Consumer behaviour in the tourism market typology
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KeywordsConsumer behaviour; Marketing research; Segmentation; Tourism; Typology; Slovakia;
- M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing
NEP fieldsThis paper has been announced in the following NEP Reports:
- NEP-MKT-2019-10-28 (Marketing)
- NEP-ORE-2019-10-28 (Operations Research)
- NEP-TUR-2019-10-28 (Tourism Economics)
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