Research classified by Journal of Economic Literature (JEL) codes

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Top JEL
/ M: Business Administration and Business Economics; Marketing; Accounting; Personnel Economics
/ / M3: Marketing and Advertising
/ / / M30: General
/ / / M31: Marketing
/ / / M37: Advertising
/ / / M38: Government Policy and Regulation
/ / / M39: Other

2012

• Andrea Pérez Ruiz & Ignacio Rodríguez del Bosque, 2012, "The study of stakeholder management as way to understand the consequences of economic crisis in the banking sector," DOCFRADIS Working Papers, Catedra Fundación Ramón Areces de Distribución Comercial, number 1204, Sep, revised Sep 2012.
• Mark Armstrong & Yongmin Chen, 2012, "Discount Pricing," Economics Series Working Papers, University of Oxford, Department of Economics, number 605, May.
• Martina Ferencová & Jana Jurková, 2012, "Process Pedagogical Approaches – A Tool To Reach Target Groups Of Universities," Polish Journal of Management Studies, Czestochowa Technical University, Department of Management, volume 5, issue 1, pages 294-304, June.
• Carlos F. Alves & Ernesto Fernando R. Vicente, 2012, "Does the Latin Corporate Governance Model perform worse than others in preventing earnings management?," FEP Working Papers, Universidade do Porto, Faculdade de Economia do Porto, number 447, Feb.
• Hasan, Syed Akif & Subhani, Muhammad Imtiaz & Osman, Ms. Amber, 2012, "A battle between branded and me too brands (unbranded) products," MPRA Paper, University Library of Munich, Germany, number 35677.
• Hasan, Syed Akif & Subhani, Muhammad Imtiaz & Osman, Ms. Amber, 2012, "Gifts and sponsored trips for doctors matter more for sales of MNCs?(an application of censored regression)," MPRA Paper, University Library of Munich, Germany, number 37651.
• Estrada, Fernando, 2012, "Asymmetric information and financial markets," MPRA Paper, University Library of Munich, Germany, number 39025.
• Armstrong, Mark & Chen, Yongmin, 2012, "Discount pricing," MPRA Paper, University Library of Munich, Germany, number 39074, May.
• Hasan, Syed Akif & Subhani, Muhammad Imtiaz & Osman, Ms. Amber, 2012, "Factors Influencing men’s choice for Eastern Wear," MPRA Paper, University Library of Munich, Germany, number 39100.
• Hasan, Syed Akif & Subhani, Muhammad Imtiaz & Osman, Ms. Amber, 2012, "Effect of Trust Factors on Consumer’s Acceptance of Word of Mouth Recommendation," MPRA Paper, University Library of Munich, Germany, number 39101.
• Azam, Rehan & Muhammad, Danish & Syed Akbar, Suleman, 2012, "Consumption style among young adults toward their shopping behavior:an empirical study in Pakistan," MPRA Paper, University Library of Munich, Germany, number 42369, Sep.
• Subhani, Muhammad Imtiaz & Hasan, Syed Akif & Osman, Ms. Amber, 2012, "Do consumers buy bread and diamond with the same attachment?," MPRA Paper, University Library of Munich, Germany, number 45094.
• Farhadi, Hadi & Salehi, Hadi & Md Yunus, Melor & Arezoo, Aghaei Chadegani & Farhadi, Maryam & Fooladi, Masood & Ale Ebrahim, Nader, 2012, "Does it Matter Which Citation Tool is Used to Compare the H-Index of a Group of Highly Cited Researchers?," MPRA Paper, University Library of Munich, Germany, number 47414, Nov, revised Dec 2012.
• Vespignani, Joaquin L., 2012, "Modelling asymmetric consumer demand response: Evidence from scanner data," MPRA Paper, University Library of Munich, Germany, number 55601, Jan.
• Ahmed, Muhammad Bilal & Wasey, Ejaz & Jhanndir, Saif Ullah, 2012, "Impact Of Employee Motivation On Customer Satisfaction: Study Of Airline Industry In Pakistan," MPRA Paper, University Library of Munich, Germany, number 70758, Oct.
• Elena Krasnokutskaya, 2012, "Identification And Estimation Of Auction Model With Two‐Dimensional Unobserved Heterogeneity," International Economic Review, Department of Economics, University of Pennsylvania and Osaka University Institute of Social and Economic Research Association, volume 53, issue 3, pages 659-692, August, DOI: 10.1111/j.1468-2354.2012.00696.x.
• Kate Glavor & Niko Koncul, 2012, "Strategic Importance of ‘Brand’ in Tourism and Hotel Industry," Zagreb International Review of Economics and Business, Faculty of Economics and Business, University of Zagreb, volume 15, issue 2, pages 79-86, November.
• Schwarz, Annika & Botzenhardt, Florian & Pätzmann, Jens U., 2012, "Social Media im Recruiting," Markenbrand: Die Strategiequelle - Zeitschrift für Markenstrategie, Hochschule Neu-Ulm, Kompetenzzentrum Marketing & Branding, issue 1/2012, pages 6-12.
• Fähnle, Sabrina & Teichmann, Julia & Pätzmann, Jens U., 2012, "Brand Management in a Digital World: An examination of Hugo Boss's efforts in social media," Markenbrand: Die Strategiequelle - Zeitschrift für Markenstrategie, Hochschule Neu-Ulm, Kompetenzzentrum Marketing & Branding, issue 1/2012, pages 13-23.
• Runge, Henrike & Botzenhardt, Florian & Ferdinand, Hans-Michael, 2012, "How Do Emerging Countries Influence the Advertising World of Tomorrow? An Analysis of Last Year's Cannes International Festival of Creativity," Markenbrand: Die Strategiequelle - Zeitschrift für Markenstrategie, Hochschule Neu-Ulm, Kompetenzzentrum Marketing & Branding, issue 1/2012, pages 34-41.
• Huaxia Rui & Yizao Liu & Andrew Whinston, 2012, "Whose and What Chatter Matters? The Effect of Tweets on Movie Sales," Working Papers, University of Connecticut, Department of Agricultural and Resource Economics, Charles J. Zwick Center for Food and Resource Policy, number 08, May.

2011

• Ioan Plăiaş & Ciprian-Marcel Pop & Raluca Băbuţ & Dan Cristian Dabija, 2011, "Employers’ Perception Of Competences Acquired Through Academic Marketing Training In Knowledge Based Economy," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, volume 13, issue 30, pages 448-463, June.
• Dan Popescu & Iulia Chivu & Alina Ciocarlan-Chitucea & Daniela-Oana Popescu, 2011, "The Development of Touristic Services through Individual and Organizational Learning. Study Case: Romania and Spain," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, volume 13, issue Special N, pages 725-735, November.
• Kwong, Lester M.K., 2011, "Eco-Labels as a Signal of Quality," Journal of Wine Economics, Cambridge University Press, volume 6, issue 2, pages 179-192, October.
• Jürgen-Peter Kretschmer & Oliver Budzinski, 2011, "Advertised meeting-the-competition clauses: collusion instead of price discrimination," Economics Bulletin, AccessEcon, volume 31, issue 4, pages 3153-3157.
• Ana MUNTEANU & Dorina LUPAN*, 2011, "Economic Implications Of Several Special Proper Nouns," Review of General Management, Spiru Haret University, Faculty of Management Brasov, volume 13, issue 1, pages 122-133, May.
• Zaharah Ghazali, 2011, "The Influence Of Socialization Agents And Demographic Profiles On Brand Consciousness," International Journal of Management and Marketing Research, The Institute for Business and Finance Research, volume 4, issue 1, pages 19-29.
• Jeffrey Wray & Daniel Plante, 2011, "Mobile Advertising Engine For Centralized Mobile Coupon Delivery," International Journal of Management and Marketing Research, The Institute for Business and Finance Research, volume 4, issue 1, pages 75-85.
• Fariza Hashim & Abdul Rahim Abu Bakar, 2011, "Antecedents And Consequences Of Market Orientation In Non-Profit Organizations: Evidence From Malaysia," International Journal of Management and Marketing Research, The Institute for Business and Finance Research, volume 4, issue 3, pages 95-105.
• Mariza Aguirre Fimbres, 2011, "Applied Environmental Practices In Hotels In The City Of Hermosillo, Sonora, Mexico, Gestion Hotelera Orientada A La Proteccion Del Ambiente Y Su Impacto En La Imagen De La Empresa: Caso Hermosillo, S," Revista Internacional Administracion & Finanzas, The Institute for Business and Finance Research, volume 4, issue 3, pages 51-72.
• Oliver Parts & Irena Vida, 2011, "The Effects of Consumer Cosmopolitanism on Purchase Behavior of Foreign vs. Domestic Products," Managing Global Transitions, University of Primorska, Faculty of Management Koper, volume 9, issue 4 (Winter, pages 355-370.
• Peter J. Huckfeldt & Christopher R. Knittel, 2011, "Pharmaceutical Use Following Generic Entry: Paying Less and Buying Less," NBER Working Papers, National Bureau of Economic Research, Inc, number 17046, May.
• Dae-Yong Ahn & Jason A. Duan & Carl F. Mela, 2011, "An Equilibrium Model of User Generated Content," Working Papers, NET Institute, number 11-13, Nov, revised Dec 2011.
• Yizao Liu & Huaxia Rui & Andrew Whinston, 2011, "Whose and What Chatter Matters? The Impact of Tweets on Movie Sales Framework," Working Papers, NET Institute, number 11-27, Sep, revised Nov 2011.
• Popescu Andrei & Caescu Stefan Claudiu & Brandabur Raluca Ecaterina, 2011, "Strategically Repositioning Russia," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, volume 1, issue 1, pages 774-778, July.
• POPESCU Dan & CHIVU Iulia & CIOCARLAN-CHITUCEA Alina & POPESCU Daniela-Oana, 2011, "Human Resources Motivation - A Challenge For Smes Economic Performances," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, volume 1, issue 2, pages 692-697, December.
• Dabija Dan Cristian & Abrudan Ioana Nicoleta, 2011, "Study On Retail Brand Awareness In Retail," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, volume 1, issue 2, pages 742-748, December.
• Plaias Ioan & Pop Ciprian Marcel & Dabija Dan Cristian & Babut Raluca, 2011, "Competences Acquired By Graduates Through Marketing Higher Education - Findings From The Employers' Perspective," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, volume 1, issue 2, pages 762-769, December.
• Widelska Urszula & Michalczuk Gra¿yna, 2011, "Relationships with Institutional Customers as Development Factor of Underwear Industry in Podlaskie Voivodeship," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, volume 0, issue 2, pages 1331-1336, May.
• Cãruntu Andreea Laura, 2011, "Evolution of Large Retailers in Terms of Crisis," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, volume 0, issue 2, pages 184-186, May.
• Rhodes, Andrew, 2011, "Multiproduct pricing and the Diamond Paradox," MPRA Paper, University Library of Munich, Germany, number 32511, Jul.
• Hasan, Syed Akif & Subhani, Muhammad Imtiaz, 2011, "Effects of Deceptive Advertising on Consumer Loyalty in Telecommunication Industry of Pakistan," MPRA Paper, University Library of Munich, Germany, number 34756.
• Minten, Bart & Singh, K.M. & Sutradhar, Rajib, 2011, "The rapid emergence of branding in food retail in Asia: Insights from Bihar (India)," MPRA Paper, University Library of Munich, Germany, number 54337, Jan, revised 14 Jan 2011.
• Minten, Bart & Singh, K.M. & Sutradhar, Rajib, 2011, "Branding in food retail of high value crops in Asia: Case of Makhana from Bihar (India)," MPRA Paper, University Library of Munich, Germany, number 54349, Jan, revised 31 Jan 2011.
• Minten, Bart & Reardon, Thomas & Singh, K.M. & Sutradhar, Rajib, 2011, "The potato value chain in Bihar: An assessment and policy implications," MPRA Paper, University Library of Munich, Germany, number 54350, Jan, revised 14 Jan 2011.
• Sophie BOUTILLIER & Dimitri UZUNIDIS, 2011, "Entrepreneurs Historiques De L’Industrie Du Luxe Gabriel Chanel, Louis Vuitton, Helena Rubinstein Et Nicole-Barbe Clicquot-Ponsardin Historical Entrepreneurs In Luxury Industry Gabriel Chanel, Louis V," Working Papers, Laboratoire de Recherche sur l'Industrie et l'Innovation. ULCO / Research Unit on Industry and Innovation, number 241, May.
• Syed Akif Hasan & Muhammad Imtiaz Subhani & Ana Mateen, 2011, "Effects of Deceptive Advertising on Consumer Loyalty in Telecommunication Industry of Pakistan," Information Management and Business Review, AMH International, volume 3, issue 5, pages 261-264, DOI: 10.22610/imbr.v3i5.942.
• Ruxandra Irina POPESCU & Razvan-Andrei CORBOS, 2011, "Successful Strategic Practices in Building Malaysia’s Country Brand," REVISTA ADMINISTRATIE SI MANAGEMENT PUBLIC, Faculty of Administration and Public Management, Academy of Economic Studies, Bucharest, Romania, volume 2011, issue 16, pages 82-113, June.
• Dan POPESCU & Iulia CHIVU & Alina CIOCARLAN-CHITUCEA & Alexandra STERIU & Georgel CALIN, 2011, "Human Resources Professional Development within the Knowledge-Based Economy Organizations," REVISTA DE MANAGEMENT COMPARAT INTERNATIONAL/REVIEW OF INTERNATIONAL COMPARATIVE MANAGEMENT, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, volume 12, issue 4, pages 651-660, October.
• Marian NASTASE & Mirela STOIAN & Raluca Andreea ION, 2011, "Developing the Management Competencies for Getting a Competitive Position in the Organic Food Market," REVISTA DE MANAGEMENT COMPARAT INTERNATIONAL/REVIEW OF INTERNATIONAL COMPARATIVE MANAGEMENT, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, volume 12, issue 5, pages 863-870, December.
• Paula Cornelia Mitran & Mihaela Bebeselea, 2011, "About The Crisis Marketing And The Crisis Of Marketing," Journal of Academic Research in Economics, Spiru Haret University, Faculty of Accounting and Financial Management Constanta, volume 3, issue 3 (Novemb, pages 309-314.
• Dubravka Sinčić Ćorić & Nataša Kurnoga Živadinović & Marija Dropuljić, 2011, "The effects of cause and donation size of cause-related marketing program on consumers' intention to buy," EFZG Working Papers Series, Faculty of Economics and Business, University of Zagreb, number 1108, Nov.
• Oberst, Christian A., 2011, "A methodology approach to delineate functional economic market areas: With an iterative three-step spatial clustering procedure," CAWM Discussion Papers, University of Münster, Münster Center for Economic Policy (MEP), number 55.
• Reimer, Kerstin & Albers, Sönke, 2011, "Modeling Repeat Purchases in the Internet when RFM Captures Past Influence of Marketing," EconStor Preprints, ZBW - Leibniz Information Centre for Economics, number 50730.

2010

• Bernhard Swoboda & Nicolae Al. Pop & Dan Cristian Dabija, 2010, "Vertical Aliances between Retail and Manufacturer Companies in the Fashion Industry," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, volume 12, issue 28, pages 634-649, June.
• Zhang, Xu & Goddard, Ellen W., 2010, "Analysis of Value-Added Meat Product Choice Behaviour by Canadian Households," Project Report Series, University of Alberta, Department of Resource Economics and Environmental Sociology, number 99703, Dec, DOI: 10.22004/ag.econ.99703.
• Margarita M. Kalamova & Kai A. Konrad, 2010, "Nation Brands and Foreign Direct Investment," Kyklos, Wiley Blackwell, volume 63, issue 3, pages 400-431, August, DOI: 10.1111/j.1467-6435.2010.00480.x.
• Alexander Sellamen Garzón & Andrés Felipe Arce Mesa, 2010, "Las Decisiones Publicitarias Dependen De Las Ventas En Los Productos," Revista Criterio Libre, Universidad Libre - Sede Principal.
• Donghun Kim & Philip Sugai, 2010, "Willingness to Pay for Digital Contents in Japan," Economics Bulletin, AccessEcon, volume 30, issue 3, pages 1745-1752.
• Lucien PERTICOZ, 2010, "Musique au jour le jour, construction de soi et mutations de l’industrie musicale : une approche par le quotidien," Revista Romana de Jurnalism si Comunicare - Romanian Journal of Journalism and Communication, University of Bucharest, Faculty of Journalism and Communication Studies – Universitatea din Bucuresti, Facultatea de Jurnalism si Stiintele Comunicarii, issue 2, pages 70-79.
• Chloë SALLES, 2010, "Les blogs du Monde.fr : une acculturation tactique du journal à l’internet," Revista Romana de Jurnalism si Comunicare - Romanian Journal of Journalism and Communication, University of Bucharest, Faculty of Journalism and Communication Studies – Universitatea din Bucuresti, Facultatea de Jurnalism si Stiintele Comunicarii, issue 4, pages 27-36.
• Elizabeth VERCHER & Dana POPESCU-JOURDY, 2010, "L’entreprise solidaire – identité, pratiques et stratégies de communication," Revista Romana de Jurnalism si Comunicare - Romanian Journal of Journalism and Communication, University of Bucharest, Faculty of Journalism and Communication Studies – Universitatea din Bucuresti, Facultatea de Jurnalism si Stiintele Comunicarii, issue 4, pages 37-44.
• Mihaela PĂUN & Cristina COMAN, 2010, "The image of the public institutions and new technologies," Revista Romana de Jurnalism si Comunicare - Romanian Journal of Journalism and Communication, University of Bucharest, Faculty of Journalism and Communication Studies – Universitatea din Bucuresti, Facultatea de Jurnalism si Stiintele Comunicarii, issue 4, pages 45-53.
• Pola B. Gupta & David J. Burns & Jaime S. Schiferl, 2010, "An Exploration Of Student Satisfaction With Internship Experiences In Marketing," Business Education and Accreditation, The Institute for Business and Finance Research, volume 2, issue 1, pages 27-37.
• Johan de Jager & Therese du Plooy, 2010, "Information Sources Used To Select A Higher Education Institution: Evidence From South African Students," Business Education and Accreditation, The Institute for Business and Finance Research, volume 2, issue 1, pages 61-75.
• Mohd Sah Basir & Syed Zamberi Ahmad & Philip J. Kitchen, 2010, "The Relationship Between Sales Skills And Salesperson Performance: An Empirical Study In The Malaysia Telecommunications Company," International Journal of Management and Marketing Research, The Institute for Business and Finance Research, volume 3, issue 1, pages 51-73.
• Barbara K. Fuller & Martha C. Spears & Darrell F. Parker, 2010, "Entrepreneurial Tendencies: Evidence From China And India," International Journal of Management and Marketing Research, The Institute for Business and Finance Research, volume 3, issue 3, pages 39-52.
• Elena Pardo & Inés Küster Boluda & Torpong Suemanotham, 2010, "Product placement in video games as a marketing strategy: an attempt to analysis in Disney company," Working Papers. Serie EC, Instituto Valenciano de Investigaciones Económicas, S.A. (Ivie), number 2010-04, May.
• Inés Küster Boluda & Natalia Vila López & Vicente Castillo, 2010, "Efectos de los videojuegos en las marcas emplazadas: la transmisión de imagen a través de las emociones," Working Papers. Serie EC, Instituto Valenciano de Investigaciones Económicas, S.A. (Ivie), number 2010-05, May.
• J. Lilly, 2010, "The Effects of Store Window Display on Customers Perception and Attitude in Retail Clothing Outlets," Journal of Global Economy, Research Centre for Social Sciences,Mumbai, India, volume 6, issue 1, pages 16-20, February.
• Vardit Landsman & Moshe Givon, 2010, "The diffusion of a new service: Combining service consideration and brand choice," Quantitative Marketing and Economics (QME), Springer, volume 8, issue 1, pages 91-121, March, DOI: 10.1007/s11129-009-9077-9.
• Kalamova, Margarita M. & Konrad, Kai A., 2010, "Nation brands and foreign direct investment," Munich Reprints in Economics, University of Munich, Department of Economics, number 22078.
• Bowman, Douglas & Gatignon, Hubert, 2010, "Market Response and Marketing Mix Models: Trends and Research Opportunities," Foundations and Trends(R) in Marketing, now publishers, volume 4, issue 3, pages 129-207, May, DOI: 10.1561/1700000015.
• Haruvy, Ernan & Popkowski Leszczyc, Peter T. L., 2010, "Internet Auctions," Foundations and Trends(R) in Marketing, now publishers, volume 4, issue 1, pages 1-75, March, DOI: 10.1561/1700000017.
• Ofek, Elie & Toubia, Olivier, 2010, "Marketing and Innovation Management: An Integrated Perspective," Foundations and Trends(R) in Marketing, now publishers, volume 4, issue 2, pages 77-128, May, DOI: 10.1561/1700000020.
• van Bruggen, Gerrit H. & Wierenga, Berend, 2010, "Marketing Decision Making and Decision Support: Challenges and Perspectives for Successful Marketing Management Support Systems," Foundations and Trends(R) in Marketing, now publishers, volume 4, issue 4, pages 209-332, July, DOI: 10.1561/1700000022.
• Armelini, Guillermo & Villanueva, Julian, 2010, "Marketing Expenditures and Word-of-Mouth Communication: Complements or Substitutes?," Foundations and Trends(R) in Marketing, now publishers, volume 5, issue 1, pages 1-53, September, DOI: 10.1561/1700000025.
• Tîrca Alexandra-Maria & Bãcilã Mihai-Florin & Ciornea Raluca, 2010, "Study Regarding Communication And Distribution Activities Within The Romanian Monasteries," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, volume 1, issue 1, pages 785-790, July.
• brandabur raluca & popescu andrei, 2010, "Marketing For Small Entreprises €" Case Study Positioning Of €Œplafar†Di Ltd," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, volume 1, issue 2, pages 1081-1085, December.
• Popescu Andrei & Brandabur Raluca Ecaterina & Tatu Cristian Ionut, 2010, "Does Positioning Have A Place In The Minds Of Our Students?," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, volume 1, issue 2, pages 1133-1136, December.
• Popescu Dan & Chivu Iulia & Ciocârlan-Chitucea Alina & Popescu Daniela Oana, 2010, "How To Transform Small And Medium Enterprises (Smes) Into Learning Organizations," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, volume 1, issue 2, pages 990-996, December.
• Dario Dunkovic & Durdica Juric & Tereza Nikolic, 2010, "Marketing Aspects In Strategic Management Accounting," Interdisciplinary Management Research, Josip Juraj Strossmayer University of Osijek, Faculty of Economics, Croatia, volume 6, pages 739-750.
• Elena Krasnokutskaya, 2010, "Identification and Estimation of Auction Model with Two-Dimensional Unobserved Heterogeneity," PIER Working Paper Archive, Penn Institute for Economic Research, Department of Economics, University of Pennsylvania, number 10-036, May.
• Claudiu Valentin Nitu & Elena Condrea & Mihaela Constandache, 2010, "Quality Improvement Strategy In Romanian Tourism Products And Services With The Application Of SC Astoria Complex SRL," Annals of the University of Petrosani, Economics, University of Petrosani, Romania, volume 10, issue 2, pages 239-246.
• Claudiu Valentin Nitu & Oana Nitu & Mihaela Constandache, 2010, "Business Analysis Of The Activity SC Complex Astoria SRL," Annals of the University of Petrosani, Economics, University of Petrosani, Romania, volume 10, issue 2, pages 247-254.
• Moszoro, Marian, 2010, "Analiza problemów biznesowych
  [Analysis of Business Problems]," MPRA Paper, University Library of Munich, Germany, number 101936.
• Perumal, Koshy, 2010, "Diversity and multiculturalism as a strategy for strengthening Micro, Small and Medium Enterprises (MSMEs) in the global market," MPRA Paper, University Library of Munich, Germany, number 20194, Jan.
• Estrada, Fernando, 2010, "Theory of argumentation in financial markets," MPRA Paper, University Library of Munich, Germany, number 21824, Apr.
• Chi, Feng & Yang, Nathan, 2010, "Twitter Adoption in Congress: Who Tweets First?," MPRA Paper, University Library of Munich, Germany, number 23225, Jun.
• Anandya, Dudi, 2010, "The Direct and Indirect Effect of Exchange to Build Customer Loyalty in Social Network Sites," MPRA Paper, University Library of Munich, Germany, number 25277, Apr.
• Tang, Linyao, 2010, "放任与管制的或此或彼：俄罗斯市场转型录
  [Totalitarianism and Laissez-faire: A meditation on Russian Market]," MPRA Paper, University Library of Munich, Germany, number 26201, Jun, revised 07 Jul 2010.
• Zenetti, German, 2010, "A Note on 'Bayesian analysis of the random coefficient model using aggregate data', an alternative approach," MPRA Paper, University Library of Munich, Germany, number 26449, Nov.
• Minten, Bart & Singh, K.M. & Sutradhar, Rajib, 2010, "The makhana value chain and the fast emergence of branding in food retail: Evidence from Bihar (India)," MPRA Paper, University Library of Munich, Germany, number 54344, Jan, revised 14 Jan 2010.
• Minten, Bart & Reardon, Thomas & Singh, K.M. & Sutradhar, Rajib, 2010, "The benefit of cold storages: Evidence from Bihar," MPRA Paper, University Library of Munich, Germany, number 54345, Dec, revised 14 Dec 2010.
• Pepe, Cosetta & Musso, Fabio & Risso, Mario, 2010, "The social responsibility of retailers and small and medium suppliers in international supply chains," MPRA Paper, University Library of Munich, Germany, number 57943, revised 2010.
• Reddy, Kotapati Srinivasa, 2010, "Makeup behind the Mirror; Going beyond Delisting? – A Case of NIRMA," MPRA Paper, University Library of Munich, Germany, number 74291, revised 2016.
• Fernando ESTRADA, 2010, "Theory Of Argumentation In Financial Markets," Journal of Advanced Studies in Finance, ASERS Publishing, volume 1, issue 1, pages 18-22.
• Li, Sanxi & Peitz, Martin & Zhao, Xiaojian, 2010, "Worried about Adverse Product Effects? Information Disclosure and Consumer Awareness," TSE Working Papers, Toulouse School of Economics (TSE), number 10-157, May.
• Costas Arkolakis, 2010, "Market Penetration Costs and the New Consumers Margin in International Trade," Journal of Political Economy, University of Chicago Press, volume 118, issue 6, pages 1151-1199, DOI: 10.1086/657949.
• Kalamova, Margarita M. & Konrad, Kai A., 2010, "Nation brands and foreign direct investment," Discussion Papers, Research Professorship & Project "The Future of Fiscal Federalism", WZB Berlin Social Science Center, number SP II 2010-06.

2009

• Horst Todt, 2009, "Some Aspects of the Economic Crisis," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, volume 11, issue Number Sp, pages 667-674, November.
• Imai, Susumu & Ching, Andrew & Ishihara, Masakazu & Jain, Neelan, 2009, "A Practitioner’s Guide to Bayesian Estimation of Discrete Choice Dynamic Programming Models," Queen's Economics Department Working Papers, Queen's University - Department of Economics, number 273687, Apr, DOI: 10.22004/ag.econ.273687.
• Cicero I. LIMBEREA, 2009, "A Quantification Of The 2008-2009 US Bailout Package," Review of Economic and Business Studies, Alexandru Ioan Cuza University, Faculty of Economics and Business Administration, issue 3, pages 127-135, May.
• PhD Lecturer Flaviu MEGHISAN & Junior Assistant PhD Student Georgeta-Madalina MEGHISAN, 2009, "Economic Tools For Telecommunications Strategists," Annals of University of Craiova - Economic Sciences Series, University of Craiova, Faculty of Economics and Business Administration, volume 1, issue 37, pages 108-114, May.
• Assist. Ph.D Student Dan Cristian Dabija & Assist. Ph.D Student Ioana N. Abrudan & Lect. Ph.D Alt Monika Anetta, 2009, "Retail Marketing Instruments – An Analytic Approach," Revista Tinerilor Economisti (The Young Economists Journal), University of Craiova, Faculty of Economics and Business Administration, volume 1, issue 13S, pages 85-96, November.
• Chavdar Christov, 2009, "The Persuasive Impact on Sales," Economic Studies journal, Bulgarian Academy of Sciences - Economic Research Institute, issue 2, pages 124-142.
• Duncan Simester & Yu (Jeffrey) Hu & Erik Brynjolfsson & Eric T. Anderson, 2009, "Dynamics Of Retail Advertising: Evidence From A Field Experiment," Economic Inquiry, Western Economic Association International, volume 47, issue 3, pages 482-499, July, DOI: 10.1111/j.1465-7295.2008.00161.x.
• Michael R. Baye & J. Rupert J. Gatti & Paul Kattuman & John Morgan, 2009, "Clicks, Discontinuities, and Firm Demand Online," Journal of Economics & Management Strategy, Wiley Blackwell, volume 18, issue 4, pages 935-975, December, DOI: 10.1111/j.1530-9134.2009.00234.x.
• Emilia UNGUREANU & Felix-Constantin BURCEA, 2009, "How to Be a Good Entrepreneur in Our Days? Just Follow an Excellent Business Plan!," Economics and Applied Informatics, "Dunarea de Jos" University of Galati, Faculty of Economics and Business Administration, issue 2, pages 233-246.
• Jesus ARTEAGA ORTIZ, 2009, "On the Relationship between Export Activity and Size," Economics and Applied Informatics, "Dunarea de Jos" University of Galati, Faculty of Economics and Business Administration, issue 2, pages 57-68.
• Yuan-shuh Lii, 2009, "A model of customer e-loyalty in the online banking," Economics Bulletin, AccessEcon, volume 29, issue 2, pages 891-902.
• Inci VARINLI & Eyyup YARAS & Ahmet BASALP, 2009, "Duygusal Zekanin Musteri Odaklilik ve Satis Performansi Uzerine Etkisini Belirlemeye Yonelik Bir Arastirma," Ege Academic Review, Ege University Faculty of Economics and Administrative Sciences, volume 9, issue 1, pages 113-130.
• Burcu ILTER & Bilge AYKOL & Ozge OZGEN, 2009, "Attitudes Towards Purchasing From Foreign Apparel Retailers: The Effects Of Age And Foreign Country Visits," Ege Academic Review, Ege University Faculty of Economics and Administrative Sciences, volume 9, issue 1, pages 43-60.
• Ayla Ozhan Dedeoglu & Yeliz Ayangil, 2009, "Does Brand Image Result In Placebo Effect? An Experimental Study On Soft Drinks," Ege Academic Review, Ege University Faculty of Economics and Administrative Sciences, volume 9, issue 1, pages 61-72.
• Sondes Zouaghi, 2009, "Soins de beauté pour dire son ethnicité Résumé A travers l’étude des pratiques de soins corporels des femmes tunisiennes en France, le modèle de construction identitaire développé par Askegaard et al.," Thema Working Papers, THEMA (Théorie Economique, Modélisation et Applications), CY Cergy-Paris University, ESSEC and CNRS, number 2011-19.
• Bamini KPD.Balakrishnan & Samuel Lee & Azlinda Shazneem Md.Shuaib & Najihah Hanisah Marmaya, 2009, "The Impact Of Brand Personality On Brand Preference And Loyalty: Empirical Evidence From Malaysia," Business Education and Accreditation, The Institute for Business and Finance Research, volume 1, issue 1, pages 109-119.
• Michael R. Baye & John Morgan, 2009, "Brand and Price Advertising in Online Markets," Management Science, INFORMS, volume 55, issue 7, pages 1139-1151, July, DOI: 10.1287/mnsc.1090.1005.
• Sarira Aurangabadkar, 2009, "Strategies for Business Firms in Declining Markets," Journal of Global Economy, Research Centre for Social Sciences,Mumbai, India, volume 5, issue 2, pages 173-181, June.
• Irina Tobosaru & Irina Nicolau, 2009, "The Role of Reverse Logistics on the European Market," Journal of Global Economy, Research Centre for Social Sciences,Mumbai, India, volume 5, issue 4, pages 271-280, December.
• David Fielding & Anja Shortland, 2009, "Does television terrify tourists? Effects of US television news on demand for tourism in Israel," Journal of Risk and Uncertainty, Springer, volume 38, issue 3, pages 245-263, June, DOI: 10.1007/s11166-009-9067-z.
• Michaela Draganska & Michael Mazzeo & Katja Seim, 2009, "Beyond plain vanilla: Modeling joint product assortment and pricing decisions," Quantitative Marketing and Economics (QME), Springer, volume 7, issue 2, pages 105-146, June, DOI: 10.1007/s11129-008-9047-7.
• Siddharth Singh & Sharad Borle & Dipak Jain, 2009, "A generalized framework for estimating customer lifetime value when customer lifetimes are not observed," Quantitative Marketing and Economics (QME), Springer, volume 7, issue 2, pages 181-205, June, DOI: 10.1007/s11129-009-9065-0.
• Dmitri Kuksov, 2009, "Communication strategy in partnership selection," Quantitative Marketing and Economics (QME), Springer, volume 7, issue 3, pages 267-288, September, DOI: 10.1007/s11129-009-9070-3.
• Pradeep Chintagunta & Renna Jiang & Ginger Jin, 2009, "Information, learning, and drug diffusion: The case of Cox-2 inhibitors," Quantitative Marketing and Economics (QME), Springer, volume 7, issue 4, pages 399-443, December, DOI: 10.1007/s11129-009-9072-1.
• Antonio FILIPPIN, 2009, "A field experiment on the effect of .99 price endings," Departmental Working Papers, Department of Economics, Management and Quantitative Methods at Università degli Studi di Milano, number 2009-026, Oct.
• Antonio FILIPPIN, 2009, "A field experiment on the effect of .99 price endings," Departmental Working Papers, Department of Economics, Management and Quantitative Methods at Università degli Studi di Milano, number 2009-26, Oct.
• Wen-Shinn Low & Soo-May Cheng, 2009, "Establishing and restructuring marketing channels: An exploratory study of a Taiwanese company in Russia," Journal of East European Management Studies, Nomos Verlagsgesellschaft mbH & Co. KG, volume 14, issue 1, pages 86-104.
• Simeon Jelev, 2009, "Elicitation of Positioning Ideas Via Studying Cognitive Unconscious Through Generation and Analysis of Metaphors," Ikonomiceski i Sotsialni Alternativi, University of National and World Economy, Sofia, Bulgaria, issue 1, pages 20-36, Janyary.
• Grigorescu Adriana & Balalia Alina Elena, 2009, "Interdependences Between The Public Administration And Private Business Environment In The Context Of Economic Crisis," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, volume 1, issue 1, pages 325-331, May.
• Bente Florina Maria, 2009, "Guidelines Regarding Efficient Communication Within Modern Organizations," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, volume 4, issue 1, pages 591-594, May.
• Radwan Alaa El Din Hussien, 2009, "The Horizon Of Developingthe Egyptian Marketing Tourism In Eu," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, volume 4, issue 1, pages 836-839, May.
• Morozan, Cristian & Enache, Elena & Vechiu, Camelia, 2009, "Evolution of digital marketing," MPRA Paper, University Library of Munich, Germany, number 13725, Mar.
• Cova, Bernard & Paranque, Bernard, 2009, "Maketing: le défi à relever
  [Marketing: the challenge we face]," MPRA Paper, University Library of Munich, Germany, number 15916, Jun.
• Hermans, Olaf & Mutsaerts, Hugo & Olyslager, Luc, 2009, "Guest Relationship Management Principles as a Reference Point for building a Brand: The Case a Hospitality Group's Brand-building Process," MPRA Paper, University Library of Munich, Germany, number 25417, Jul, revised 17 Aug 2009.
• Horrigan, David, 2009, "Branded Content: A new Model for driving Tourism via Film and Branding Strategies," MPRA Paper, University Library of Munich, Germany, number 25419, Jul, revised 28 Aug 2009.
• Kamenidou, Irene & Mamalis, Spyridon & Priporas, Contantinos-Vasilios, 2009, "Measuring Destination Image and Consumer Choice Criteria: The Case of Mykonos Island," MPRA Paper, University Library of Munich, Germany, number 25420, Jul, revised 25 Aug 2009.
• Isacsson, Annica & Alakoski, Leena & Bäck, Asta, 2009, "Using Multiple Senses in Tourism Marketing: The Helsinki Expert, Eckero Line and Linnanmaki Amusement Park Cases," MPRA Paper, University Library of Munich, Germany, number 25456, Jul, revised 26 Aug 2009.
• González, Pablo Rodríguez & Molina, Oscar, 2009, "Spanish Tourist Behaviour: A Specific Objective-base Segmantation," MPRA Paper, University Library of Munich, Germany, number 25458, Jul, revised 27 Aug 2009.
• Amroush, Fadi, 2009, "استخدام تقنيات الذكاء الصنعي لاختيار أمثل نظام إداة علاقات مع الزبائن ملائم لاحتياجات شركة ما
  [Using Artificial intelligence to select the optimal E-CRM Based business needs]," MPRA Paper, University Library of Munich, Germany, number 28014, Jun.
• Cova, Bernard & Dalli, Daniele, 2009, "Working Consumers: The Next Step in Marketing Theory?," MPRA Paper, University Library of Munich, Germany, number 36717.
• Soproni, Luminita & Stoica, Alina & Drinda, Roxana, 2009, "Placing Romania in the European and International Market: The Role of Image in building a Nation Identity," MPRA Paper, University Library of Munich, Germany, number 44723.
• Rekettye, Gábor, 2009, "A kereskedelmi márkák szerepe a versenyben
  [The role of private brands in the brand competition]," MPRA Paper, University Library of Munich, Germany, number 49015.
• Andrew Ching & Susumu Imai & Masakazu Ishihara & Neelam Jain, 2009, "A Practitioner's Guide To Bayesian Estimation Of Discrete Choice Dynamic Programming Models," Working Paper, Economics Department, Queen's University, number 1201, Apr.
• Wen-Shinn Low & Soo-May Cheng, 2009, "Establishing and restructuring marketing channels: An exploratory study of a Taiwanese company in Russia," Journal of East European Management Studies, Rainer Hampp Verlag, volume 14, issue 1, pages 86-104.
• Jan R. Landwehr & Andreas Herrmann & Mark Heitmann, 2009, "To be different or to be average?
  [Die Attraktivität des Durchschnittsprodukts]," Schmalenbach Journal of Business Research, Springer, volume 61, issue 3, pages 226-250, May, DOI: 10.1007/BF03372821.
• Katarina Ceran & Milos Stevic, 2009, "Internet and E-Marketing Technology," Analele Universitatii "Eftimie Murgu" Resita Fascicola de Inginerie, "Eftimie Murgu" University of Resita, volume 1, issue XVI, pages 43-52, December.
• Radoje Cvejic & Jelena Mijailovic, 2009, "Knowledge Management and Changes Management In University Libraries," Analele Universitatii "Eftimie Murgu" Resita Fascicola de Inginerie, "Eftimie Murgu" University of Resita, volume 1, issue XVI, pages 74-82, December.
• Karbowski, Adam, 2009, "Changing consumption patterns. The case of Polish health campaign ‘Drink milk. Grow to be great!’," EconStor Open Access Articles and Book Chapters, ZBW - Leibniz Information Centre for Economics, volume 11, pages 61-65.

2008

• VanSickle, John J., 2008, "Country of Origin Labeling for Fruits and Vegetables," Choices: The Magazine of Food, Farm, and Resource Issues, Agricultural and Applied Economics Association, volume 23, issue 4, pages 1-3, DOI: 10.22004/ag.econ.94689.
• Rabontu Cecilia Irina, 2008, "The modern commerce in Romania," Revista Tinerilor Economisti (The Young Economists Journal), University of Craiova, Faculty of Economics and Business Administration, volume 1, issue 10, pages 105-109, April.
• Gruescu Ramona, 2008, "Consumer behavior study in the field of tourism," Revista Tinerilor Economisti (The Young Economists Journal), University of Craiova, Faculty of Economics and Business Administration, volume 1, issue 10, pages 70-75, April.
• Dan Cristian Dabija & Ioana Nicoleta Abrudan, 2008, "Positioning strategies of retailers," Revista Tinerilor Economisti (The Young Economists Journal), University of Craiova, Faculty of Economics and Business Administration, volume 1, issue 10, pages 82-90, April.
• Csilla Máthé, 2008, "The role of market research information in corporate decision making," Revista Tinerilor Economisti (The Young Economists Journal), University of Craiova, Faculty of Economics and Business Administration, volume 1, issue 11, pages 43-46, November.
• Corina Grigorovici, 2008, "Marketing strategies for increasing the services export performance. The case of developed countries vs. emerging countries," Revista Tinerilor Economisti (The Young Economists Journal), University of Craiova, Faculty of Economics and Business Administration, volume 1, issue 11, pages 53-60, November.
• Kwiatkowska Joanna, 2008, "Management Of Consumers' Attention - What Can The Advertiser Do To Survive The Media Revolution," Annales Universitatis Apulensis Series Oeconomica, Faculty of Sciences, "1 Decembrie 1918" University, Alba Iulia, volume 2, issue 10, pages 1-61.
• Katica Radosavljević, 2008, "The Market Chain Of Fruit Production In Serbia – A Case Study Of Raspberry And Sour Cherry Cultivation," Economic Annals, Faculty of Economics and Business, University of Belgrade, volume 53, issue 177, pages 103-122, April - J.
• R. Timucin Gencer & Cengiz Demir, 2008, "Kayak Merkezlerindeki Spor Turistlerinin Hizmet Kalitesi Algilarini Etkileyen Degiskenler," Ege Academic Review, Ege University Faculty of Economics and Administrative Sciences, volume 8, issue 2, pages 437-450.
• Nihan Ozguven, 2008, "Hizmet Pazarlamasinda Musteri Memnuniyeti ve Ulastirma Sektoru Uzerinde Bir Uygulama," Ege Academic Review, Ege University Faculty of Economics and Administrative Sciences, volume 8, issue 2, pages 652-682.
• Turhan ERKMEN & Cenk A. YUKSEL, 2008, "Tuketicilerin Alisveris Davranis Bicimleri Ile Demografik ve Sosyo Kulturel Ozelliklerinin Incelenmesine Yonelik Bir Arastirma," Ege Academic Review, Ege University Faculty of Economics and Administrative Sciences, volume 8, issue 2, pages 683-727.
• R.Timucin GENCER & Ali AYCAN, 2008, "Seyircilerin Profesyonel Futbol Musabakalarina Katilim Kararini Etkileyen Degiskenler Uzerine Bir Inceleme," Ege Academic Review, Ege University Faculty of Economics and Administrative Sciences, volume 8, issue 2, pages 771-783.
• Esen Gurbuz & Arzum Buyukkeklik Author-Email abuyukkeklik@nigde.edu.tr & Mutlu Yuksel Avcilar & Murat Toksari, 2008, "Algilanan Hizmet Kalitesinin Tatmin ve Davranissal Niyet Uzerine Etkisi: Nigde Ilindeki Supermarketler Uzerine Ampirik Bir Calisma," Ege Academic Review, Ege University Faculty of Economics and Administrative Sciences, volume 8, issue 2, pages 785-812.
• Simon Janssen & Uschi Backes-Gellner, 2008, "Skill obsolescence, vintage effects and changing tasks," Economics of Education Working Paper Series, University of Zurich, Department of Business Administration (IBW), number 0063, Dec.
• J. K. Sachdeva, 2008, "Study of Consumers’ perceptions about Malls and Traditional Retail Outlets," Journal of Global Economy, Research Centre for Social Sciences,Mumbai, India, volume 4, issue 4, pages 259-275, December.
• Ankush Sharma & A.C.Brahmbhatt, 2008, "The Impact of Visual Cues on Consumer Purchase Decision Making Process: An Empirical Investigation," Journal of Global Economy, Research Centre for Social Sciences,Mumbai, India, volume 4, issue 4, pages 303-308, December.
• Oded Koenigsberg & Eitan Muller & Naufel Vilcassim, 2008, "easyJet® pricing strategy: Should low-fare airlines offer last-minute deals?," Quantitative Marketing and Economics (QME), Springer, volume 6, issue 3, pages 279-297, September, DOI: 10.1007/s11129-007-9036-2.
• Domen Bajde & Irena Vida, 2008, "The Impact of Ad Characteristics on Adolescents’ Attitudes Towards Antismoking Ads," Managing Global Transitions, University of Primorska, Faculty of Management Koper, volume 6, issue 1, pages 75-93.
• Joseph Turow, 2008, "Niche Envy: Marketing Discrimination in the Digital Age," MIT Press Books, The MIT Press, number 0262701219, edition 1, ISBN: ARRAY(0x687056f8), December.
• Costas Arkolakis, 2008, "Market Penetration Costs and the New Consumers Margin in International Trade," NBER Working Papers, National Bureau of Economic Research, Inc, number 14214, Aug.
• Tatjana Antic & Ladislav Antic & Mladen Pancic, 2008, "Brand Valuation," Interdisciplinary Management Research, Josip Juraj Strossmayer University of Osijek, Faculty of Economics, Croatia, volume 4, pages 199-214, May.
• Azevedo, Susana & Pereira, Madalena & Ferreira, João & Pedroso, Vilma, 2008, "Consumer Buying behaviour in Fashion Retailing: Empirical Evidencies," MPRA Paper, University Library of Munich, Germany, number 11908, Nov.
• Aykut, Arslan, 2008, "Boosting Total Relationship Marketing," MPRA Paper, University Library of Munich, Germany, number 20706, Jul.
• Ale Ebrahim, Nader & Fattahi, Hamaid Ali & Golnam, Arash, 2008, "Virtual marketing in virtual enterprises," MPRA Paper, University Library of Munich, Germany, number 27811, Jan.
• Amavilah, Voxi Heinrich, 2008, "The inhibited (exhibited) spread of innovations," MPRA Paper, University Library of Munich, Germany, number 8993, Jan.
• Tausch, Arno, 2008, "On the world market trajectory of 21 major book publishing companies in globalization and European studies in 100+ countries. From “Amsterdam University Press” via “Palgrave” and “Nova Science Publishers” to Transaction Publishers” by international, ," MPRA Paper, University Library of Munich, Germany, number 9613, Jul.
• Simbanegavi, Witness, 2008, "Loss leader or low margin leader? Advertising and the degree of product differentiation," MPRA Paper, University Library of Munich, Germany, number 9694.
• Morris M. Kleiner & Alan B. Krueger, 2008, "The Prevalence and Effects of Occupational Licensing," Working Papers, Princeton University, Department of Economics, Industrial Relations Section., number 1069, Aug.

2007

• Grebitus, Carola & Yue, Chengyan & Bruhn, Maike & Jensen, Helen H., 2007, "What Affects Consumption Patterns of Organic and Conventional Products?," 2007 Annual Meeting, July 29-August 1, 2007, Portland, Oregon, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association), number 9819, DOI: 10.22004/ag.econ.9819.
• Grebitus, Carola & Yue, Chengyan & Bruhn, Maike & Jensen, Helen H., 2007, "Milk-Marketing: Impact of Perceived Quality on Consumption Patterns," 105th Seminar, March 8-10, 2007, Bologna, Italy, European Association of Agricultural Economists, number 7867, DOI: 10.22004/ag.econ.7867.
• Esteban-Bravo, Mercedes & Vidal-Sanz, Jose M., 2007, "The long memory of newspapers' subscriptions : between the short-run and persistence response," DEE - Working Papers. Business Economics. WB, Universidad Carlos III de Madrid. Departamento de Economía de la Empresa, number wb076411, Sep.