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Electric Vehicles Market in Poland

Author

Listed:
  • Malgorzata Lotko
  • Mariusz Szuster

Abstract

Purpose: Identification of situations and trends in the electric vehicles market in Poland. Design/Methodology/Approach: The study covers the analysis of the Polish electric vehicles market. Methods of systematic review and critical analysis have been applied. The authors of the study proposed the model of market development established on the basis of data obtained from secondary sources with the use of the Least Squares Method. Findings: In consequence of the carried out study, a segment, geographic and dimension structure of the Polish market of electric vehicles has been determined. We proposed a model of market development in time in the form of the function of a linear trend. It has been proved that in the years 2019-2021, month by month, the share of electric vehicles in the market has increased by 0,016% on average. We obtained good adjustment of the linear trend (R2=0,68). Practical implications: The obtained results may be the base for the establishment of the strategy in the electric vehicles market for marketing departments as well as sales departments importers of particular brands, especially the planning of the sale advertising campaign. This is particularly important when taking into consideration present fluctuations in production and sale of vehicles. Originality/Value: The novelty element is the synthetic establishment of present situation and identification of trends in the market of electric vehicles in Poland.

Suggested Citation

  • Malgorzata Lotko & Mariusz Szuster, 2022. "Electric Vehicles Market in Poland," European Research Studies Journal, European Research Studies Journal, vol. 0(Special A), pages 286-297.
    • Handle: RePEc:ers:journl:v:xxv:y:2022:i:speciala:p:286-297
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    References listed on IDEAS

    as
    1. Austmann, Leonhard M., 2021. "Drivers of the electric vehicle market: A systematic literature review of empirical studies," Finance Research Letters, Elsevier, vol. 41(C).
    2. Michel Freyssenet, 2009. "Introduction: Ten Years On, What Have We Learnt?," Palgrave Macmillan Books, in: Michel Freyssenet (ed.), The Second Automobile Revolution, chapter 1, pages 1-6, Palgrave Macmillan.
    3. Münzel, Christiane & Plötz, Patrick & Sprei, Frances & Gnann, Till, 2019. "How large is the effect of financial incentives on electric vehicle sales? – A global review and European analysis," Energy Economics, Elsevier, vol. 84(C).
    4. González Palencia, Juan C. & Otsuka, Yuki & Araki, Mikiya & Shiga, Seiichi, 2017. "Scenario analysis of lightweight and electric-drive vehicle market penetration in the long-term and impact on the light-duty vehicle fleet," Applied Energy, Elsevier, vol. 204(C), pages 1444-1462.
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    More about this item

    Keywords

    Battery Electric Vehicle; Market.;

    JEL classification:

    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing
    • O14 - Economic Development, Innovation, Technological Change, and Growth - - Economic Development - - - Industrialization; Manufacturing and Service Industries; Choice of Technology
    • O33 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Technological Change: Choices and Consequences; Diffusion Processes

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