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Management Of Tourist Companies On The Modern Tourist Market


  • Slobodan Cerovic

    () (Faculty of Natural Sciences, University of Novi Sad)


Substantial differences have characterized modern trends on the tourist market in the period before and after 1990. There is almost no country in the world that does not reckon seriously with tourism in its economic development. The modern-day tourist is an increasingly “spoiled” consumer of tourist services and his/her requirements are specific and partial. The higher standard of living of the population and an ever greater amount of leisure time, as well as the development of transport technology and service technology in general accounted for important changes in the demand, bringing about considerable changes in the supply, primarily in the adaptation of the tourist product to the requirements of an increasingly sophisticated demand and the changes in the process of marketing, management and application. This paper focuses on modern trends on the tourist market and the necessity to apply the knowledge of modern management and marketing.

Suggested Citation

  • Slobodan Cerovic, 2006. "Management Of Tourist Companies On The Modern Tourist Market," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, vol. 8(19), pages 68-79, February.
  • Handle: RePEc:aes:amfeco:v:8:y:2006:i:19:p:68-79

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    Cited by:

    1. Ovidiu Ioan Moisescu & Dung Anh Vu, 2010. "A Study Of The Relation Between Brand Loyalty And Consumer Involvement With Purchase Decision And Product Class," JOURNAL STUDIA UNIVERSITATIS BABES-BOLYAI NEGOTIA, Babes-Bolyai University, Faculty of Business.
    2. Simona-Clara Barsan & Mihaela-Georgia Sima & Ancuta-Maria Puscas & Aurel-Gheorghe Setel, 2010. "Technology Audit - General And Practical Lines," JOURNAL STUDIA UNIVERSITATIS BABES-BOLYAI NEGOTIA, Babes-Bolyai University, Faculty of Business.
    3. Maria-Andrada Georgescu & Dana Mihaela Murgescu, 2010. "The Architectural Design Of The Cohesion Policy Within The Eu Budget," JOURNAL STUDIA UNIVERSITATIS BABES-BOLYAI NEGOTIA, Babes-Bolyai University, Faculty of Business.

    More about this item


    Tourism; Management; Strategy; Marketing; Globalism.;

    JEL classification:

    • F - International Economics
    • L1 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance
    • L83 - Industrial Organization - - Industry Studies: Services - - - Sports; Gambling; Restaurants; Recreation; Tourism
    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing


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