Research classified by Journal of Economic Literature (JEL) codes

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Top JEL
/ M: Business Administration and Business Economics; Marketing; Accounting; Personnel Economics
/ / M3: Marketing and Advertising
/ / / M31: Marketing

2007

• Ridvan Karalar & Hakan Kiraci, 2007, "Brand Commitmentas Acomponentofbrand Equity- Aresearch Concerning Coke," Anadolu University Journal of Social Sciences, Anadolu University, volume 7, issue 2, pages 205-226, December.
• Cevahir Uzkurt, 2007, "The Effect Of Personal Values On Consumers’ Inclination To Adoptinnovations," Anadolu University Journal of Social Sciences, Anadolu University, volume 7, issue 2, pages 241-260, December.
• Jadranko Grgona & Anica Supic, 2007, "The Role Of Marketing Conception In Hotel Business," Economic Thought and Practice, Department of Economics and Business, University of Dubrovnik, volume 16, issue 1, pages 41-61, june.
• Marc Prat Sabartes, 2007, "Vertical integration or specialisation: producing and commercialising cotton goods (1815-1913)," Working Papers in Economics, Universitat de Barcelona. Espai de Recerca en Economia, number 188.
• Petar Bantchev, 2007, "Strategic Solutions for Combining of Marketing Mix Elements," Economic Studies journal, Bulgarian Academy of Sciences - Economic Research Institute, issue 3, pages 117-143.
• Dancho Danchev, 2007, "The Chinese Approach to the Relationship Marketing (GUANXI)," Economic Studies journal, Bulgarian Academy of Sciences - Economic Research Institute, issue 3, pages 65-93.
• Elena Georgieva & Maria Kehayova, 2007, "Strategic framework for CRM implementation," Economic Studies journal, Bulgarian Academy of Sciences - Economic Research Institute, issue 3, pages 94-116.
• Bojan Đorđević, 2007, "Relationship Marketing In Digital Economy," Economic Annals, Faculty of Economics and Business, University of Belgrade, volume 52, issue 173, pages 133-158, April - J.
• John K. Ashton & Andrew Pressey, 2007, "The Regulatory Perception of the Marketing Function: an Interpretation of UK Competition Authority Investigations 1950-2005," Working Papers, Centre for Competition Policy, University of East Anglia, number 07-1, Jan.
• Andrew Pressey & John K. Ashton, 2007, "Competition Policy Implications of Electronic Business-to-Business Marketplaces: Issues for Marketers," Working Papers, Centre for Competition Policy, University of East Anglia, number 07-15, Jun.
• Patricia B, Márquez Rodríguez, 2007, "Las Relaciones Fabricante Distribuidor Como Elementosb Ásicos De Competitividad: Evaluación De Tres Factores Moderadores. Análisis Empírico En El Caso Del Cluster Cerámico Español," Ravista Raites antes Panorama Administrativo Journal, Red de Investigación en Administración de la Innovación Tecnológica, Económica y Sustentable - Instituto Tecnológico de Celaya, Departamento de Ciencias Económico Administrativas, volume 1, issue 2, pages 5-20, August.
• Eduardo Ruiz Tellez, 2007, "La importancia de Innovar," Ravista Raites antes Panorama Administrativo Journal, Red de Investigación en Administración de la Innovación Tecnológica, Económica y Sustentable - Instituto Tecnológico de Celaya, Departamento de Ciencias Económico Administrativas, volume 2, issue 2, pages 249-253, August.
• Ana Isabel Costa & Cesaltina Maria Pacheco Pires, 2007, "Economics for marketing revisited," CEFAGE-UE Working Papers, University of Evora, CEFAGE-UE (Portugal), number 2007_02.
• Narciso Arcas Lario & Miguel Hernández Espallardo, 2007, "Colaboración de los compradores de las cooperativas agroalimentarias: factores explicativos y efectos sobre el desempeño de la relación," CIRIEC-España, revista de economía pública, social y cooperativa, CIRIEC-España, issue 57, pages 151-171, April.
• José Mª Herranz de la Casa, 2007, "La gestión de la comunicación como elemento generador de transparencia en las organizaciones no lucrativas," CIRIEC-España, revista de economía pública, social y cooperativa, CIRIEC-España, issue 57, pages 5-31, April.
• Maite Ruiz Roqueñi & José Luis Retolaza Ávalos & Aitziber Mugarra Elorriaga, 2007, "Cláusulas sociales y mercados tutelados: herramientas para la competitividad de las empresas de inserción," CIRIEC-España, revista de economía pública, social y cooperativa, CIRIEC-España, issue 59, pages 123-151, October.
• Carlos Andrés Aristizabal Botero, 2007, "Impacto del mercadeo social en organizaciones de servicios," Revista Semestre Económico, Universidad de Medellín.
• Emperatriz Londono Aldana, 2007, "Imagen y posicionamiento de las tiendas de barrio en Colombia aplicando el análisis factorial de correspondencias - AFC -," Revista Panorama Económico, Universidad de Cartagena, volume 0, issue 0, pages 1-27.
• Nelson Alvis Guzmán & Juan Correa Reyes & Carlos L�pez Martelo & Guillermo Pattigno Orozco, 2007, "Impacto económico de la mortalidad por sida en Colombia 1997 - 2001," Revista Panorama Económico, Universidad de Cartagena, volume 0, issue 0, pages 1-16.
• Parcell, Joseph L. & Schroeder, T.C., 2007, "Hedonic Retail Beef and Pork Product Prices," Journal of Agricultural and Applied Economics, Cambridge University Press, volume 39, issue 1, pages 29-46, April.
• Mayen, Carlos & Marshall, Maria I. & Lusk, Jayson, 2007, "Fresh-Cut Melon—The Money Is in the Juice," Journal of Agricultural and Applied Economics, Cambridge University Press, volume 39, issue 3, pages 597-609, December.
• Pinson, Christian (ed.), 2007, "Une approche non verbale de l’identité musicale de la marque : influence du « timbre » et du « tempo » sur l’image de marque évoquée," Economics Thesis from University Paris Dauphine, Paris Dauphine University, number 123456789/4908.
• Irfan Amir & Farrah Arif, 2007, "The State of Marketing in Leading MNC’s and their Local Competitors in Pakistan : Findings of a Baseline Survey," Microeconomics Working Papers, East Asian Bureau of Economic Research, number 22244, Jan.
• Czellar, Sandor & Kocher, Bruno, 2007, "To be or not to be consistent in brand logo changes?," HEC Research Papers Series, HEC Paris, number 875, Nov.
• Czellar, Sandor & Luna, David, 2007, "The Effect of Expertise on the Relation between Implicit and Explicit Attitude Measures:An formation Availability/Accessibility Perspective," HEC Research Papers Series, HEC Paris, number 877, Nov.
• Laurent, Gilles, 2007, "Decision making and brand choice by older consumers," HEC Research Papers Series, HEC Paris, number 880, Oct.
• Hartmann, Wesley R. & Viard, V. Brian, 2007, "Do Frequency Reward Programs Create Switching Costs? A Dynamic Structural Analysis of Demand in a Reward Program," Research Papers, Stanford University, Graduate School of Business, number 1941r, Jul.

2006

• Justin P. Johnson & David P. Myatt, 2006, "On the Simple Economics of Advertising, Marketing, and Product Design," American Economic Review, American Economic Association, volume 96, issue 3, pages 756-784, June.
• Meghan Busse & Jorge Silva-Risso & Florian Zettelmeyer, 2006, "$1,000 Cash Back: The Pass-Through of Auto Manufacturer Promotions," American Economic Review, American Economic Association, volume 96, issue 4, pages 1253-1270, September, DOI: 10.1257/aer.96.4.1253.
• Vanya Kuzdova Banabakova, 2006, "Some Basic Skills For Successful Personal Sales," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, volume 8, issue 19, pages 27-33, February.
• Slobodan Cerovic, 2006, "Management Of Tourist Companies On The Modern Tourist Market," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, volume 8, issue 19, pages 68-79, February.
• Tatjana Petkovska Mirchevska, 2006, "The Role Of Information For Global Marketing - Educational And Practical Aspects," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, volume 8, issue 19, pages 85-90, February.
• Tim Bendig & Tobias Irion & Nora Oettgen, 2006, "The Strategic Importance Of After-Sales Services For The Insurance Of Growth In Customer-Value-Oriented Management: An Observation Of Small- And Medium-Sized Industrial Goods Manufacturers," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, volume 8, issue 20, pages 9.-19, June.
• Williams, Gary W. & Capps, Oral, Jr., 2006, "Measuring the Effectiveness of Checkoff Programs," Choices: The Magazine of Food, Farm, and Resource Issues, Agricultural and Applied Economics Association, volume 21, issue 2, pages 1-6, DOI: 10.22004/ag.econ.94412.
• Schmit, Todd M. & Chung, Chanjin & Kaiser, Harry M., 2006, "The Dairy Case Management Program: Does It Mooove More Milk?," Choices: The Magazine of Food, Farm, and Resource Issues, Agricultural and Applied Economics Association, volume 21, issue 2, pages 1-6, DOI: 10.22004/ag.econ.94419.
• Rosa, Franco & Sanchez Garcia, Mercedes & Barrena Figueroa, Ramo, 2006, "Trust in Label Information to Recuperate Consumer's Confidence for Meat: A Compared Analysis among Canada, Italy, and Spain," 99th Seminar, February 8-10, 2006, Bonn, Germany, European Association of Agricultural Economists, number 7744, DOI: 10.22004/ag.econ.7744.
• Vastola, Antonella P., 2006, "Caused Related Marketing: Between Solidarity and Competition within the Italian Agri-Food System," 99th Seminar, February 8-10, 2006, Bonn, Germany, European Association of Agricultural Economists, number 7750, DOI: 10.22004/ag.econ.7750.
• Martinez-Carrasco, Laura & Vidal, Fernando & Poole, Nigel D., 2006, "Evaluacion de preferencias hacia las mandarinas en el mercado britanico. Aplicacion de las subastas Vickrey," Economia Agraria y Recursos Naturales, Spanish Association of Agricultural Economists, volume 6, issue 11, pages 1-19, DOI: 10.22004/ag.econ.8004.
• Grunert, Klaus G., 2006, "How changes in consumer behaviour and retailing affect competence requirements for food producers and processors," Economia Agraria y Recursos Naturales, Spanish Association of Agricultural Economists, volume 6, issue 11, pages 1-20, DOI: 10.22004/ag.econ.8007.
• van Tilburg, Aad & Kuiper, W. Erno & Swinkels, Rob, 2006, "Market Performance of Potato Auctions in Bhutan," 2006 Annual Meeting, August 12-18, 2006, Queensland, Australia, International Association of Agricultural Economists, number 25520, DOI: 10.22004/ag.econ.25520.
• Zalewski, Romuald I. & Skawinska, Eulalia, 2006, "Food Safety. Commodity Science Point of View," 2006 Annual Meeting, August 12-18, 2006, Queensland, Australia, International Association of Agricultural Economists, number 25734, DOI: 10.22004/ag.econ.25734.
• Matsumoto, Shigeru, 2006, "Consumers’ Valuation of GMO Segregation Programs in Japan," Journal of Agricultural and Applied Economics, Southern Agricultural Economics Association, volume 38, issue 01, pages 1-11, April, DOI: 10.22004/ag.econ.43760.
• Richards, Timothy J. & Patterson, Paul M., 2006, "Firm-Level Competition in Price and Variety," Journal of Agricultural and Applied Economics, Southern Agricultural Economics Association, volume 38, issue 3, pages 1-22, December, DOI: 10.22004/ag.econ.43788.
• Pieter Billiau & Pieter Vandenberghe, 2006, "What We, Belgian’S, Consider To Be Marketing," Revista Tinerilor Economisti (The Young Economists Journal), University of Craiova, Faculty of Economics and Business Administration, volume 1, issue 6, pages 54-58, April.
• Moisescu Ovidiu Ioan, 2006, "Marca – Definitie Si Semnificatii," Revista Tinerilor Economisti (The Young Economists Journal), University of Craiova, Faculty of Economics and Business Administration, volume 1, issue 6, pages 70-75, April.
• Costea Elena-Diana, 2006, "Suveranitatea Consumatorului – Criteriu Al Bunastarii In Reformularea Misesiana A Teoriei Monopolului Si Limitele Acestuia," Revista Tinerilor Economisti (The Young Economists Journal), University of Craiova, Faculty of Economics and Business Administration, volume 1, issue 6, pages 117-125, April.
• Filimon StremÅ£an & Andreea Bolog, 2006, "Direct influences on the behavior of consumer banking services," Annales Universitatis Apulensis Series Oeconomica, Faculty of Sciences, "1 Decembrie 1918" University, Alba Iulia, volume 3, issue 8, pages 1-39.
• Mălina CordoÅŸ & Filimon StremÅ£an, 2006, "Ocazii de afaceri pe Internet - o realitate de neconceput Business opportunities on internet- an unconceivable reality," Annales Universitatis Apulensis Series Oeconomica, Faculty of Sciences, "1 Decembrie 1918" University, Alba Iulia, volume 3, issue 8, pages 1-40.
• Cristina JINGA, 2006, "Direct marketing on the Internet," Annales Universitatis Apulensis Series Oeconomica, Faculty of Sciences, "1 Decembrie 1918" University, Alba Iulia, volume 3, issue 8, pages 1-43.
• Andreea Bolog & Filimon StremÅ£an, 2006, "Definitions of consumer satisfaction," Annales Universitatis Apulensis Series Oeconomica, Faculty of Sciences, "1 Decembrie 1918" University, Alba Iulia, volume 3, issue 8, pages 1-44.
• Violeta Sima, 2006, "Aspecte specifice ale cercetărilor de marketing în industria de petrol Specificities of marketing research in oil industry," Annales Universitatis Apulensis Series Oeconomica, Faculty of Sciences, "1 Decembrie 1918" University, Alba Iulia, volume 3, issue 8, pages 1-48.
• Bedriye Tuncsiper & Mehmet Oguzhan ‹lban, 2006, "Marketing Problems of Tourism Certifacated Hotel Managements- AField Survey in Bal›kesirProvince," Anadolu University Journal of Social Sciences, Anadolu University, volume 6, issue 1, pages 225-244, June.
• Omer Akat & Cagatan Task›n & Aysun Ozdemir, 2006, "Buying Behaviour Of International Shopping Center Consumers- An Application In Bursa," Anadolu University Journal of Social Sciences, Anadolu University, volume 6, issue 2, pages 13-30, December.
• Harun Sonmez, 2006, "An Application Of ConsumerPreferences Via Conjoint Analysis: How To Choose AHome PC," Anadolu University Journal of Social Sciences, Anadolu University, volume 6, issue 2, pages 185-196, December.
• Marija Dragicevic, 2006, "Neuron Network And Analytical Hierarchy Process In The Tourist Market Segmentation," Economic Thought and Practice, Department of Economics and Business, University of Dubrovnik, volume 15, issue 1, pages 81-98, june.
• Doris Perucic, 2006, "MARKETING CONTRIBUTIONS TO THE SEA CRUISES DEVELOPMENT IN THE SECOND HALF OF THE 20th CENTURY," Economic Thought and Practice, Department of Economics and Business, University of Dubrovnik, volume 15, issue 2, pages 151-172, december.
• Silvia Panteleeva-Iordanova, 2006, "Marketing Approach in the Activity of Pension Insurance Companies," Economic Studies journal, Bulgarian Academy of Sciences - Economic Research Institute, issue 1, pages 137-161.
• Boyana Boyanova, 2006, "Specifics of the Communication Policy of the Banks in Bulgaria," Economic Studies journal, Bulgarian Academy of Sciences - Economic Research Institute, issue 3, pages 114-137.
• Smaranda Adina Cosma, 2006, "Tourist Destination Cluj-Napoca, Romania," JOURNAL STUDIA UNIVERSITATIS BABES-BOLYAI NEGOTIA, Babes-Bolyai University, Faculty of Business.
• Mark J. Zbaracki & Mark Bergen & Daniel Levy, 2006, "The Anatomy of a Price Cut: Discovering Organizational Sources of the Costs of Price Adjustment," Working Papers, Bar-Ilan University, Department of Economics, number 2006-3, Sep.
• Georg Muller & Mark Bergen & Shantanu Dutta & Daniel Levy, 2006, "Holiday Non-Price Rigidity and Cost of Adjustment," Working Papers, Bar-Ilan University, Department of Economics, number 2006-4, Sep.
• Carson, Richard T. & Louviere, Jordan J., 2006, "Statistical Properties of Consideration Sets," University of California at San Diego, Economics Working Paper Series, Department of Economics, UC San Diego, number qt9qt9g4p4, Jul.
• Eduardo Ruíz Tellez & Carmen Alarcon Romano, 2006, "Construyendo marcas. El futuro es de quienes construyen marcas de renombre," Ravista Raites antes Panorama Administrativo Journal, Red de Investigación en Administración de la Innovación Tecnológica, Económica y Sustentable - Instituto Tecnológico de Celaya, Departamento de Ciencias Económico Administrativas, volume 1, issue 1, pages 43-45, December.
• Ed Hopkins, 2006, "Adaptive Learning Models of Consumer Behaviour," Levine's Bibliography, UCLA Department of Economics, number 122247000000000658, Mar.
• Ellickson, Paul & Misra, Sanjog, 2006, "Supermarket Pricing Strategies," Working Papers, Duke University, Department of Economics, number 06-02.
• Lambert, Brice, 2006, "Ambiance Factors, Emotions, and Web User Behaviour:a Model Integrating and Affective and Symbolical Approach," ESSEC Working Papers, ESSEC Research Center, ESSEC Business School, number DR 06007, Sep.
• Ana Oliveira-Brochado & F. Vitorino Martins, 2006, "Examining the segment retention problem for the “Group Satellite” case," FEP Working Papers, Universidade do Porto, Faculdade de Economia do Porto, number 220, Jul.
• Filipe J. Sousa & Luís M. de Castro, 2006, "Of the significance of business relationships," FEP Working Papers, Universidade do Porto, Faculdade de Economia do Porto, number 224, Jul.
• Ringle, Christian M., 2006, "Segmentation for path models and unobserved heterogeneity: The finite mixture partial least squares approach," MPRA Paper, University Library of Munich, Germany, number 10734.
• Levy, Daniel & Chen, Haipeng (Allan) & Ray, Sourav & Bergen, Mark, 2006, "Asymmetric Price Adjustment in the Small," MPRA Paper, University Library of Munich, Germany, number 1097, Nov.
• Grigorescu, Adriana, 2006, "Public and private affairs marketing in rural tourism development," MPRA Paper, University Library of Munich, Germany, number 25077, May.
• Grigorescu, Adriana & Bob, Constantin, 2006, "Marketing mix and TQM - compelmetary philosophies of companies sustainable development," MPRA Paper, University Library of Munich, Germany, number 25079, Sep.
• Grigorescu, Adriana, 2006, "Process of the European integration effects on the marketing activity," MPRA Paper, University Library of Munich, Germany, number 25102, Mar.
• Volpato, Giuseppe & Stocchetti, Andrea, 2006, "Product-line variety and innovation along product life-cycle in car market: are carmakers’ policies really effective?," MPRA Paper, University Library of Munich, Germany, number 29312, May.
• Moisescu, Ovidiu Ioan, 2006, "Aspects regarding rebranding strategies - A conceptual and practical approach," MPRA Paper, University Library of Munich, Germany, number 32016, revised 2006.
• Gonzalez, Jorge & Sismeiro, Catarina & Dutta, Shantanu & Stern, Philip, 2006, "Market Effects of Generic Entry: The Role of Physicians and of Non-Bioequivalent Competitors," MPRA Paper, University Library of Munich, Germany, number 3717, Oct, revised May 2007.
• Radu, Raluca Nicoleta, 2006, "Strategii de diferentiere pentru produsele de presa generaliste
  [Positioning strategies for mainstream newspapers]," MPRA Paper, University Library of Munich, Germany, number 40620.
• Soproni, Luminita, 2006, "Cross-border Identity in Building a Regional Brand: the Northern Transylvania Region," MPRA Paper, University Library of Munich, Germany, number 44963.
• Kaluzhsky, Mikhail, 2006, "Конкурентоспособность В Маркетинге
  [Competitiveness in marketing]," MPRA Paper, University Library of Munich, Germany, number 58190.
• Moisescu, Ovidiu I., 2006, "A Conceptual Analysis of Brand Loyalty As Core Dimension of Brand Equity," MPRA Paper, University Library of Munich, Germany, number 7504.
• Situngkir, Hokky, 2006, "Advertising in Duopoly Market," MPRA Paper, University Library of Munich, Germany, number 885, Nov.
• Nedobity, Wolfgang, 2006, "Econymic Information Design," MPRA Paper, University Library of Munich, Germany, number 9705, Jul.
• Eric Vernier & Pierre Ghewy, 2006, "La banalisation du luxe (Democratization of luxury) Abstract : La plupart des achats pratiqués sont effectués par des clients occasionnels, ce qui a conduit les entreprises à s’adapter par une nouvelle stratégie. En effet, suite à l’intensification d," Working Papers, Laboratoire de Recherche sur l'Industrie et l'Innovation. ULCO / Research Unit on Industry and Innovation, number 121, Mar.
• Valerius M. Ciuca, 2006, "Comportement de l’individu questionne le cas du consommateur (Response behavior of the human subject the consumer case)," Working Papers, Laboratoire de Recherche sur l'Industrie et l'Innovation. ULCO / Research Unit on Industry and Innovation, number 131, Jul.
• S. Stremersch & I. Verniers & C. Verhoef, 2006, "The Quest for Citations: Drivers of Article Impact," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 06/422, Nov.
• Klaus Peter Kaas & Heidrun Ruprecht, 2006, "Are the Vickrey Auction and the BDM Mechanism Really Incentive Compatible? - Empirical Results and Optimal Bidding Strategies in Cases of Uncertain Willingness-to-pay," Schmalenbach Business Review (sbr), LMU Munich School of Management, volume 58, issue 1, pages 37-55, January.
• Andreas Strebinger & Horst Treiblmaier, 2006, "The Impact of Business to Consumer E-Commerce on Organizational Structure, Brand Architecture, IT Stucture, and their Interrelations," Schmalenbach Business Review (sbr), LMU Munich School of Management, volume 58, issue 1, pages 81-113, January.
• Daniel Birke & G. Swann, 2006, "Network effects and the choice of mobile phone operator," Journal of Evolutionary Economics, Springer, volume 16, issue 1, pages 65-84, April, DOI: 10.1007/s00191-005-0001-5.
• Thorsten Posselt & Thomas Bürkle, 2006, "Franchising als Mischsystem: Die Bestimmung des optimalen Anteils der franchisenehmerbetriebenen Einheiten am Gesamtsystem," Schmalenbach Journal of Business Research, Springer, volume 58, issue 2, pages 150-168, March, DOI: 10.1007/BF03371648.
• Florian Wangenheim & Tomás Bayón & Andreas Herrmann, 2006, "Die Abgabe von Kundenempfehlungen — Determinanten und ökonometrische Modellierung," Schmalenbach Journal of Business Research, Springer, volume 58, issue 3, pages 304-336, May, DOI: 10.1007/BF03371656.
• Anja Lambrecht & Bernd Skiera, 2006, "Ursachen eines Flatrate-Bias — Systematisierung und Messung der Einflussfaktoren," Schmalenbach Journal of Business Research, Springer, volume 58, issue 5, pages 588-617, August, DOI: 10.1007/BF03371668.
• Helge Löbler, 2006, "Anpassung von Exportpreisen bei Wechselkursänderungen," Schmalenbach Journal of Business Research, Springer, volume 58, issue 5, pages 618-637, August, DOI: 10.1007/BF03371669.
• Alexander Haas, 2006, "Bestimmungsfaktoren des Beratungserfolges: Eine informationsökonomische Betrachtung und empirische Analyse im Handel," Schmalenbach Journal of Business Research, Springer, volume 58, issue 5, pages 638-664, August, DOI: 10.1007/BF03371670.
• Thomas Nitschke & Franziska Völckner, 2006, "Präferenzmessung bei unsicheren Produkteigenschaften: Risikoberücksichtigung bei Ergebnissen aus Conjoint-Analysen," Schmalenbach Journal of Business Research, Springer, volume 58, issue 6, pages 743-770, September, DOI: 10.1007/BF03371680.
• Hans H. Bauer & Ralf Mäder & Sandra-Nadine Wagner, 2006, "Übereinstimmung von Marken- und Konsumentenpersönlichkeit als Determinante des Kaufverhaltens — Eine Metaanalyse der Selbstkongruenzforschung," Schmalenbach Journal of Business Research, Springer, volume 58, issue 7, pages 838-863, November, DOI: 10.1007/BF03371684.
• Markus Voeth & Renate Weißbacher, 2006, "Nachfragerbündelungen als Marketinginstrument: Eine modellgestützte Analyse," Schmalenbach Journal of Business Research, Springer, volume 58, issue 7, pages 864-888, November, DOI: 10.1007/BF03371685.
• Georg Muller & Mark Bergen & Shantanu Dutta & Daniel Levy, 2006, "Private label price rigidity during holiday periods," Applied Economics Letters, Taylor & Francis Journals, volume 13, issue 1, pages 57-62, DOI: 10.1080/13504850500378247.
• H.P. Boswijk & D. Fok & P.-H. Franses, 2006, "A New Multivariate Product Growth Model," Tinbergen Institute Discussion Papers, Tinbergen Institute, number 06-027/4, Mar.
• Couderc, J.P. & Couderc, M. (ed.), 2006, "Dynamiques des Entreprises Agroalimentaires (EAA) du Languedoc-Roussillon : évolutions 1998-2003. Programme de recherche PSDR 2001-2006 financé par l'Inra et la Région Languedoc-Roussillon," Research serial MoISA, UMR MoISA : Montpellier Interdisciplinary center on Sustainable Agri-food systems (social and nutritional sciences): CIHEAM-IAMM, CIRAD, INRAE, L'Institut Agro, Montpellier SupAgro, IRD - Montpellier, France, number 200603, January-j.
• Dekhili, S. & D'Hauteville, F., 2006, "Place de l'origine dans la qualité et dimensions de l'image : perceptions des experts Français et Tunisiens, cas de l'huile d'olive," Working Papers MoISA, UMR MoISA : Montpellier Interdisciplinary center on Sustainable Agri-food systems (social and nutritional sciences): CIHEAM-IAMM, CIRAD, INRAE, L'Institut Agro, Montpellier SupAgro, IRD - Montpellier, France, number 200602.