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Recognized Values and Consumption Patterns of Post-Crisis Consumers


  • Armand Faganel

    (Faculty of Management Koper, University of Primorska, Slovenia)


The financial crisis unleashed in the usa in 2007 was followed by a domino effect and caused an important global lost of ethical values when pursuing monetary health. The individual citizen, who has been preached to for decades that it is alright to spend the money and to be indebted, was suddenly faced with disillusionment and sobering. An exploratory in-depth study has been proposed to assess the state of values and consumption patterns of post-crisis consumers in Slovenia, using methods of the online focus group, quantitative and qualitative content analysis of media and documents. Findings confirm that there has been a slight but visible shift from the consumerism orientation toward a more conscious spending attitude, and consumers’ values indicated the change of direction from individualistic to the community and family driven. Consumers are aware of their rights, of their power, and are willing to raise their voices. Time will show if this shift is of limited duration only.

Suggested Citation

  • Armand Faganel, 2011. "Recognized Values and Consumption Patterns of Post-Crisis Consumers," Managing Global Transitions, University of Primorska, Faculty of Management Koper, vol. 9(2), pages 151-170.
  • Handle: RePEc:mgt:youmgt:v:9:y:2011:i:2:p:151-170

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    References listed on IDEAS

    1. Martin Hellwig, 2009. "Systemic Risk in the Financial Sector: An Analysis of the Subprime-Mortgage Financial Crisis," De Economist, Springer, vol. 157(2), pages 129-207, June.
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    5. Ramalho, Esmeralda A. & Caleiro, António & Dionfsio, Andreia, 2011. "Explaining consumer confidence in Portugal," Journal of Economic Psychology, Elsevier, vol. 32(1), pages 25-32, February.
    6. H. Leibenstein, 1950. "Bandwagon, Snob, and Veblen Effects in the Theory of Consumers' Demand," The Quarterly Journal of Economics, Oxford University Press, vol. 64(2), pages 183-207.
    7. Cudjoe, Godsway & Breisinger, Clemens & Diao, Xinshen, 2010. "Local impacts of a global crisis: Food price transmission, consumer welfare and poverty in Ghana," Food Policy, Elsevier, vol. 35(4), pages 294-302, August.
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    More about this item


    consumer; post-crisis values; consumption; attitudes; market;

    JEL classification:

    • M30 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - General
    • D10 - Microeconomics - - Household Behavior - - - General


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