Research classified by Journal of Economic Literature (JEL) codes
Top JEL
/ M: Business Administration and Business Economics; Marketing; Accounting; Personnel Economics
/ / M3: Marketing and Advertising
/ / / M31: Marketing
2022
- Nurul Izzati Binti Justine & Mohamad Isa Abd Jalil, 2022, "Repeated Giving Of Cash Waqf: A Case Study Of Sabah, Malaysia," Bulletin of Monetary Economics and Banking, Bank Indonesia, volume 8, issue Special I, pages 107-124, December, DOI: https://doi.org/10.21098/jimf.v8i0..
- Sherry He & Brett Hollenbeck & Davide Proserpio, 2022, "The Market for Fake Reviews," Marketing Science, INFORMS, volume 41, issue 5, pages 896-921, September, DOI: 10.1287/mksc.2022.1353.
- Frantisek Pollak & Peter Markovic (ed.), 2022, "Brand Management," Books, IntechOpen, number 7627, ISBN: ARRAY(0x8ed7fd20), June, DOI: 10.5772/intechopen.96845.
- Frantisek Pollak & Peter Markovic, 2022, "Internet Marketing," Chapters, IntechOpen, in: Frantisek Pollak & Peter Markovic, "Brand Management", DOI: 10.5772/intechopen.107918.
- Michelle Wolfswinkel & Carla Enslin, 2022, "Perspective Chapter: Living the Brand," Chapters, IntechOpen, in: Frantisek Pollak & Peter Markovic, "Brand Management", DOI: 10.5772/intechopen.104174.
- Munyaradzi Mutsikiwa, 2022, "Perspective Chapter: The Transition from Offline to Online Marketing Strategies to Build Brand Equity," Chapters, IntechOpen, in: Frantisek Pollak & Peter Markovic, "Brand Management", DOI: 10.5772/intechopen.105483.
- Tamer Baran, 2022, "Perspective Chapter: A Systematic Review and Research Agenda on Standardization versus Adaptation of Brand Elements in International Markets," Chapters, IntechOpen, in: Frantisek Pollak & Peter Markovic, "Brand Management", DOI: 10.5772/intechopen.103866.
- Frantisek Pollak & Peter Markovic, 2022, "Introductory Chapter: Brand Management as Part of Corporate Identity," Chapters, IntechOpen, in: Frantisek Pollak & Peter Markovic, "Brand Management", DOI: 10.5772/intechopen.108039.
- Block, Sidney T. & Friebel, Guido & Heinz, Matthias & Zubanov, Nick, 2022, "Mystery Shopping as a Strategic Management Practice in Multi-Site Firms," IZA Discussion Papers, IZA Network @ LISER, number 15599, Sep.
- BARTOSOVA Simona & POLIACIKOVA Eva & MUSOVA Zdenka, 2022, "Consumers´ Perception of Responsible Companies and Using of Cause-Related Marketing in their CSR Practice," European Journal of Interdisciplinary Studies, Bucharest Economic Academy, issue 02, June.
- EDU Tudor & CONSTANTINESCU Raluca, 2022, "Internet of Things (IoT) as an Instrument to Improve Business and Marketing Strategies. A Literature Review," European Journal of Interdisciplinary Studies, Bucharest Economic Academy, issue 02, June.
- Anita Rao, 2022, "Industry-funded research and bias in food science," Quantitative Marketing and Economics (QME), Springer, volume 20, issue 1, pages 39-67, March, DOI: 10.1007/s11129-021-09244-z.
- Julian Runge & Jonathan Levav & Harikesh S. Nair, 2022, "Price promotions and “freemium” app monetization," Quantitative Marketing and Economics (QME), Springer, volume 20, issue 2, pages 101-139, June, DOI: 10.1007/s11129-022-09248-3.
- Jessica Jumee Kim & Kenneth C. Wilbur, 2022, "Proxies for legal firearm prevalence," Quantitative Marketing and Economics (QME), Springer, volume 20, issue 3, pages 239-273, September, DOI: 10.1007/s11129-022-09251-8.
- Ahmed Khwaja & Nathan Yang, 2022, "Quantifying the link between employee engagement, and customer satisfaction and retention in the car rental industry," Quantitative Marketing and Economics (QME), Springer, volume 20, issue 3, pages 275-292, September, DOI: 10.1007/s11129-022-09253-6.
- Ko Wai Wai & Catherine Liston-Heyes & Weixi Liu & Gordon Liu & Marc Cowling, 2022, "Organizational capabilities and SME exports: the moderating role of external funding intentions and managerial capacity," Small Business Economics, Springer, volume 58, issue 1, pages 247-261, January, DOI: 10.1007/s11187-020-00408-x.
- Robert Lisowski & Mariola Mamcarczyk & Anita Proszowska & Mariano Soler-Porta, 2022, "Pro-environmental attitudes and behaviours of young adults in shaping the market offer in the international dimension," International Entrepreneurship Review, Centre for Strategic and International Entrepreneurship at the Cracow University of Economics., volume 8, issue 4, pages 57-69.
- Michal Krejčí & Michaela Staňková, 2022, "The Position of Netflix in the Czech Republic Before and During the COVID-19 Pandemic," European Journal of Business Science and Technology, Mendel University in Brno, Faculty of Business and Economics, volume 8, issue 1, pages 72-83, DOI: 10.11118/ejobsat.2021.010.
- Michal Pšurný & Irena Antošová & Jana Stávková, 2022, "Preferred Forms of Online Shopping by the Youth Generation," European Journal of Business Science and Technology, Mendel University in Brno, Faculty of Business and Economics, volume 8, issue 1, pages 84-95, DOI: 10.11118/ejobsat.2022.003.
- Yusuf Arslan & Aykut Hamit Turan, 2022, "Consumers' Acceptance of Online Grocery Shopping in a Pandemic Situation: An Extended Technology Acceptance Model Perspective," European Journal of Business Science and Technology, Mendel University in Brno, Faculty of Business and Economics, volume 8, issue 2, pages 143-158, DOI: 10.11118/ejobsat.2022.008.
- Dušan Mladenović & Visar Rrustemi & Sebastian Martin & Prateek Kalia & Rahul Chawdhary, 2022, "Effects of Sociodemographic Variables on Electronic Word of Mouth: Evidence from Emerging Economies," MUNI ECON Working Papers, Masaryk University, number 2022-02, Jan, revised Feb 2023, DOI: 10.5817/WP_MUNI_ECON_2022-02.
- Florian Ederer & Weicheng Min, 2022, "Bayesian Persuasion with Lie Detection," NBER Working Papers, National Bureau of Economic Research, Inc, number 30065, May.
- Bart Bronnenberg & Jean-Pierre H. Dubé & Chad Syverson, 2022, "Intangible Marketing Capital," NBER Working Papers, National Bureau of Economic Research, Inc, number 30145, Jun.
- Smolyak, S., 2022, "New method of liquidation value estimation," Journal of the New Economic Association, New Economic Association, volume 55, issue 3, pages 12-27, DOI: 10.31737/2221-2264-2022-55-3-1.
- Kateryna Kutsenko, 2022, "The Bases For The Development Of A Strategic Marketing Toolkit For An Industrial Enterprise," Entrepreneurship, Faculty of Economics, SOUTH-WEST UNIVERSITY "NEOFIT RILSKI", BLAGOEVGRAD, volume 10, issue 2, pages 54-61, DOI: 10.37708/ep.swu.v10i2.5.
- Savica Dimitrieska & Andrijana Bojadzievska Danevska & Elena Parnardzieva Stanoevska, 2022, "Customers’ Satisfaction From E-Banking: The Case Of The North Macedonia," Economics and Management, Faculty of Economics, SOUTH-WEST UNIVERSITY "NEOFIT RILSKI", BLAGOEVGRAD, volume 19, issue 1, pages 96-106, DOI: 10.37708/em.swu.v19i1.8.
- Milen Filipov & Dinka Zlateva, 2022, "Promotion Strategies Of Electronic Nicotine Delivery Systems: An Overview," Economics and Management, Faculty of Economics, SOUTH-WEST UNIVERSITY "NEOFIT RILSKI", BLAGOEVGRAD, volume 19, issue 2, pages 40-47, DOI: 10.37708/em.swu.v19i2.5.
- Savica Dimitrieska & Tanja Efremova, 2022, "Problems Of The Generational Marketing," Economics and Management, Faculty of Economics, SOUTH-WEST UNIVERSITY "NEOFIT RILSKI", BLAGOEVGRAD, volume 19, issue 2, pages 48-56, DOI: 10.37708/em.swu.v19i2.6.
- Mustapha H. Abdullahi & Ojeleye Y. Calvin & Umar Salisu, 2022, "Social Media And Consumer Purchase Intentions In Telecomunications Sector Of Nigeria: Moderating Role Of Brand Love," Economics and Management, Faculty of Economics, SOUTH-WEST UNIVERSITY "NEOFIT RILSKI", BLAGOEVGRAD, volume 19, issue 2, pages 57-74, DOI: 10.37708/em.swu.v19i2.7.
- Ron Berman & Aniko Oery & Xudong Zheng, 2022, "Influence or Advertise: The Role of Social Learning in Influencer Marketing," Working Papers, NET Institute, number 22-08, Sep.
- Sangkil Moon & Dawn Iacobucci, 2022, "Social Media Analytics and Its Applications in Marketing," Foundations and Trends(R) in Marketing, now publishers, volume 15, issue 4, pages 213-292, March, DOI: 10.1561/1700000073.
- Otilia-Elena Platon, 2022, "A Marketing Experiment Regarding the Importance of Price Discounts when Booking a Vacation Abroad during Covid-19 Pandemic," Global Economic Observer, "Nicolae Titulescu" University of Bucharest, Faculty of Economic Sciences;Institute for World Economy of the Romanian Academy, volume 10, issue 1, pages 131-138, June.
- Nikolay Sterev & Petya Biolcheva, 2022, "Market Mechanisms for Risk Management in Energy," Economic Alternatives, University of National and World Economy, Sofia, Bulgaria, issue 1, pages 132-141, March.
- Maryna Navalna & Оlena Isaikina, 2022, "Media Communications in Digital Day," Economic Alternatives, University of National and World Economy, Sofia, Bulgaria, issue 3, pages 429-443, September.
- Xhevat Sopi & Lulzim Rashiti, 2022, "Digital Marketing in Retail Banking – Client Attitudes Analysis," Economic Alternatives, University of National and World Economy, Sofia, Bulgaria, issue 3, pages 454-472, September.
- Elena Kostadinova, 2022, "Price Promotions – the Problematic Child of Marketing," Economic Alternatives, University of National and World Economy, Sofia, Bulgaria, issue 3, pages 485-494, September.
- Georgi Kiranchev, 2022, "Ambiguous Strategy Choice in an Economic Game D(2,2) Describing a Competition," Economic Alternatives, University of National and World Economy, Sofia, Bulgaria, issue 3, pages 495-512, September.
- Olta Nexhipi & Mario Gjoni, 2022, "Service Failure, its Recovery and Client Loyalty," Economic Alternatives, University of National and World Economy, Sofia, Bulgaria, issue 3, pages 540-551, September.
- Hristo Katrandjiev, 2022, "Searching for the Roots of Contemporary Branding: Study of Cylinder Seals from the Dawn of Ancient Egypt," Godishnik na UNSS, University of National and World Economy, Sofia, Bulgaria, issue 1, pages 15-57, September.
- Morena Boj, 2022, "Brand Effect On Consumer Preference (The Case of Olive Oil in Albania)," Godishnik na UNSS, University of National and World Economy, Sofia, Bulgaria, issue 2, pages 165-176, December.
- Nadya Stanoeva, 2022, "Female Image in Advertising in The Eva Magazine and Eva.Bg in 2020 – A Comparative Analysis," Godishnik na UNSS, University of National and World Economy, Sofia, Bulgaria, issue 2, pages 177-193, December.
- Mihaela Mihaylova, 2022, "The Website as a Tool of Digital Marketing," Ikonomiceski i Sotsialni Alternativi, University of National and World Economy, Sofia, Bulgaria, issue 1, pages 142-151, March.
- Tsvetelina Vladimirova, 2022, "Analysis of the Rhetorical Figures in Food and Beverage Advertising Slogans," Ikonomiceski i Sotsialni Alternativi, University of National and World Economy, Sofia, Bulgaria, issue 4, pages 99-105, December.
- Anna Rutkowska, 2022, "Modern Neuroimaging Methods In Contemporary Neuroeconomics And Neuromanagement," OLSZTYN ECONOMIC JOURNAL, University of Warmia and Mazury in Olsztyn, Faculty of Economic Sciences, volume 17, issue 2, pages 247-263, December, DOI: https://doi.org/10.31648/oej.8767.
- Adela Laura POPA & Naiana ÈšARCÄ‚ & Simona Aurelia BODOG & Dinu-Vlad SASU, 2022, "The Notoriety Of Bibliometric Analysis In The Field Of Marketing," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, volume 2, issue 2, pages 247-258, December.
- Zoltán SOMOSI, 2022, "The Role Of Artificial Intelligence In Content Creation And Checking Its Effectiveness In The Google Ads Advertising System," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, volume 2, issue 2, pages 259-270, December.
- Ulziibadrakh Zoljargal, 2022, "The Impact Of Covid-19 Pandemic On The Marketing Of The Performing Arts," Oradea Journal of Business and Economics, University of Oradea, Faculty of Economics, volume 7, issue special, pages 120-130, June, DOI: http://doi.org/10.47535/1991ojbe151.
- Ehireme Boaz Agbonifoh & Christopher Ihionkhan Agbonifoh, 2022, "A Comparative Analysis Of Job Satisfaction Level In Public And Private Tertiary Institutions," Oradea Journal of Business and Economics, University of Oradea, Faculty of Economics, volume 7, issue special, pages 51-66, June, DOI: http://doi.org/10.47535/1991ojbe145.
- Gabriel Tuoyo Kubeyinje & Samuel Obehi Omigie, 2022, "The Influence Of Service Quality Dimensions On Customer Satisfaction In The Nigerian Banking Industry," Oradea Journal of Business and Economics, University of Oradea, Faculty of Economics, volume 7, issue special, pages 67-76, June, DOI: http://doi.org/10.47535/1991ojbe146.
- Celine Bonnet & Zohra Bouamra-Mechemache & Gordon J Klein, 2022, "National brands in hard discounters: market expansion and bargaining power effects," European Review of Agricultural Economics, Oxford University Press and the European Agricultural and Applied Economics Publications Foundation, volume 49, issue 5, pages 1113-1145.
- Yiquan Gu & Leonardo Madio & Carlo Reggiani, 2022, "Data brokers co-opetition
[The impact of big data on firm performance: an empirical investigation]," Oxford Economic Papers, Oxford University Press, volume 74, issue 3, pages 820-839. - Elena Manuela Istoc & Mihaela Adina Mateescu & Daniela Nicoleta Baleanu, 2022, "Application of the European Tourism Indicator System (ETIS) in Sibiu County," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, volume 0, issue 1, pages 281-288, September.
- Raluca-Giorgiana (Popa) Chivu & Ionut-Claudiu Popa & Bianca Cristiana Voicu, 2022, "Analysis of the Trust Offered to Companies Based on the Number of Followers on Instagram," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, volume 0, issue 1, pages 521-527, September.
- Vladut Faraonel & Alexandra Raluca Jelea & Mara Matcu, 2022, "Romanian Students’ Perception of Cryptocurrency," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, volume 0, issue 1, pages 545-551, September.
- Alexandru Grigoras, 2022, "Helpful or not? A Review about the Role of Social Media in Higher Education Admission Campaigns," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, volume 0, issue 1, pages 583-590, September.
- Mariana Juganaru & Andreea Alina Soltaniuc, 2022, "The Importance of Marketing Research in Shaping the Entrepreneurial Culture," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, volume 0, issue 1, pages 613-623, September.
- Dragos Florentin Mariciuc, 2022, "Using Virtual Assistants as Relationship Marketing Instruments," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, volume 0, issue 1, pages 634-641, September.
- Constantina-Alina Milos (Ilie), 2022, "Tourist Services Consumer Behavior. Specific and Perspective Elements in the Context of the Coronavirus Pandemic," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, volume 0, issue 1, pages 642-650, September.
- Iulian Georgescu & Anca Antoaneta Vărzaru & Mădălina Georgiana Mangra, 2022, "The Role of Human Resources Management in the Internal Branding of Public Organizations," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, volume 0, issue 2, pages 555-559, Decembrie.
- Iulian Georgescu & Anca Antoaneta Vărzaru & Mădălina Georgiana Mangra, 2022, "The Influence of Information Technologies on Public Communication Within Sports Organizations," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, volume 0, issue 2, pages 560-563, Decembrie.
- Liliana Gherghina, 2022, "Study Regarding the Preferences and Attitude of Consumers for Spending Vacations in Tourist Resorts in Romania," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, volume 0, issue 2, pages 574-583, Decembrie.
- Mariana Jugănaru & Iulia Maria Drăghici, 2022, "Changes in Terms of Buying Behavior Influenced by the Pandemic Period and the Economic Crisis," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, volume 0, issue 2, pages 614-621, Decembrie.
- Constantina-Alina Miloş (Ilie), 2022, "Tourism Behaviour and the Transformative Power of the Pandemic – A Post-Pandemic Perspective," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, volume 0, issue 2, pages 668-678, Decembrie.
- Alina Puțan, 2022, "Marketing of Health Services In Pandemic Context. Case Study Romania," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, volume 0, issue 2, pages 702-708, Decembrie.
- Adrian Şerban Comănescu, 2022, "Google Business Profile or How to Create Your Identity on Google. Steps and Requirements," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, volume 0, issue 2, pages 763-768, Decembrie.
- José Manuel Fernández Polanco & à ngel Herrero Crespo, 2022, "Efecto de la información mediática acerca de la acuicultura sobre la demanda de dorada de cultivo en los establecimientos detallistas," DOCFRADIS Working Papers, Catedra Fundación Ramón Areces de Distribución Comercial, number 2201, Jan, revised Jan 2022.
- Diego Gómez–Carmona & César Serrano–DomÃnguez & Pedro Pablo MarÃn–Dueñas & Juan José Mier–Terán Franco, 2022, "Análisis de la eficacia publicitaria de anuncios de vino en Facebook mediante estudio con eye-tracking," DOCFRADIS Working Papers, Catedra Fundación Ramón Areces de Distribución Comercial, number 2203, Jul, revised Jul 2022.
- Paula RodrÃguez–Torrico & Sonia San-MartÃn & Rebeca San José Cabezudo, 2022, "¿Conectamos? El marketing relacional en la era del mix de canales," DOCFRADIS Working Papers, Catedra Fundación Ramón Areces de Distribución Comercial, number 2204, Jul, revised Jul 2022.
- Elena Kossmann, 2022, "Fair trade consumption: An updated systematic literature review," DOCFRADIS Working Papers, Catedra Fundación Ramón Areces de Distribución Comercial, number 2205, Jul, revised Jul 2022.
- Nuria Viejo Fernández, 2023, "Showroomer, ¿enemigo o aliado?," DOCFRADIS Working Papers, Catedra Fundación Ramón Areces de Distribución Comercial, number 2301, Jan, revised Feb 2023.
- Alba Barrero Caballero, 2023, "Comportamiento de consumo de los millennials y estrategias comunicativas en Facebook e Instagram del sector de la moda 2016-2019," DOCFRADIS Working Papers, Catedra Fundación Ramón Areces de Distribución Comercial, number 2303, Mar, revised Apr 2023.
- López-Rodríguez, Campo Elías & Sandoval-Escobar, Marithza, 2022, "Tendencias de investigación en branding enfocadas al adulto mayor: análisis bibliométrico y revisión sistemática de la literatura
[Trends in branding research focused on the elderly: bibliometric analysis and systematic review of the literature]," Revista de Métodos Cuantitativos para la Economía y la Empresa = Journal of Quantitative Methods for Economics and Business Administration, Universidad Pablo de Olavide, Department of Quantitative Methods for Economics and Business Administration, volume 34, issue 1, pages 305-327, December, DOI: https://doi.org/10.46661/revmetodos. - Ortigosa Hernández, Mauricio, 2022, "Indicador de confianza empresarial en el sector construcción en México a través de un sistema de inferencia difuso
[C65, L74, M31]," Revista de Métodos Cuantitativos para la Economía y la Empresa = Journal of Quantitative Methods for Economics and Business Administration, Universidad Pablo de Olavide, Department of Quantitative Methods for Economics and Business Administration, volume 34, issue 1, pages 415-445, December, DOI: https://doi.org/10.46661/revmetodos. - Bruno F. Abrantes & Klaus Grue Ostergaard, 2022, "Digital footprint wrangling: are analytics used for better or worse? A concurrent mixed methods research on the commercial (ab)use of dataveillance," Journal of Marketing Analytics, Palgrave Macmillan, volume 10, issue 3, pages 187-206, September, DOI: 10.1057/s41270-021-00144-5.
- Radovan Savov & Xénia Szarková, 2022, "Craft beer revolution: formation of a new segment in Slovakia," Equilibrium. Quarterly Journal of Economics and Economic Policy, Institute of Economic Research, volume 17, issue 1, pages 225-246, March, DOI: 10.24136/eq.2022.009.
- Jalil Heidary Dahooie & Mehrdad Estiri & Mahshid Janmohammadi & Edmundas Kazimieras Zavadskas & Zenonas Turskis, 2022, "A novel advertising media selection framework for online games in an intuitionistic fuzzy environment," Oeconomia Copernicana, Institute of Economic Research, volume 13, issue 1, pages 109-150, March, DOI: 10.24136/oc.2022.004.
- Dariusz Siemieniako & Pawe³ Kaliszewski, 2022, "Factors influencing structural power dynamics in buyer-supplier relationships: a power sources framework and application of the critical incident technique," Oeconomia Copernicana, Institute of Economic Research, volume 13, issue 1, pages 151-179, March, DOI: 10.24136/oc.2022.005.
- Robert Stefko & Radovan Bacik & Richard Fedorko & Maria Olearova, 2022, "Gender-generation characteristic in relation to the customer behavior and purchasing process in terms of mobile marketing," Oeconomia Copernicana, Institute of Economic Research, volume 13, issue 1, pages 181-223, March, DOI: 10.24136/oc.2022.006.
- Dan-Cristian Dabija & Veronica Câmpian & Anna-Rebeka Pop & Raluca Bãbu?, 2022, "Generating loyalty towards fast fashion stores: a cross-generational approach based on store attributes and socio-environmental responsibility," Oeconomia Copernicana, Institute of Economic Research, volume 13, issue 3, pages 891-934, September, DOI: 10.24136/oc.2022.026.
- Nguyen, Trinh Bao Trung & Huynh, Cong Minh, 2022, "Factors of Purchase Intentions toward Foreign Products: Empirical Evidence from Vietnamese Consumers’ Perspective," MPRA Paper, University Library of Munich, Germany, number 111563, Jan.
- Ghori, Muhammad Ashhad & Imran, Syed Monis & Pervaiz, Javeria & Aiman, Umm e Aiman, 2022, "How Motivational Factors Affect the Online Shopping Behavior: An Insight of Developing Economy Consumers," MPRA Paper, University Library of Munich, Germany, number 112290.
- Ali, Syed Raza & Ali, Syed Hassan & Yasir, Muhammad & Khan, Muhammed Hamza, 2022, "Investigating The Effect of Brand’s Social Media Pages On Developing Economy Consumers Purchase Intention," MPRA Paper, University Library of Munich, Germany, number 112325.
- Ho, Thi Thu & Huynh, Cong Minh, 2022, "Green Purchase Intention: An Investigation from Vietnamese Young Consumers," MPRA Paper, University Library of Munich, Germany, number 112355, Mar.
- Dam, Duy Duc & Huynh, Cong Minh, 2022, "Factors Influencing Consumers’ Purchase Intention toward Accommodation via Lodging Websites: Evidence from Binh Duong Province of Vietnam," MPRA Paper, University Library of Munich, Germany, number 113517, Jun.
- Niros, Meletios & Niros, Angelica, 2022, "Effective digital loyalty strategies in services during COVID-19 pandemic: does digital adoption matter?," MPRA Paper, University Library of Munich, Germany, number 114025, Jul.
- Niros, Meletios & Niros, Angelica & Omri, Spyridon, 2022, "Do store atmosphere and playfulness matter during the ongoing pandemic crisis?," MPRA Paper, University Library of Munich, Germany, number 114026, Jul.
- Niros, Meletios & Giannakis, Damian & Niros, Angelica, 2022, "Digital marketing effects on customer repurchase intentions following the pandemic. A strategic marketing analysis of customer equity dimensions," MPRA Paper, University Library of Munich, Germany, number 114331, May.
- Benchaib, Mohamed, 2022, "The strategy of developing the domestic tourism sector in Algeria in light of the Corona pandemic," MPRA Paper, University Library of Munich, Germany, number 114995, Jun, revised 03 Jun 2022.
- Narang, Tanya, 2022, "Attitude, Perception And Consumer Behavior Research Of Indian Consumers Towards Vertical Farming : Can Vertical Farming Offer Sustainable Solution To India’s Booming Urban Population By 2050?," MPRA Paper, University Library of Munich, Germany, number 115717, Nov.
- Gayle, Philip & Lin, Ying, 2022, "Using Demand Transfer Ratios to Infer Market Impacts of New Goods," MPRA Paper, University Library of Munich, Germany, number 115749, Dec.
- Efrat, Alon, 2022, "A significant improvement was found in the Emotional stability following the training. Participating in the training changed the way people associate personality traits with Interaction management," MPRA Paper, University Library of Munich, Germany, number 118558, Jan.
- Barcs, Cristian & Pop, Izabela Luiza & Toader, Cezar & Ighian, Diana, 2022, "Drop-Shipping – A Business Model Without Holding Inventory: A Case Study of Online Store," MPRA Paper, University Library of Munich, Germany, number 118638, May.
- Li, Jianpei & Zhang, Wanzhu, 2022, "Behavior-based pricing and signaling of product quality," MPRA Paper, University Library of Munich, Germany, number 120263, Jan, revised 03 Jan 2023.
- Gallarza, Martina G. & Sánchez-Fernández, Raquel & Arteaga-Moreno, Francisco & Del Chiappa, Giacomo, 2022, "Active and reactive value dimensions: a dynamic-based perspective in the hotel sector," MPRA Paper, University Library of Munich, Germany, number 123171.
- Serrano-Arcos, M. Mar & Sánchez-Fernández, Raquel & Pérez-Mesa, Juan Carlos & Riefler, Petra, 2022, "Understanding the origin and evolution of affinity as a multidisciplinary concept: a conceptual approach to consumer affinity," MPRA Paper, University Library of Munich, Germany, number 123223.
- Vít Hinčica & Anna Svobodová & Hana Řezanková, 2022, "Consumer Perception of Quality of Clothing Products: A Lesson for the Business Sector Arising from Czech Evidence," Central European Business Review, Prague University of Economics and Business, volume 2022, issue 2, pages 101-121, DOI: 10.18267/j.cebr.292.
- Abbas Ali Rastgar & Ghazale Taheri & Hooshmand Bagheri Garbollagh & Omid Solatinejad, 2022, "Antecedents and Consequences of Consumer Hope for the Brand of Hydroderm with the Moderating Role of Brand Charisma," Central European Business Review, Prague University of Economics and Business, volume 2022, issue 3, pages 17-38, DOI: 10.18267/j.cebr.293.
- Janka Kopaničová & Dagmar Klepochová & Zuzana Francová, 2022, "Use of Netnography in Contemporary Marketing Research," Central European Business Review, Prague University of Economics and Business, volume 2022, issue 4, pages 111-131, DOI: 10.18267/j.cebr.303.
- Tantri Yanuar Rahmat Syah & Patrick Christian Alimwidodo & Lovinda Lianti & Holila Hatta, 2022, "Perceived Price as Antecedent of Satisfaction and Loyalty: Learn from Fast Food Multinational Restaurants in Indonesia," Central European Business Review, Prague University of Economics and Business, volume 2022, issue 4, pages 63-84, DOI: 10.18267/j.cebr.304.
- Petra Jílková & Jana Kotěšovcová, 2022, "Determinanty výnosnosti evropského bankovního systému v letech 2012-2019
[Determinants of European Bank Profitability in 2012-2019]," Politická ekonomie, Prague University of Economics and Business, volume 2022, issue 5, pages 552-573, DOI: 10.18267/j.polek.1366. - TANASE, George Cosmin, 2022, "The application of neuromarketing in retailing and visual merchandising," Romanian Distribution Committee Magazine, Romanian Distribution Committee, volume 13, issue 1, pages 36-40, April.
- PURCAREA, Ioan Matei, 2022, "Agile E-Commerce Relevance Within the Expansion of the Digital Economy and the Phygital Business Models Challenged to Ensure Continuously Improved CX," Romanian Distribution Committee Magazine, Romanian Distribution Committee, volume 13, issue 1, pages 41-57, April.
- TANASE, George Cosmin, 2022, "Predictive Marketing: Anticipating Market Demand with Proactive Action," Romanian Distribution Committee Magazine, Romanian Distribution Committee, volume 13, issue 2, pages 34-39, June.
- PURCAREA, Ioan Matei, 2022, "The Future of E-Commerce, Technology Priorities and the Challenge of Metaverse," Romanian Distribution Committee Magazine, Romanian Distribution Committee, volume 13, issue 2, pages 40-50, June.
- TANASE, George Cosmin, 2022, "Circular Economy in the Agri-Food Sector: Opportunities and Challenges," Romanian Distribution Committee Magazine, Romanian Distribution Committee, volume 13, issue 3, pages 34-40, October.
- PURCAREA, Ioan Matei, 2022, "Digital Twins, Web3, Metaverse, Value Innovation and E-Commerce retail," Romanian Distribution Committee Magazine, Romanian Distribution Committee, volume 13, issue 3, pages 41-47, October.
- TANASE, George Cosmin, 2022, "Consumption Reduction: A Challenge For Behaviour Change in The Future," Romanian Distribution Committee Magazine, Romanian Distribution Committee, volume 13, issue 4, pages 32-39, December.
- PURCAREA, Ioan Matei, 2022, "E-Commerce Personalization Wanted by the Next Generation of Shoppers. Livestreaming E-Commerce, Q-commerce, Social Commerce, and the Metaverse," Romanian Distribution Committee Magazine, Romanian Distribution Committee, volume 13, issue 4, pages 40-55, December.
- Ivana First Komen & Nina Grguriæ Èop, 2022, "Naturally traditional or traditionally natural – exploring the concepts natural and traditional in marketing research," Zbornik radova Ekonomskog fakulteta u Rijeci/Proceedings of Rijeka Faculty of Economics, University of Rijeka, Faculty of Economics and Business, volume 40, issue 1, pages 225-246.
- Truong Thi Xuan Dao & Pham Huong Trang & Tran Duc Thanh, 2022, "The Big Five personality traits and co-production behaviour of Vietnamese tourists: An extension of the theory of planned behaviour," Zbornik radova Ekonomskog fakulteta u Rijeci/Proceedings of Rijeka Faculty of Economics, University of Rijeka, Faculty of Economics and Business, volume 40, issue 1, pages 97-127.
- Zia-Ur-Rehman & Muhammad Razzaq Athar & M. Mohsin Shahid & Malik Muhammad Faisal & Mareum Shehzadi, 2022, "Exploring The Serial Mediation Of Mobile App Engagement And Self Brand Connection In The Relationship Between Brand Experience And Loyalty Towards Brand," Bulletin of Business and Economics (BBE), Research Foundation for Humanity (RFH), volume 11, issue 2, pages 20-30, June.
- Abdulkadir Ozturk, 2022, "The Effect of Halal Product Knowledge, Halal Awareness, Perceived Psychological Risk and Halal Product Attitude on Purchasing Intention," Business and Economics Research Journal, Bursa Uludag University, Faculty of Economics and Administrative Sciences, volume 13, issue 1, pages 127-141.
- Dogan Basaran & Ayla Ozhan Dedeoglu, 2022, "A Qualitative Study on Secret Consumption of Alcoholic Beverages: The Case of Izmir (Gizli Alkol Tüketimi Üzerine Nitel Bir Araştırma: İzmir İli Örneği)," Business and Economics Research Journal, Bursa Uludag University, Faculty of Economics and Administrative Sciences, volume 13, issue 1, pages 143-157.
- Volkan Ozbek & Izay Tahtaci, 2022, "Factors Affecting Combi Boiler Preferences of Consumers: A Study in Context of Technology Acceptance Model (Tüketicilerin Kombi Tercihlerini Etkileyen Faktörler: Teknoloji Kabul Modeli Çerçevesinde Bi," Business and Economics Research Journal, Bursa Uludag University, Faculty of Economics and Administrative Sciences, volume 13, issue 1, pages 159-178.
- Merve Ozecan & Esra Arikan, 2022, "An Integrative Model on User Satisfaction and Continuance Intention for Using M-Banking," Business and Economics Research Journal, Bursa Uludag University, Faculty of Economics and Administrative Sciences, volume 13, issue 3, pages 465-482.
- Mehak Rehman, 2022, "Impact of Customers’ Attitude Towards and Behavioural Intention to Shop at Brick-and-Mortar Stores: Moderating Role of Gender," Business and Economics Research Journal, Bursa Uludag University, Faculty of Economics and Administrative Sciences, volume 13, issue 3, pages 483-503.
- Volkan Temizkan, 2022, "Investigating the Effect of Consumers' Environmental Values on Green Buying Behavior," Business and Economics Research Journal, Bursa Uludag University, Faculty of Economics and Administrative Sciences, volume 13, issue 3, pages 505-521.
- Yesevi Alperen Yasa & Ruziye Cop, 2022, "Factors Building Consumer Trust in Instagram Stores and the Influence of Trust in Instagram Stores on Purchasing Intention," Business and Economics Research Journal, Bursa Uludag University, Faculty of Economics and Administrative Sciences, volume 13, issue 4, pages 687-705.
- Alaiddin Kosar & Umit Dogrul, 2022, "Mediating Roles of the Switching Costs and Attraction of Alternatives in the Value-Satisfaction-Loyalty Chain: GSM Operators Implementation (Değer-Tatmin-Sadakat Zincirinde Değiştirme Maliyetleri ve A," Business and Economics Research Journal, Bursa Uludag University, Faculty of Economics and Administrative Sciences, volume 13, issue 4, pages 707-724.
- Muhammad Alfarizi & Rini Kurnia Sari, 2022, "Indonesian Muslim Consumers' Perspectives and Behavior on Intentions to Use Islamic Financial Products Post-Covid-19," EkBis: Jurnal Ekonomi dan Bisnis, UIN Sunan Kalijaga Yogyakarta, volume 6, issue 1, pages 30-43.
- Francisco Javier S. Lacárcel, 2022, "Main Uses of Artificial Intelligence in Digital Marketing Strategies Linked to Tourism," Journal of Tourism, Sustainability and Well-being, CinTurs - Research Centre for Tourism, Sustainability and Well-being, University of Algarve, volume 10, issue 3, pages 216-227.
- Anna V. Shutaleva & Anastasia N. Novgorodtseva & Oksana S. Ryapalova, 2022, "Self-presentation in Instagram: promotion of a personal brand in social networks," Economic Consultant, Scientific and Educational Initiative LLC, volume 37, issue 1, pages 27-40.
- Olga G. Kolosova, 2022, "Features of digital marketing to promote educational products," Economic Consultant, Scientific and Educational Initiative LLC, volume 3, issue 3, pages 24-32.
- Sabrina IRATEN & Fella BOUGUEDOUR & Mehdi BOUCHETARA & Messaoud ZEROUTI & Hachemi MAHMOUDI, 2022, "Factors Determining the Adoption of Online Shopping by the Algerian Consumer, CASE: Jumia Company," Management and Economics Review, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, volume 7, issue 1, pages 33-48, February.
- Paul MUKUCHA & Divaries Cosmas JARAVAZA & Forbes MAKUDZA, 2022, "Towards Gender-Based Market Segmentation: The Differential Influence of Gender on Dining Experiences in the University Cafeteria Industry," Management and Economics Review, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, volume 7, issue 2, pages 182-200, June.
- Muthya ISLAMIATY & Neneng Nurlaela ARIEF & Khrisna ARIYANTO, 2022, "Generation Z's Employer Branding and Their Correlation to the Intention to Apply for a Company," Management and Economics Review, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, volume 7, issue 2, pages 212-227, June.
- Djalel Eddine YAHIAOUI & Sami MANSOURI & Hadia ZARAA & Lynda FADEL, 2022, "The Participation of Value Co-creation in the Development of Electronic Commerce," Management and Economics Review, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, volume 7, issue 3, pages 292-309, October.
- Radojko LUKIC, 2022, "Analysis of Kosovo and Metohija Trade Performance," Management and Economics Review, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, volume 7, issue 3, pages 379-391, October.
- Dina Rizkia RACHMAH & Ir. C. O. Budi Permadi ISKANDAR & Prawira Fajarindra BELGIAWAN, 2022, "Designing a Customer Journey Experience for Income Generation Tourism Industry, Case Study: Dusun Bambu," Management and Economics Review, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, volume 7, issue 3, pages 392-404, October.
- Radojko Lukic, 2022, "Analysis of Productivity of Distribution Trade of Selective Countries of the European Union, Russia and Serbia Based on the OCRA Method," REVISTA DE MANAGEMENT COMPARAT INTERNATIONAL/REVIEW OF INTERNATIONAL COMPARATIVE MANAGEMENT, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, volume 23, issue 1, pages 65-79, March.
- Georgiana-Florina ILIE (POPA) & Lucian STANCIU-GORUN, 2022, "Revenue Management Strategies in the Hotel Industry during a Crisis," REVISTA DE MANAGEMENT COMPARAT INTERNATIONAL/REVIEW OF INTERNATIONAL COMPARATIVE MANAGEMENT, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, volume 23, issue 2, pages 256-263, May.
- Anton Theodor DIMITRIU & Raluca Andreea ION & Cristian George POPESCU, 2022, "Launching Organic Food Products on the Market. Case Study," REVISTA DE MANAGEMENT COMPARAT INTERNATIONAL/REVIEW OF INTERNATIONAL COMPARATIVE MANAGEMENT, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, volume 23, issue 2, pages 284-291, May.
- Radojko LUKIC, 2022, "Analysis of Investment Efficiency of Distribution Trade of Selective Countries of the European Union and Serbia on the Basis of Trust Method," REVISTA DE MANAGEMENT COMPARAT INTERNATIONAL/REVIEW OF INTERNATIONAL COMPARATIVE MANAGEMENT, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, volume 23, issue 3, pages 382-399, July.
- Radojko LUKIC, 2022, "Measurement and Analysis of the Dynamics of Financial Performance and Efficiency of Trade in Serbia Based on the DEA Super-Radial Model," REVISTA DE MANAGEMENT COMPARAT INTERNATIONAL/REVIEW OF INTERNATIONAL COMPARATIVE MANAGEMENT, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, volume 23, issue 5, pages 630-645, December.
- Art Shala & Xhevat Sopi, 2022, "Communication channels consumption across awareness building, information search and school choice - perspectives from the VET sector in Kosovo," Review of Applied Socio-Economic Research, Pro Global Science Association, volume 23, issue 1, pages 109-118, June.
- Hsin-Hsien Liu & Hsuan-Yi Chou, 2022, "Attribute specification effect on hedonic and utilitarian options," Australian Journal of Management, Australian School of Business, volume 47, issue 2, pages 322-341, May, DOI: 10.1177/03128962211054236.
- Fazlul K Rabbanee & B Ramaseshan & Revadee Vyravene, 2022, "Effects of employee engagement on customer responses: Examining the mediating role of customer engagement," Australian Journal of Management, Australian School of Business, volume 47, issue 3, pages 539-557, August, DOI: 10.1177/03128962211057293.
- Chijioke Nwachukwu & Hieu Minh Vu, 2022, "Service Innovation, Marketing Innovation and Customer Satisfaction: Moderating Role of Competitive Intensity," SAGE Open, , volume 12, issue 2, pages 21582440221, April, DOI: 10.1177/21582440221082146.
- Thirarut Worapishet, 2022, "Creating Code Frame and Common Dimensions for Entrepreneurial Marketing Concept," Proceedings of Economics and Finance Conferences, International Institute of Social and Economic Sciences, number 12915570, Jul.
- Ekaterine Maglakelidze & Eka Gegeshidze & Nino Jgamadze & Irakli Malaguradze & Maia Veshaguri, 2022, "Assessing Benefits from Demand Response (DR) Program in the Different Climatic Zones of Georgia on the Example of Residential PV Installations," Proceedings of Economics and Finance Conferences, International Institute of Social and Economic Sciences, number 13315656, Oct.
- O?uz Ku? & Charmaine Du Plessis, 2022, "Exploring the relationship between dimensions of branded content and interactivity on twitter: a data-driven content marketing approach," Proceedings of Economics and Finance Conferences, International Institute of Social and Economic Sciences, number 13315662, Oct.
- Elizabeth Kempen & Lorna Christie, 2022, "Designing to Attract in an Emerging Market: Applying Behavioural Reasoning Theory to South African Consumer Reactions to an Ultra-High Temperature Milk Product Line Extension," Journal of Marketing and Consumer Behaviour in Emerging Markets, University of Warsaw, Faculty of Management, volume 1, issue 14, pages 4-21.
- Beata Piatkowska, 2022, "Value Co-Creation on Public Social Media at Different Stages of the New Product Development Process. A Case Study of a Polish Clothes Manufacturer," Journal of Marketing and Consumer Behaviour in Emerging Markets, University of Warsaw, Faculty of Management, volume 1, issue 14, pages 40-51.
- Ireneusz P. Rutkowski, 2022, "SucTheoretical and empirical research reveals that despite implementing new product development and management best practices, many projects fail with new product strategies. But what if failure rates as high as 90% are true? This would mean that hig," Journal of Marketing and Consumer Behaviour in Emerging Markets, University of Warsaw, Faculty of Management, volume 1, issue 14, pages 52-61.
- Lovemore Chikazhe & cmakanyeza@unam.na, 2022, "Self-Perceived Job Performance as a Mediator of the Effects of Academic Satisfaction and Quality on Loyalty," Journal of Marketing and Consumer Behaviour in Emerging Markets, University of Warsaw, Faculty of Management, volume 2, issue 15, pages 37-52.
- Izabela Kolaszewska & Agnieszka Kacprzak, 2022, "The Attitude of Children and Parents Towards Children Influencers," Journal of Marketing and Consumer Behaviour in Emerging Markets, University of Warsaw, Faculty of Management, volume 2, issue 15, pages 4-23.
- Miriam-Miri Retief & Bertha Jacobs & Ann-Marie Fiore, 2022, "Factors Influencing Young Consumers’ Impulse Intentions Toward Visiting Pop-Up Stores in South Africa," Journal of Marketing and Consumer Behaviour in Emerging Markets, University of Warsaw, Faculty of Management, volume 2, issue 15, pages 53-68.
- Dagna Siuda, 2022, "The Role of Sustainable Consumption and Green Marketing in Consumers’ Purchase Decisions in the SMART Era," Problemy Zarzadzania, University of Warsaw, Faculty of Management, volume 20, issue 96, pages 215-235.
- Wojciech Grzegorczyk, 2022, "Hyper-Personalization as a Customer Relationship Management Tool in a SMART Organization," Problemy Zarzadzania, University of Warsaw, Faculty of Management, volume 20, issue 97, pages 109-126.
- Jakub Szczepkowski, 2022, "Marketing relacji w pracy brokera innowacji (Relationship Marketing in the Work of an Innovation Broker)," Research Reports, University of Warsaw, Faculty of Management, volume 2, issue 37, pages 48-56.
- Vincent Mabillard & Jan Mattijs, 2022, "Digitization And Co-Production Of Healthcare: Toward A Research Agenda," Working Papers CEB, ULB -- Universite Libre de Bruxelles, number 21-021, Jan.
- Wenqing Zhang & Liangliang Liu, 2022, "How consumers’ adopting intentions towards eco-friendly smart home services are shaped? An extended technology acceptance model," The Annals of Regional Science, Springer;Western Regional Science Association, volume 68, issue 2, pages 307-330, April, DOI: 10.1007/s00168-021-01082-x.
- Xiumei Ma & Yongqiang Sun & Xitong Guo & Kee-hung Lai & Doug Vogel, 2022, "Understanding users’ negative responses to recommendation algorithms in short-video platforms: a perspective based on the Stressor-Strain-Outcome (SSO) framework," Electronic Markets, Springer;IIM University of St. Gallen, volume 32, issue 1, pages 41-58, March, DOI: 10.1007/s12525-021-00488-x.
- Mohammad Alamgir Hossain & Shahriar Akter & Shams Rahman, 2022, "Customer behavior of online group buying: an investigation using the transaction cost economics theory perspective," Electronic Markets, Springer;IIM University of St. Gallen, volume 32, issue 3, pages 1447-1461, September, DOI: 10.1007/s12525-021-00479-y.
- Andreas J. Steur & Fabian Fritzsche & Mischa Seiter, 2022, "It’s all about the text: An experimental investigation of inconsistent reviews on restaurant booking platforms," Electronic Markets, Springer;IIM University of St. Gallen, volume 32, issue 3, pages 1187-1220, September, DOI: 10.1007/s12525-022-00525-3.
- Aashish Argade & Arnab Kumar Laha & Anand Kumar Jaiswal, 2022, "Electronic marketplaces under conditions of oligopsony and relational marketing – an empirical exploration of electronic agricultural markets in India," Electronic Markets, Springer;IIM University of St. Gallen, volume 32, issue 3, pages 1541-1554, September, DOI: 10.1007/s12525-022-00539-x.
- Chong Guan & Yu-Chen Hung & Wenting Liu, 2022, "Cultural differences in hospitality service evaluations: mining insights of user generated content," Electronic Markets, Springer;IIM University of St. Gallen, volume 32, issue 3, pages 1061-1081, September, DOI: 10.1007/s12525-022-00545-z.
- Nicole Bulawa & Frank Jacob, 2022, "More than a snapshot: dynamic value-in-use emergence in e-services," Electronic Markets, Springer;IIM University of St. Gallen, volume 32, issue 4, pages 2471-2489, December, DOI: 10.1007/s12525-021-00502-2.
- Nika Meyer (née Mozafari) & Melanie Schwede & Maik Hammerschmidt & Welf Hermann Weiger, 2022, "Users taking the blame? How service failure, recovery, and robot design affect user attributions and retention," Electronic Markets, Springer;IIM University of St. Gallen, volume 32, issue 4, pages 2491-2505, December, DOI: 10.1007/s12525-022-00613-4.
- Emanuele Giovannetti & Mohsen Hamoudia, 2022, "The interaction between direct and indirect network externalities in the early diffusion of mobile social networking," Eurasian Business Review, Springer;Eurasia Business and Economics Society, volume 12, issue 4, pages 617-642, December, DOI: 10.1007/s40821-022-00208-1.
- Devika Rani Sharma & Smitha Girija & Pratima Merugu, 2022, "Mediating Role of Perceived Health Risk on Customer Experience and Customer Satisfaction: Evidence from the Airline Industry in India During COVID-19," International Journal of Global Business and Competitiveness, Springer, volume 17, issue 1, pages 31-45, December, DOI: 10.1007/s42943-022-00067-7.
- Faraz Sadeghvaziri & Mohammad Azimi, 2022, "Employer brand identification: investigating the concept of employer brand identification in the military context," Journal of Business Economics, Springer, volume 92, issue 1, pages 1-26, January, DOI: 10.1007/s11573-021-01038-9.
- Filipe Sengo Furtado & Thomas Reutterer & Nadine Schröder, 2022, "The carrot and the stick in online reviews: determinants of un-/helpfulness voting choices," Journal of Business Economics, Springer, volume 92, issue 4, pages 565-590, May, DOI: 10.1007/s11573-021-01044-x.
- Lydia Simon & Jost Adler, 2022, "Worth the effort? Comparison of different MCMC algorithms for estimating the Pareto/NBD model," Journal of Business Economics, Springer, volume 92, issue 4, pages 707-733, May, DOI: 10.1007/s11573-021-01057-6.
- Daniel Baier & Björn Stöcker, 2022, "Profit uplift modeling for direct marketing campaigns: approaches and applications for online shops," Journal of Business Economics, Springer, volume 92, issue 4, pages 645-673, May, DOI: 10.1007/s11573-021-01068-3.
- Philipp Aschersleben & Winfried J. Steiner, 2022, "A semiparametric approach to estimating reference price effects in sales response models," Journal of Business Economics, Springer, volume 92, issue 4, pages 591-643, May, DOI: 10.1007/s11573-022-01083-y.
- Andreas Falke & Harald Hruschka, 2022, "Analyzing browsing across websites by machine learning methods," Journal of Business Economics, Springer, volume 92, issue 5, pages 829-852, July, DOI: 10.1007/s11573-021-01067-4.
- Andreas Falke & Nadine Schröder & Claudia Hofmann, 2022, "The influence of values in sustainable consumption among millennials," Journal of Business Economics, Springer, volume 92, issue 6, pages 899-928, August, DOI: 10.1007/s11573-021-01072-7.
- Lukas Isenberg & Susanne Kreiter & Roland Helm & Christian Schmitz, 2022, "Marketing control in international headquarters-subsidiary working relationships of industrial goods firms: the role of environmental context," Journal of Business Economics, Springer, volume 92, issue 6, pages 1035-1064, August, DOI: 10.1007/s11573-021-01078-1.
- Atsuo Utaka, 2022, "Clearance sales and new product introduction," The Japanese Economic Review, Springer, volume 73, issue 3, pages 539-554, July, DOI: 10.1007/s42973-020-00067-3.
- Qiuyi Huang & Xiaoping Zheng & Mengjie Zhang & Xiaoshuan Zhang, 2022, "Agent-based modeling of the word-of-mouth effect on promoting brand-name agricultural products," Journal of Economic Interaction and Coordination, Springer;Society for Economic Science with Heterogeneous Interacting Agents, volume 17, issue 3, pages 875-896, July, DOI: 10.1007/s11403-022-00349-6.
- Faruk Bhuiyan & Kevin Baird & Rahat Munir, 2022, "The associations between management control systems, market orientation and CSR use," Journal of Management Control: Zeitschrift für Planung und Unternehmenssteuerung, Springer, volume 33, issue 1, pages 27-79, March, DOI: 10.1007/s00187-021-00332-5.
- Constantinos Halkiopoulos & Dimitris Papadopoulos, 2022, "Computational Methods for Evaluating Web Technologies and Digital Marketing Techniques in the Hospitality Industry," Springer Proceedings in Business and Economics, Springer, in: Vicky Katsoni & Andreea Claudia Şerban, "Transcending Borders in Tourism Through Innovation and Cultural Heritage", DOI: 10.1007/978-3-030-92491-1_24.
- Anna Zarkada & Vassiliki Markaki, 2022, "Paused Renaissance: Factors Affecting the Athens Byzantine and Christian Museum Branding," Springer Proceedings in Business and Economics, Springer, in: Vicky Katsoni & Andreea Claudia Şerban, "Transcending Borders in Tourism Through Innovation and Cultural Heritage", DOI: 10.1007/978-3-030-92491-1_38.
- Olga V. Anton & Alexander M. Pakhalov, 2022, "Lock Me Again: The Influence of Escape Room Experiences on Visitors’ Loyalty Intentions," Springer Proceedings in Business and Economics, Springer, in: Vicky Katsoni & Andreea Claudia Şerban, "Transcending Borders in Tourism Through Innovation and Cultural Heritage", DOI: 10.1007/978-3-030-92491-1_54.
- Fernando Toro Sánchez, 2022, "Comparison of Memorable Tourist Experiences Based on Collections of Reviews from Trip Advisor: Acropolis of Athens and Royal Alcazar of Seville," Springer Proceedings in Business and Economics, Springer, in: Vicky Katsoni & Andreea Claudia Şerban, "Transcending Borders in Tourism Through Innovation and Cultural Heritage", DOI: 10.1007/978-3-030-92491-1_56.
- Evangelia Ganou & George Karavasilis & Vasiliki Vrana & Evangelos Kehris, 2022, "Online Food Ordering and Delivery Applications: An Empirical Study of the Factors Affecting Intention to Reuse," Springer Proceedings in Business and Economics, Springer, in: Vicky Katsoni & Andreea Claudia Şerban, "Transcending Borders in Tourism Through Innovation and Cultural Heritage", DOI: 10.1007/978-3-030-92491-1_57.
- Irene Kamenidou & Spyridon Mamalis & Evangelia-Zoi Bara & Ifigeneia Mylona & Stavros Pavlidis, 2022, "Segmenting the Generation Z Cohort Based on Evaluation of Hotel’s Environmental Policy," Springer Proceedings in Business and Economics, Springer, in: Vicky Katsoni & Andreea Claudia Şerban, "Transcending Borders in Tourism Through Innovation and Cultural Heritage", DOI: 10.1007/978-3-030-92491-1_7.
- Tomasz Sikora & Ewa Baranowska-Prokop, 2022, "Strategic Agility and Economic Environment’s Friendliness-Hostility in Explaining Performance of Polish SMEs in the Phase of COVID-19 Pandemic," Springer Proceedings in Business and Economics, Springer, chapter 0, in: Nicholas Tsounis & Aspasia Vlachvei, "Advances in Quantitative Economic Research", DOI: 10.1007/978-3-030-98179-2_33.
- Julián Chaparro-Peláez & Ángel Hernández-García & Ángel-José Lorente-Páramo, 2022, "May I have your attention, please? An investigation on opening effectiveness in e-mail marketing," Review of Managerial Science, Springer, volume 16, issue 7, pages 2261-2284, October, DOI: 10.1007/s11846-022-00517-9.
- Erika Graf & Denise Zessinger, 2022, "Alexa, know your limits: developing a framework for the accepted and desired degree of product smartness for digital voice assistants," SN Business & Economics, Springer, volume 2, issue 6, pages 1-33, June, DOI: 10.1007/s43546-022-00215-4.
- Dung Phuong Hoang & Ngoc Thang Doan & Thi Hong Hai Nguyen, 2022, "An expanded model of bank reputation in the context of the Covid-19 crisis: a vietnamese contribution," SN Business & Economics, Springer, volume 2, issue 7, pages 1-28, July, DOI: 10.1007/s43546-022-00234-1.
- Jui-Lung Chen & Siriwat Prommetta, 2022, "A Discussion on University Students’ Online Shopping Behaviors Amid the COVID-19 Pandemic," Advances in Management and Applied Economics, SCIENPRESS Ltd, volume 12, issue 3, pages 1-1.
- David Salvador Garcia Gonzalez & Gonzalo Maldonado Guzmán & Luis Enrique Valdez Juárez & MarÃa del Carmen MartÃnez Serna, 2022, "Experiential, Entertainment, and Aesthetics Marketing in Cultural Brand Positioning: an Empirical Study in Aguascalientes, Mexico," Advances in Management and Applied Economics, SCIENPRESS Ltd, volume 12, issue 6, pages 1-3.
- Osama Wagdi & Amal Seddik Afify & Atef Fathi Habib, 2022, "The impact of social media marketing activities on green consumption intention: evidence from emerging countries," Entrepreneurship and Sustainability Issues, VsI Entrepreneurship and Sustainability Center, volume 10, issue 1, pages 158-174, September, DOI: 10.9770/jesi.2022.10.1(8).
- Dalia Antinienė & Rosita Lekavičienė & Aušra Rūtelionė & Beata Šeinauskienė, 2022, "Emotional intelligence training as an intervention to diminish consumer materialism," Entrepreneurship and Sustainability Issues, VsI Entrepreneurship and Sustainability Center, volume 10, issue 1, pages 328-343, September, DOI: 10.9770/jesi.2022.10.1(17).
- Mária Oleárová & Beata Gavurova & Radovan Bačík & Katarina Pavlinska, 2022, "Differences between webrooming and showrooming in terms of selected consumer perception factor," Entrepreneurship and Sustainability Issues, VsI Entrepreneurship and Sustainability Center, volume 10, issue 1, pages 378-394, September, DOI: 10.9770/jesi.2022.10.1(20).
- Margarita Išoraitė & Irena Alperytė, 2022, "How Blue Ocean Strategy helps innovate social inclusion," Entrepreneurship and Sustainability Issues, VsI Entrepreneurship and Sustainability Center, volume 10, issue 2, pages 239-254, December, DOI: 10.9770/jesi.2022.10.2(15).
- Dainius Genys & Aušra Pažėraitė, 2022, "Mapping Lithuanian transition towards sustainable energy: sociological account on a waste-to-energy case," Entrepreneurship and Sustainability Issues, VsI Entrepreneurship and Sustainability Center, volume 10, issue 2, pages 527-543, December, DOI: 10.9770/jesi.2022.10.2(33).
- Mohammad Naquibur Rahman, 2022, "Managing new product launch & development in the dynamic emerging market: A case study of Saudi Arabia," Entrepreneurship and Sustainability Issues, VsI Entrepreneurship and Sustainability Center, volume 9, issue 3, pages 317-329, March, DOI: 10.9770/jesi.2022.9.3(19).
- Rizwan Ali & Vera Komarova & Tanveer Aslam & Kęstutis Peleckis, 2022, "The impact of social media marketing on youth buying behaviour in an emerging country," Entrepreneurship and Sustainability Issues, VsI Entrepreneurship and Sustainability Center, volume 9, issue 4, pages 125-138, June, DOI: 10.9770/jesi.2022.9.4(6).
- Edmunds Čižo & Raheel Amir Awan & Rizwan Ali & Nisar Abid, 2022, "Impact of employee attitude on their pro-social behavior: a case study," Entrepreneurship and Sustainability Issues, VsI Entrepreneurship and Sustainability Center, volume 9, issue 4, pages 416-426, June, DOI: 10.9770/jesi2022.9.4(22).
- Erna Grcic-Residovic & Ensar Mekic, 2022, "The Influence Of Instagram Likes On Consumer Attitude And Purchase Intention Of E-Commerce Users In Bosnia And Herzegovina," Economic Review: Journal of Economics and Business, University of Tuzla, Faculty of Economics, volume 20, issue 1, pages 3-16, May.
- Claudio Arias Salazar & Adys Jordan Pantoja, 2022, "Las cooperativas agropecuarias en Cuba. La negociación y contratación de sus producciones con las empresas estatales
[The agricultural cooperatives in Cuba. The negotiation and contracting of their productions with the state companies]," REVESCO: Revista de estudios cooperativos, Universidad Complutense de Madrid, Facultad de Ciencias Económicas y Empresariales, Escuela de Estudios Cooperativos, issue 141, pages 81817-81817, DOI: 10.5209/reve.81817. - Olga B. Yarosh & Natalya N. Kalkova, 2022, "Scent marketing: The asymmetry of consumer perception of traditional regional products," Upravlenets, Ural State University of Economics, volume 13, issue 3, pages 67-79, July, DOI: 10.29141/2218-5003-2022-13-3-6.
- Ali Tehci, 2022, "Academic service quality, student role and WOM communication in higher education," Upravlenets, Ural State University of Economics, volume 13, issue 5, pages 102-113, November, DOI: 10.29141/2218-5003-2022-13-5-7.
- Radostina Prodanova, 2022, "Comparative Analysis of the Online Reputation of Class A and Class B Accommodation in Burgas," Izvestia Journal of the Union of Scientists - Varna. Economic Sciences Series, Union of Scientists - Varna, Economic Sciences Section, volume 11, issue 1, pages 120-129, April.
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