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Publications

by members of

Facultatea de Marketing
Academia de Studii Economice din Bucureşti
Bucureşti, Romania

(Faculty of Marketing, Bucharest Academy of Economic Studies))

These are publications listed in RePEc written by members of the above institution who are registered with the RePEc Author Service. Thus this compiles the works all those currently affiliated with this institutions, not those affilated at the time of publication. List of registered members. Register yourself. Find also a compilation of publications from alumni here.

This page is updated in the first days of each month.


| Working papers | Journal articles |

Working papers

2011

  1. Filip, Alina, 2011. "New product development in business to business marketing - a relational perspective," MPRA Paper 31597, University Library of Munich, Germany.

2007

  1. Anghel, Laurentiu-Dan & Filip, Alina, 2007. "Analysis of Place and Role of SME’s in the new Member States of the European Union," MPRA Paper 3643, University Library of Munich, Germany, revised 06 Jun 2007.

2006

  1. Glaser-Segura, Daniel & Anghel, Laurentiu-Dan & Tucci, Jack, 2006. "Supply chain management and the Romanian transition," MPRA Paper 3646, University Library of Munich, Germany, revised Feb 2006.

2003

  1. Glaser-Segura, Daniel & Anghel, Laurentiu-Dan, 2003. "Empirical Study Of Institutions Romania," MPRA Paper 9157, University Library of Munich, Germany, revised 2002.

Journal articles

2016

  1. Andreea Pachitanu (former Ionescu), 2016. "Communication in the Digital Era and Online Corporate Communications Strategies - Untapped Opportunities for Businesses in Romania," Eastern European Business and Economics Journal, Eastern European Business and Economics Studies Centre, vol. 2(1), pages 27-42.

2015

  1. Acatrinei Carmen, 2015. "A Qualitative Research Regarding the Online Advertising Formats Used by Romanian Companies," Studia Universitatis „Vasile Goldis” Arad – Economics Series, De Gruyter Open, vol. 25(3), pages 23-34, August.
  2. Acatrinei Carmen, 2015. "Remarks About Online Advertising - A Qualitative Research Among Romanian Professionals," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, vol. 1(1), pages 1201-1206, July.
  3. BUDAC Adriana Camelia & PENTESCU Alma, 2015. "Promoting Entrepreneurship In Romania: An Impact Study Within Recent Graduates Of Economic Sciences," Studies in Business and Economics, Lucian Blaga University of Sibiu, Faculty of Economic Sciences, vol. 10(1), pages 35-46, April.

2014

  1. DUMITRESCU Luigi & CETINA Iuliana & PENTESCU Alma, 2014. "Positioning Romania As A Tourism Destination Based On The Information From Online Travel Guides," Studies in Business and Economics, Lucian Blaga University of Sibiu, Faculty of Economic Sciences, vol. 9(1), pages 59-65, April.
  2. PENTESCU Alma, 2014. "Healthcare Quality - A Managerial Approach," Studies in Business and Economics, Lucian Blaga University of Sibiu, Faculty of Economic Sciences, vol. 9(3), pages 68-81, December.
  3. Doina-Ana Draniceanu & Elena-Doina Dascalu & Lucian-Florin Onisor, 2014. "Sovereign Wealth Funds –Activity, Development and Forecasting," Journal for Economic Forecasting, Institute for Economic Forecasting, vol. 0(4), pages 168-183, December.

2013

  1. VEGHES Calin & ORZAN Mihai & ACATRINEI Carmen & DUGULAN Diana, 2013. "Private Information Revealed By Romanian Facebook Users - An Exploratory Assessment," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, vol. 1(1), pages 1827-1834, July.
  2. Adrian Vicenţiu SALCU & Carmen ACATRINEI, 2013. "Gamification applied in affiliate marketing. Case study of 2Parale," Management & Marketing, Economic Publishing House, vol. 8(4), Winter.
  3. Ionescu Andreea & Ciceo Andreea Teodora, 2013. "Particularities of the Marketing Communication Strategy through Social Media," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, vol. 0(1), pages 806-809, May.
  4. Ciceo Andreea & Ionescu Andreea, 2013. "A Critical Review of Service Quality," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, vol. 0(1), pages 736-740, May.
  5. Adina, MOISE-TITEI & Daniel, MOISE, 2013. "The Benefits Of Using Trainings In Organizations As A Way Of Communicating With The Stakeholders," Management Strategies Journal, Constantin Brancoveanu University, vol. 22(Special), pages 446-449.
  6. Andreea Botoș & Nicolae Teodorescu & Ion Pârgaru & Aurelia-Felicia Stăncioiu & Anamaria-Cătălina Radu, 2013. "Souvenirs - Factor Influencing the Tourism Activity. Case Study: Opinions of Young People on Souvenirs," Annals of the University of Petrosani, Economics, University of Petrosani, Romania, vol. 13(1), pages 15-34.

2012

  1. Veghes Calin & Orzan Mihai & Acatrinei Carmen & Dugulan Diana, 2012. "Attitudes Of The Consumers Regarding Their Personal Data: What Has Changed Under The Recent Years?," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, vol. 1(1), pages 1228-1234, July.
  2. Filip Alina & Voinea Lelia, 2012. "Impact of Economic Crisis on Buying Behaviour and Marketing-Mix Tools," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, vol. 0(1), pages 931-936, May.
  3. Alina Filip & Cristian Ionuţ Tatu, 2012. "Corporate image in Romanian retail banking market," Romanian Economic Journal, Department of International Business and Economics from the Academy of Economic Studies Bucharest, vol. 15(46bis), pages 63-78, December.
  4. Barbu Andreea Mihaela & Cetinã, Iuliana & Orzan, Gheorghe, 2012. "Perceptions and Preferences of Cultural Services Consumers," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, vol. 0(3), pages 1-40, Decembre.
  5. ORZAN Gheorghe & ICONARU Claudia & MACOVEI Octav-Ionut, 2012. "An Empirical Model Of Online Buying Continuance Intention," Revista Economica, Lucian Blaga University of Sibiu, Faculty of Economic Sciences, vol. 0(3), pages 296-305.
  6. CATOIU Iacob & IONESCU Alexandru & AVRAM Emanuela Maria, 2012. "The Identification Of The Economics Students` Perception Of The Romanian Labourmarket Absorption," Revista Economica, Lucian Blaga University of Sibiu, Faculty of Economic Sciences, vol. 0(3), pages 79-86.
  7. CATOIU Iacob & EDU Tudor & NEGRICEA Iliuta Costel, 2012. "The Identification Of The Marketing Approaches Used In The Romanian Banking Sector - A Marketing Research -," Revista Economica, Lucian Blaga University of Sibiu, Faculty of Economic Sciences, vol. 0(3), pages 69-78.
  8. Carmen ACATRINEI & Florina Nicoleta NISTOR, 2012. "The Romanian perspective upon the social customer and online social networks," Management & Marketing, Economic Publishing House, vol. 7(2), Summer.
  9. VEGHES Calin & ACATRINEI Carmen & DUGULAN Diana, 2012. "A Marketing Review Over The Content Of The Consumer`S Private Space," Revista Economica, Lucian Blaga University of Sibiu, Faculty of Economic Sciences, vol. 0(3), pages 423-428.
  10. Luigi DUMITRESCU & Iuliana CETINA & Alma PENTESCU, 2012. "Employee Satisfaction Measurement – Part of Internal Marketing," REVISTA DE MANAGEMENT COMPARAT INTERNATIONAL/REVIEW OF INTERNATIONAL COMPARATIVE MANAGEMENT, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, vol. 13(1), pages 37-48, March.
  11. DUMITRESCU Luigi & RADULESCU Violeta & PENTESCU Alma, 2012. "Knowing Employees` Perceptions - Determinant In Creating A Successful Organizational Culture," Revista Economica, Lucian Blaga University of Sibiu, Faculty of Economic Sciences, vol. 0(3), pages 142-150.
  12. Onisor Lucian-Florin, 2012. "Marketing And Innovation: Young People'S Attitude Towards New Products," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, vol. 1(1), pages 1179-1186, July.
  13. ONISOR Lucian-Florin & CRISTEA Silvia-Lucia, 2012. "Correlation Of Legal Aspects And Marketing Techniques In The Granting Process Of Patents, Trade Marks And Copyright In Romania, The European Community, United States Of America, Japan And Korea," Revista Economica, Lucian Blaga University of Sibiu, Faculty of Economic Sciences, vol. 0(3), pages 288-295.
  14. IONESCU Andreea & TATU Cristian Ionut, 2012. "The Challenges And Business Potential Of Social Media And The Transformation Of Nowadays Corporate Communications," Revista Economica, Lucian Blaga University of Sibiu, Faculty of Economic Sciences, vol. 0(3), pages 210-217.
  15. Moise –Þiþei Adina & Moise Daniel & Cruceru Anca-Francisca, 2012. "Communication through Events and Sales Forces Adopted by Competitors in the European Space," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, vol. 0(1), pages 1041-1044, May.
  16. Moise-Þiþei Adina & Moise Daniel, 2012. "Antisocial and Prosocial Effects of Media Content," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, vol. 0(3), pages 1-49, Decembre.
  17. CARUNTU Andreea Laura & STANCIOIU Aurelia- Felicia & TEODORESCU Nicolae, 2012. "Tourist Destination Image Trough The Identity Of Personalities.Case Study: Constantin Brancusi," Revista Economica, Lucian Blaga University of Sibiu, Faculty of Economic Sciences, vol. 0(3), pages 60-68.
  18. DITOIU Mihail-Cristian & STANCIOIU Aurelia-Felicia & TEODORESCU Nicolae, 2012. "Sensory Dimensions Of The Destination Bucharest From The Point Of View Of Young People," Revista Economica, Lucian Blaga University of Sibiu, Faculty of Economic Sciences, vol. 0(3), pages 129-134.
  19. Caescu Stefan Claudiu & Constantinescu Mihaela & Ploesteanu Mara Gabriela, 2012. "Strategic Marketing And Quality Of Life," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, vol. 1(2), pages 801-806, December.
  20. Constantinescu Mihaela & Caescu Stefan Claudiu & Ploesteanu Mara Gabriela, 2012. "Strategic Marketing Planning In Sports- A Perspective Of Quality Of Life Improvement," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, vol. 1(2), pages 807-812, December.
  21. Mihaela CONSTANTINESCU, 2012. "Romanian consumer’s perception on quality of life – sport relationship," Management & Marketing, Economic Publishing House, vol. 7(4), Winter.
  22. Laurenţiu-Dan Anghel & Mihaela Constantinescu & Ștefan Claudiu Căescu, 2012. "Relationship marketing with the supply chain a prerequisite for business sustainability," Romanian Economic Journal, Department of International Business and Economics from the Academy of Economic Studies Bucharest, vol. 15(46bis), pages 3-24, December.
  23. DUGULAN Diana & POPESCU Ioana Cecilia & VEGHES Calin, 2012. "Cultural Heritage, Travel And Tourism, And Sustainable Development: An Exploratory Assessment Of Their Current Relationships," Revista Economica, Lucian Blaga University of Sibiu, Faculty of Economic Sciences, vol. 0(3), pages 135-141.
  24. Dugulan Diana & Popescu Ioana Cecilia & Veghes Calin, 2012. "An Assessment Of The Relationships Between The Cultural Heritage, Travel & Tourism, And Sustainable Development In The Central And Eastern European Countries," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, vol. 1(1), pages 1141-1147, July.

2011

  1. ORZAN, Gheorghe & STOICA, Ivona & ORZAN, Mihai, 2011. "Online Marketing Strategies Using Organizational Blogs," Holistic Marketing Management Journal, Holistic Marketing Management, vol. 1(1), pages 39-45, March.
  2. Filip Alina & Plesea Doru & Moise Daniel, 2011. "Relationship Marketing: Conceptualization and Main Economic Fields of Implementation," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, vol. 0(1), pages 730-734, May.
  3. POP Nicolae Al. & ACATRINEI Carmen, 2011. "A Qualitative Research Regarding The Marketing Communication Tools Used In The Online Environment," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, vol. 1(special), pages 119-125, July.
  4. Veghes Calin & Acatrinei Carmen & Dugulan Diana & Palade Marius, 2011. "A Marketing View Over The Role Of The Public Authorities In The Protection Of The Consumers' Private Space," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, vol. 1(2), pages 811-816, December.
  5. Carmen Păunescu & Carmen Acatrinei (Pantea), 2011. "Managing maturity in process-based improvement organizations: a perspective of the Romanian companies," Journal of Business Economics and Management, Taylor & Francis Journals, vol. 13(2), pages 223-241, May.
  6. Popescu Andrei & Caescu Stefan Claudiu & Brandabur Raluca Ecaterina, 2011. "Strategically Repositioning Russia," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, vol. 1(1), pages 774-778, July.
  7. Constantinescu Mihaela & Daniel Moise, 2011. "Comparative Analisys Between The Objective And The Subjective Quality Of Life Approach - Strengths And Weaknesses," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, vol. 1(2), pages 55-61, December.
  8. Moise-Titei Adina & Moise Daniel, 2011. "The Overall Strategic Communication in Marketing Events in the Current Economic Crisis," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, vol. 0(2), pages 825-830, May.
  9. ªtefan Claudiu CÃESCU & stefan.caescu@gmail.com & Daniel MOISE & moisedaniel@gmail.com, 2011. "Corporate Strategic Instruments Used For Defining Objectives And Budgets On Business Domains And Strategic Business Units," Proceedings of the International Conference Investments and Economic Recovery, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, vol. 10(1), pages 290-296, December.
  10. Cruceru Anca & Moise Daniel & Tatu Cristi, 2011. "The Role Of The Sales Techniques In The Marketing Activity Of The Companies In Bucharest," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, vol. 1(2), pages 737-741, December.
  11. Monica Paula Rațiu & Aurelia-Felicia Stăncioiu & Anca-Daniela Vlădoi & Nicolae Teodorescu, 2011. "Considerations Regarding the Design of Specific Tourism Products for the Tourism Destination Romania," Annals of the University of Petrosani, Economics, University of Petrosani, Romania, vol. 11(3), pages 255-262.

2010

  1. Catoiu, Iacob & Vranceanu, Diana Maria & Tatu, Cristian, 2010. "Framing Influence on Fairness Perceptions of Differential Prices," Journal for Economic Forecasting, Institute for Economic Forecasting, vol. 0(3), pages 158-172, September.
  2. Iacob Catoiu & Oana stanciu & Mihai Tichindelean, 2010. "Statistical Inference Used In Marketing Research," Studies in Business and Economics, Lucian Blaga University of Sibiu, Faculty of Economic Sciences, vol. 5(3), pages 130-136, December.
  3. CĂTOIU, Iacob & GÂRDAN, Daniel Adrian & GÂRDAN, Doru Lucian, 2010. "Mobile Marketing Future Trends," Annals of Spiru Haret University, Economic Series, Universitatea Spiru Haret, vol. 1(1), pages 11-22.
  4. Pantea Carmen & Pop Nicolae Al., 2010. "Email Marketing Campaigns: The Easiest Path From Organizations To Consumers – An Exploratory Assessment," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, vol. 1(1), pages 737-742, July.
  5. Veghes Calin & Pantea Carmen & Balan Diana & Rusescu Marius, 2010. "Attitudes Of The Consumers Regarding The Processing And Employment Of Their Personal Data," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, vol. 1(1), pages 797-802, July.
  6. brandabur raluca & popescu andrei, 2010. "Marketing For Small Entreprises €" Case Study Positioning Of €Œplafar†Di Ltd," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, vol. 1(2), pages 1081-1085, December.
  7. Popescu Andrei & Brandabur Raluca Ecaterina & Tatu Cristian Ionut, 2010. "Does Positioning Have A Place In The Minds Of Our Students?," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, vol. 1(2), pages 1133-1136, December.

2009

  1. Zaharia Razvan & Grundey Dainora, 2009. "Challenges And Opportunities Faced By Entrepreneurial University. Some Lessons From Romania And Lithuania," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, vol. 4(1), pages 874-876, May.
  2. Veghes Calin & Pantea Carmen, 2009. "Social Networking: Reasons To Join And Things Done By The Romanian Consumers - An Exploratory Assessment," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, vol. 4(1), pages 869-873, May.
  3. Ion PÂRGARU & Aurelia-Felicia STĂNCIOIU & Nicolae TEODORESCU & Oana Maria REZEANU & Sandel GRONSKI, 2009. "Strategies of post-adhesion of the Chamber of Commerce and Industry of Bucharest – a marketing approach," Management & Marketing, Economic Publishing House, vol. 4(2), Summer.
  4. Nicolae POP & Adriana AGAPIE & Nicolae TEODORESCU, 2009. "An algorithmic approach for modelling customer expectations," Management & Marketing, Economic Publishing House, vol. 4(1), Spring.

2008

  1. Orzan Mihai & Orzan Gheorghe & Stanculescu Anca-Maria, 2008. "Qualitative Marketing Research Through Usability Testing," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, vol. 4(1), pages 1038-1042, May.
  2. Daniel A. GLASER-SEGURA & Laurenţiu-Dan ANGHEL, 2008. "An exploratory study of the effect of social capital on supply chain relationships: the case of Romania," Management & Marketing, Economic Publishing House, vol. 3(1), Spring.
  3. Zaharia Razvan & Rosca Mihai Ioan & Anghel Laurentiu, 2008. "Identifying The Needs For Information Of The Organizations From Bucharest, Muntenia And Oltenia Regions," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, vol. 4(1), pages 1274-1278, May.
  4. Iacob CATOIU & Tudor EDU, 2008. "The impact of the future Free Trade Agreement between the European Union and South Korea on the European and Romanian economies – a marketing research," Management & Marketing, Economic Publishing House, vol. 3(4), Winter.
  5. Pantea Carmen & Veghes Calin, 2008. "The Romanian Consumer And Online Marketing – An Exploratory Research Approach," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, vol. 4(1), pages 1066-1071, May.
  6. Carmen PAUNESCU & Irina PURCAREA & Carmen PANTEA, 2008. "Managing quality in organizations through performance measurement," Management & Marketing, Economic Publishing House, vol. 3(1), Spring.
  7. Nicolae TEODORESCU & Nicolae Alexandru POP & Aurelia-Felicia STANCIOIU, 2008. "Price determination and price strategy in the marketing view," Management & Marketing, Economic Publishing House, vol. 3(4), Winter.
  8. Vranceanu Diana & Popescu Ioana Cecilia & Tatu Cristi, 2008. "Marketing Research In Advertising," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, vol. 4(1), pages 1268-1273, May.

2007

  1. Alina Filip & Nicolae Al. Pop, 2007. "Strategic views regarding the relationship marketing approach and the transactional marketing approach within the financial and banking segment," Management & Marketing, Economic Publishing House, vol. 2(3), Autumn.
  2. Nicolae Teodorescu & Aurelia-Felicia Stancioiu & Laurentiu-Dan Anghel & Diana Maria Vranceanu, 2007. "Qualitative versus quantitative marketing research," Management & Marketing, Economic Publishing House, vol. 2(3), Autumn.
  3. Carmen Balan, 2007. "The Alliances of European Retailers and Their Effects in the Field of Marketing and Supply Chain," Romanian Economic Journal, Department of International Business and Economics from the Academy of Economic Studies Bucharest, vol. 10(25bis), pages 29-48, November.
  4. Carmen Balan, 2007. "Necessary Mutations in the Marketing Occupations Classification in Romania," Management & Marketing, Economic Publishing House, vol. 2(1), Spring.

2006

  1. Carmen Balan, 2006. "CATI: Telephone Interviewing Technique," Management & Marketing, Economic Publishing House, vol. 1(1), Spring.

1997

  1. Daniel, M. & Latha, M.M., 1997. "Soliton in discrete and continuum alpha helical proteins with higher-order excitations," Physica A: Statistical Mechanics and its Applications, Elsevier, vol. 240(3), pages 526-546.

This information is provided to you by IDEAS at the Research Division of the Federal Reserve Bank of St. Louis using RePEc data.