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The study of stakeholder management as way to understand the consequences of economic crisis in the banking sector

Author

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  • Andrea Pérez Ruiz
  • Ignacio Rodríguez del Bosque

Abstract

No abstract is available for this item.

Suggested Citation

  • Andrea Pérez Ruiz & Ignacio Rodríguez del Bosque, 2012. "The study of stakeholder management as way to understand the consequences of economic crisis in the banking sector," DOCFRADIS Working Papers 1204, Catedra Fundación Ramón Areces de Distribución Comercial, revised Sep 2012.
  • Handle: RePEc:ovr:docfra:1204
    as

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    File URL: http://www.catedrafundacionarecesdcuniovi.es/docs_trabajo/0000_bz5ac4bx23_Docfradis2012_04.pdf
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    References listed on IDEAS

    as
    1. repec:eee:aumajo:v:17:y:2009:i:2:p:84-91 is not listed on IDEAS
    2. Longinos Marin & Salvador Ruiz, 2007. "“I Need You Too!â€\x9D Corporate Identity Attractiveness for Consumers and The Role of Social Responsibility," Journal of Business Ethics, Springer, vol. 71(3), pages 245-260, March.
    Full references (including those not matched with items on IDEAS)

    More about this item

    Keywords

    Responsabilidad social corporativa; grupos de interés; entidades bancarias; estudio de casos;

    JEL classification:

    • M3 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising

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