Process Pedagogical Approaches – A Tool To Reach Target Groups Of Universities
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- Cristinel Constantin, 2013. "The Necessity To Improve Quality In Higher Education Services. Case Of Romania," Polish Journal of Management Studies, Czestochowa Technical University, Department of Management, vol. 8(1), pages 57-65, December.
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Keywordsuniversity; marketing mix; process pedagogical approaches; innovation methods; capabilities; communication policy;
- I2 - Health, Education, and Welfare - - Education
- M3 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising
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