Research classified by Journal of Economic Literature (JEL) codes

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Top JEL
/ M: Business Administration and Business Economics; Marketing; Accounting; Personnel Economics
/ / M3: Marketing and Advertising
/ / / M30: General

2010

• Tanel Mehine, 2010, "Do Yellow Price Tags Matter To Consumers? The Relationship Between The Presentation Of The Price And The Reference Price," University of Tartu - Faculty of Economics and Business Administration Working Paper Series, Faculty of Economics and Business Administration, University of Tartu (Estonia), number 75.
• Petrescu Eva-Cristina & Ioncica Diana, & Petrescu Marian,, 2010, "Studying the Factors Which Influence Consumer Behavior on the Insurance Market," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, volume 0, issue 1, pages 1229-1233, May.
• Petrescu Marian, & Ioncic? Diana Eugenia, & Petrescu Eva-Cristina,, 2010, "Exogenous Factors Influencing Consumer Behavior on the Insurance Market," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, volume 0, issue 1, pages 1234-1238, May.
• Iordache Maria Carmen & Ciochina Iuliana, 2010, "Planning Marketing Activity during Periods of Crisis," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, volume 0, issue 2, pages 395-400, October.
• Saseanu C. Andreea Simona & Toma Sorin George & Zgura Ion Daniel, 2010, "Evolution and Perspectives of E-Commerce in Romania," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, volume 0, issue 2, pages 714-718, October.
• Neven Seric & Maljic Vinko & Mate Perisic, 2010, "Modelling Of Marketing Strategies For The Single Markets Vs Marketing Strategy For The Global Market:Case Study Mobiexplore," Perspectives of Innovation in Economics and Business (PIEB), Prague Development Center, volume 4, issue 1, pages 63-65, February.
• Mihaela Marcu & Cristina Gherman, 2010, "The Efficiency Of Promotional Instruments Related To The Product Life Cycle Stages," Annals of the University of Petrosani, Economics, University of Petrosani, Romania, volume 10, issue 1, pages 169-176.
• Maria Antónia Rodrigues & João F. Proença, 2010, "SST and the Consumer Behaviour in Portuguese Financial Services," FEP Working Papers, Universidade do Porto, Faculdade de Economia do Porto, number 358, Jan.
• Besana, Angela, 2010, "Internet Marketing in Cultural Industries: from movie to arts," MPRA Paper, University Library of Munich, Germany, number 19825, Jan.
• Chi, Feng & Yang, Nathan, 2010, "Twitter in Congress: Outreach vs Transparency," MPRA Paper, University Library of Munich, Germany, number 23597, May, revised 22 Jun 2010.
• Saleem, Salman & Salaria, Dr Rashid, 2010, "Few determinants of compulsive buying of youth in Pakistan," MPRA Paper, University Library of Munich, Germany, number 23981.
• Pillai, Rajasekharan & Thomas, Julia & Prasad, Saloni, 2010, "Pester Power as a Diasporic Dilemma:A Study on the Expatriate Indians in Bahrain," MPRA Paper, University Library of Munich, Germany, number 24177, Oct.
• Flynn, Sean Masaki & Greenberg, Adam Eric, 2010, "Does Weather Actually Affect Tipping? An Empirical Analysis of Time Series Data," MPRA Paper, University Library of Munich, Germany, number 25118, May.
• G, Thiagarajan & Nakkeeran, Senthilkumar & Arockiasamy, Arulraj, 2010, "Mediating effects of broadband consumers’ behavior in India," MPRA Paper, University Library of Munich, Germany, number 26840, Jul, revised 27 Jul 2010.
• Levy, Daniel & Smets, Frank, 2010, "Price Setting and Price Adjustment in Some European Union Countries: Introduction to the Special Issue," MPRA Paper, University Library of Munich, Germany, number 27617, Feb.
• Dumea, Andrei Cosmin & Mariciuc, Dragos Florentin, 2010, "The marketing spirit from the perspective of moral values," MPRA Paper, University Library of Munich, Germany, number 39300, Jun, revised Jun 2012.
• Kozmenko, Serhiy & Vasil’yeva, Tetyana & Leonov, Serhiy, 2010, "The structuring of components of the net domestic product according to the innovation criterion," MPRA Paper, University Library of Munich, Germany, number 50787, Dec.
• Pepe, Cosetta & Musso, Fabio & Risso, Mario, 2010, "The social responsibility of retailers and small and medium suppliers in international supply chains," MPRA Paper, University Library of Munich, Germany, number 57943, revised 2010.
• Kaluzhsky, Mikhail, 2010, "Мировой Экономический Кризис И Маркетинговая Деятельность В России
  [The global economic crisis and marketing activities in Russia]," MPRA Paper, University Library of Munich, Germany, number 62786, Apr.
• Dagmar Skokanová, 2010, "Main differences in Body Image (BI) perception between American and Chinese consumers: selected research results," Ekonomika a Management, Prague University of Economics and Business, volume 2010, issue 3.
• Ivan-Damir Anic, 2010, "Attitudes and purchasing behavior of consumers in domestic and foreign food retailers in Croatia," Zbornik radova Ekonomskog fakulteta u Rijeci/Proceedings of Rijeka Faculty of Economics, University of Rijeka, Faculty of Economics and Business, volume 28, issue 1, pages 113-133.
• Sirvan Sen Demir, 2010, "The Relationship among Push Factors, Information Search and Satisfaction in Holiday Purchasing Process: A Survey on Domestic Tourists," Business and Economics Research Journal, Bursa Uludag University, Faculty of Economics and Administrative Sciences, volume 1, issue 4, pages 119-119.
• Ahasanul Haque & Sabbir Rahman & Mahbubur Rahman, 2010, "Factors Determinants the Choice of Mobile Service Providers: Structural Equation Modeling Approach on Bangladeshi Consumers," Business and Economics Research Journal, Bursa Uludag University, Faculty of Economics and Administrative Sciences, volume 1, issue 3, pages 1-17.
• Shakir Hafeez & SAF Hasnu, 2010, "Customer Satisfaction for Cellular Phones in Pakistan: A Case Study of Mobilink," Business and Economics Research Journal, Bursa Uludag University, Faculty of Economics and Administrative Sciences, volume 1, issue 3, pages 1-35.
• Cagatan Taskin & Omer Akat, 2010, "Measurement of Consumer Based Brand Equity Using Structural Equation Modeling and A Research in Durable Consumer Goods Sector," Business and Economics Research Journal, Bursa Uludag University, Faculty of Economics and Administrative Sciences, volume 1, issue 2, pages 1-1.
• Corrado De CECCO & Iuliana CETINĂ & Violeta RĂDULESCU & Mircea DRĂGHICI, 2010, "Specifics Of The Marketing Audit In The Financial-Banking Sector," Annals of Spiru Haret University, Economic Series, Universitatea Spiru Haret, volume 1, issue 3, pages 127-137.
• Petronela Iuliana GEANGU & Daniel Adrian GÂRDAN & Iuliana CETINĂ & Elena GURGU, 2010, "How The Marketing Research Affects The Improvement In The Dental Doctor-Patient Relation," Annals of Spiru Haret University, Economic Series, Universitatea Spiru Haret, volume 1, issue 3, pages 139-151.
• Maja Cosic & Milenko D. Djuric, 2010, "Relationship Marketing In The Tourist Services Sector," UTMS Journal of Economics, University of Tourism and Management, Skopje, Macedonia, volume 1, issue 1, pages 53-60.
• D. MEHTA & Anand GARG & Naveen K. MEHTA, 2010, "Rural buyers' perception about mosquito repellants," Economia. Seria Management, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, volume 13, issue 1, pages 43-52, June.
• Ruxandra-Irina POPESCU & Razvan-Andrei CORBOS, 2010, "A Review of Strategic Options for Achieving a Country Brand for Romania," REVISTA DE MANAGEMENT COMPARAT INTERNATIONAL/REVIEW OF INTERNATIONAL COMPARATIVE MANAGEMENT, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, volume 11, issue 5, pages 881-893, December.
• Benjamin Polak & Rupert Stadler & Mark Heitmann & Andreas Herrmann & Marc Cäsar & Jan Landwehr, 2010, "Aufpreise oder Gesamtpreise? Wirkung der Preisdarstellung auf das individuelle Entscheidungsverhalten," Schmalenbach Journal of Business Research, Springer, volume 62, issue 8, pages 911-932, December, DOI: 10.1007/BF03373683.
• Daniel Levy & Frank Smets, 2010, "Price setting and price adjustment in some European Union Countries: introduction to the special issue," Managerial and Decision Economics, John Wiley & Sons, Ltd., volume 31, issue 2-3, pages 63-66, DOI: 10.1002/mde.1502.
• Costinel DOBRE, 2010, "Thoughts on the Chameleon Consumer and the Chaotic Marketing," Timisoara Journal of Economics, West University of Timisoara, Romania, Faculty of Economics and Business Administration, volume 3, issue 2(10), pages 73-78.
• Levy, Daniel & Smets, Frank, 2010, "Price Setting and Price Adjustment in Some European Union Countries," EconStor Open Access Articles and Book Chapters, ZBW - Leibniz Information Centre for Economics, volume 31, issue 2‐3 (Spec, pages 63-66.

2009

• Liu, Kang Ernest & Huang, Min-Hsin & Hsu, Jane Lu & Lee, Hwang-Jaw, 2009, "Avian Influenza Threat and its Potential Impact on Demand for Chicken and Eggs," 2009 Annual Meeting, July 26-28, 2009, Milwaukee, Wisconsin, Agricultural and Applied Economics Association, number 49297, DOI: 10.22004/ag.econ.49297.
• Victoria Ann SEITZ & Olesia LUPU & Nabil RAZZOUK & Ka Man Carman CHU, 2009, "Print Advertising In The Us And Hong Kong: A Comparative Analysis," Review of Economic and Business Studies, Alexandru Ioan Cuza University, Faculty of Economics and Business Administration, issue 4, pages 125-148, November.
• Professor Dr. Tudor Nistorescu & Junior Assistant PhD Student Silvia Puiu, 2009, "Strategic Orientations In Retail Industry During Economic Crises," Annals of University of Craiova - Economic Sciences Series, University of Craiova, Faculty of Economics and Business Administration, volume 1, issue 37, pages 15-21, May.
• Ovidiu I. MOISESCU, 2009, "The Importance Of Brand Awareness In Consumers’ Buying Decision And Perceived Risk Assessment," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, volume 0, issue 1, pages 103-110, November.
• Bistra Vassileva, 2009, "Corporate Social Responsibility – Corporate Branding Relationship: An Empirical Comparative Study," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, volume 0, issue 1, pages 13-28, November.
• Ciprian Marcel POP & Andrei Mircea SCRIDON & Dan Cristian DABIJA, 2009, "A Evaluation Of Consumer’S Preferences In The Cluj-Napoca Retail Market Based On A Multinomial Logit Model," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, volume 0, issue 1, pages 69-74, November.
• Marius Balasescu, 2009, "The assimilation of marketing concept by retail companies in Romania," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, volume 0, issue 1, pages 89-95, November.
• Cristinel Constantin, 2009, "The Role Of Relationship Marketing On Insurance Market During The Crisis Periods," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, volume 0, issue 1, pages 96-102, November.
• Ovidiu Ioan Moisescu, 2009, "The Relation Between Unaided Brand Awareness And Brand Commercial Performance: A Study Among Urban Romanian Consumers," JOURNAL STUDIA UNIVERSITATIS BABES-BOLYAI NEGOTIA, Babes-Bolyai University, Faculty of Business.
• Neamtu Adina & Neamtu Liviu, 2009, "Evolution Tendencies of Educational Market’s Capacity and Structure," Annals - Economy Series, Constantin Brancusi University, Faculty of Economics, volume 1, pages 23-34, May.
• Ana María Arboleda Arango & Claudia Viviana Rodríguez & Juan Pablo Valencia, 2009, "Más Que Tácticas Para Sobrevivir," Estudios Gerenciales, Universidad Icesi.
• Ana María Arboleda Arango, 2009, "La Actitud Del Consumidor Según La Percepción De Justicia Organizacional," Estudios Gerenciales, Universidad Icesi.
• José Joaquín Ortiz Bojacá, 2009, "Fronteras de la investigación contable-financiera-económica: autonomía e interdisciplinariedad," Revista Facultad de Ciencias Económicas, Universidad Militar Nueva Granada.
• Kalka, Regine & Krähling, Sabrina, 2009, "Multimedia based Public Relations in German Trade Fair Companies
  [Multimediale Public Relations bei Messegesellschaften]," Duesseldorf Working Papers in Applied Management and Economics, Duesseldorf University of Applied Sciences, number 07, Mar.
• Gerhards, Claudia & Ferschke, Stephanie, 2009, "Branded entertainment on TV from the perspectives of system theory and principal agent theory
  [Branded Entertainment im TV: Ein Bestimmungsversuch aus Sicht der Systemtheorie und der Prinzipal-Agen," Duesseldorf Working Papers in Applied Management and Economics, Duesseldorf University of Applied Sciences, number 09, Apr.
• Kozinets , Robert & Wojnicki , Andrea C. & Wilner , Sarah J. S. & De Valck , Kristine, 2009, "Networked Narratives: Understanding Word-of-Mouth Marketing in Online Communities," HEC Research Papers Series, HEC Paris, number 980, May.
• Basu, Kaushik, 2009, "A Marketing Scheme for Making Money off Innocent People: A User's Manual," Working Papers, Cornell University, Center for Analytic Economics, number 09-09, Jun.
• Martha Poon, 2009, "From New Deal institutions to capital markets: commercial consumer risk scores and the making of subprime mortgage finance," CSI Working Papers Series, Centre de Sociologie de l'Innovation (CSI), Mines ParisTech, number 014, Jan.
• van der Lans, R.J.A. & van Bruggen, G.H. & Eliashberg, J. & Wierenga, B., 2009, "A Viral Branching Model for Predicting the Spread of Electronic Word-of-Mouth," ERIM Report Series Research in Management, Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam, number ERS-2009-029-MKT, May.
• Kaushik Basu, 2009, "A Marketing Scheme for Making Money off Innocent People: A User’s Manual," Working Papers, eSocialSciences, number id:2341.
• Sumitro Banerjee & Miklos Sarvary, 2009, "How incumbent firms foster consumer expectations, delay launch but still win the markets for next generation products," Quantitative Marketing and Economics (QME), Springer, volume 7, issue 4, pages 445-481, December, DOI: 10.1007/s11129-009-9071-2.
• Mateja Kos Koklic & Irena Vida, 2009, "A Strategic Household Purchase: Consumer House Buying Behavior," Managing Global Transitions, University of Primorska, Faculty of Management Koper, volume 7, issue 1, pages 75-96.
• Besana, Angela, 2009, "The Italian Art Market and the importance of communication strategies: from fairs to auction houses’ best practices," MPRA Paper, University Library of Munich, Germany, number 10513, Jan, revised 28 Jan 2009.
• Ward, David & Lasen, Marta, 2009, "An Overview of Needs Theories behind Consumerism," MPRA Paper, University Library of Munich, Germany, number 13090, Jan.
• Bonache, Adrien & Moris, Karen, 2009, "Nonlinear and chaotic patterns in Japanese video game console sales and consequences for management control," MPRA Paper, University Library of Munich, Germany, number 18196, Sep.
• Sidorchuk, Roman, 2009, "Предпринимательство И Маркетинг
  [Entrepreneurship and marketing]," MPRA Paper, University Library of Munich, Germany, number 19115, May.
• Pillai, Rajasekharan & Babu, Febina & Hameed, Hana & Rajan, Remya & Vijay, Shiji, 2009, "How Fragrant are perfumes? A Micro Perspective from Middle East," MPRA Paper, University Library of Munich, Germany, number 19591, Jun, revised Nov 2009.
• Azar, Ofer H., 2009, "Do consumers make too much effort to save on cheap items and too little to save on expensive items? experimental results and implications for business strategy," MPRA Paper, University Library of Munich, Germany, number 20962.
• Afzal, Sarwat, 2009, "Marketing Capability, Strategy and Business Performance in Emerging Markets of Pakistan," MPRA Paper, University Library of Munich, Germany, number 23642, Nov.
• Soproni, Luminita & Stoica, Alina & Drinda, Roxana, 2009, "Placing Romania in the European and International Market: The Role of Image in building a Nation Identity," MPRA Paper, University Library of Munich, Germany, number 44723.
• Kamaladevi B, 2009, "Customer Experience Management in Retailing," Romanian Economic Journal, Department of International Business and Economics from the Academy of Economic Studies Bucharest, volume 12, issue 34, pages 31-60, (4).
• Jan R. Landwehr & Andreas Herrmann & Mark Heitmann, 2009, "To be different or to be average?
  [Die Attraktivität des Durchschnittsprodukts]," Schmalenbach Journal of Business Research, Springer, volume 61, issue 3, pages 226-250, May, DOI: 10.1007/BF03372821.
• Benjamin Polak & Andreas Herrmann & Mark Heitmann & Marc Cäsar & Jan Landwehr, 2009, "„Radio oder Schiebedach?“–Wirkung von mentalen Budgets auf das individuelle Produktwahlverhalten," Schmalenbach Journal of Business Research, Springer, volume 61, issue 7, pages 783-803, November, DOI: 10.1007/BF03373668.
• Marco Valente, 2009, "Markets fo Heterogeneous Products: a Boundedly Rational Consumer Model," LEM Papers Series, Laboratory of Economics and Management (LEM), Sant'Anna School of Advanced Studies, Pisa, Italy, number 2009/11, Sep.
• Marco Cioppi & Andrea Buratti, 2009, "The Strategic Role of Marketing Communication in he SME: the Case of Fornari SpA," Working Papers, University of Urbino Carlo Bo, Department of Economics, Society & Politics - Scientific Committee - L. Stefanini & G. Travaglini, number 0907, revised 2009.
• David WARD & Marta LASEN, 2009, "An Overview Of Needs Theories Behind Consumerism," Journal of Applied Economic Sciences, Spiru Haret University, Faculty of Financial Management and Accounting Craiova, volume 4, issue 1(7)_ Spr.
• Dührkop, Claudia, 2009, "Betriebswirtschaftliche Besonderheiten von Zeitschriften und Zeitschriftenverlagen," Wismar Discussion Papers, Hochschule Wismar, Wismar Business School, number 04/2009.

2008

• Goldstein, Robin & Almenberg, Johan & Dreber, Anna & Emerson, John W. & Herschkowitsch, Alexis & Katz, Jacob, 2008, "Do More Expensive Wines Taste Better? Evidence From A Large Sample Of Blind Tastings," Working Papers, American Association of Wine Economists, number 37328, Apr, DOI: 10.22004/ag.econ.37328.
• Claudia-Elena Þuclea & Ana-Mihaela Pãdurean, 2008, "Competitiveness In Hospitality Industry: Romanian Style," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, volume 6, issue 1, pages 105-114, November.
• Tudor Nistorescu & Catalin M. BARBU, 2008, "Retail store design and environment as branding support in the services marketing," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, volume 6, issue 1, pages 11-17, November.
• Jasmina GRZINIC, 2008, "Trends in croatian hotel industry," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, volume 6, issue 1, pages 122-128, November.
• Nicoleta Cristache & Irina Susanu & Sofia David, 2008, "The influence of product value during the process of purchase decision," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, volume 6, issue 1, pages 139-144, November.
• Simona BALASESCU & Marius BALASESCU, 2008, "Research On Obtaining And Using Marketing Information In Commerce Companies," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, volume 6, issue 1, pages 161-168, November.
• Sorin Prada, 2008, "The evolution of retail in Romania," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, volume 6, issue 1, pages 169-174, November.
• Mircea Andrei SCRIDON, 2008, "Understanding Customers - Profiling And Segmentation," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, volume 6, issue 1, pages 175-184, November.
• Ilie BUDICA, 2008, "Improvement strategies of the Romanian tourism management," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, volume 6, issue 1, pages 18-26, November.
• Valerica Olteanu, 2008, "Modern marketing,determinant concept in the reappraisal of business and organizational professions and of training professionals in the new economy," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, volume 6, issue 1, pages 5-10, November.
• Gheorghe MEGHISAN, 2008, "DEVELOPMENT approaches AND STRATEGIC MOVEMENTS WITHIN THE MOBILE TELECOMMUNICATION FIELD," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, volume 6, issue 1, pages 51-58, November.
• Luigi Dumitrescu & Camelia Apostu, 2008, "The Business Value," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, volume 6, issue 1, pages 83-88, November.
• Andreea Marin-Pantelescu & Delia Popescu, 2008, "A Research On Tourists’ Preferences Regarding The Romanian Travel Agencies," JOURNAL STUDIA UNIVERSITATIS BABES-BOLYAI NEGOTIA, Babes-Bolyai University, Faculty of Business.
• Đorđe Kaličanin, 2008, "A Question Of Strategy:To Be A Pioneer Or A Follower?," Economic Annals, Faculty of Economics and Business, University of Belgrade, volume 53, issue 177, pages 89-102, April - J.
• Ana María Arboleda Arango, 2008, "Percepciones Del Color Y De La Forma De Los Empaques: Una Experiencia De Aprendizaje," Estudios Gerenciales, Universidad Icesi.
• Irene J. Guillén Mondragón & Alma Patricia Aduna Mondragón, 2008, "La Influencia De La Cultura Y Del Estilo De Gestión Sobre El Clima Organizacional. Estudio De Caso De La Mediana Empresa En La Delegación Iztapalapa," Estudios Gerenciales, Universidad Icesi.
• Wileidys Artigas & María Cristina Useche & Beatriz Queipo, 2008, "Estrategias Implementadas En El Subsistema Tecnico En Empresas De Telefonía Fija En Venezuela. Periodo 2000-2004," Estudios Gerenciales, Universidad Icesi.
• Edwin Tarapuez Chamorro & Jairo Andrés Zapata Erazo & Esperanza Agreda Montenegro, 2008, "Knight Y Sus Aportes A La Teoría Del Emprendedor," Estudios Gerenciales, Universidad Icesi.
• Oscar A. Colmenares D. & José Luis Saavedra, 2008, "Lanzamiento De Supermercados Cheap En Venezuela," Estudios Gerenciales, Universidad Icesi.
• Yaromir Munoz Molina & Carlos Enrique Vecino Arenas, 2008, "Análisis De La Contribución De Hollander Al Macromercadeo," Estudios Gerenciales, Universidad Icesi.
• Francisco Ganga Contreras & Iván Toro Reinoso, 2008, "Externalización De Funciones: Algunas Reflexiones Teóricas," Estudios Gerenciales, Universidad Icesi.
• Ana María Arboleda Arango & Elsa María Coello C. & Gloria Marí¬A Cuevas S. & Lina Marcela Gómez M., 2008, "Caen Los Pantaloncillos," Estudios Gerenciales, Universidad Icesi.
• Verboven, Frank & Cleeren, Kathleen & Dekimpe, Marnik & Gielens, Katrijn, 2008, "Intra- and Inter-Format Competition Among Discounters and Supermarkets," CEPR Discussion Papers, C.E.P.R. Discussion Papers, number 6964, Sep.
• Goldstein, Robin & Almenberg, Johan & Dreber, Anna & Emerson, John W. & Herschkowitsch, Alexis & Katz, Jacob, 2008, "Do More Expensive Wines Taste Better? Evidence from a Large Sample of Blind Tastings," Journal of Wine Economics, Cambridge University Press, volume 3, issue 1, pages 1-9, April.
• Fabian Muniesa & Michel Callon, 2008, "La performativité des sciences économiques," CSI Working Papers Series, Centre de Sociologie de l'Innovation (CSI), Mines ParisTech, number 010, Feb.
• Tausch, Arno, 2008, "On the global efficiency of 21 major social policy book publishing companies and their impact in 100+ countries," Entelequia eBooks, Entelequia y Servicios Académicos Intercontinentales SL, number b007, edition 1, ISBN: ARRAY(0x678b3c38), May.
• Giovanni B. Ramello, 2008, "Semiotica, diritti e mercato. Economia del marchio nel terzo millennio," ECONOMIA E POLITICA INDUSTRIALE, FrancoAngeli Editore, volume 2008, issue 1, pages 107-125.
• Noha El-Bassiouny & Ahmed Taher & Ehab M. Abou Aish, 2008, "The Importance of Character Education for Tweens as Consumers," Working Papers, The German University in Cairo, Faculty of Management Technology, number 11, Jun.
• Goldstein, Robin & Almenberg, Johan & Dreber, Anna & Emerson, John W. & Herschkowitsch, Alexis & Katz, Jacob, 2008, "Do More Expensive Wines Taste Better? Evidence from a Large Sample of Blind Tastings," SSE/EFI Working Paper Series in Economics and Finance, Stockholm School of Economics, number 700, Apr, revised 24 Apr 2008.
• Rajagopal, 2008, "Consumer response to seasonal clearance sales: experimental analysis of consumer personality traits in self-service stores," Global Business and Economics Review, Inderscience Enterprises Ltd, volume 10, issue 1, pages 68-92.
• Bart Bronnenberg, 2008, "Brand competition in CPG industries: Sustaining large local advantages with little product differentiation," Quantitative Marketing and Economics (QME), Springer, volume 6, issue 1, pages 79-107, March, DOI: 10.1007/s11129-007-9034-4.
• Xin Wang & Alan Montgomery & Kannan Srinivasan, 2008, "When auction meets fixed price: a theoretical and empirical examination of buy-it-now auctions," Quantitative Marketing and Economics (QME), Springer, volume 6, issue 4, pages 339-370, December, DOI: 10.1007/s11129-008-9041-0.
• Kashif Riaz & Syed Karamatullah Hussainy & Abdul Kabeer Kazi & Gobind M. Herani, 2008, "Advertising Styles’ Impact on Attention in Pakistan," KASBIT Business Journals (KBJ), Khadim Ali Shah Bukhari Institute of Technology (KASBIT), volume 1, pages 28-35, December.
• Stanciulescu Gabriela Cecilia, 2008, "City Image – As Tourism Destination," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, volume 4, issue 1, pages 1218-1222, May.
• Vranceanu Diana & Popescu Ioana Cecilia & Tatu Cristi, 2008, "Marketing Research In Advertising," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, volume 4, issue 1, pages 1268-1273, May.
• Jorge Herrera, 2008, "Caso De Estudio: Vasco Moulian Y El Teatro Infantil," Abante, Escuela de Administracion. Pontificia Universidad Católica de Chile., volume 11, issue 1, pages 47-88.
• Winther, K. Tobias, 2008, "Analyzing new profit opportunities: a guide to making business projects financially successful," MPRA Paper, University Library of Munich, Germany, number 11346, Aug.
• Catrina, Ioana & Neamtu, Ion, 2008, "Current issues of the concurrencies market in business engineering acceptance," MPRA Paper, University Library of Munich, Germany, number 14398, Nov.
• Hussain, Syed Karamatullah & Riaz, Kashif & Kazi, Abdul Kabeer & Herani, Gobind M., 2008, "Advertising Styles’ Impact on Attention in Pakistan," MPRA Paper, University Library of Munich, Germany, number 15005, Dec.
• Sidorchuk, Roman, 2008, "Особенности Маркетинга Малого Бизнеса В Мясной Индустрии
  [Features of marketing of a small-scale business (SME) in the meat industry]," MPRA Paper, University Library of Munich, Germany, number 19106, Nov.
• Sidorchuk, Roman, 2008, "Некоторые Проблемы Малого Бизнеса
  [Some problems SME (in Russia)]," MPRA Paper, University Library of Munich, Germany, number 19128, Nov.
• Sidorchuk, Roman, 2008, "Маркетинговый Аспект Формирования Оптимального Промышленного Ассортимента Товара Для Малого Бизнеса
  [Marketing aspect of formation of optimum industrial assortment of the goods in the conditions of SME]," MPRA Paper, University Library of Munich, Germany, number 19138, Nov.
• Pillai, K R & Hamid, Hana & Rajan, Remya & Vijay, Shiji & Babu, Febina, 2008, "How Fragrant are perfumes? A Micro Perspective from Middle East," MPRA Paper, University Library of Munich, Germany, number 19559, Jun.
• Armstrong, Mark, 2008, "Interactions between competition and consumer policy," MPRA Paper, University Library of Munich, Germany, number 7258, Feb.
• Tausch, Arno, 2008, "On the world market trajectory of 21 major book publishing companies in globalization and European studies in 100+ countries. From “Amsterdam University Press” via “Palgrave” and “Nova Science Publishers” to Transaction Publishers” by international, ," MPRA Paper, University Library of Munich, Germany, number 9613, Jul.
• Besana, Angela, 2008, "Priorities for the Italian Cultural Firms," MPRA Paper, University Library of Munich, Germany, number 9755, Jul.
• Alan B. Krueger & Andreas Mueller, 2008, "Job Search and Unemployment Insurance: New Evidence from Time Use Data," Working Papers, Princeton University, Department of Economics, Industrial Relations Section., number 1070, Aug.
• Dominic Hofstetter, 2008, "Solution-Focused Selling," Books, Rainer Hampp Verlag, number 9783866182318, edition 1.
• Richard Stacy, 2008, "Gutenberg and the social media revolution: an investigation of the world where it costs nothing to distribute information," Journal of Financial Transformation, Capco Institute, volume 24, pages 91-100.
• Matthias H. J. Gouthier & Andreas Eggert & Felicitas Nogly, 2008, "Offshoring der Kundeninteraktion: Eine empirische Analyse der Wirkung der Sprachqualität am Beispiel von Call Centern," Schmalenbach Journal of Business Research, Springer, volume 60, issue 1, pages 48-70, February, DOI: 10.1007/BF03372791.
• Hermann Simon, 2008, "Betriebswirtschaftliche Wissenschaft und Unternehmenspraxis," Schmalenbach Journal of Business Research, Springer, volume 60, issue 1, pages 73-93, February, DOI: 10.1007/BF03372792.
• John H. Munro, 2008, "Necessities and Luxuries in Early-Modern Textile Consumption: Real Values of Worsted Says and Fine Woollens in the Sixteenth-Century Low Countries," Working Papers, University of Toronto, Department of Economics, number tecipa-323, Jul.
• John H. A. Munro, 2008, "Three Centuries of Luxury Textile Consumption in the Low Countries and England, 1330 - 1570: New Methodologies for Estimating Changes in Real Values," Working Papers, University of Toronto, Department of Economics, number tecipa-331, Aug.
• Ramello, Giovanni B., 2008, "Semiotica, diritto e mercato. Economia del marchio nel terzo millenio," POLIS Working Papers, Institute of Public Policy and Public Choice - POLIS, number 102, Mar.
• Mark Bergen & Daniel Levy & Sourav Ray & Paul H. Rubin & Benjamin Zeliger, 2008, "When Little Things Mean a Lot: On the Inefficiency of Item-Pricing Laws," Journal of Law and Economics, University of Chicago Press, volume 51, issue 2, pages 209-250, May, DOI: 10.1086/589660.
• Dobran, Ruxandra Diana, 2008, "Integrarea Managementului Calităţii, Creativităţii Şi Inovaţiei În Sistemul Bancar Românesc," Studii Financiare (Financial Studies), Centre of Financial and Monetary Research "Victor Slavescu", volume 12, issue 4, pages 143-155, December.
• Marc GUIRAUD, 2008, "Approche de construction d'une base de donnée en Intelligence Economique permettant d'évaluer les opportunités d'affaire dans l'entreprise," Timisoara Journal of Economics, West University of Timisoara, Romania, Faculty of Economics and Business Administration, volume 1, issue 3, pages 235-240.
• Hildebrandt, Lutz & Kreis, Henning & Schwalbach, Joachim, 2008, "Eine Analyse der Dimensionen des Fortune-Reputationsindex," SFB 649 Discussion Papers, Humboldt University Berlin, Collaborative Research Center 649: Economic Risk, number 2008-061.

2007

• Liu, Kang Ernest & Huang, Min-Hsin & Hsu, Jane Lu, 2007, "Consumer Awareness of the Avian Influenza Threat in Taiwan," 2007 Annual Meeting, July 29-August 1, 2007, Portland, Oregon, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association), number 9776, DOI: 10.22004/ag.econ.9776.
• Cortinas, Monica & Chocarro, Raquel & Elorz, Margarita & Villanueva, M. Luisa, 2007, "La importancia del atributo origen en la eleccion de productos agroalimentarios. El caso del esparrago de Navarra," Economia Agraria y Recursos Naturales, Spanish Association of Agricultural Economists, volume 7, issue 13, pages 1-34, DOI: 10.22004/ag.econ.8000.
• Ovidiu Ioan MOISESCU & Oana Adriana GICA, 2007, "An Analysis Regarding Descriptive Dimensions of Brand Equity," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, volume 5, issue 1, pages 132-139, November.
• Adrian Micu & Angela-Eliza Micu, 2007, "The Analysis And The Role Of The Factors Influencing Perceptions Of Value," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, volume 5, issue 1, pages 147-152, November.
• Luigi-Nicolae Dumitrescu, 2007, "Evaluating A Customer-Centric Approach," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, volume 5, issue 1, pages 72-76, November.
• Dorin Cristian COITA & Maria Madela ABRUDAN, 2007, "Electronic Mailing List and Internet Forums - Tools for Management and Marketing within Educational Organizations," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, volume 5, issue 1, pages 77-81, November.
• Sorina Girboveanu, 2007, "Global Or National Brands?," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, volume 5, issue 1, pages 82-88, November.
• Flaviu MEGHISAN & Georgeta - Madalina MEGHISAN, 2007, "The Marketing Services on the Furniture Market," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, volume 5, issue 1, pages 89-98, November.
• Levent Gokdemir & Kamil Durdu, 2007, "Economic Significance Of Tourism In The Economic Growth Of Turkey," Revista Tinerilor Economisti (The Young Economists Journal), University of Craiova, Faculty of Economics and Business Administration, volume 1, issue 7, pages 169-176, April.
• Gruescu Ramona, 2007, "Tendencies Regarding The Training And The Education In Tourism," Revista Tinerilor Economisti (The Young Economists Journal), University of Craiova, Faculty of Economics and Business Administration, volume 1, issue 7, pages 71-82, April.
• Smysl Marek, 2007, "Theoretical Aspects Of Elaboration The Theory Of Antimonopoly Regulation," Revista Tinerilor Economisti (The Young Economists Journal), University of Craiova, Faculty of Economics and Business Administration, volume 1, issue 7, pages 98-111, April.
• Mine Oyman & Ozgul Inam, 2007, "Reflections Integrated Marketing Communications in Turkey- AStudy Towards The Advertising And Public relations Agencies," Anadolu University Journal of Social Sciences, Anadolu University, volume 7, issue 1, pages 53-78, December.
• R.Ayhan Yilmaz, 2007, "Sponsorship and It’s Role in Creating Brand Awareness- An Evaluation of EskiflehirFilm Days," Anadolu University Journal of Social Sciences, Anadolu University, volume 7, issue 1, pages 587-608, December.