • 2014 Defining and measuring the “Market for Brands”: Are emerging economies catching up?
    by Carl Benedikt Frey & Atif Ansar & Sacha Wunsch-Vincent

  • 2014 The Companys Brand Evaluation on the Base of the Financial Markets Instruments
    by Magomet Yandiev

  • 2014 Coming of age, seeking legitimacy: The historical trajectory of African management research
    by Amankwah-Amoah, Joseph

  • 2014 Search and Ripoff Externalities
    by Armstrong, Mark

  • 2014 Interpersonal Bundling
    by Chen, Yongmin & Zhang, Tianle

  • 2014 La distribución de productos turísticos: Influencia del sector audiovisual a la hora de elegir destino
    by Noelia Araújo Vila & José Antonio Fraiz Brea

  • 2014 Advertising as Insurance or Commitment? Evidence from the BP Oil Spill
    by Lint Barrage & Eric Chyn & Justine Hastings

  • 2014 Loyalty Programs : a study case in the Hospitality Industry
    by Lubica Hikkerova

  • 2014 The effectiveness of loyalty programs in the hospitality industry: the case of hotels in Slovakia
    by Lubica Hikkerova & Jean-Michel Sahut

  • 2014 Exploiting the Choice-Consumption Mismatch: A New Approach to Disentangle State Dependence and Heterogeneity
    by K. Sudhir & Nathan Yang

  • 2014 An Analytical View Of Using E-Communication Tools In Promoting Of Selected Pilgrim Tourism Sites In Slovak Republic
    by Martina FERENCOVÁ & Veronika MIŠENÈÍKOVÁ & Sebastian KOT

  • 2014 Social Media - Return On Investment
    by Niþu Oana & Niþu Claudiu Valentin & Tileagã Cosmin

  • 2014 Fundamentals of Smart Geolocation Solutions for Business
    by Petac Eugen & Alzoubaidi Abdel Rahman & Prodan-Palade Doina

  • 2014 Design and Aesthetic Elements on the Energy Drink Market Case Study: Red Bull
    by Neacºu Nicoleta Andreea & Madar Anca

  • 2014 The Concept of Tourist Motivation
    by Caruntu Andreea Laura

  • 2014 Problems of Positioning the Bulgarian Tourism Product
    by Nikolay Tsonev

  • 2014 Measuring Emotional Responses to TV Commercials: The Warmth Monitor Modernized
    by Marc Roy

  • 2014 The Decision-Oriented Interview (DOI) as a Marketing Instrument for Obtaining Information about Brands
    by Karl Westhoff & Axel Schmidt

  • 2014 Evaluation of relationship marketing in Islamic banks in the UAE: Empirical evidence based on sensitivity analysis algorithm
    by Chris I. Enyinda

  • 2014 Innovation A Competitive Factor For Tourism Industry In Cancun, Quntana Roo, Mexico, La Innovacion Como Factor De Competitividad En Las Empresas Turisticas En Cancun, Quintana Roo, Mexico
    by Enrique Corona Sandoval & Lucila Zárraga Cano

  • 2014 Nostalgic Marketing And Its Relation With Consumption Of Corn Products In A Mexican Migrants Population, El Marketing Nostalgico Y Su Relacion Con El Consumo De Productos De Maiz En Los Migrantes Mexicanos
    by Ramon Sebastian Acle Mena & Mario Antonio Burguete Garcia

  • 2014 Export Market Orientation, Interfirm Communication, Interfirm Cooperation And Export Performance
    by Olimpia C. Racela & Amonrat Thoumrungroje

  • 2014 A Comparative Analysis Of Major Us Retailers Based On Enterprise Marketing Efficiency
    by Ramon Corona

  • 2014 The Impact Of Need For Variety On Country Image Effects
    by Ting-Hsiang Tseng

  • 2014 Service Quality and Customers’ Patronage Decision of Healthcare Insurance Products: ?In-Depth Interview Approach
    by Muhammad Sabbir Rahman & Fadi AbdelMuniem AbdelFattah & Osman Bin Mohamad

  • 2014 PR Professionals in Public and in Private Institutions: Cooperation or Conflict?
    by Mariana CERNICOVA & Adina PALEA

  • 2014 Archetypes and Mythical Narratives in Car Advertising
    by Barbara LÄMMLEIN

  • 2014 Some remarks on the controversial idea of PR ethics
    by Cecilia TOHĂNEANU

  • 2014 Discursive Legitimation of Profit and Social Benefit in Annual Reports
    by Camelia CMECIU

  • 2014 Consumers’ Satisfaction Regarding Fast food Restaurants
    by Andreea Cipriana Muntean & Pastiu Carmen

  • 2014 Investigating the contribution of Demand Responsive Transport to a sustainable local public transport system
    by Ryley, Tim J. & A. Stanley, Peter & P. Enoch, Marcus & M. Zanni, Alberto & A. Quddus, Mohammed

  • 2014 Trademarking status and economic efficiency among commercial banks: Some evidence for the UK
    by Duygun, Meryem & Sena, Vania & Shaban, Mohamed

  • 2014 Issues raised by studying DeFond and Zhang: What should audit researchers do?
    by Donovan, John & Frankel, Richard & Lee, Joshua & Martin, Xiumin & Seo, Hojun

  • 2014 Comparison of CRM Programs Basing on Improving Customer Profitability: Using the AHP Method
    by Dong-Fei XUE & Shi-Jie ZHAO & De-Peng ZHANG

  • 2014 The effects of social networks on the diffusion of consumer goods: Evidence from rural Indonesia
    by Ryosuke Nakai & Yasuyuki Todo

  • 2014 An HLM-model of online price premia
    by Evgeny A. Antipov

  • 2014 The Twitter Effect: Social Media Usage as a Contributor to Movie Success
    by Julianne Treme & Zoe VanDerPloeg

  • 2014 El uso de los arquetipos en la industria de la moda en Colombia
    by Lina María Ceballos & Juliana Villegas Gómez

  • 2014 Psychological Pricing in Modern Retailing: The Case of Wine Sector in Hard-Discounter Chains of Russia
    by Nikola Perovic

  • 2014 Retailer – Consumer Relationships for Durable Goods Market in Romania. A Multimethod Analysis
    by Manuela Rozalia Gabor

  • 2014 Legislative Framework Of Broadcasting In Romania And In The European Union
    by Diana Magdalena Prihoanca & Brându?a-Mariana Amalancei

  • 2014 Logistics - Source Of Competitive Advantage
    by Adriana SCRIOSTEANU & Daniela POPESCU

  • 2014-01 Critical Success Factors for Online-Shops of Drugstores
    by Svechla, Sabrina & Fischer, Jessica & Ferdinand, Hans-Michael

  • 2014-01 Der Wandel von Push- zu Pull- Medien in der Online-Medienarbeit von Luxusmarken: Eine Untersuchung über den Einsatz von Social Media Newsrooms in der Luxusbranche
    by Maiwald, Anna & Teichmann, Julia & Pätzmann, Jens

  • 2013 Los clusters y el uso de marcas colectivas en consorcios de exportación
    by Thompson, Theresa

  • 2013 Bank rebranding and depositor loyalty
    by M. DISLI & K. SCHOORS

  • 2013 Pay What You Want – But Pay Enough! Information Asymmetries and PWYW Pricing
    by Greiff, Matthias & Egbert, Henrik & Xhangolli, Kreshnik

  • 2013 Halalan Toyyiban Supply Chain The New Insights in Sustainable Supply Chain Management
    by Omar, Emi Normalina & Jaafar, Harlina Suzana & Osman, Muhamad Rahimi & Nasruddin, Faisol

  • 2013 Effective Strategies for Increasing Citation Frequency
    by Ale Ebrahim, Nader & Salehi, Hadi & Embi, Mohamed Amin & Habibi Tanha, Farid & Gholizadeh, Hossein & Motahar, Seyed Mohammad & Ordi, Ali

  • 2013 An Empirical Analysis of New Product by Using Models of Market Research (2013)
    by Alvi, Mohsin & Siddiqui, Bilal

  • 2013 Effects of Physician-Directed Pharmaceutical Promotion on Prescription Behaviors: Longitudinal Evidence
    by Anusua Datta & Dhaval M. Dave

  • 2013 Effects of Pharmaceutical Promotion: A Review and Assessment
    by Dhaval M. Dave

  • 2013 Discount Pricing
    by Armstrong, Mark & Chen, Yongmin

  • 2013 How Do Emerging Countries Influence the Advertising World of Tomorrow? An Analysis of Last Year's Cannes International Festival of Creativity
    by Runge, Henrike & Botzenhardt, Florian & Ferdinand, Hans-Michael

  • 2013 Brand Management in a Digital World: An examination of Hugo Boss's efforts in social media
    by Fähnle, Sabrina & Teichmann, Julia & Pätzmann, Jens

  • 2013 Social Media im Recruiting
    by Schwarz, Annika & Botzenhardt, Florian & Pätzmann, Jens U.

  • 2013 Customer Satisfaction and Loyalty: A Case Study from the Banking Sector
    by Hasebur Rahman

  • 2013 Managerial Guidelines for Market Penetration and Expansion: A Case Study of a Medical Devices Manufacturer
    by Vlastimil Juppa

  • 2013 Positioning Strategies for a Tourist DestinationAbstract:Positioning strategies help companies create an imagine in the consumer’s mind and offer them the possibility to create a competitive advantage in the fight with the competition. The aim of the article is to present some of the most important strategies used by companies for a couple of decades so that it will help the reader to better understand the notion of „positioning” and help marketers better position destinations. Consumers nowadays are better informed and have the possibility of using high quality technology which gives them the chance to make comparisons between products. In order to attract the consumer companies use strategies which take into consideration the psychological side of each person
    by Cãruntu Andreea Laura & Aldea Roxana Elena

  • 2013 Is There Brand Segmentation?
    by Elena Kostadinova

  • 2013 The Competition between National Brands and Store Brands: Models, Insights, Implications, and Future Research Directions
    by Sethuraman, Raj & Raju, Jagmohan

  • 2013 How Does Perceived Convenience Retailer Innovativeness Create Value for the Customer?
    by Chen-Yu Lin & David Marshall & John Dawson

  • 2013 Case Study: Analysis Of Implementation Of Market Segmentation As A Strategy For Small Business, Estudio De Caso: Analisis De La Aplicacion De La Segmentacion De Mercado Comoaestrategia Para Las Pequenas Empresas
    by Lucila Zarraga Cano & Victor Manuel Molina Morejon & Enrique Corona Sandoval

  • 2013 Tourist Perceptions Regarding Service At Recreational Parks: Evidence From Quintana Roo, Mã‰Xico
    by Lucila Zárraga Cano & Gabriela Aracelly Solís González & Joe Holland

  • 2013 Predictors And Outcomes Of Sport Event Experiential Value: Insights From Formula One Petronas Malaysia Grand Prix
    by Rosidah Musa & Rezian-na Muhammad Kassim

  • 2013 Impact Of National Culture On Online Consumer Review Behavior
    by Jianwei Lai & Peng He & Hsien-Ming Chou & Lina Zhou

  • 2013 Online political communication: the role of image upload on Facebook
    by Nicoleta IONESCU

  • 2013 The erosion of the local newspapers as a news source. Managing the crisis: letting go or fighting back?
    by Laura PĂULEŢ-CRĂINICEANU & Daniel CONDURACHE

  • 2013 Wine label design as a strategic tool to attract consumers. A marketing study on Sicilian wine positioning
    by Stefania Chironi & Mazia Ingrassia

  • 2013 Il consumo giovanile di bevande alcoliche: un’indagine su alcuni modelli comportamentali
    by Giuseppe Di Vita & Gianluca Foresta & Carla Zarbà

  • 2013 Explaining differences in real and hypothetical experimental auctions and choice experiments with personality
    by Grebitus, Carola & Lusk, Jayson L. & Nayga, Rodolfo M.

  • 2013 Demand for smokeless tobacco: Role of advertising
    by Dave, Dhaval & Saffer, Henry

  • 2013 Schumpeterian competition and efficiency among commercial banks
    by Duygun, Meryem & Sena, Vania & Shaban, Mohamed

  • 2013 Effect of distance of transportation on willingness to pay for food
    by Grebitus, Carola & Lusk, Jayson L. & Nayga, Rodolfo M.

  • 2013 Physical Evidence and Quality Service Delivery in Public Hospitals in Ghana
    by Edem Maxwell Azila-Gbettor & Simon Mesa Kwodjo Avorga & Lydia Sylvia Danku & Eli Ayawo Atatsi

  • 2013 How In-store Marketing Affects Purchase and Salesman’s Recommendation Rate in Telecom Retail Stores
    by Melik Karabiyikoglu

  • 2013 Mass Retailers' Advertising Strategies Against Commodity Stores
    by Fabian Bergès & Sylvette Monier-Dilhan

  • 2013 The role of social consultation in the management of a local government unit: the case study of Wasilkow
    by Jaroslaw Zalejski

  • 2013 Diseño del plan de comunicación para la unidad de emprendimiento de la Corporación Universitaria Adventista de Colombia
    by Olandy Naranjo Rivera

  • 2013 Carvajal marca la diferencia: nuevo posicionamiento de marca como símbolo de transformación organizacional
    by Mónica Rengifo Mera & Luciana Manfredi

  • 2013 Building Pakistan’s Country of Origin Image through the Corporate Image: Exploring Optimal Corporate Brands for the Image Transfer
    by Ishrat Hussain

  • 2013,1st quarter update pricing on the internet
    by Michael R. Baye & John Morgan

  • 2012 Gurus and Oracles: The Marketing of Information
    by Sarvary, Miklos

  • 2012 Whose and What Chatter Matters? The Effect of Tweets on Movie Sales
    by Huaxia Rui & Yizao Liu & Andrew Whinston

  • 2012 Impact Of Employee Motivation On Customer Satisfaction: Study Of Airline Industry In Pakistan
    by Ahmed, Muhammad Bilal & Wasey, Ejaz & Jhanndir, Saif Ullah

  • 2012 Modelling asymmetric consumer demand response: Evidence from scanner data
    by Vespignani, Joaquin L.

  • 2012 Does it Matter Which Citation Tool is Used to Compare the H-Index of a Group of Highly Cited Researchers?
    by Farhadi, Hadi & Salehi, Hadi & Md Yunus, Melor & Arezoo, Aghaei Chadegani & Farhadi, Maryam & Fooladi, Masood & Ale Ebrahim, Nader

  • 2012 Do consumers buy bread and diamond with the same attachment?
    by Subhani, Muhammad Imtiaz & Hasan, Syed Akif & Osman, Ms. Amber

  • 2012 Consumption style among young adults toward their shopping behavior:an empirical study in Pakistan
    by Azam, Rehan & Muhammad, Danish & Syed Akbar, Suleman

  • 2012 Effect of Trust Factors on Consumer’s Acceptance of Word of Mouth Recommendation
    by Hasan, Syed Akif & Subhani, Muhammad Imtiaz & Osman, Ms. Amber

  • 2012 Factors Influencing men’s choice for Eastern Wear
    by Hasan, Syed Akif & Subhani, Muhammad Imtiaz & Osman, Ms. Amber

  • 2012 Discount pricing
    by Armstrong, Mark & Chen, Yongmin

  • 2012 Asymmetric information and financial markets
    by Estrada, Fernando

  • 2012 Gifts and sponsored trips for doctors matter more for sales of MNCs?(an application of censored regression)
    by Hasan, Syed Akif & Subhani, Muhammad Imtiaz & Osman, Ms. Amber

  • 2012 A battle between branded and me too brands (unbranded) products
    by Hasan, Syed Akif & Subhani, Muhammad Imtiaz & Osman, Ms. Amber

  • 2012 Does the Latin Corporate Governance Model perform worse than others in preventing earnings management?
    by Carlos F. Alves & Ernesto Fernando R. Vicente

  • 2012 Discount Pricing
    by Mark Armstrong & Yongmin Chen

  • 2012 The study of stakeholder management as way to understand the consequences of economic crisis in the banking sector
    by Andrea Pérez Ruiz & Ignacio Rodríguez del Bosque

  • 2012 El efecto de la situación económica actual en el nivel máximo de satisfacción del consumidor y el comportamiento de la clientela
    by Mª Pilar Martínez-Ruiz & Ana Isabel Jiménez-Zarco & Alicia Izquierdo-Yusta

  • 2012 Group Coupons: Interpersonal Bundling on the Internet
    by Yongmin Chen & Tianle Zhang

  • 2012 Demand for Smokeless Tobacco: Role of Magazine Advertising
    by Dhaval M. Dave & Henry Saffer

  • 2012 Biased Recommendations
    by Wonsuk Chung & Rick Harbaugh

  • 2012 The Identity Oriented Brand Leadership Concept in the Insurance Business: Results of an Exploratory Empirical Study
    by Regine Kalka & Katharina Juliana Schmidt

  • 2012 Spatial Diffusion and Commuting Flows
    by Constanza Fosco

  • 2012 Strategic Importance of ‘Brand’ in Tourism and Hotel Industry
    by Kate Glavor & Niko Koncul

  • 2012 Impact of Direct-to-Consumer Advertising on Pharmaceutical Prices and Demand
    by Dhaval Dave & Henry Saffer

  • 2012 Process Pedagogical Approaches – A Tool To Reach Target Groups Of Universities
    by Martina Ferencová & Jana Jurková

  • 2012 The Bank's Success through Optimisation Promotion Strategies
    by Balaceanu Valeria Arina

  • 2012 Network Marketing and Global Communication
    by Silvia-Elena Iacob, & Constanta Popescu & Constantin-Ciprian Iacob

  • 2012 Romanian Customer-Based Empirical Research On Ambiance In Retailing
    by Pop Ciprian-Marcel & Dabija Dan-Cristian

  • 2012 Empirical Research On The Impact Of Location And Service On The Retail Brand Image
    by Dabija Dan-Cristian & Babut Raluca

  • 2012 Criteria And Factors Used By Managers Implementing The Knowledge-Based Management In Tourism Smes
    by Popescu Dan & Ciocarlan Chitucea Alina & State Cristna & Petrus Catalin

  • 2012 Managing Change: Some Theoretical And Applicative Aspects
    by Botezat Elena

  • 2012 An Online Survey Experiment on Ambiguity and Privacy
    by Alessandro ACQUISTI & Jens GROSSKLAGS

  • 2012 Análisis Del Efecto Inmediato Y Diferido De La Orientación Al Mercado Sobre Los Resultados Organizacionales. Un Estudio Longitudinal / Analysis Of Immediate And Delayed Effect Of Market Orientation On Performance. A Longitudinal Study
    by Cauzo Bottala, Lourdes & Cossío Silva, Francisco José

  • 2012 The Impact Of Brand Placement And Brand Recall In Movies: Empirical Evidence From Malaysia
    by Bamini KPD. Balakrishnan & Azlinda Shazneem Md. Shuaib & Oscar Dousin & P.Yukthamarani Permarupan

  • 2012 Patrocinio deportivo: la implicación del espectador y sus efectos en la identificación y lealtad
    by Walesska Schlesinger, Ma. & Alvarado Herrera, Alejandro & Martí Parreño, José

  • 2012 Corporate philanthropy: Insights from the 2008 Wenchuan Earthquake in China
    by Gao, Fox & Faff, Robert & Navissi, Farshid

  • 2012 The economics of advertising and privacy
    by Tucker, Catherine E.

  • 2012 Customer preferences for customized household furniture
    by Lihra, Torsten & Buehlmann, Urs & Graf, Raoul

  • 2012 Marketing intelligence system a "smart tool" for the companies
    by Grigorut Cornel & Grigorut Lavinia-Maria & Surugiu Felicia

  • 2012 Customer Service – The Important Goal Of Logistics
    by Adriana SCRIOSTEANU & Daniela POPESCU

  • 2012 Researching the Mass Media Role in Promoting and Selling Tourists` Packages in Romania
    by Andreea Marin Pantelescu & Maria Ioncica

  • 2012 Change Management – Condition of Organizational Sustainability in IT&C Small and Medium-Sized Enterprises
    by Dan Popescu & Alina Ciocârlan-Chitucea & Alexandra Steriu & Cristina State

  • 2011 Modeling Repeat Purchases in the Internet when RFM Captures Past Influence of Marketing
    by Reimer, Kerstin & Albers, Sönke

  • 2011 A methodology approach to delineate functional economic market areas: With an iterative three-step spatial clustering procedure
    by Oberst, Christian A.

  • 2011 The effects of cause and donation size of cause-related marketing program on consumers' intention to buy
    by Dubravka Sinčić Ćorić & Nataša Kurnoga Živadinović & Marija Dropuljić

  • 2011 Entrepreneurs Historiques De L’Industrie Du Luxe Gabriel Chanel, Louis Vuitton, Helena Rubinstein Et Nicole-Barbe Clicquot-Ponsardin Historical Entrepreneurs In Luxury Industry Gabriel Chanel, Louis Vuitton, Helena Rubinstein And Nicole-Barbe Clicquot-Ponsardin
    by Sophie BOUTILLIER & Dimitri UZUNIDIS

  • 2011 The potato value chain in Bihar: An assessment and policy implications
    by Minten, Bart & Reardon, Thomas & Singh, K.M. & Sutradhar, Rajib

  • 2011 Branding in food retail of high value crops in Asia: Case of Makhana from Bihar (India)
    by Minten, Bart & Singh, K.M. & Sutradhar, Rajib

  • 2011 The rapid emergence of branding in food retail in Asia: Insights from Bihar (India)
    by Minten, Bart & Singh, K.M. & Sutradhar, Rajib

  • 2011 Effects of Deceptive Advertising on Consumer Loyalty in Telecommunication Industry of Pakistan
    by Hasan, Syed Akif & Subhani, Muhammad Imtiaz

  • 2011 Multiproduct pricing and the Diamond Paradox
    by Rhodes, Andrew

  • 2011 Whose and What Chatter Matters? The Impact of Tweets on Movie Sales Framework
    by Yizao Liu & Huaxia Rui & Andrew Whinston

  • 2011 An Equilibrium Model of User Generated Content
    by Dae-Yong Ahn & Jason A. Duan & Carl F. Mela

  • 2011 Pharmaceutical Use Following Generic Entry: Paying Less and Buying Less
    by Peter J. Huckfeldt & Christopher R. Knittel

  • 2011 About The Crisis Marketing And The Crisis Of Marketing
    by PAULA CORNELIA MITRAN & MIHAELA BEBESELEA

  • 2011 Developing the Management Competencies for Getting a Competitive Position in the Organic Food Market
    by Marian NASTASE & Mirela STOIAN & Raluca Andreea ION

  • 2011 Human Resources Professional Development within the Knowledge-Based Economy Organizations
    by Dan POPESCU & Iulia CHIVU & Alina CIOCARLAN-CHITUCEA & Alexandra STERIU & Georgel CALIN

  • 2011 Successful Strategic Practices in Building Malaysia’s Country Brand
    by Ruxandra Irina POPESCU & Razvan-Andrei CORBOS

  • 2011 Evolution of Large Retailers in Terms of Crisis
    by Cãruntu Andreea Laura

  • 2011 Relationships with Institutional Customers as Development Factor of Underwear Industry in Podlaskie Voivodeship
    by Widelska Urszula & Michalczuk Gra¿yna

  • 2011 Competences Acquired By Graduates Through Marketing Higher Education - Findings From The Employers' Perspective
    by Plaias Ioan & Pop Ciprian Marcel & Dabija Dan Cristian & Babut Raluca

  • 2011 Study On Retail Brand Awareness In Retail
    by Dabija Dan Cristian & Abrudan Ioana Nicoleta

  • 2011 Human Resources Motivation - A Challenge For Smes Economic Performances
    by POPESCU Dan & CHIVU Iulia & CIOCARLAN-CHITUCEA Alina & POPESCU Daniela-Oana

  • 2011 Strategically Repositioning Russia
    by Popescu Andrei & Caescu Stefan Claudiu & Brandabur Raluca Ecaterina

  • 2011 The Effects of Consumer Cosmopolitanism on Purchase Behavior of Foreign vs. Domestic Products
    by Oliver Parts & Irena Vida

  • 2011 Applied Environmental Practices In Hotels In The City Of Hermosillo, Sonora, Mexico, Gestion Hotelera Orientada A La Proteccion Del Ambiente Y Su Impacto En La Imagen De La Empresa: Caso Hermosillo, Sonora, Mexico
    by Mariza Aguirre Fimbres

  • 2011 Antecedents And Consequences Of Market Orientation In Non-Profit Organizations: Evidence From Malaysia
    by Fariza Hashim & Abdul Rahim Abu Bakar

  • 2011 Mobile Advertising Engine For Centralized Mobile Coupon Delivery
    by Jeffrey Wray & Daniel Plante

  • 2011 The Influence Of Socialization Agents And Demographic Profiles On Brand Consciousness
    by Zaharah Ghazali

  • 2011 Economic Implications Of Several Special Proper Nouns
    by Ana MUNTEANU & Dorina LUPAN*

  • 2011 Causas y consecuencias de la insatisfacción en consumidores con atribuciones externas
    by Fuentes Blasco, María & Moliner Velázquez, Beatriz

  • 2011 El compromiso como variable mediadora para la predicción de las futuras intenciones de consumo en los servicios. Una aproximación empírica a los consumidores de artes escénicas en España
    by Quero Gervilla, María José & Ventura Fernández, Rafael

  • 2011 Advertised meeting-the-competition clauses: collusion instead of price discrimination
    by Jürgen-Peter Kretschmer & Oliver Budzinski

  • 2011 The Development of Touristic Services through Individual and Organizational Learning. Study Case: Romania and Spain
    by Dan Popescu & Iulia Chivu & Alina Ciocarlan-Chitucea & Daniela-Oana Popescu

  • 2011 Employers’ Perception Of Competences Acquired Through Academic Marketing Training In Knowledge Based Economy
    by Ioan Plăiaş & Ciprian-Marcel Pop & Raluca Băbuţ & Dan Cristian Dabija

  • 2010 Nation brands and foreign direct investment
    by Kalamova, Margarita M. & Konrad, Kai A.

  • 2010 Worried about Adverse Product Effects? Information Disclosure and Consumer Awareness
    by Li, Sanxi & Peitz, Martin & Zhao, Xiaojian

  • 2010 Makeup behind the Mirror; Going beyond Delisting? – A Case of NIRMA
    by Reddy, Kotapati Srinivasa

  • 2010 The social responsibility of retailers and small and medium suppliers in international supply chains
    by Pepe, Cosetta & Musso, Fabio & Risso, Mario

  • 2010 The benefit of cold storages: Evidence from Bihar
    by Minten, Bart & Reardon, Thomas & Singh, K.M. & Sutradhar, Rajib

  • 2010 The makhana value chain and the fast emergence of branding in food retail: Evidence from Bihar (India)
    by Minten, Bart & Singh, K.M. & Sutradhar, Rajib

  • 2010 A Note on 'Bayesian analysis of the random coefficient model using aggregate data', an alternative approach
    by Zenetti, German

  • 2010 放任与管制的或此或彼:俄罗斯市场转型录
    by Tang, Linyao

  • 2010 The Direct and Indirect Effect of Exchange to Build Customer Loyalty in Social Network Sites
    by Anandya, Dudi

  • 2010 Twitter Adoption in Congress: Who Tweets First?
    by Chi, Feng & Yang, Nathan

  • 2010 Theory of argumentation in financial markets
    by Estrada, Fernando

  • 2010 Diversity and multiculturalism as a strategy for strengthening Micro, Small and Medium Enterprises (MSMEs) in the global market
    by Perumal, Koshy

  • 2010 Identification and Estimation of Auction Model with Two-Dimensional Unobserved Heterogeneity
    by Elena Krasnokutskaya

  • 2010 Efectos de los videojuegos en las marcas emplazadas: la transmisión de imagen a través de las emociones
    by Inés Küster Boluda & Natalia Vila López & Vicente Castillo

  • 2010 Product placement in video games as a marketing strategy: an attempt to analysis in Disney company
    by Elena Pardo & Inés Küster Boluda & Torpong Suemanotham

  • 2010 Marketing Concept as a Tool for Development of Tourism in Kosovo
    by Fatos Ukaj

  • 2010 Features of the Travel and Tourism Industry Which May Affect Pricing
    by Andreea Marin-Pantelescu & Gabriela Tigu

  • 2010 Theory of Argumentation in Financial Markets
    by Fernando Estrada

  • 2010 Business Analysis Of The Activity SC Complex Astoria SRL
    by Claudiu Valentin Nitu & Oana Nitu & Mihaela Constandache

  • 2010 Quality Improvement Strategy In Romanian Tourism Products And Services With The Application Of SC Astoria Complex SRL
    by Claudiu Valentin Nitu & Elena Condrea & Mihaela Constandache

  • 2010 Marketing Aspects In Strategic Management Accounting
    by Dario Dunkovic & Durdica Juric & Tereza Nikolic

  • 2010 How To Transform Small And Medium Enterprises (Smes) Into Learning Organizations
    by POPESCU DAN & CHIVU IULIA & CIOCÂRLAN-CHITUCEA ALINA & POPESCU DANIELA OANA

  • 2010 Does Positioning Have A Place In The Minds Of Our Students?
    by Popescu Andrei & Brandabur Raluca Ecaterina & Tatu Cristian Ionut

  • 2010 Marketing For Small Entreprises €" Case Study Positioning Of €Œplafar†Di Ltd
    by brandabur raluca & popescu andrei

  • 2010 Study Regarding Communication And Distribution Activities Within The Romanian Monasteries
    by Tîrca Alexandra-Maria & Bãcilã Mihai-Florin & Ciornea Raluca

  • 2010 Marketing Expenditures and Word-of-Mouth Communication: Complements or Substitutes?
    by Armelini, Guillermo & Villanueva, Julian

  • 2010 Marketing Decision Making and Decision Support: Challenges and Perspectives for Successful Marketing Management Support Systems
    by van Bruggen, Gerrit H. & Wierenga, Berend

  • 2010 Marketing and Innovation Management: An Integrated Perspective
    by Ofek, Elie & Toubia, Olivier

  • 2010 Internet Auctions
    by Haruvy, Ernan & Popkowski Leszczyc, Peter T. L.

  • 2010 Market Response and Marketing Mix Models: Trends and Research Opportunities
    by Bowman, Douglas & Gatignon, Hubert

  • 2010 The Effects of Store Window Display on Customers Perception and Attitude in Retail Clothing Outlets
    by J. Lilly

  • 2010 Entrepreneurial Tendencies: Evidence From China And India
    by Barbara K. Fuller & Martha C. Spears & Darrell F. Parker

  • 2010 The Relationship Between Sales Skills And Salesperson Performance: An Empirical Study In The Malaysia Telecommunications Company
    by Mohd Sah Basir & Syed Zamberi Ahmad & Philip J. Kitchen

  • 2010 Information Sources Used To Select A Higher Education Institution: Evidence From South African Students
    by Johan de Jager & Therese du Plooy

  • 2010 An Exploration Of Student Satisfaction With Internship Experiences In Marketing
    by Pola B. Gupta & David J. Burns & Jaime S. Schiferl

  • 2010 The image of the public institutions and new technologies
    by Mihaela PĂUN & Cristina COMAN

  • 2010 L’entreprise solidaire – identité, pratiques et stratégies de communication
    by Elizabeth VERCHER & Dana POPESCU-JOURDY

  • 2010 Les blogs du Monde.fr : une acculturation tactique du journal à l’internet
    by Chloë SALLES

  • 2010 Musique au jour le jour, construction de soi et mutations de l’industrie musicale : une approche par le quotidien
    by Lucien PERTICOZ

  • 2010 La eficacia de la publicidad on-line en el contexto de los blogs
    by Beerli Palacio, Asunción & Martín Santana, Josefa D.

  • 2010 Análisis de las necesidades del cliente y su satisfacción en la industria del mueble según las normas ISO 9000: un estudio de casos
    by Martínez Caro, Laura & Flores López, Enrique & Martínez García, Jose Antonio

  • 2010 Posibilidades de la compraventa B2C por teléfono móvil en comparación con Internet
    by López Catalán, Blanca & San Martín Gutiérrez, Sonia

  • 2010 Willingness to Pay for Digital Contents in Japan
    by Donghun Kim & Philip Sugai

  • 2010 Las Decisiones Publicitarias Dependen De Las Ventas En Los Productos
    by ALEXANDER SELLAMEN GARZÓN & ANDRÉS FELIPE ARCE MESA

  • 2010 Vertical Aliances between Retail and Manufacturer Companies in the Fashion Industry
    by Bernhard Swoboda & Nicolae Al. Pop & Dan Cristian Dabija

  • 2009 A Practitioner's Guide to Bayesian Estimation of Discrete Choice Dynamic Programming Models
    by Andrew Ching & Susumu Imai & Masakazu Ishihara & Neelam Jain

  • 2009 A kereskedelmi márkák szerepe a versenyben
    by Rekettye, Gábor

  • 2009 Placing Romania in the European and International Market: The Role of Image in building a Nation Identity
    by Soproni, Luminita & Stoica, Alina & Drinda, Roxana

  • 2009 Working Consumers: The Next Step in Marketing Theory?
    by Cova, Bernard & Dalli, Daniele

  • 2009 استخدام تقنيات الذكاء الصنعي لاختيار أمثل نظام إداة علاقات مع الزبائن ملائم لاحتياجات شركة ما
    by Amroush, Fadi

  • 2009 Spanish Tourist Behaviour: A Specific Objective-base Segmantation
    by González, Pablo Rodríguez & Molina, Oscar

  • 2009 Using Multiple Senses in Tourism Marketing: The Helsinki Expert, Eckero Line and Linnanmaki Amusement Park Cases
    by Isacsson, Annica & Alakoski, Leena & Bäck, Asta

  • 2009 Measuring Destination Image and Consumer Choice Criteria: The Case of Mykonos Island
    by Kamenidou, Irene & Mamalis, Spyridon & Priporas, Contantinos-Vasilios

  • 2009 Branded Content: A new Model for driving Tourism via Film and Branding Strategies
    by Horrigan, David

  • 2009 Guest Relationship Management Principles as a Reference Point for building a Brand: The Case a Hospitality Group's Brand-building Process
    by Hermans, Olaf & Mutsaerts, Hugo & Olyslager, Luc

  • 2009 Maketing: le défi à relever
    by Cova, Bernard & Paranque, Bernard

  • 2009 Evolution of digital marketing
    by Morozan, Cristian & Enache, Elena & Vechiu, Camelia

  • 2009 A field experiment on the effect of .99 price endings
    by Antonio FILIPPIN

  • 2009 Soins de beauté pour dire son ethnicité Résumé A travers l’étude des pratiques de soins corporels des femmes tunisiennes en France, le modèle de construction identitaire développé par Askegaard et al. (2005) est interrogé dans un autre contexte culturel. Les résultats confortent l’approche postassimilationiste de l’ethnicité, et indiquent que celle-ci s’apparente à la consommation de la culture. La pratique des rites de beauté et les usages des produits dans le cadre du hammam sont manipulés différemment selon les interactions sociales en jeu. C’est ainsi que huit comportements de consommations identitaires ont été identifiés : comportements de conservation identitaire, de valorisation identitaire, de révolte identitaire, de rejet identitaire, de bricolage identitaire, de créolisation, de mythification, de folklorisation identitaire et enfin les comportements a-ethnique. Ces résultats enrichissent la théorie postassimilationiste de l’ethnicité soulignant la contingence des positions identitaires construites selon les facteurs sociaux et culturels. Enfin, ces modes de consommation sont choisis de manières variables selon les situations et peuvent être le support d’une politique de segmentation des produits ethniques
    by Sondes Zouaghi

  • 2009 Changing consumption patterns. The case of Polish health campaign ‘Drink milk. Grow to be great!’
    by Karbowski, Adam

  • 2009 Knowledge Management and Changes Management In University Libraries
    by Radoje Cvejic & Jelena Mijailovic

  • 2009 Internet and E-Marketing Technology
    by Katarina Ceran & Milos Stevic

  • 2009 Establishing and restructuring marketing channels: An exploratory study of a Taiwanese company in Russia
    by Wen-Shinn Low & Soo-May Cheng

  • 2009 The Horizon Of Developingthe Egyptian Marketing Tourism In Eu
    by Radwan Alaa El Din Hussien

  • 2009 Guidelines Regarding Efficient Communication Within Modern Organizations
    by Bente Florina Maria

  • 2009 Interdependences Between The Public Administration And Private Business Environment In The Context Of Economic Crisis
    by Grigorescu Adriana & Balalia Alina Elena

  • 2009 Elicitation of Positioning Ideas Via Studying Cognitive Unconscious Through Generation and Analysis of Metaphors
    by Simeon Jelev

  • 2009 The Role of Reverse Logistics on the European Market
    by Irina Tobosaru & Irina Nicolau

  • 2009 Strategies for Business Firms in Declining Markets
    by Sarira Aurangabadkar

  • 2009 The Impact Of Brand Personality On Brand Preference And Loyalty: Empirical Evidence From Malaysia
    by Bamini KPD.Balakrishnan & Samuel Lee & Azlinda Shazneem Md.Shuaib & Najihah Hanisah Marmaya

  • 2009 Does Brand Image Result In Placebo Effect? An Experimental Study On Soft Drinks
    by Ayla Ozhan Dedeoglu & Yeliz Ayangil

  • 2009 Attitudes Towards Purchasing From Foreign Apparel Retailers: The Effects Of Age And Foreign Country Visits
    by Burcu ILTER & Bilge AYKOL & Ozge OZGEN

  • 2009 Duygusal Zekanin Musteri Odaklilik ve Satis Performansi Uzerine Etkisini Belirlemeye Yonelik Bir Arastirma
    by Inci VARINLI & Eyyup YARAS & Ahmet BASALP

  • 2009 A model of customer e-loyalty in the online banking
    by Yuan-shuh Lii

  • 2009 On the Relationship between Export Activity and Size
    by Jesus ARTEAGA ORTIZ

  • 2009 How to Be a Good Entrepreneur in Our Days? Just Follow an Excellent Business Plan!
    by Emilia UNGUREANU & Felix-Constantin BURCEA

  • 2009 The Persuasive Impact on Sales
    by Chavdar Christov

  • 2009 Retail Marketing Instruments – An Analytic Approach
    by Assist. Ph.D Student Dan Cristian Dabija & Assist. Ph.D Student Ioana N. Abrudan & Lect. Ph.D Alt Monika Anetta

  • 2009 Economic Tools For Telecommunications Strategists
    by PhD Lecturer Flaviu MEGHISAN & Junior Assistant PhD Student Georgeta-Madalina MEGHISAN & &

  • 2009 Some Aspects of the Economic Crisis
    by Horst Todt

  • 2008 Niche Envy: Marketing Discrimination in the Digital Age
    by Joseph Turow

  • 2008 Loss leader or low margin leader? Advertising and the degree of product differentiation
    by Simbanegavi, Witness

  • 2008 On the world market trajectory of 21 major book publishing companies in globalization and European studies in 100+ countries. From “Amsterdam University Press” via “Palgrave” and “Nova Science Publishers” to Transaction Publishers” by international, 19 indicator comparison
    by Tausch, Arno

  • 2008 The inhibited (exhibited) spread of innovations
    by Amavilah, Voxi Heinrich

  • 2008 Virtual marketing in virtual enterprises
    by Ale Ebrahim, Nader & Fattahi, Hamaid Ali & Golnam, Arash

  • 2008 Boosting Total Relationship Marketing
    by Aykut, Arslan

  • 2008 Consumer Buying behaviour in Fashion Retailing: Empirical Evidencies
    by Azevedo, Susana & Pereira, Madalena & Ferreira, João & Pedroso, Vilma

  • 2008 Market Penetration Costs and the New Consumers Margin in International Trade
    by Costas Arkolakis

  • 2008 Skill obsolescence, vintage effects and changing tasks
    by Simon Janssen & Uschi Backes-Gellner

  • 2008 Brand Valuation
    by Tatjana Antic & Ladislav Antic & Mladen Pancic

  • 2008 The Impact of Ad Characteristics on Adolescents’ Attitudes Towards Antismoking Ads
    by Domen Bajde & Irena Vida

  • 2008 The Impact of Visual Cues on Consumer Purchase Decision Making Process: An Empirical Investigation
    by Ankush Sharma & A.C.Brahmbhatt

  • 2008 Study of Consumers’ perceptions about Malls and Traditional Retail Outlets
    by J. K. Sachdeva

  • 2008 Algilanan Hizmet Kalitesinin Tatmin ve Davranissal Niyet Uzerine Etkisi: Nigde Ilindeki Supermarketler Uzerine Ampirik Bir Calisma
    by Esen Gurbuz & Arzum Buyukkeklik Author-Email abuyukkeklik@nigde.edu.tr & Mutlu Yuksel Avcilar & Murat Toksari

  • 2008 Seyircilerin Profesyonel Futbol Musabakalarina Katilim Kararini Etkileyen Degiskenler Uzerine Bir Inceleme
    by R.Timucin GENCER & Ali AYCAN

  • 2008 Tuketicilerin Alisveris Davranis Bicimleri Ile Demografik ve Sosyo Kulturel Ozelliklerinin Incelenmesine Yonelik Bir Arastirma
    by Turhan ERKMEN & Cenk A. YUKSEL

  • 2008 Hizmet Pazarlamasinda Musteri Memnuniyeti ve Ulastirma Sektoru Uzerinde Bir Uygulama
    by Nihan Ozguven

  • 2008 Kayak Merkezlerindeki Spor Turistlerinin Hizmet Kalitesi Algilarini Etkileyen Degiskenler
    by R. Timucin Gencer & Cengiz Demir

  • 2008 The Market Chain Of Fruit Production In Serbia – A Case Study Of Raspberry And Sour Cherry Cultivation
    by Katica Radosavljević

  • 2008 Management Of Consumers’ Attention €“ What Can The Advertiser Do To Survive The Media Revolution
    by Kwiatkowska Joanna

  • 2008 Marketing strategies for increasing the services export performance. The case of developed countries vs. emerging countries
    by Corina Grigorovici

  • 2008 The role of market research information in corporate decision making
    by Csilla Máthé

  • 2008 Positioning strategies of retailers
    by Dan Cristian Dabija & Ioana Nicoleta Abrudan

  • 2008 Consumer behavior study in the field of tourism
    by Gruescu Ramona

  • 2008 The modern commerce in Romania
    by Rabontu Cecilia Irina

  • 2007 Sanat sponsorluğu ve işletme özellikleri: Hangi işletmeler sponsorluk harcaması yapıyor?
    by Sema SAKARYA

  • 2007 Neuroökonomie und Neuromarketing: Neurale Korrelate strategischer Entscheidungen
    by Hain, Cornelia & Lehmann-Waffenschmidt, Marco & Kenning, Peter

  • 2007 Advertising, Consumption and Economic Growth: An Empirical Investigation
    by Rehme, Günther & Weisser, Sara-Frederike

  • 2007 Integrating internal communications, human resource management and marketing concepts into the new internal marketing philosophy
    by Dubravka Sinčić & Nina Pološki Vokić

  • 2007 Companies’ market penetration and activity patterns in european market
    by Neamtu, Liviu & Neamtu, Adina Claudia

  • 2007 Approaching european market and capital allocation on different external markets
    by Neamtu, Liviu

  • 2007 Curry Cuisine: Perceptions Of Indian Restaurants In Malaysia
    by Bharath, Josiam & Sadiq, Sohail & Prema, Monteiro

  • 2007 The real thing: a profile of the coca cola company
    by Hartogh, Matthew

  • 2007 Turismo no litoral versus turismo no interior Português. O destino turístico Serra da Estrela
    by Vaz, Margarida & Dinis, Anabela

  • 2007 Innovations spread more like wildfires than like infections
    by Amavilah, Voxi Heinrich

  • 2007 La confianza, la intenci¢n de compra, la reputaci¢n y las emociones en la relaci¢n del consumidor con la marca. Aplicaci¢n al caso de la marca ?Mundo Maya-M‚xico? Trust, buying intention, reputation and emotions in the consumer-brand relationship. Application to the brand ?Mundo Maya-M‚xico?
    by Matos C mara, Fabricio & San Mart¡n Guti‚rrez, Sonia

  • 2007 Stuck in the Adoption Funnel: The Effect of Delays in the Adoption Process on Ultimate Adoption
    by Anja Lambrecht & Katja Seim & Catherine Tucker

  • 2007 Psychology and Economics: Evidence from the Field
    by Stefano DellaVigna

  • 2007 The long memory of newspapers' subscriptions : between the short-run and persistence response
    by Vidal-Sanz, Jose M. & Esteban-Bravo, Mercedes

  • 2007 Peer Influence in Network Markets: An Empirical Investigation
    by Jörn H. Block & Philipp Köllinger

  • 2007 The sales effect of word of mouth: a model for creative goods and estimates for novels
    by Jonathan Beck

  • 2007 Dynamic strategic responses among advertisers: the case of meat products
    by Jeffrey Hyde & Brent Gloy

  • 2006 Razvoj mjernog instrumenta za evaluaciju zadovoljstva internom komunikacijom u organizacijama
    by Ana Tkalac Verčić & Nina Pološki Vokić & Dubravka Sinčić

  • 2006 The Sales Effect of Word of Mouth: A Model for Creative Goods and Estimates for Novels
    by Jonathan Beck

  • 2006 Comparative Advante and Efficient Advertising in the Attention Economy
    by Huberman, Bernardo & Wu, Fang

  • 2006 Проблемно-Ориентированный Анализ Трансакционных Издержек В Аграрной Экономике Региона:Диагностика, Решения
    by Шумакова, Оксана & Стукач, Виктор

  • 2006 Persistent Price Dispersion in Online Markets
    by Michael R. Baye & John Morgan & Patrick Scholten

  • 2006 Clicks, Discontinuities, and Firm Demand Online
    by Michael R. Baye & J. Rupert J. Gatti & Paul Kattuman & John Morgan

  • 2006 Endustriyel Bolgelerde Sosyal Sermaye ve Guven: Ucuncu Italya Ornegi
    by Murat cetin

  • 2006 Bankalarin Kredi Karti Pazarinda Uyguladiklari CRM (Musteri Ilýskileri Yonetimi) Stratejisinin Musteri Sadakatine Etkisi
    by Ýpek Savasci & Rezan Tatlidil

  • 2006 Ambalajli Gida Urunlerinde Tuketicilerin Etiket Duyarliligindaki Degisimler
    by Engin Ozgul & Ikbal Aksulu

  • 2006 Concurrence en catalogue dans le duopole d'Hotelling
    by Pierre Fleckinger & Thierry Lafay

  • 2005 Brand and Price Advertising in Online Markets
    by Michael Baye & John Morgan

  • 2005 Probabilistic Patents
    by Michael R. Baye & John Morgan

  • 2005 ACE Models of Endogenous Interactions
    by Nicolaas J. Vriend

  • 2005 Persuasion in Finance
    by Sendhil Mullainathan & Andrei Shleifer

  • 2005 Brand and Price Advertising in Online Markets
    by Michael R. Baye & John Morgan

  • 2005 Red Queen Pricing Effects in E-Retail Markets
    by Michael R. Baye & John Morgan

  • 2005 Competition and Advertising in Specialized Markets: A Study of the U.S. Pharmaceutical Industry
    by Amrita Bhattacharyya

  • 2005 Advertising in Specialized Markets: Example from the US Pharmaceutical Industry
    by Amrita Bhattacharyya

  • 2005 Valuation of Customers in Growth Companies - a Scenario Based Model
    by Manfred Krafft & Markus Rudolf & Elisabeth Rudolf-Sipötz

  • 2004 Cercetarea Statistică A Intenţiilor Şi Motivaţiilor Potenţialilor Consumatori Din Tg-Jiu De Produse Turistice Din Zonele Montane
    by Tomescu Dumitrescu, C.

  • 2004 Identification and Estimation in Highway Procurement Auctions under Unobserved Auction Heterogeneity
    by Elena Krasnokutskaya

  • 2004 Temporal Price Dispersion: Evidence from an Online Consumer Electronics Market
    by Michael R. Baye & John Morgan & Patrick Scholten

  • 2004 Price Dispersion in the Small and in the Large: Evidence from an Internet Price Comparison Site
    by Michael R. Baye & John Morgan & Patrick Scholten

  • 2004 Price Dispersion in the Lab and on the Internet: Theory and Evidence
    by Michael R. Baye & John Morgan

  • 2004 Are Prices ‘Sticky’ Online? Market Structure Effects and Asymmetric Responses to Cost Shocks in Online Mortgage Markets
    by Maria Arbatskaya & Michael R. Baye

  • 2004 Channel Power in Multi-Channel Environments
    by Dekimpe, M.G. & Skiera, B.

  • 2003 Does Anti-Drug Advertising Work?
    by Subrata K. Sen & Lauren Block & Vicki Morwitz & William P. Putsis Jr.

  • 2003 Brand and Quantity Choice Dynamics Under Price Uncertainty
    by Erdem, Tulin & Imai, Susumu & Keane, Michael

  • 2003 Advertising Restrictions and Competition in the Children's Breakfast Cereal Industry / Restrictions et compétition publicitaire dans l'industrie des céréales pour enfants
    by C. Robert Clark

  • 2003 Online Price Dispersion Within and Between Seven European Countries
    by Gatti, J.R.J. & Kattuman, P.

  • 2003 Euro-illusion: a natural experiment
    by Edmund Cannon & Giam Pietro Cipriani

  • 2003 L’investimento in sponsorizzazione delle imprese: un’analisi economica in termini statici e dinamici
    by Alberto Bucci & Massimiliano Castellani & Paolo Figini

  • 2002 Numerical solution of some optimal control problems arising from innovation diffusion
    by Luigi De Cesare & Andrea Di Liddo & Stefania Ragni

  • 2002 Doing Business in Mexico
    by Zimmermann, Thomas A.

  • 2002 Pricing and Marketing Rules with Brand Loyalty
    by Salvador Valdés

  • 2002 The Added Value of Corporate Brands
    by Berens, G.A.J.M. & van Riel, C.B.M. & van Bruggen, G.H.

  • 2002 Monopole télévisuel et publiphobie
    by Nathalie SONNAC

  • 2002 Competitive Strategy For Media Companies In The Mobile Internet
    by Valerie Feldmann

  • 2002 Postmodern Pazarlama Perspektifi
    by Muazzez BABACAN & Ferah ONAT

  • 2001 When Shopbots Meet Emails: Implications for Price Competition on the Internet
    by K. Sudhir & Yuxin Chen

  • 2001 Digital Challenges for the Small and Medium Enterprises of the Textile and Clothing Industry in Portugal
    by João Leitão & Carlos Osório

  • 2001 The Marketing Concept
    by G. Nazan Gunay

  • 2000 The Strategic Positioning of Store Brands in Retailer - Manufacturer Bargaining
    by Fiona M. Scott Morton & Florian Zettelmeyer

  • 2000 The Patent Paradox Revisited: Determinants of Patenting in the US Semiconductor Industry, 1980-94
    by Bronwyn H. Hall & Rose Marie Ham

  • 2000 The Strategic Positioning of Store Brands in Retailer - Manufacturer Bargaining
    by Fiona Scott Morton & Florian Zettelmeyer

  • 2000 Control over Money in Marriage
    by Frances Woolley

  • 2000 Expanding Demand through Price Advertisement
    by Michael Sandfort & Hideo Konishi

  • 1999 Wasting a window of opportunity : Anticipated and experienced regret in intention-behavior consistency
    by Pieters, R. & Zeelenberg, M.

  • 1999 Brand Equity, Consumer Learning and Choice
    by Erdem, Tulin & Broniarczyk, Susan & Charavarti, Dipankar & Kapferer, Jean-Noel & Keane, Michael & Roberts, John & Steenkamp, Jan-Benedict & Swait, Joffre & Zettelmeyer, Florian

  • 1998 Characterizing Informational Barriers To Entry In The Anti-Ulcer Drug Market
    by Matthew Shum

  • 1998 Quality expectations, reputation, and price
    by Landon, Stuart & Smith, Constance

  • 1997 Marketing : Changement de Paradigme
    by Boyer, A

  • 1997 Brand Extension as Informational Leverage
    by Pil Choi, J.

  • 1997 The Use of Quality and Reputation Indicators by Consumers: The Case of Bordeaux Wine
    by Landon, Stuart & Smith, Constance

  • 1997 Competition in multi-characteristics spaces: hotelling was almost right
    by IRMEN, Andreas & THISSE, Jacques-Francois

  • 1996 Competition in Multi-Characteristics Spaces: Hotelling Was Almost Right
    by Andreas IRMEN & Jean-François THISSE

  • 1996 A model of market-making
    by Nicolaas J. Vriend

  • 1996 Competition in Multi-characteristics Spaces: Hotelling was Almost Right
    by Irmen, Andreas & Thisse, Jacques-François

  • 1994 Alcohol Advertising and Motor Vehicle Fatalities
    by Henry Saffer

  • 1994 Control de la eficacia de la publicidad: los pretests publicitarios
    by San Miguel Osaba, Eduardo

  • 1993 La Qualità Totale nel terziario: problemi e prospettive
    by Musso, Fabio

  • 1982 Taxation and On-The-Job Training Decisions
    by Harvey S. Rosen

  • Cultural Differences in Response to Social Exclusion Two experiments tested the hypothesis that subtly different types of social exclusion (being ignored vs. being rejected) produce very different consumer responses and these responses are moderated by cultural orientations. For people from individualistic cultures, inducing feelings of being ignored produced a greater preference for conspicuous consumption than did being rejected, whereas being rejected produced a greater preference for helping behavior than did being ignored. However, these findings were reversed when it comes to people from collectivistic cultures. For them, feelings of being ignored produced a greater preference for helping behavior than did being rejected, whereas feelings of being rejected produced a greater preference for conspicuous consumption than did being ignored
    by L. J. SHRUM & JAEHOON LEE

  • A Methodology Approach to Delineate Functional Economic Market Areas
    by Christian Oberst

  • Economic Organization and the Tradeoffs between Productive and Destructive Entrepreneurship
    by Kirsten Foss & Nicolai J. Foss

  • This information is provided to you by IDEAS at the Research Division of the Federal Reserve Bank of St. Louis using RePEc data.