Supermarket Pricing Strategies
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More about this item
KeywordsEDLP; promotional pricing; positioning strategies; supermarkets; discrete games;
- M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing
- L11 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Production, Pricing, and Market Structure; Size Distribution of Firms
- L81 - Industrial Organization - - Industry Studies: Services - - - Retail and Wholesale Trade; e-Commerce
NEP fieldsThis paper has been announced in the following NEP Reports:
- NEP-AGR-2006-03-11 (Agricultural Economics)
- NEP-ALL-2006-03-11 (All new papers)
- NEP-COM-2006-03-11 (Industrial Competition)
- NEP-DCM-2006-03-11 (Discrete Choice Models)
- NEP-IND-2006-03-11 (Industrial Organization)
- NEP-MIC-2006-03-11 (Microeconomics)
- NEP-MKT-2006-03-11 (Marketing)
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