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The Benefits Of Using Trainings In Organizations As A Way Of Communicating With The Stakeholders


  • Adina, MOISE-TITEI

    () (Ovidius University of Constanta, Romania)

  • Daniel, MOISE

    () (The Bucharest University of Economic Studies, Romania)


The use of trainings is widely spread in most of the organizations worldwide. Training is a means of transmitting information and know how, both to the actual employees, but also to the new comers. It is held for stakeholders too, not only for employees like suppliers, distributors and clients as well, bearing in mind the complexity of some procedures, or of some products or services, such as computer hardware and software, etc. Trainings being part of corporate hospitality and events marketing, can be perceived as a must, especially nowadays, when technology is developing at a very rapid pace.

Suggested Citation

  • Adina, MOISE-TITEI & Daniel, MOISE, 2013. "The Benefits Of Using Trainings In Organizations As A Way Of Communicating With The Stakeholders," Management Strategies Journal, Constantin Brancoveanu University, vol. 22(Special), pages 446-449.
  • Handle: RePEc:brc:journl:v:23:y:2013:i:s:p:446-449

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    events marketing; corporate hospitality; training;

    JEL classification:

    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing


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