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Thomas Steenburgh

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Citations

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Working papers

  1. Thomas Steenburgh & Andrew Ainslie, 2010. "Substitution Patterns of the Random Coefficients Logit," Harvard Business School Working Papers 10-053, Harvard Business School.

    Cited by:

    1. Stefano Mainardi, 2021. "Preference heterogeneity, neighbourhood effects and basic services: logit kernel models for farmers’ climate adaptation in Ethiopia," Environment, Development and Sustainability: A Multidisciplinary Approach to the Theory and Practice of Sustainable Development, Springer, vol. 23(5), pages 6869-6912, May.

  2. Thomas J. Steenburgh & Andrew Ainslie, 2008. "Taste Heterogeneity, IIA, and the Similarity Critique," Harvard Business School Working Papers 09-049, Harvard Business School.

    Cited by:

    1. Marije Schaafsma & Roy Brouwer, 2020. "Substitution Effects in Spatial Discrete Choice Experiments," Environmental & Resource Economics, Springer;European Association of Environmental and Resource Economists, vol. 75(2), pages 323-349, February.

  3. Craig J. Chapman & Thomas J. Steenburgh, 2008. "An Investigation of Earnings Management Through Marketing Actions," Harvard Business School Working Papers 08-073, Harvard Business School, revised Feb 2009.

    Cited by:

    1. Garel, Alexandre & Martin-Flores, Jose M. & Petit-Romec, Arthur & Scott, Ayesha, 2021. "Institutional investor distraction and earnings management," Journal of Corporate Finance, Elsevier, vol. 66(C).
    2. Thomas A. Gilliam & Frank Heflin & Jeffrey S. Paterson, 2025. "Revenue management through order backlog manipulations," Review of Quantitative Finance and Accounting, Springer, vol. 65(3), pages 1067-1096, October.
    3. Gaganis, Chrysovalantis & Hasan, Iftekhar & Pasiouras, Fotios, 2015. "Regulations, institutions and income smoothing by managing technical reserves: international evidence from the insurance industry," Bank of Finland Research Discussion Papers 15/2015, Bank of Finland.
    4. Karan Gandhi, 2024. "Financial Distress, Earnings Benchmark and Earnings Management Practices," Vision, , vol. 28(2), pages 171-192, April.
    5. Alexandre Garel & Jose Martin-Flores & Arthur Petit-Romec & Ayesha Scott, 2021. "Institutional investor distraction and earnings management," Post-Print hal-03096196, HAL.
    6. Lyu, Changjiang & Wang, Kemin & Zhang, Frank & Zhang, Xin, 2018. "GDP management to meet or beat growth targets," Journal of Accounting and Economics, Elsevier, vol. 66(1), pages 318-338.
    7. Li, Na & Shi, Guifeng & Guo, Ping & Wu, Yanqin & Zhuo, Weijia, 2025. "Does mandatory operating information disclosure affect corporate earnings management? Evidence from China," Economic Analysis and Policy, Elsevier, vol. 85(C), pages 768-790.
    8. Blau, Benjamin M. & DeLisle, Jared R. & Price, S. McKay, 2015. "Do sophisticated investors interpret earnings conference call tone differently than investors at large? Evidence from short sales," Journal of Corporate Finance, Elsevier, vol. 31(C), pages 203-219.
    9. Yu Zhang & Javier Gimeno, 2016. "Earnings Pressure and Long-Term Corporate Governance: Can Long-Term-Oriented Investors and Managers Reduce the Quarterly Earnings Obsession?," Organization Science, INFORMS, vol. 27(2), pages 354-372, April.
    10. Wang, Wanxin (Britney) & Deleersnyder, Barbara & Yildirim, Gokhan, 2025. "The impact of new product entry on brand sales volatility at the retailer: A Detailed Look into volatility drivers," Journal of Business Research, Elsevier, vol. 191(C).
    11. Imran S. Currim & Jooseop Lim & Yu Zhang, 2018. "Effect of analysts’ earnings pressure on marketing spending and stock market performance," Journal of the Academy of Marketing Science, Springer, vol. 46(3), pages 431-452, May.
    12. Sundar Bharadwaj, 2015. "Developing new marketing strategy theory: addressing the limitations of a singular focus on firm financial performance," AMS Review, Springer;Academy of Marketing Science, vol. 5(3), pages 98-102, December.
    13. Markovitch, Dmitri G. & Huang, Dongling & Ye, Pengfei, 2020. "Marketing intensity and firm performance: Contrasting the insights based on actual marketing expenditure and its SG&A proxy," Journal of Business Research, Elsevier, vol. 118(C), pages 223-239.
    14. Emilio Bisetti & Stephen A. Karolyi, 2024. "Meeting Targets in Competitive Product Markets," Journal of Finance, American Finance Association, vol. 79(4), pages 2845-2884, August.
    15. James Jianxin Gong & S. Mark Young & Aner Zhou, 2023. "Real earnings management and the strategic release of new products: evidence from the motion picture industry," Review of Accounting Studies, Springer, vol. 28(3), pages 1209-1249, September.
    16. Chou, Shih-Chu & Mutlu, Sunay & Wang, Weiwei, 2025. "Analysts’ revenue forecasts and discretionary revenues," Journal of Contemporary Accounting and Economics, Elsevier, vol. 21(3).
    17. Wenjiao Cao & Linda A. Myers & Zhifang Zhang, 2024. "The Effect of Language on Income Smoothing: Cross-Country Evidence," Management Science, INFORMS, vol. 70(9), pages 5832-5852, September.
    18. Shirley J. Ho & Hao-Chang Sung, 2012. "The Informational and Strategic Impacts of Real Earnings Management," Annals of Economics and Finance, Society for AEF, vol. 13(2), pages 355-380, November.
    19. Li, Lingxiang, 2016. "New findings on repurchase anomaly — The first-month effect," International Review of Financial Analysis, Elsevier, vol. 48(C), pages 331-349.
    20. Anindita Chakravarty, 2023. "Review of Marketing Relevant Real Activity Manipulation," Customer Needs and Solutions, Springer;Institute for Sustainable Innovation and Growth (iSIG), vol. 10(1), pages 1-16, December.
    21. Casenave, Eric & Klarmann, Martin, 2020. "The accountability paradox: How holding marketers accountable hinders alignment with short-term marketing goals," Journal of Business Research, Elsevier, vol. 112(C), pages 95-108.
    22. Qi Wu & Guoming Lai, 2022. "The Effects of Stock-Based Incentives on Inventory Management," Management Science, INFORMS, vol. 68(7), pages 5068-5086, July.
    23. Ahsan Habib & Dinithi Ranasinghe & Julia Yonghua Wu & Pallab Kumar Biswas & Fawad Ahmad, 2022. "Real earnings management: A review of the international literature," Accounting and Finance, Accounting and Finance Association of Australia and New Zealand, vol. 62(4), pages 4279-4344, December.
    24. Sundar Bharadwaj, 2015. "Developing new marketing strategy theory: addressing the limitations of a singular focus on firm financial performance," Journal of the Knowledge Economy, Springer;Portland International Center for Management of Engineering and Technology (PICMET), vol. 5(3), pages 98-102, December.
    25. Chung, Tuck Siong & Low, Angie, 2017. "The impact of investor impatience and environmental turbulence on myopic marketing management and stock performance," International Journal of Research in Marketing, Elsevier, vol. 34(3), pages 660-677.
    26. Karan Gandhi, 2020. "Real earnings management practices for meeting earnings benchmarks: Indian evidence," DECISION: Official Journal of the Indian Institute of Management Calcutta, Springer;Indian Institute of Management Calcutta, vol. 47(3), pages 265-291, September.
    27. Anindita Chakravarty & Rajdeep Grewal, 2011. "The Stock Market in the Driver's Seat! Implications for R&D and Marketing," Management Science, INFORMS, vol. 57(9), pages 1594-1609, March.
    28. Kedia, Simi & Rajgopal, Shivaram & Zhou, Xing, 2014. "Did going public impair Moody׳s credit ratings?," Journal of Financial Economics, Elsevier, vol. 114(2), pages 293-315.
    29. Alok R. Saboo & Anindita Chakravarty & Rajdeep Grewal, 2016. "Organizational Debut on the Public Stage: Marketing Myopia and Initial Public Offerings," Marketing Science, INFORMS, vol. 35(4), pages 656-675, July.
    30. Chen, Huangyue & Zhao, Yang, 2026. "Earnings pressure and strategic tax avoidance: Micro evidence based on listed corporations’ subsidiaries," Research in International Business and Finance, Elsevier, vol. 81(C).
    31. Aytekin Ertan, 2022. "Real earnings management through syndicated lending," Review of Accounting Studies, Springer, vol. 27(4), pages 1157-1198, December.

  4. Jill Avery & Thomas J. Steenburgh, & John A. Deighton & Mary Caravella, 2007. "Adding Bricks to Clicks: The Contingencies Driving Cannibalization and Complementarity in Multichannel Retailing," Harvard Business School Working Papers 07-043, Harvard Business School, revised Feb 2009.

    Cited by:

    1. Zhang, Jie & Farris, Paul W. & Irvin, John W. & Kushwaha, Tarun & Steenburgh, Thomas J. & Weitz, Barton A., 2010. "Crafting Integrated Multichannel Retailing Strategies," Journal of Interactive Marketing, Elsevier, vol. 24(2), pages 168-180.
    2. Gregory T. Gundlach & Kenneth C. Manning & Joseph P. Cannon, 2011. "Resale price maintenance and free riding: insights from multi-channel research," AMS Review, Springer;Academy of Marketing Science, vol. 1(1), pages 18-31, March.

Articles

  1. Clarence Lee & Elie Ofek & Thomas J. Steenburgh, 2018. "Personal and Social Usage: The Origins of Active Customers and Ways to Keep Them Engaged," Management Science, INFORMS, vol. 64(6), pages 2473-2495, June.

    Cited by:

    1. Lei Wang & Ram Gopal & Ramesh Shankar & Joseph Pancras, 2022. "Forecasting venue popularity on location‐based services using interpretable machine learning," Production and Operations Management, Production and Operations Management Society, vol. 31(7), pages 2773-2788, July.
    2. Yue Jin & Yong Tan & Jinghua Huang, 2022. "Managing contributor performance in knowledge‐sharing communities: A dynamic perspective," Production and Operations Management, Production and Operations Management Society, vol. 31(11), pages 3945-3962, November.
    3. Pereira, Vijay & Laker, Benjamin & Bamel, Umesh & Sharma, Gagan Deep & Paul, Happy, 2024. "Customer engagement strategies within family businesses in emerging economies: A multi-method study," Journal of Business Research, Elsevier, vol. 174(C).

  2. Fader, Peter S. & Hardie, Bruce G.S. & Liu, Yuzhou & Davin, Joseph & Steenburgh, Thomas, 2018. "“How to Project Customer Retention” Revisited: The Role of Duration Dependence," Journal of Interactive Marketing, Elsevier, vol. 43(C), pages 1-16.

    Cited by:

    1. Evgeny A. Antipov & Anastasiia A. Gagarskaia & Yulia S. Trofimova & Elena B. Pokryshevskaya, 2025. "Applying Shifted-Beta-Geometric and Beta-Discrete-Weibull Models for Employee Retention Curve Projection," SN Operations Research Forum, Springer, vol. 6(1), pages 1-16, March.
    2. Christof Naumzik & Stefan Feuerriegel & Markus Weinmann, 2022. "I Will Survive: Predicting Business Failures from Customer Ratings," Marketing Science, INFORMS, vol. 41(1), pages 188-207, January.
    3. Arun Gopalakrishnan & Zhenling Jiang & Yulia Nevskaya & Raphael Thomadsen, 2021. "Can Non-tiered Customer Loyalty Programs Be Profitable?," Marketing Science, INFORMS, vol. 40(3), pages 508-526, May.
    4. Alina Ferecatu & Arnaud Bruyn & Prithwiraj Mukherjee, 2024. "Silently killing your panelists one email at a time: The true cost of email solicitations," Journal of the Academy of Marketing Science, Springer, vol. 52(4), pages 1216-1239, July.

  3. Michael J. Ahearne & Jeffrey P. Boichuk & Craig J. Chapman & Thomas J. Steenburgh, 2016. "Real Earnings Management in Sales," Journal of Accounting Research, John Wiley & Sons, Ltd., vol. 54(5), pages 1233-1266, December.

    Cited by:

    1. Tuck Siong Chung & Angie Low & Roland T. Rust, 2023. "Executive confidence and myopic marketing management," Journal of the Academy of Marketing Science, Springer, vol. 51(5), pages 1118-1142, September.
    2. Preetinder Kaur & Sridhar N Ramaswami & Raghuram Bommaraju, 2021. "The Chief Marketing Officer: an antidote to myopic earnings management practices," Marketing Letters, Springer, vol. 32(2), pages 165-178, June.
    3. Jui-I Chang & Chen-Ying Lee & Geng-Yu Lin, 2021. "Real earnings management and borrowing costs: The moderating effect of the directors’ and officers' liability insurance," Advances in Management and Applied Economics, SCIENPRESS Ltd, vol. 11(5), pages 1-3.
    4. James Jianxin Gong & S. Mark Young & Aner Zhou, 2023. "Real earnings management and the strategic release of new products: evidence from the motion picture industry," Review of Accounting Studies, Springer, vol. 28(3), pages 1209-1249, September.
    5. Galdi, Fernando Caio & Johnson, E. Scott, 2021. "Accounting for inventory costs and real earnings management behavior," Advances in accounting, Elsevier, vol. 53(C).
    6. Han Li, 2019. "Conservatism, Earnings Management and R&D Capitalization," International Journal of Financial Research, International Journal of Financial Research, Sciedu Press, vol. 10(2), pages 52-60, April.
    7. Chung, Tuck Siong & Low, Angie, 2022. "CEO regulatory focus and myopic marketing management," International Journal of Research in Marketing, Elsevier, vol. 39(1), pages 247-267.
    8. Ahsan Habib & Dinithi Ranasinghe & Julia Yonghua Wu & Pallab Kumar Biswas & Fawad Ahmad, 2022. "Real earnings management: A review of the international literature," Accounting and Finance, Accounting and Finance Association of Australia and New Zealand, vol. 62(4), pages 4279-4344, December.
    9. Godsell, David & Huang, Kelly & Lao, Brent, 2023. "Managers’ rank & file employee coordination costs and real activities manipulation," Accounting, Organizations and Society, Elsevier, vol. 107(C).
    10. Hoitash, Udi & Mkrtchyan, Anahit, 2022. "Internal governance and outside directors’ connections to non-director executives," Journal of Accounting and Economics, Elsevier, vol. 73(1).
    11. Aytekin Ertan, 2022. "Real earnings management through syndicated lending," Review of Accounting Studies, Springer, vol. 27(4), pages 1157-1198, December.

  4. Qiang Liu & Thomas J. Steenburgh & Sachin Gupta, 2015. "The Cross Attributes Flexible Substitution Logit: Uncovering Category Expansion and Share Impacts of Marketing Instruments," Marketing Science, INFORMS, vol. 34(1), pages 144-159, January.

    Cited by:

    1. Andrew T. Ching & Hyunwoo Lim, 2020. "A Structural Model of Correlated Learning and Late-Mover Advantages: The Case of Statins," Management Science, INFORMS, vol. 66(3), pages 1095-1123, March.
    2. Sant'Anna, Ana Claudia & Bergtold, Jason & Shanoyan, Aleksan & Caldas, Marcellus & Granco, Gabriel, 2021. "Deal or No Deal? Analysis of Bioenergy Feedstock Contract Choice with Multiple Opt-out Options and Contract Attribute Substitutability," 2021 Conference, August 17-31, 2021, Virtual 315289, International Association of Agricultural Economists.
    3. Ashish Agarwal & Kartik Hosanagar & Michael D. Smith, 2015. "Do Organic Results Help or Hurt Sponsored Search Performance?," Information Systems Research, INFORMS, vol. 26(4), pages 695-713, December.
    4. Zhuoxin Li & Ashish Agarwal, 2017. "Platform Integration and Demand Spillovers in Complementary Markets: Evidence from Facebook’s Integration of Instagram," Management Science, INFORMS, vol. 63(10), pages 3438-3458, October.
    5. Qiang Liu & Sachin Gupta & Sriram Venkataraman & Hongju Liu, 2016. "An Empirical Model of Drug Detailing: Dynamic Competition and Policy Implications," Management Science, INFORMS, vol. 62(8), pages 2321-2340, August.
    6. Koichi Yonezawa & Miguel I Gómez & Timothy J Richards, 2020. "The Robinson–Patman Act and Vertical Relationships," American Journal of Agricultural Economics, John Wiley & Sons, vol. 102(1), pages 329-352, January.
    7. Hongju Liu & Qiang Liu & Pradeep K. Chintagunta, 2017. "Promotion Spillovers: Drug Detailing in Combination Therapy," Marketing Science, INFORMS, vol. 36(3), pages 382-401, May.
    8. Chi, Yunjia & Qing, Ping & Jin, Yong Jimmy & Yu, Jinjun & Dong, Maggie Chuoyan & Huang, Li, 2022. "Competition or spillover? Effects of platform-owner entry on provider commitment," Journal of Business Research, Elsevier, vol. 144(C), pages 627-636.
    9. Qiang Liu & Hongju Liu & Manohar Kalwani, 2020. "“See your doctor”: the impact of direct-to-consumer advertising on patients with different affliction levels," Marketing Letters, Springer, vol. 31(1), pages 37-48, March.
    10. Pierre Dubois & Rachel Griffith & Martin O’Connell, 2018. "The Effects of Banning Advertising in Junk Food Markets," The Review of Economic Studies, Review of Economic Studies Ltd, vol. 85(1), pages 396-436.
    11. Guler, Ali Umut, 2023. "Category expansion through cross-channel demand spillovers," International Journal of Research in Marketing, Elsevier, vol. 40(3), pages 629-658.
    12. Andrew T. Ching & Tülin Erdem & Michael P. Keane, 2020. "How much do consumers know about the quality of products? Evidence from the diaper market," The Japanese Economic Review, Springer, vol. 71(4), pages 541-569, October.
    13. Dunn, Steven & Nenycz-Thiel, Magda & Graham, Charles & Dawes, John & Danenberg, Nick & Tanusondjaja, Arry & Trinh, Giang & McColl, Bruce, 2025. "How categories grow: The behavioural drivers of revenue growth," Journal of Business Research, Elsevier, vol. 195(C).
    14. Stephanie Lee & Georgios Alaveras & Pai-Ling Yin, 2025. "Click versus Tap: The Substitution Effects of Smartphones on Computers," Review of Industrial Organization, Springer;The Industrial Organization Society, vol. 66(1), pages 89-107, January.
    15. Sant’Anna, Ana Claudia & Bergtold, Jason S. & Shanoyan, Aleksan & Caldas, Marcellus M. & Granco, Gabriel, 2022. "Biofuel feedstock contract attributes, substitutability and tradeoffs in sugarcane production for ethanol in the Brazilian Cerrado: A stated choice approach," Renewable Energy, Elsevier, vol. 185(C), pages 665-679.

  5. Doug J. Chung & Thomas Steenburgh & K. Sudhir, 2014. "Do Bonuses Enhance Sales Productivity? A Dynamic Structural Analysis of Bonus-Based Compensation Plans," Marketing Science, INFORMS, vol. 33(2), pages 165-187, March.

    Cited by:

    1. Richard B. Freeman & Wei Huang & Teng Li, 2019. "Non-linear Incentives, Worker Productivity, and Firm Profits: Evidence from a Quasi-experiment," NBER Working Papers 25507, National Bureau of Economic Research, Inc.
    2. Zheyin (Jane) Gu & Yunchuan Liu, 2018. "Why would a big retailer refuse to collaborate on manufacturer SPIFF programs?," Quantitative Marketing and Economics (QME), Springer, vol. 16(4), pages 441-472, December.
    3. Orhan Bahadır Doğan & V. Kumar & Avishek Lahiri, 2024. "Platform-level consequences of performance-based commission for service providers: Evidence from ridesharing," Journal of the Academy of Marketing Science, Springer, vol. 52(4), pages 1240-1261, July.
    4. Hanming Fang & Yang Wang, 2010. "Estimating Dynamic Discrete Choice Models with Hyperbolic Discounting, with an Application to Mammography Decisions," PIER Working Paper Archive 10-033, Penn Institute for Economic Research, Department of Economics, University of Pennsylvania.
    5. Gökkoca, Gökçe, 2024. "Antibiotic Stewardship in Primary Care: Evidence from Pay-for-Performance in France," TSE Working Papers 24-1567, Toulouse School of Economics (TSE).
    6. Jaap H. Abbring & Øystein Daljord, 2020. "Identifying the discount factor in dynamic discrete choice models," Quantitative Economics, Econometric Society, vol. 11(2), pages 471-501, May.
    7. Guofang Huang & Ahmed Khwaja & K. Sudhir, 2012. "Short Run Needs and Long Term Goals: A Dynamic Model of Thirst Management," Cowles Foundation Discussion Papers 1856, Cowles Foundation for Research in Economics, Yale University.
    8. Gonzalez-Jimenez, Victor & Dalton, Patricio & Noussair, Charles, 2020. "The Dark Side of Monetary Bonuses : Theory and Experimental Evidence," Discussion Paper 2020-001, Tilburg University, Center for Economic Research.
    9. Arun Gopalakrishnan & Raghuram Iyengar & Robert J. Meyer, 2015. "Consumer Dynamic Usage Allocation and Learning Under Multipart Tariffs," Marketing Science, INFORMS, vol. 34(1), pages 116-133, January.
    10. Maria Rouziou, 2019. "The contingent value of pay inequalities in sales organizations: integrating literatures in economics, management, and psychology," AMS Review, Springer;Academy of Marketing Science, vol. 9(3), pages 184-204, December.
    11. Andrew T. Ching & Tülin Erdem & Michael P. Keane, 2013. "Invited Paper ---Learning Models: An Assessment of Progress, Challenges, and New Developments," Marketing Science, INFORMS, vol. 32(6), pages 913-938, November.
    12. Hai Che & Tülin Erdem & T. Öncü, 2015. "Consumer learning and evolution of consumer brand preferences," Quantitative Marketing and Economics (QME), Springer, vol. 13(3), pages 173-202, September.
    13. Lamar Pierce & Alex Rees-Jones & Charlotte Blank, 2020. "The Negative Consequences of Loss-Framed Performance Incentives," NBER Working Papers 26619, National Bureau of Economic Research, Inc.
    14. Robert Ridlon & Jiwoong Shin, 2013. "Favoring the Winner or Loser in Repeated Contests," Marketing Science, INFORMS, vol. 32(5), pages 768-785, September.
    15. Février, Philippe & Wilner, Lionel, 2016. "Do consumers correctly expect price reductions? Testing dynamic behavior," International Journal of Industrial Organization, Elsevier, vol. 44(C), pages 25-40.
    16. Minkyung Kim & K. Sudhir & Kosuke Uetake & Rodrigo Canales, 2016. "Multidimensional Sales Incentives in CRM Settings: Customer Adverse Selection and Moral Hazard," Cowles Foundation Discussion Papers 2085, Cowles Foundation for Research in Economics, Yale University.
    17. Navid Mojir & K. Sudhir, 2014. "A Model of Multi-pass Search: Price Search across Stores and Time," Cowles Foundation Discussion Papers 1942R2, Cowles Foundation for Research in Economics, Yale University, revised Feb 2020.
    18. Song Yao & Carl F. Mela, 2011. "A Dynamic Model of Sponsored Search Advertising," Marketing Science, INFORMS, vol. 30(3), pages 447-468, 05-06.
    19. Tat Y. Chan & Jia Li & Lamar Pierce, 2014. "Learning from Peers: Knowledge Transfer and Sales Force Productivity Growth," Marketing Science, INFORMS, vol. 33(4), pages 463-484, July.
    20. Doug J. Chung & Byungyeon Kim & Byoung G. Park, 2021. "The Comprehensive Effects of Sales Force Management: A Dynamic Structural Analysis of Selection, Compensation, and Training," Management Science, INFORMS, vol. 67(11), pages 7046-7074, November.
    21. Balázs Reizer, 2025. "The incentive effect of bonuses on firm performance," KRTK-KTI WORKING PAPERS 2516, Institute of Economics, Centre for Economic and Regional Studies.
    22. Sanjog Misra & Harikesh Nair, 2011. "A structural model of sales-force compensation dynamics: Estimation and field implementation," Quantitative Marketing and Economics (QME), Springer, vol. 9(3), pages 211-257, September.
    23. Hang Jiang, 2025. "An Implementation Relaxation Approach to Principal-Agent Problems," Papers 2509.14766, arXiv.org, revised Oct 2025.
    24. Hema Yoganarasimhan, 2013. "The Value of Reputation in an Online Freelance Marketplace," Marketing Science, INFORMS, vol. 32(6), pages 860-891, November.
    25. Selcuk, Cemil & Gokpinar, Bilal, 2022. "Incentivizing flexible workers in the gig economy: The case of ride-hailing," Cardiff Economics Working Papers E2022/11, Cardiff University, Cardiff Business School, Economics Section.
    26. Aviv Nevo & John L. Turner & Jonathan W. Williams, 2015. "Usage-Based Pricing and Demand for Residential Broadband," NBER Working Papers 21321, National Bureau of Economic Research, Inc.
    27. Patrick Bajari & Chenghuan Sean Chu & Denis Nekipelov & Minjung Park, 2013. "A Dynamic Model of Subprime Mortgage Default: Estimation and Policy Implications," NBER Working Papers 18850, National Bureau of Economic Research, Inc.
    28. Wyatt A. Schrock & Douglas E. Hughes & Yanhui Zhao & Clay Voorhees & John R. Hollenbeck, 2021. "Self-oriented competitiveness in salespeople: sales management implications," Journal of the Academy of Marketing Science, Springer, vol. 49(6), pages 1201-1221, November.
    29. Anja Schöttner, 2017. "Optimal Sales Force Compensation in Dynamic Settings: Commissions vs. Bonuses," Management Science, INFORMS, vol. 63(5), pages 1529-1544, May.
    30. Hai Che & Tülin Erdem & T. Sabri Öncü, 2015. "Consumer learning and evolution of consumer brand preferences," Quantitative Marketing and Economics (QME), Springer, vol. 13(3), pages 173-202, September.
    31. González-Jiménez, Víctor, 2024. "Incentive design for reference-dependent preferences," Journal of Economic Behavior & Organization, Elsevier, vol. 221(C), pages 493-518.
    32. Cai, Xiqian & Jiang, Wei & Song, Hong & Xie, Huihua, 2022. "Pay for performance schemes and manufacturing worker productivity: Evidence from a kinked design in China," Journal of Development Economics, Elsevier, vol. 156(C).
    33. Kräkel, Matthias & Schöttner, Anja, 2016. "Optimal sales force compensation," Journal of Economic Behavior & Organization, Elsevier, vol. 126(PA), pages 179-195.
    34. Pedro M. Gardete & Daniela Schmitt & Florian Stahl, 2025. "Pricing and consumption in subscription settings," Nova SBE Working Paper Series wp674, Universidade Nova de Lisboa, Nova School of Business and Economics.
    35. Andrew Ching & Masakazu Ishihara, 2014. "Dynamic Demand for New and Used Durable Goods without Physical Depreciation: The Case of Japanese Video Games," 2014 Meeting Papers 782, Society for Economic Dynamics.
    36. Jean-Pierre Dubé & Günter Hitsch & Pranav Jindal, 2014. "The Joint identification of utility and discount functions from stated choice data: An application to durable goods adoption," Quantitative Marketing and Economics (QME), Springer, vol. 12(4), pages 331-377, December.
    37. Yacheng Sun & Shibo Li & Baohong Sun, 2015. "An Empirical Analysis of Consumer Purchase Decisions Under Bucket-Based Price Discrimination," Marketing Science, INFORMS, vol. 34(5), pages 646-668, September.
    38. Pranav Jindal & Peter Newberry, 2022. "The Profitability of Revenue-Based Quotas Under Price Negotiation," Management Science, INFORMS, vol. 68(2), pages 917-940, February.
    39. Patrick Bajari & Chenghuan Sean Chu & Denis Nekipelov & Minjung Park, 2016. "Identification and semiparametric estimation of a finite horizon dynamic discrete choice model with a terminating action," Quantitative Marketing and Economics (QME), Springer, vol. 14(4), pages 271-323, December.
    40. Navid Mojir & K. Sudhir, 2014. "Price Search Across Time and Across Stores," Cowles Foundation Discussion Papers 1942R, Cowles Foundation for Research in Economics, Yale University, revised Jul 2019.
    41. Andrew T. Ching & Tülin Erdem & Michael P. Keane, 2013. "Learning Models: An Assessment of Progress, Challenges and New Developments," Economics Papers 2013-W07, Economics Group, Nuffield College, University of Oxford.
    42. Tinglong Dai & Kinshuk Jerath, 2019. "Salesforce Contracting Under Uncertain Demand and Supply: Double Moral Hazard and Optimality of Smooth Contracts," Marketing Science, INFORMS, vol. 38(5), pages 852-870, September.
    43. Jason R. Blevins & Wei Shi & Donald R. Haurin & Stephanie Moulton, 2020. "A Dynamic Discrete Choice Model Of Reverse Mortgage Borrower Behavior," International Economic Review, Department of Economics, University of Pennsylvania and Osaka University Institute of Social and Economic Research Association, vol. 61(4), pages 1437-1477, November.
    44. Yang, Xiaolin & Gou, Qinglong & Wang, Xin & Zhang, Juzhi, 2022. "Does bonus motivate streamers to perform better? An analysis of compensation mechanisms for live streaming platforms," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 164(C).
    45. Minkyung Kim & K. Sudhir & Kosuke Uetake, 2019. "A Structural Model of a Multitasking Salesforce: Multidimensional Incentives and Plan Design," Cowles Foundation Discussion Papers 2199, Cowles Foundation for Research in Economics, Yale University.
    46. Peter Arcidiacono & Robert A. Miller, 2011. "Conditional Choice Probability Estimation of Dynamic Discrete Choice Models With Unobserved Heterogeneity," Econometrica, Econometric Society, vol. 79(6), pages 1823-1867, November.
    47. Tat Y. Chan & Jia Li & Lamar Pierce, 2014. "Compensation and Peer Effects in Competing Sales Teams," Management Science, INFORMS, vol. 60(8), pages 1965-1984, August.
    48. Yang Wang & Frank A. Sloan, 2018. "Present bias and health," Journal of Risk and Uncertainty, Springer, vol. 57(2), pages 177-198, October.
    49. Tinglong Dai & Kinshuk Jerath, 2016. "Technical Note—Impact of Inventory on Quota-Bonus Contracts with Rent Sharing," Operations Research, INFORMS, vol. 64(1), pages 94-98, February.
    50. Xavier d'Haultfoeuille & Philippe Février, 2011. "The Provision of Wage Incentives : A Structural Estimation Using Contracts Variation," Working Papers 2011-29, Center for Research in Economics and Statistics.
    51. Li, Haoyang & Zhao, Jinhua, "undated". "What Drives (No) Adoption of New Irrigation Technologies: A Structural Dynamic Estimation Approach," 2018 Annual Meeting, August 5-7, Washington, D.C. 274474, Agricultural and Applied Economics Association.
    52. Jean-Pierre Dubé & Günter J. Hitsch & Pranav Jindal, 2012. "The Joint Identification of Utility and Discount Functions From Stated Choice Data: An Application to Durable Goods Adoption," NBER Working Papers 18393, National Bureau of Economic Research, Inc.
    53. Yu Hao & Hiroyuki Kasahara, 2024. "Conditional Choice Probability Estimation of Dynamic Discrete Choice Models with 2-period Finite Dependence," Papers 2405.12467, arXiv.org.
    54. Joann F. de Zegher & Dan A. Iancu & Hau L. Lee, 2019. "Designing Contracts and Sourcing Channels to Create Shared Value," Manufacturing & Service Operations Management, INFORMS, vol. 21(2), pages 271-289, May.
    55. Lizhen Xu & Jason A. Duan & Yu Jeffrey Hu & Yuan Cheng & Yan Zhu, 2019. "Forward-Looking Behavior in Mobile Data Consumption and Targeted Promotion Design: A Dynamic Structural Model," Information Systems Research, INFORMS, vol. 30(2), pages 616-635, June.
    56. Guofang Huang & Ahmed Khwaja & K. Sudhir, 2015. "Short-Run Needs and Long-Term Goals: A Dynamic Model of Thirst Management," Marketing Science, INFORMS, vol. 34(5), pages 702-721, September.
    57. Michael Ahearne & Molly Ahearne, 2025. "Designing sales compensation for impact: A conversation with Chad Albrecht of ZS associates," AMS Review, Springer;Academy of Marketing Science, vol. 15(1), pages 302-306, June.
    58. Christina M. Dalton & Gautam Gowrisankaran & Robert Town, 2015. "Salience, Myopia, and Complex Dynamic Incentives: Evidence from Medicare Part D," NBER Working Papers 21104, National Bureau of Economic Research, Inc.
    59. Tinglong Dai & Kinshuk Jerath, 2013. "Salesforce Compensation with Inventory Considerations," Management Science, INFORMS, vol. 59(11), pages 2490-2501, November.
    60. Natalie Chun & Soohyung Lee, 2015. "Bonus compensation and productivity: evidence from Indian manufacturing plant-level data," Journal of Productivity Analysis, Springer, vol. 43(1), pages 47-58, February.
    61. Qu, Yingge & Kumar, V. & Zhao, Yi, 2023. "A dynamic model of the contract length and early termination: The roles of technology evolution and pricing strategy," Journal of Business Research, Elsevier, vol. 167(C).
    62. Michael D. Frakes & Melissa F. Wasserman, 2024. "Deadlines Versus Continuous Incentives: Evidence from the Patent Office," NBER Working Papers 32066, National Bureau of Economic Research, Inc.
    63. Schiraldi, Pasquale & Levy, Matthew R., 2020. "Identification of intertemporal preferences in history-dependent dynamic discrete choice models," CEPR Discussion Papers 14447, C.E.P.R. Discussion Papers.
    64. Max Thon & Oliver Gürtler & Matthias Heinz & Kai Schäfer & Dirk Sliwka, 2025. "Shaping Interfirm Relationships in Intermediary Markets: Evidence from a Field Experiment," ECONtribute Discussion Papers Series 297, University of Bonn and University of Cologne, Germany.
    65. Praveen K. Kopalle & Yacheng Sun & Scott A. Neslin & Baohong Sun & Vanitha Swaminathan, 2012. "The Joint Sales Impact of Frequency Reward and Customer Tier Components of Loyalty Programs," Marketing Science, INFORMS, vol. 31(2), pages 216-235, March.

  6. Craig J. Chapman & Thomas J. Steenburgh, 2011. "An Investigation of Earnings Management Through Marketing Actions," Management Science, INFORMS, vol. 57(1), pages 72-92, January.
    See citations under working paper version above.
  7. Thomas J. Steenburgh, 2008. "The Invariant Proportion of Substitution Property (IPS) of Discrete-Choice Models," Marketing Science, INFORMS, vol. 27(2), pages 300-307, 03-04.

    Cited by:

    1. Marije Schaafsma & Roy Brouwer, 2020. "Substitution Effects in Spatial Discrete Choice Experiments," Environmental & Resource Economics, Springer;European Association of Environmental and Resource Economists, vol. 75(2), pages 323-349, February.
    2. Peter Davis & Pasquale Schiraldi, 2014. "The flexible coefficient multinomial logit (FC-MNL) model of demand for differentiated products," RAND Journal of Economics, RAND Corporation, vol. 45(1), pages 32-63, March.
    3. Qiang Liu & Thomas J. Steenburgh & Sachin Gupta, 2015. "The Cross Attributes Flexible Substitution Logit: Uncovering Category Expansion and Share Impacts of Marketing Instruments," Marketing Science, INFORMS, vol. 34(1), pages 144-159, January.
    4. Wiktor Adamowicz & David Bunch & Trudy Cameron & Benedict Dellaert & Michael Hanneman & Michael Keane & Jordan Louviere & Robert Meyer & Thomas Steenburgh & Joffre Swait, 2008. "Behavioral frontiers in choice modeling," Marketing Letters, Springer, vol. 19(3), pages 215-228, December.
    5. Xie, Yi, 2016. "The Impact of Nutrient Demand and Marketing Instruments on Intra-Category Substitution," 2016 Annual Meeting, July 31-August 2, Boston, Massachusetts 236051, Agricultural and Applied Economics Association.
    6. Thomas J. Steenburgh & Andrew Ainslie, 2008. "Taste Heterogeneity, IIA, and the Similarity Critique," Harvard Business School Working Papers 09-049, Harvard Business School.

  8. Wiktor Adamowicz & David Bunch & Trudy Cameron & Benedict Dellaert & Michael Hanneman & Michael Keane & Jordan Louviere & Robert Meyer & Thomas Steenburgh & Joffre Swait, 2008. "Behavioral frontiers in choice modeling," Marketing Letters, Springer, vol. 19(3), pages 215-228, December.

    Cited by:

    1. Pamela Giustinelli & Charles F. Manski, 2018. "Survey Measures Of Family Decision Processes For Econometric Analysis Of Schooling Decisions," Economic Inquiry, Western Economic Association International, vol. 56(1), pages 81-99, January.
    2. Linda Court Salisbury & Fred M. Feinberg, 2010. "Alleviating the Constant Stochastic Variance Assumption in Decision Research: Theory, Measurement, and Experimental Test," Marketing Science, INFORMS, vol. 29(1), pages 1-17, 01-02.
    3. Hoyos, David, 2010. "The state of the art of environmental valuation with discrete choice experiments," Ecological Economics, Elsevier, vol. 69(8), pages 1595-1603, June.
    4. Dellaert, Benedict G.C. & Arentze, Theo A. & Timmermans, Harry J.P., 2008. "Shopping context and consumers’ mental representation of complex shopping trip decision problems," Journal of Retailing, Elsevier, vol. 84(2), pages 219-232.
    5. Marsh, Dan & Phillips, Yvonne, 2012. "Difficult Choices: What Influences the Error Variance in a Choice Experiment," 2012 Conference, August 31, 2012, Nelson, New Zealand 139651, New Zealand Agricultural and Resource Economics Society.
    6. James Agarwal & Wayne DeSarbo & Naresh K. Malhotra & Vithala Rao, 2015. "An Interdisciplinary Review of Research in Conjoint Analysis: Recent Developments and Directions for Future Research," Customer Needs and Solutions, Springer;Institute for Sustainable Innovation and Growth (iSIG), vol. 2(1), pages 19-40, March.
    7. Debby van Helvoort‐Postulart & Benedict G. C. Dellaert & Trudy van der Weijden & Maarten F. von Meyenfeldt & Carmen D. Dirksen, 2009. "Discrete choice experiments for complex health‐care decisions: does hierarchical information integration offer a solution?," Health Economics, John Wiley & Sons, Ltd., vol. 18(8), pages 903-920, August.
    8. Hansen, Line Block & Termansen, Mette & Hasler, Berit, "undated". "Effectiveness Of Markets In Nitrogen Abatement: A Danish Case Study," 2017 International Congress, August 28-September 1, 2017, Parma, Italy 260887, European Association of Agricultural Economists.
    9. Tim Coltman & John Gattorna & Stuart Whiting, 2010. "Realigning Service Operations Strategy at DHL Express," Interfaces, INFORMS, vol. 40(3), pages 175-183, June.
    10. Fischer, Anke & Glenk, Klaus, 2011. "One model fits all? -- On the moderating role of emotional engagement and confusion in the elicitation of preferences for climate change adaptation policies," Ecological Economics, Elsevier, vol. 70(6), pages 1178-1188, April.
    11. Thomas Otter & Joe Johnson & Jörg Rieskamp & Greg Allenby & Jeff Brazell & Adele Diederich & J. Hutchinson & Steven MacEachern & Shiling Ruan & Jim Townsend, 2008. "Sequential sampling models of choice: Some recent advances," Marketing Letters, Springer, vol. 19(3), pages 255-267, December.
    12. Clarence Ong & Alex R. Cook & Ker-Kan Tan & Yi Wang, 2025. "Calculating willingness-to-pay with discrete cost and random coefficients in discrete choice experiments," Health Economics Review, Springer, vol. 15(1), pages 1-12, December.
    13. Rungie, Cam M. & Coote, Leonard V. & Louviere, Jordan J., 2012. "Latent variables in discrete choice experiments," Journal of choice modelling, Elsevier, vol. 5(3), pages 145-156.
    14. Lancsar, Emily & Louviere, Jordan & Donaldson, Cam & Currie, Gillian & Burgess, Leonie, 2013. "Best worst discrete choice experiments in health: Methods and an application," Social Science & Medicine, Elsevier, vol. 76(C), pages 74-82.
    15. Flynn, Terry Nicholas & Louviere, Jordan J. & Peters, Tim J. & Coast, Joanna, 2010. "Using discrete choice experiments to understand preferences for quality of life. Variance-scale heterogeneity matters," Social Science & Medicine, Elsevier, vol. 70(12), pages 1957-1965, June.
    16. Lim, Jooyoung & Hahn, Minhi, 2020. "Regulatory focus and decision rules: Are prevention-focused consumers regret minimizers?," Journal of Business Research, Elsevier, vol. 120(C), pages 343-350.
    17. Gebreegziabher, Z. & Mekonnen, A. & Beyene, A.D. & Hagos, F., 2018. "Valuation of access to irrigation water in rural Ethiopia: application of choice experiment and contingent valuation methods," 2018 Conference, July 28-August 2, 2018, Vancouver, British Columbia 277168, International Association of Agricultural Economists.
    18. Oded Netzer & Olivier Toubia & Eric Bradlow & Ely Dahan & Theodoros Evgeniou & Fred Feinberg & Eleanor Feit & Sam Hui & Joseph Johnson & John Liechty & James Orlin & Vithala Rao, 2008. "Beyond conjoint analysis: Advances in preference measurement," Marketing Letters, Springer, vol. 19(3), pages 337-354, December.
    19. Jordan Louviere & Joffre Swait, 2010. "—Discussion of “Alleviating the Constant Stochastic Variance Assumption in Decision Research: Theory, Measurement, and Experimental Test”," Marketing Science, INFORMS, vol. 29(1), pages 18-22, 01-02.
    20. Gerald Häubl & Benedict G. C. Dellaert & Bas Donkers, 2010. "Tunnel Vision: Local Behavioral Influences on Consumer Decisions in Product Search," Marketing Science, INFORMS, vol. 29(3), pages 438-455, 05-06.
    21. Elin Spegel & Kristina Ek, 2022. "Valuing the Impacts of Landslides: A Choice Experiment Approach," Economics of Disasters and Climate Change, Springer, vol. 6(1), pages 163-181, March.
    22. Rasch, Carsten & Louviere, Jordan J. & Teichert, Thorsten, 2015. "Using facial EMG and eye tracking to study integral affect in discrete choice experiments," Journal of choice modelling, Elsevier, vol. 14(C), pages 32-47.
    23. Oleson, Kirsten L.L. & Barnes, Michele & Brander, Luke M. & Oliver, Thomas A. & van Beek, Ingrid & Zafindrasilivonona, Bienvenue & van Beukering, Pieter, 2015. "Cultural bequest values for ecosystem service flows among indigenous fishers: A discrete choice experiment validated with mixed methods," Ecological Economics, Elsevier, vol. 114(C), pages 104-116.
    24. Pamela Giustinelli, 2011. "Group Decision Making with Uncertain Outcomes: Unpacking Child-Parent Choices of High School Tracks," Working Papers 2011-030, Human Capital and Economic Opportunity Working Group.
    25. Emily Lancsar & Peter Burge, 2014. "Choice modelling research in health economics," Chapters, in: Stephane Hess & Andrew Daly (ed.), Handbook of Choice Modelling, chapter 28, pages 675-687, Edward Elgar Publishing.
    26. Clark, Harrison & Chen, Xuqi & Yenerall, Jackie, 2024. "Consumer Preferences for Online Grocery Shopping Attributes and Implications for Nutrition Security," 2024 Annual Meeting, July 28-30, New Orleans, LA 343781, Agricultural and Applied Economics Association.

  9. Thomas Steenburgh, 2008. "Effort or timing: The effect of lump-sum bonuses," Quantitative Marketing and Economics (QME), Springer, vol. 6(3), pages 235-256, September.

    Cited by:

    1. Bruttel, Lisa & Eisenkopf, Gerald, 2012. "No contract or unfair contract: What's better?," Journal of Behavioral and Experimental Economics (formerly The Journal of Socio-Economics), Elsevier, vol. 41(4), pages 384-390.
    2. Fabian Herweg & Daniel Müller & Philipp Weinschenk, 2010. "Binary Payment Schemes: Moral Hazard and Loss Aversion," Discussion Paper Series of the Max Planck Institute for Behavioral Economics 2010_38, Max Planck Institute for Behavioral Economics.
    3. Sanjay Jain, 2012. "Self-Control and Incentives: An Analysis of Multiperiod Quota Plans," Marketing Science, INFORMS, vol. 31(5), pages 855-869, September.
    4. Calem, Paul & Correa, Ricardo & Lee, Seung Jung, 2020. "Prudential policies and their impact on credit in the United States," Journal of Financial Intermediation, Elsevier, vol. 42(C).
    5. Lamar Pierce & Alex Rees-Jones & Charlotte Blank, 2020. "The Negative Consequences of Loss-Framed Performance Incentives," NBER Working Papers 26619, National Bureau of Economic Research, Inc.
    6. Sofia Moroni, 2016. "Dynamic Contracts Under Loss Aversion," Working Paper 5868, Department of Economics, University of Pittsburgh.
    7. Minkyung Kim & K. Sudhir & Kosuke Uetake & Rodrigo Canales, 2016. "Multidimensional Sales Incentives in CRM Settings: Customer Adverse Selection and Moral Hazard," Cowles Foundation Discussion Papers 2085, Cowles Foundation for Research in Economics, Yale University.
    8. Doug J. Chung & Byungyeon Kim & Byoung G. Park, 2021. "The Comprehensive Effects of Sales Force Management: A Dynamic Structural Analysis of Selection, Compensation, and Training," Management Science, INFORMS, vol. 67(11), pages 7046-7074, November.
    9. Doug J. Chung & Thomas Steenburgh & K. Sudhir, 2014. "Do Bonuses Enhance Sales Productivity? A Dynamic Structural Analysis of Bonus-Based Compensation Plans," Marketing Science, INFORMS, vol. 33(2), pages 165-187, March.
    10. Rob Waiser & Juan Dubra & Jean-Pierre Benoît, 2025. "Incentives, burnout, and turnover: Dynamic compensation design with effort cost spillover," Quantitative Marketing and Economics (QME), Springer, vol. 23(4), pages 589-639, December.
    11. Sanjog Misra & Harikesh Nair, 2011. "A structural model of sales-force compensation dynamics: Estimation and field implementation," Quantitative Marketing and Economics (QME), Springer, vol. 9(3), pages 211-257, September.
    12. Bakó, Barna & Kálecz-Simon, András, 2013. "Quota bonuses with heterogeneous agents," Economics Letters, Elsevier, vol. 119(3), pages 316-320.
    13. Boosey, Luke & Goerg, Sebastian J., 2018. "The Timing of Discretionary Bonuses: Effort, Signals, and Reciprocity," IZA Discussion Papers 11580, IZA Network @ LISER.
    14. Anja Schöttner, 2017. "Optimal Sales Force Compensation in Dynamic Settings: Commissions vs. Bonuses," Management Science, INFORMS, vol. 63(5), pages 1529-1544, May.
    15. Honda, Jun & Inderst, Roman, 2017. "Nonlinear Incentives and Advisor Bias," EconStor Preprints 253657, ZBW - Leibniz Information Centre for Economics.
    16. Kräkel, Matthias & Schöttner, Anja, 2016. "Optimal sales force compensation," Journal of Economic Behavior & Organization, Elsevier, vol. 126(PA), pages 179-195.
    17. Chung, Doug J. & Kim, Byungyeon & Syam, Niladri B., 2020. "A Practical Approach to Sales Compensation: What Do We Know Now? What Should We Know in the Future?," Foundations and Trends(R) in Marketing, now publishers, vol. 11(1), pages 1-52, June.
    18. Dominique Demougin & Benjamin Bental, 2025. "Procedural vs. Substantive Approaches in Non-Comprehensive Contracts," CESifo Working Paper Series 11861, CESifo.
    19. Tat Y. Chan & Jia Li & Lamar Pierce, 2014. "Compensation and Peer Effects in Competing Sales Teams," Management Science, INFORMS, vol. 60(8), pages 1965-1984, August.
    20. Murali Mantrala & Sönke Albers & Fabio Caldieraro & Ove Jensen & Kissan Joseph & Manfred Krafft & Chakravarthi Narasimhan & Srinath Gopalakrishna & Andris Zoltners & Rajiv Lal & Leonard Lodish, 2010. "Sales force modeling: State of the field and research agenda," Marketing Letters, Springer, vol. 21(3), pages 255-272, September.
    21. Tinglong Dai & Kinshuk Jerath, 2016. "Technical Note—Impact of Inventory on Quota-Bonus Contracts with Rent Sharing," Operations Research, INFORMS, vol. 64(1), pages 94-98, February.
    22. Jiwoong Shin & K. Sudhir, 2010. "A Customer Management Dilemma: When Is It Profitable to Reward One's Own Customers?," Marketing Science, INFORMS, vol. 29(4), pages 671-689, 07-08.
    23. Longyuan Du & Ming Hu & Jiahua Wu, 2022. "Sales Effort Management Under All-or-Nothing Constraint," Management Science, INFORMS, vol. 68(7), pages 5109-5126, July.
    24. Tinglong Dai & Kinshuk Jerath, 2013. "Salesforce Compensation with Inventory Considerations," Management Science, INFORMS, vol. 59(11), pages 2490-2501, November.
    25. Michael Ahearne & Molly Ahearne, 2025. "Designing sales incentives: Opportunities for research with impact," AMS Review, Springer;Academy of Marketing Science, vol. 15(1), pages 307-312, June.

  10. Puneet Manchanda & Dick Wittink & Andrew Ching & Paris Cleanthous & Min Ding & Xiaojing Dong & Peter Leeflang & Sanjog Misra & Natalie Mizik & Sridhar Narayanan & Thomas Steenburgh & Jaap Wieringa & M, 2005. "Understanding Firm, Physician and Consumer Choice Behavior in the Pharmaceutical Industry," Marketing Letters, Springer, vol. 16(3), pages 293-308, December.

    Cited by:

    1. Marc Fischer & Peter Leeflang & Peter Verhoef, 2010. "Drivers of peak sales for pharmaceutical brands," Quantitative Marketing and Economics (QME), Springer, vol. 8(4), pages 429-460, December.
    2. Andrew J. Epstein & Jonathan D. Ketcham, 2014. "Information technology and agency in physicians' prescribing decisions," RAND Journal of Economics, RAND Corporation, vol. 45(2), pages 422-448, June.
    3. Kremer, Sara T.M. & Bijmolt, Tammo H.A. & Leeflang, Peter S.H. & Wieringa, Jaap E., 2008. "Generalizations on the effectiveness of pharmaceutical promotional expenditures," International Journal of Research in Marketing, Elsevier, vol. 25(4), pages 234-246.
    4. Crié, Dominique & Chebat, Jean-Charles, 2013. "Health marketing: Toward an integrative perspective," Journal of Business Research, Elsevier, vol. 66(1), pages 123-126.
    5. Peter Leeflang & Jaap Wieringa, 2010. "Modeling the effects of pharmaceutical marketing," Marketing Letters, Springer, vol. 21(2), pages 121-133, June.
    6. Ruiz-Conde, Enar & Wieringa, Jaap E. & Leeflang, Peter S.H., 2014. "Competitive diffusion of new prescription drugs: The role of pharmaceutical marketing investment," Technological Forecasting and Social Change, Elsevier, vol. 88(C), pages 49-63.
    7. Ram Bala & Pradeep Bhardwaj, 2010. "Detailing vs. Direct-to-Consumer Advertising in the Prescription Pharmaceutical Industry," Management Science, INFORMS, vol. 56(1), pages 148-160, January.
    8. Kaiser, Ulrich & Mendez, Susan J. & Rønde, Thomas & Ullrich, Hannes, 2014. "Regulation of pharmaceutical prices: Evidence from a reference price reform in Denmark," Journal of Health Economics, Elsevier, vol. 36(C), pages 174-187.
    9. Sismeiro, Catarina & Mizik, Natalie & Bucklin, Randolph E., 2012. "Modeling coexisting business scenarios with time-series panel data: A dynamics-based segmentation approach," International Journal of Research in Marketing, Elsevier, vol. 29(2), pages 134-147.
    10. Maria Marta Ferreyra & Grigory Kosenok, 2011. "Learning About New Products: An Empirical Study Of Physicians' Behavior," Economic Inquiry, Western Economic Association International, vol. 49(3), pages 876-898, July.
    11. Stremersch, Stefan, 2008. "Health and marketing: The emergence of a new field of research," International Journal of Research in Marketing, Elsevier, vol. 25(4), pages 229-233.

  11. Thomas J. Steenburgh & Andrew Ainslie & Peder Hans Engebretson, 2003. "Massively Categorical Variables: Revealing the Information in Zip Codes," Marketing Science, INFORMS, vol. 22(1), pages 40-57, August.

    Cited by:

    1. Grinstein, Amir & Wathieu, Luc, 2012. "Happily (mal)adjusted: Cosmopolitan identity and expatriate adjustment," International Journal of Research in Marketing, Elsevier, vol. 29(4), pages 337-345.
    2. M. Ballings & D. Van Den Poel & E. Verhagen, 2013. "Evaluating the Added Value of Pictorial Data for Customer Churn Prediction," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium 13/869, Ghent University, Faculty of Economics and Business Administration.
    3. Baecke, Philippe & De Baets, Shari & Vanderheyden, Karlien, 2017. "Investigating the added value of integrating human judgement into statistical demand forecasting systems," International Journal of Production Economics, Elsevier, vol. 191(C), pages 85-96.
    4. Steven M. Shugan, 2004. "The Impact of Advancing Technology on Marketing and Academic Research," Marketing Science, INFORMS, vol. 23(4), pages 469-475.
    5. van Dijk, Bram & Paap, Richard, 2008. "Explaining individual response using aggregated data," Journal of Econometrics, Elsevier, vol. 146(1), pages 1-9, September.
    6. P. Baecke & D. Van Den Poel, 2012. "Including Spatial Interdependence in Customer Acquisition Models: a Cross-Category Comparison," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium 12/788, Ghent University, Faculty of Economics and Business Administration.
    7. P. Baecke & D. Van Den Poel, 2010. "Improving purchasing behavior predictions by data augmentation with situational variables," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium 10/658, Ghent University, Faculty of Economics and Business Administration.
    8. Schneider, Matthew J. & Jagpal, Sharan & Gupta, Sachin & Li, Shaobo & Yu, Yan, 2017. "Protecting customer privacy when marketing with second-party data," International Journal of Research in Marketing, Elsevier, vol. 34(3), pages 593-603.
    9. Andrew Ainslie & Xavier Drèze & Fred Zufryden, 2005. "Modeling Movie Life Cycles and Market Share," Marketing Science, INFORMS, vol. 24(3), pages 508-517, November.
    10. Sinha, Shameek & Malik, Sumit & Mahajan, Vijay & ter Hofstede, Frenkel, 2025. "Retain, reactivate or acquire: Can nonprofits reliably use community profiles as an alternative to past donation data?," Journal of Business Research, Elsevier, vol. 186(C).
    11. Piyush Anand & Clarence Lee, 2023. "Using Deep Learning to Overcome Privacy and Scalability Issues in Customer Data Transfer," Marketing Science, INFORMS, vol. 42(1), pages 189-207, January.
    12. P. Baecke & D. Van Den Poel, 2012. "Improving Customer Acquisition Models by Incorporating Spatial Autocorrelation at Different Levels of Granularity," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium 12/819, Ghent University, Faculty of Economics and Business Administration.
    13. Wieringa, Jaap & Kannan, P.K. & Ma, Xiao & Reutterer, Thomas & Risselada, Hans & Skiera, Bernd, 2021. "Data analytics in a privacy-concerned world," Journal of Business Research, Elsevier, vol. 122(C), pages 915-925.
    14. André Bonfrer & Xavier Drèze, 2009. "Real-Time Evaluation of E-mail Campaign Performance," Marketing Science, INFORMS, vol. 28(2), pages 251-263, 03-04.
    15. Matthew Nagler, 2006. "An exploratory analysis of the determinants of cooperative advertising participation rates," Marketing Letters, Springer, vol. 17(2), pages 91-102, April.
    16. Matthew J. Schneider & Sharan Jagpal & Sachin Gupta & Shaobo Li & Yan Yu, 2018. "A Flexible Method for Protecting Marketing Data: An Application to Point-of-Sale Data," Marketing Science, INFORMS, vol. 37(1), pages 153-171, January.
    17. Kelvyn Jones & Dewi Owen & Ron Johnston & James Forrest & David Manley, 2015. "Modelling the occupational assimilation of immigrants by ancestry, age group and generational differences in Australia: a random effects approach to a large table of counts," Quality & Quantity: International Journal of Methodology, Springer, vol. 49(6), pages 2595-2615, November.
    18. Ron Borzekowski & Raphael Thomadsen & Charles Taragin, 2009. "Competition and price discrimination in the market for mailing lists," Quantitative Marketing and Economics (QME), Springer, vol. 7(2), pages 147-179, June.
    19. Jeonghye Choi & David R. Bell & Leonard M. Lodish, 2012. "Traditional and IS-Enabled Customer Acquisition on the Internet," Management Science, INFORMS, vol. 58(4), pages 754-769, April.
    20. M. Ballings & D. Van Den Poel, 2012. "The Relevant Length of Customer Event History for Churn Prediction: How long is long enough?," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium 12/804, Ghent University, Faculty of Economics and Business Administration.
    21. Steven M. Shugan, 2003. "Editorial: Compartmentalized Reviews and Other Initiatives: Should Marketing Scientists Review Manuscripts in Consumer Behavior?," Marketing Science, INFORMS, vol. 22(2), pages 151-160.

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