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Pierre Desmet

Personal Details

First Name:Pierre
Middle Name:
Last Name:Desmet
Suffix:
RePEc Short-ID:pde375

Affiliation

(in no particular order)

Dauphine Marketing Stratégie Prospective (DRSM)
Dauphine Recherches en Management (DRM)
Université Paris-Dauphine (Paris IX) (University of Paris 9)

Paris, France
http://www.dmsp.dauphine.fr/

+33 (0)1 44 05 44 70
+33 (0)1 44 05 44 49
Place du Maréchal de Lattre de Tassigny, 75775 Paris cédex 16
RePEc:edi:drsp9fr (more details at EDIRC)

ESSEC Business School

Cergy-Pontoise, France
http://www.essec.fr/



BP 50105, 95021 Cergy-Pontoise
RePEc:edi:essecfr (more details at EDIRC)

Research output

as
Jump to: Working papers Articles Books

Working papers

  1. Pierre Desmet & Richard Bordenave & John Traynor, 2013. "Comparaison des comportements d'achat en magasins laboratoires réel et virtuel," Post-Print halshs-00812415, HAL.
  2. Romain Cadario & Emmanuelle Le Nagard & Pierre Desmet, 2012. "Do network externalities really matter in consumer behavior? Experimental framework for measuring willingness to pay for network size," Post-Print hal-00685115, HAL.
  3. Yves Evrard & Bernard Pras & Elyette Roux & Pierre Desmet & Anne-Marie Dussaix & Gary L. Lilien, 2009. "Market - Fondements et méthodes des recherches en marketing," Post-Print hal-00490724, HAL.
  4. Béatrice Parguel & Pauline de Pechpeyrou & Ouidade Sabri-Zaaraoui & Pierre Desmet, 2007. "Format Effects in Volume Discounts to Consumers," Post-Print halshs-00145917, HAL.
  5. Béatrice Parguel & Ouidade Sabri-Zaaraoui & Pierre Desmet & Pauline de Pechpeyrou, 2006. "Perceptions et évaluations du lot virtuel par le consommateur," Post-Print halshs-00146700, HAL.
  6. Sylvie Rolland & Pierre Desmet, 2006. "Perceived quality in a multi-channel environment:Impact of website visits on perceived in-storequality," Post-Print halshs-00143032, HAL.
  7. Pauline de Pechpeyrou & Béatrice Parguel & Aîda Mimouni & Pierre Desmet, 2006. "Valeur et sincérité perçues d'une promotion multi-mécanismes," Post-Print halshs-00146620, HAL.
  8. Pauline de Pechpeyrou & Béatrice Parguel & Aîda Mimouni & Pierre Desmet, 2006. "Perceived value and trustworthiness of a multi- promotion offer," Post-Print halshs-00146652, HAL.
  9. Ouidade Sabri-Zaaraoui & Pierre Desmet & Pauline de Pechpeyrou & Béatrice Parguel, 2006. "Consumer's perceptions and evaluations of virtual bundling," Post-Print halshs-00146676, HAL.
  10. Pierre Desmet & Emmanuelle Le Nagard, 2005. "Price matching guarantees: effects of offering discrepancy discounts," Post-Print halshs-00143486, HAL.
  11. Pierre Desmet, 2005. "Politique de prix," Post-Print halshs-00143465, HAL.
  12. Pierre Desmet & Emmanuelle Le Nagard, 2005. "Differential Effects of Price-beating Versus Price-matching Guarantee on Retailers' Price Image," Post-Print halshs-00143377, HAL.
  13. Pierre Desmet & Alain Jolibert, 2005. "Rédacteur en chef invité, Numéro spécial "Produit"," Post-Print halshs-00143461, HAL.
  14. Pierre Desmet, 2004. "Effetti segnaletici della promozione sull'accettazione di un prodotto di largo consumo," Post-Print halshs-00143378, HAL.
  15. Pierre Desmet, 2004. "Effet signal d'une réduction promotionnelle du prix : concept et expérimentation," Post-Print halshs-00140086, HAL.
  16. Pierre Desmet, 2004. "Negative effect of the promotion signal on reference price," Post-Print halshs-00143491, HAL.
  17. Pierre Desmet, 2004. "Le prix en question: la nouvelle sensibilité du consommateur," Post-Print halshs-00143472, HAL.
  18. Pierre Desmet, 2004. "Les déterminants du prix et la représentation mentale du consommateur," Post-Print halshs-00143474, HAL.
  19. Pierre Desmet, 2003. "Pierre Desmet Promotion des ventes et capital marque," Post-Print halshs-00143386, HAL.
  20. Pierre Desmet, 2003. "Réseaux de neurones et Marketing," Post-Print halshs-00143477, HAL.
  21. Pierre Desmet, 2003. "Les prix en euro : questions, méthodes et premiers résultats," Post-Print halshs-00143389, HAL.
  22. Yves Evrard & Bernard Pras & Elyette Roux & Pierre Desmet, 2003. "Market," Post-Print halshs-00143470, HAL.
  23. Pierre Desmet & Alain Goudey & Pauline de Pechpeyrou, 2003. "Mesures d'audience sur internet : à la croisée des chemins entre approche publicitaire et marketing direct," Post-Print halshs-00143482, HAL.
  24. Pierre Desmet & Fred M. Feinberg, 2003. "Ask and Ye Shall Receive: The Effect of the Appeals Scale on Consumers' Donation Behavior," Post-Print halshs-00143387, HAL.
  25. Pierre Desmet, 2002. "A study of the Potential Effects of the Conversion to Euro," Post-Print halshs-00143391, HAL.
  26. Pierre Desmet & Charlotte Gaston-Breton, 2001. "Effet du passage à l'euro sur les marques de distributeurs: une replication partielle de l'étude de Diller et Ivens," Post-Print halshs-00140087, HAL.
  27. Pierre Desmet, 2001. "Buying behavior study with basket analysis: pre-clustering with a Kohonen map," Post-Print halshs-00143401, HAL.
  28. Pierre Windal & Pierre Desmet, 2000. "Les méthodes de mesure de l'importance des critères de satisfaction," Post-Print halshs-00143432, HAL.
  29. Pierre Desmet, 2000. "Hedonic Prices and Colinearity: An Empirical Comparison of Statistical and Neuronal Solutions," Post-Print halshs-00143422, HAL.
  30. Pierre Desmet & Feyrouz Hendaoui, 2000. "La relation prix-qualité dans l'automobile : comparaison de méthodes d'estimation des prix hédoniques," Post-Print halshs-00143429, HAL.
  31. Pierre Desmet, 2000. "Politiques de prix sur Internet," Post-Print halshs-00143411, HAL.
  32. Pierre Desmet, 2000. "Relative performance of the statistical learning network: An application of the price-quality relationship in the automobile," Post-Print halshs-00143403, HAL.
  33. Pierre Desmet, 1999. "Asking for Less to Obtain More," Post-Print halshs-00143436, HAL.
  34. Pierre Desmet, 1999. "Le Lot Virtuel : une application d'un marketing interactif de masse," Post-Print halshs-00143441, HAL.
  35. Pierre Desmet & Valérie Renaudin, 1998. "Estimation of Product Category Sales Responsiveness to Allocated Shelf Space," Post-Print halshs-00143451, HAL.
  36. Pierre Desmet, 1998. "The Impact of Mail Order on Subsequent Donations: An Experiment," Post-Print halshs-00143443, HAL.
  37. Pierre Desmet & Monique Zollinger, 1998. "L'Euro : conversion de prix ou remise en cause des stratégies marketing ?," Post-Print halshs-00143446, HAL.
  38. Pierre Desmet, 1996. "Comparaison de la prédictivité d'un réseau de neurones à rétropropagation avec celles des méthodes de régression linéaire, logistique et AID pour le calcul des scores en marketing direct," Post-Print halshs-00143454, HAL.

Articles

  1. Desmet, Pierre, 2014. "How retailer money-back guarantees influence consumer preferences for retailer versus national brands," Journal of Business Research, Elsevier, vol. 67(9), pages 1971-1978.
  2. Desmet, Pierre & Le Nagard, Emmanuelle & Vinzi, Vincenzo Esposito, 2012. "Refund depth effects on the impact of price-beating guarantees," Journal of Business Research, Elsevier, vol. 65(5), pages 603-608.
  3. Desmet, Pierre, 2010. "Are emotions consequences of affective expectations? A commentary essay," Journal of Business Research, Elsevier, vol. 63(8), pages 903-904, August.
  4. Desmet, Pierre & Feinberg, Fred M., 2003. "Ask and ye shall receive: The effect of the appeals scale on consumers' donation behavior," Journal of Economic Psychology, Elsevier, vol. 24(3), pages 349-376, June.

Books

  1. Cadario, Romain, 2014. "Effets du bouche-à-oreille en ligne sur les décisions d’achat : le cas des avis de consommateurs sur plateforme Internet," Economics Thesis from University Paris Dauphine, Paris Dauphine University, number 123456789/14549 edited by Desmet, Pierre & Le Nagard, Emmanuelle, Enero.
  2. Vo, Quang Tri, 2013. "Déterminant du comportement de recommandation d'un site web," Economics Thesis from University Paris Dauphine, Paris Dauphine University, number 123456789/13162 edited by Desmet, Pierre, Enero.
  3. Parguel, Béatrice, 2009. "L’influence de la communication promotionnelle sur le capital de la marque : le cas de la communication promotionnelle en prospectus en grande consommation," Economics Thesis from University Paris Dauphine, Paris Dauphine University, number 123456789/4672 edited by Desmet, Pierre, Enero.

Citations

Many of the citations below have been collected in an experimental project, CitEc, where a more detailed citation analysis can be found. These are citations from works listed in RePEc that could be analyzed mechanically. So far, only a minority of all works could be analyzed. See under "Corrections" how you can help improve the citation analysis.

Working papers

  1. Yves Evrard & Bernard Pras & Elyette Roux & Pierre Desmet & Anne-Marie Dussaix & Gary L. Lilien, 2009. "Market - Fondements et méthodes des recherches en marketing," Post-Print hal-00490724, HAL.

    Cited by:

    1. Philippe Chapellier & Abdallah Mohammed & Robert Teller, 2013. "Le système d'information comptable des dirigeants de PME syriennes : complexité et contingences," Post-Print hal-02438601, HAL.
    2. Virginie Brégeon Lalanne de Saint-Quentin, 2017. "The concept of culinarity : an hedonic and holistic experience and its 4 dimensions (QCKS) : Quality, Creativity, Konw-how, Sharing
      [Proposition d’une conceptualisation de la culinarité : une expér
      ," Post-Print hal-01650215, HAL.
    3. Baudier, Patricia & Ammi, Chantal & Deboeuf-Rouchon, Matthieu, 2020. "Smart home: Highly-educated students' acceptance," Technological Forecasting and Social Change, Elsevier, vol. 153(C).
    4. M.-E. Laporte & Géraldine Michel & Sophie Rieunier, 2015. "Toward a better understanding of eating-behaviour through the concept of Perception of Nutritional Risk
      [Mieux comprendre les comportements alimentaires grâce au concept de perception du risque nut
      ," Post-Print hal-02054434, HAL.
    5. Khelil, Nabil, 2016. "The many faces of entrepreneurial failure: Insights from an empirical taxonomy," Journal of Business Venturing, Elsevier, vol. 31(1), pages 72-94.
    6. Laurent Mériade & Corinne Rochette & Damien Talbot, 2019. "Interpersonal trust in a hospital context : a proposed analysis of the effects of proximities," Post-Print hal-02491464, HAL.
    7. S Michel & A Michaud-Trévinal & F Cocula, 2019. "Net Impacts in Front Office IS: a First Operationalization of Delone and McLean Model in the Banking Sector," Post-Print hal-02467423, HAL.
    8. Alice Anberrée & Charlène Arnaud, 2017. "Analyse compréhensive du PIA Parcours en sciences et techniques pour la réussite des jeunes ligériens," Working Papers hal-02331570, HAL.
    9. Morgane Innocent, 2018. "Livrable L7.1_9 et 10 : Méthodologie et Résultats de l’étude quantitative après dispositifs de l’hiver 2 dite étude n° 5 du projet SOLENN," Working Papers hal-02016547, HAL.
    10. Edina Soldo & Charlène Arnaud & Olivier Keramidas, 2013. "Direct control of cultural events as a means of leveraging the sustainable attractiveness of the territory? Analysis of the managerial conditions for success
      [L'évènement culturel en régie directe,
      ," Post-Print hal-02333776, HAL.
    11. Julie Olivero, 2014. "Les Établissements Industriels Face Aux Risques Environnementaux : Les Bassins De Gardanne, De Fos-Berre Et De L'Huveaune," Post-Print hal-01662395, HAL.
    12. Catherine Allix-Desfautaux & Magali Chaudey & Muriel Fadairo & Nabil Khelil & Anne-Laure Le Nadant & Frédéric Perdreau & Fanny Simon-Lee, 2014. "Conditions d'émergence et de diffusion de l'innovation au sein des réseaux de franchise," Working Papers hal-01675707, HAL.
    13. Mélanie Croquet & Laeticia Pozniak & Olivier Colot, 2014. "La Qualité De L'Information Financière Est-Elle Liée À La Structure Du Capital ? Le Cas Des Blue Chips Et Small Caps Belges," Post-Print hal-01899079, HAL.
    14. François Grima & Pierre Chaudat, 2018. "La présence de l’animal de compagnie au travail a t’elle un impact sur l’engagement organisationnel et le stress ? Une recherche à partir de la théorie de la facilitation sociale," Post-Print hal-01726003, HAL.
    15. Morgane Innocent, 2016. "Livrable L7.1_4 : Résultat de l’étude marketing qualitative dite étude n° 2 du projet SOLENN," Working Papers hal-02016497, HAL.

  2. Pauline de Pechpeyrou & Béatrice Parguel & Aîda Mimouni & Pierre Desmet, 2006. "Valeur et sincérité perçues d'une promotion multi-mécanismes," Post-Print halshs-00146620, HAL.

    Cited by:

    1. Béatrice Parguel & Florence Benoît-Moreau, 2007. "Communication sociétale et capital-marque," Post-Print halshs-00145919, HAL.
    2. Sarah Mussol & Philippe Aurier & Gilles Séré de Lanauze, 2015. "Relational approach of in-store actions: Perceived benefits of tastings, games and lotteries
      [Approche relationnelle des actions au point de vente : les bénéfices perçus des dégustations, jeux et l
      ," Post-Print hal-01625971, HAL.
    3. Béatrice Parguel & Florence Benoît-Moreau, 2008. "Le rôle de la réputation sociétale de l'enseigne dans la construction du capital-marque par la communication sociétale : une approche par la théorie de l'attribution," Post-Print halshs-00271737, HAL.
    4. Béatrice Parguel & Florence Benoît-Moreau, 2008. "Le rôle de la congruence entre l'enseigne et son engagement dans la construction du capital-marque par la communication sociétale : une approche par la théorie de l'attribution," Post-Print halshs-00271742, HAL.
    5. Béatrice Parguel & Florence Benoît-Moreau, 2008. "Communication sociétale des enseignes, le consommateur est-il toujours dupe ? le rôle de la réputation," Post-Print halshs-00287120, HAL.

  3. Pauline de Pechpeyrou & Béatrice Parguel & Aîda Mimouni & Pierre Desmet, 2006. "Perceived value and trustworthiness of a multi- promotion offer," Post-Print halshs-00146652, HAL.

    Cited by:

    1. Ivanova Marusya, 2012. "A Benefit-Based Approach for Increasing the Effectiveness of Promotions," Scientific Annals of Economics and Business, Sciendo, vol. 59(2), pages 67-82, December.
    2. Florence Benoît-Moreau & Béatrice Parguel, 2007. "Societal communication and brand equity," Post-Print halshs-00146705, HAL.
    3. Florence Benoît-Moreau & Béatrice Parguel, 2007. "Societal communication and brand equity," Post-Print halshs-00145918, HAL.
    4. Violeta Dimitrova (ed.), 2018. "Commerce 4.0 - Science, Practice And Education," Conferences of the department "Economics and Management of Trade", Publishing house "Science and Economics" Varna, number 1, March.

  4. Pierre Desmet, 2005. "Politique de prix," Post-Print halshs-00143465, HAL.

    Cited by:

    1. Jean-Michel Sahut & Lubica Hikkerova & Sandra Camus, 2014. "Perceived unfairness of prices resulting from yield management practices," Working Papers 2014-166, Department of Research, Ipag Business School.
    2. Sylvie Rolland & Déborah Wallet-Wodka, 2003. "Electronic agents on the Internet: A new way to satisfy the consumer?," Post-Print halshs-00143040, HAL.

  5. Pierre Desmet & Emmanuelle Le Nagard, 2005. "Differential Effects of Price-beating Versus Price-matching Guarantee on Retailers' Price Image," Post-Print halshs-00143377, HAL.

    Cited by:

    1. Verma, Swati & Guha, Abhijit & Biswas, Abhijit & Grewal, Dhruv, 2019. "Are Low Price and Price Matching Guarantees Equivalent? The Effects of Different Price Guarantees on Consumers’ Evaluations," Journal of Retailing, Elsevier, vol. 95(3), pages 99-108.
    2. Rafael Luis Wagner, 2019. "Lowering consumers’ price image without lowering their internal reference price: the role of pay-what-you-want pricing mechanism," Journal of Revenue and Pricing Management, Palgrave Macmillan, vol. 18(4), pages 332-341, August.
    3. Morten Hviid & Greg Shaffer, 2012. "Optimal low-price guarantees with anchoring," Quantitative Marketing and Economics (QME), Springer, vol. 10(4), pages 393-417, December.
    4. Lombart, Cindy & Louis, Didier & Labbé-Pinlon, Blandine, 2016. "Price image consequences," Journal of Retailing and Consumer Services, Elsevier, vol. 28(C), pages 107-116.
    5. Loy, Jens-Peter & Ceynowa, Christian & Kuhn, Lena, 2020. "Price recall: Brand and store type differences," Journal of Retailing and Consumer Services, Elsevier, vol. 53(C).
    6. Jeng, Shih-Ping & Lo, Min-Fang, 2019. "Lowest price guarantees on airline websites: Perceived believability, perceived value, and purchase intentions," Journal of Air Transport Management, Elsevier, vol. 75(C), pages 85-91.
    7. Willart, Sylvain P.C., 2015. "Price competition in retailing: The importance of the price density function," Journal of Retailing and Consumer Services, Elsevier, vol. 26(C), pages 125-132.
    8. Babin, Barry J. & Borges, Adilson & James, Kevin, 2016. "The role of retail price image in a multi-country context: France and the USA," Journal of Business Research, Elsevier, vol. 69(3), pages 1074-1081.
    9. Adilson Borges & Barry Babin, 2012. "Revisiting low price guarantees: Does consumer versus retailer governance matter?," Marketing Letters, Springer, vol. 23(3), pages 777-791, September.

  6. Pierre Desmet, 2003. "Pierre Desmet Promotion des ventes et capital marque," Post-Print halshs-00143386, HAL.

    Cited by:

    1. Sarah Mussol & Philippe Aurier & Gilles Séré de Lanauze, 2015. "Relational approach of in-store actions: Perceived benefits of tastings, games and lotteries
      [Approche relationnelle des actions au point de vente : les bénéfices perçus des dégustations, jeux et l
      ," Post-Print hal-01625971, HAL.

  7. Yves Evrard & Bernard Pras & Elyette Roux & Pierre Desmet, 2003. "Market," Post-Print halshs-00143470, HAL.

    Cited by:

    1. Eugene Choo & Shannon Seitz & Aloysuis Siow, 2008. "The Collective Marriage Matching Model: Identification, Estimation and Testing," Boston College Working Papers in Economics 704, Boston College Department of Economics.
    2. Shannon Seitz & Aloysius Siow & Eugene Choo, 2010. "The Collective Marriage Matching Model: Identification, Estimation and Testing," 2010 Meeting Papers 267, Society for Economic Dynamics.

  8. Pierre Desmet & Fred M. Feinberg, 2003. "Ask and Ye Shall Receive: The Effect of the Appeals Scale on Consumers' Donation Behavior," Post-Print halshs-00143387, HAL.

    Cited by:

    1. Indranil Goswami & Oleg Urminsky, 2016. "When should the ask be a nudge? The Effect of Default Amounts on Charitable Donations," Natural Field Experiments 00659, The Field Experiments Website.
    2. Altmann, Steffen & Falk, Armin & Heidhues, Paul & Jayaraman, Rajshri, 2014. "Defaults and Donations: Evidence from a Field Experiment," IZA Discussion Papers 8680, Institute of Labor Economics (IZA).
    3. Thomas, Suman Ann & Feng, Shanfei & Krishnan, Trichy V., 2015. "To retain? To upgrade? The effects of direct mail on regular donation behavior," International Journal of Research in Marketing, Elsevier, vol. 32(1), pages 48-63.
    4. Rachel Croson & Americus Reed & Jen Shang, 2007. "We give more: The impact of identity and the mere information effect on donation behavior," Natural Field Experiments 00324, The Field Experiments Website.
    5. Patty Jansen & Tobias Gössling & Toon Bullens, 2011. "Towards Shared Social Responsibility: A Study of Consumers’ Willingness to Donate Micro-Insurances when Taking Out Their Own Insurance," Journal of Business Ethics, Springer, vol. 100(1), pages 175-190, April.
    6. Adena, Maja & Huck, Steffen & Rasul, Imran, 2014. "Charitable Giving and Nonbinding Contribution-Level Suggestions - Evidence from a Field Experiment," Review of Behavioral Economics, now publishers, vol. 1(3), pages 275-293, May.
    7. Kevin F. McCardle & Kumar Rajaram & Christopher S. Tang, 2009. "A Decision Analysis Tool for Evaluating Fundraising Tiers," Decision Analysis, INFORMS, vol. 6(1), pages 4-13, March.
    8. Schniter, Eric & Sheremeta, Roman & Shields, Timothy, 2015. "The Problem with All-or-nothing Trust Games: What Others Choose Not to Do Matters In Trust-based Exchange," MPRA Paper 68561, University Library of Munich, Germany.
    9. Maja Adena & Steffen Huck & Imran Rasul, 2014. "Charitable Giving and Nonbinding Contribution-Level Suggestions - Evidence from a Field Experiment," CESifo Working Paper Series 4654, CESifo.
    10. Rachel Croson & Jen Shang, 2006. "Field experiments in charitable contribution: The impact of social influence on the voluntary provision of public goods," Natural Field Experiments 00323, The Field Experiments Website.
    11. Dorina Hysenbelli & Enrico Rubaltelli & Rino Rumiati, 2013. "Others' opinions count, but not all of them: anchoring to ingroup versus outgroup members' behavior in charitable giving," Judgment and Decision Making, Society for Judgment and Decision Making, vol. 8(6), pages 678-690, November.
    12. Hannes Koppel & Günther G. Schulze, 2009. "On the Channels of Pro-Social Behavior Evidence from a natural field experiment," Jena Economic Research Papers 2009-102, Friedrich-Schiller-University Jena.
    13. Briers, Barbara & Pandelaere, Mario & Warlop, Luk, 2007. "Adding exchange to charity: A reference price explanation," Journal of Economic Psychology, Elsevier, vol. 28(1), pages 15-30, January.
    14. Verhaert, Griet Alice & Van den Poel, Dirk, 2011. "Improving Campaign Success Rate by Tailoring Donation Requests along the Donor Lifecycle," Journal of Interactive Marketing, Elsevier, vol. 25(1), pages 51-63.
    15. Steffen Altmann & Armin Falk & Paul Heidhues & Rajshri Jayaraman, 2014. "Defaults and Donations: Evidence from a Field Experiment," CESifo Working Paper Series 5118, CESifo.
    16. Ilya O. Ryzhov & Bin Han & Jelena Bradić, 2016. "Cultivating Disaster Donors Using Data Analytics," Management Science, INFORMS, vol. 62(3), pages 849-866, March.
    17. De Bruyn, Arnaud & Prokopec, Sonja, 2017. "Assimilation-contrast theory in action: Operationalization and managerial impact in a fundraising context," International Journal of Research in Marketing, Elsevier, vol. 34(2), pages 367-381.

  9. Pierre Desmet, 2002. "A study of the Potential Effects of the Conversion to Euro," Post-Print halshs-00143391, HAL.

    Cited by:

    1. Amelie Gamble, 2007. "The “Euro Illusion”: Illusion or Fact?," Journal of Consumer Policy, Springer, vol. 30(4), pages 323-336, December.
    2. Raghubir, Priya & Morwitz, Vicki G. & Santana, Shelle, 2012. "Europoly Money: How Do Tourists Convert Foreign Currencies to Make Spending Decisions?," Journal of Retailing, Elsevier, vol. 88(1), pages 7-19.
    3. Raijas, Anu & Aalto-Setälä, Ville, 2009. "Development of Finns’ price knowledge after the changeover to the euro," Journal of Retailing and Consumer Services, Elsevier, vol. 16(1), pages 19-24.

  10. Pierre Desmet, 2000. "Hedonic Prices and Colinearity: An Empirical Comparison of Statistical and Neuronal Solutions," Post-Print halshs-00143422, HAL.

    Cited by:

    1. Manuel Landajo & Celia Bilbao & Amelia Bilbao, 2012. "Nonparametric neural network modeling of hedonic prices in the housing market," Empirical Economics, Springer, vol. 42(3), pages 987-1009, June.

  11. Pierre Desmet, 2000. "Politiques de prix sur Internet," Post-Print halshs-00143411, HAL.

    Cited by:

    1. Sarra Hafsa & Vincent Hovelaque & Louis-Georges Soler, 2002. "Organisation des chaînes d'approvisionnement et commerce électronique," Économie rurale, Programme National Persée, vol. 272(1), pages 28-41.
    2. Zrelli, Imen & Demnati, Haykel & Ben Yedder, Moez, 2019. "The effect of the interaction between tariff modulation and transparency on the customer's dissatisfaction: The case of Tunisia," Journal of Retailing and Consumer Services, Elsevier, vol. 47(C), pages 1-10.

  12. Pierre Desmet, 1999. "Asking for Less to Obtain More," Post-Print halshs-00143436, HAL.

    Cited by:

    1. Ricardo Arlegi & Juan M. Benito-Ostolaza & Nuria Osés-Eraso, 0. "Participation in and provision of public goods: Does granularity matter?," Journal of Economic Interaction and Coordination, Springer;Society for Economic Science with Heterogeneous Interacting Agents, vol. 0, pages 1-21.
    2. Verhaert, Griet Alice & Van den Poel, Dirk, 2011. "Improving Campaign Success Rate by Tailoring Donation Requests along the Donor Lifecycle," Journal of Interactive Marketing, Elsevier, vol. 25(1), pages 51-63.
    3. De Bruyn, Arnaud & Prokopec, Sonja, 2017. "Assimilation-contrast theory in action: Operationalization and managerial impact in a fundraising context," International Journal of Research in Marketing, Elsevier, vol. 34(2), pages 367-381.

  13. Pierre Desmet, 1999. "Le Lot Virtuel : une application d'un marketing interactif de masse," Post-Print halshs-00143441, HAL.

    Cited by:

    1. Béatrice Parguel & Ouidade Sabri-Zaaraoui & Pierre Desmet & Pauline de Pechpeyrou, 2006. "Perceptions et évaluations du lot virtuel par le consommateur," Post-Print halshs-00146700, HAL.

  14. Pierre Desmet & Valérie Renaudin, 1998. "Estimation of Product Category Sales Responsiveness to Allocated Shelf Space," Post-Print halshs-00143451, HAL.

    Cited by:

    1. Denis Drexler & Martin Souček, 2017. "The Level of Shelves and Space Solution as One of the Key Factors for Consumer Attention," Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis, Mendel University Press, vol. 65(5), pages 1679-1686.
    2. Pierre Volle, 2002. "Produit et information géographique : le géomerchandising," Post-Print halshs-00165165, HAL.
    3. Hübner, Alexander & Schaal, Kai, 2017. "A shelf-space optimization model when demand is stochastic and space-elastic," Omega, Elsevier, vol. 68(C), pages 139-154.
    4. Reyes, Pedro M. & Frazier, Gregory V., 2007. "Goal programming model for grocery shelf space allocation," European Journal of Operational Research, Elsevier, vol. 181(2), pages 634-644, September.
    5. Andrew Lim & Brian Rodrigues & Xingwen Zhang, 2004. "Metaheuristics with Local Search Techniques for Retail Shelf-Space Optimization," Management Science, INFORMS, vol. 50(1), pages 117-131, January.
    6. Chanjin Chung & Todd M. Schmit & Diansheng Dong & Harry M. Kaiser, 2007. "Economic evaluation of shelf-space management in grocery stores," Agribusiness, John Wiley & Sons, Ltd., vol. 23(4), pages 583-597.
    7. Murray, Chase C. & Talukdar, Debabrata & Gosavi, Abhijit, 2010. "Joint Optimization of Product Price, Display Orientation and Shelf-Space Allocation in Retail Category Management," Journal of Retailing, Elsevier, vol. 86(2), pages 125-136.
    8. Alexander Hübner & Kai Schaal, 2017. "Effect of replenishment and backroom on retail shelf-space planning," Business Research, Springer;German Academic Association for Business Research, vol. 10(1), pages 123-156, June.
    9. Adam D. Rennhoff, 2004. "Paying For Shelf Space: An Investigation Of Merchandising Allowances In The Grocery Industry," Food Marketing Policy Center Research Reports 084, University of Connecticut, Department of Agricultural and Resource Economics, Charles J. Zwick Center for Food and Resource Policy.
    10. Els Breugelmans & Katia Campo & Els Gijsbrechts, 2007. "Shelf sequence and proximity effects on online grocery choices," Marketing Letters, Springer, vol. 18(1), pages 117-133, June.
    11. Berger, A. & Grigoriev, A. & van Loon, J., 2008. "Price strategy implementation," Research Memorandum 035, Maastricht University, Maastricht Research School of Economics of Technology and Organization (METEOR).
    12. Erica Herpen & Erjen Nierop & Laurens Sloot, 2012. "The relationship between in-store marketing and observed sales for organic versus fair trade products," Marketing Letters, Springer, vol. 23(1), pages 293-308, March.
    13. Rennhoff, Adam D., 2004. "Paying For Shelf Space: An Investigation Of Merchandising Allowances In The Grocery Industry," Research Reports 25155, University of Connecticut, Food Marketing Policy Center.
    14. Zhao, Ju & Zhou, Yong-Wu & Wahab, M.I.M., 2016. "Joint optimization models for shelf display and inventory control considering the impact of spatial relationship on demand," European Journal of Operational Research, Elsevier, vol. 255(3), pages 797-808.
    15. Koschat, Martin A., 2008. "Store inventory can affect demand: Empirical evidence from magazine retailing," Journal of Retailing, Elsevier, vol. 84(2), pages 165-179.
    16. Bianchi-Aguiar, Teresa & Silva, Elsa & Guimarães, Luis & Carravilla, Maria Antónia & Oliveira, José F., 2018. "Allocating products on shelves under merchandising rules: Multi-level product families with display directions," Omega, Elsevier, vol. 76(C), pages 47-62.
    17. Shuai Yang & Yujie Xiao & Yong-Hong Kuo, 2017. "The Supply Chain Design for Perishable Food with Stochastic Demand," Sustainability, MDPI, Open Access Journal, vol. 9(7), pages 1-12, July.
    18. Parker, Jeffrey R. & Lehmann, Donald R., 2011. "When Shelf-Based Scarcity Impacts Consumer Preferences," Journal of Retailing, Elsevier, vol. 87(2), pages 142-155.
    19. Flamand, Tulay & Ghoniem, Ahmed & Haouari, Mohamed & Maddah, Bacel, 2018. "Integrated assortment planning and store-wide shelf space allocation: An optimization-based approach," Omega, Elsevier, vol. 81(C), pages 134-149.
    20. Youhua (Frank) Chen & Ye Lu & Minghui Xu, 2012. "Optimal inventory control policy for periodic‐review inventory systems with inventory‐level‐dependent demand," Naval Research Logistics (NRL), John Wiley & Sons, vol. 59(6), pages 430-440, September.
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    22. Noble, Stephanie M. & Lee, Kang Bok & Zaretzki, Russell & Autry, Chad, 2017. "Coupon clipping by impoverished consumers: Linking demographics, basket size, and coupon redemption rates," International Journal of Research in Marketing, Elsevier, vol. 34(2), pages 553-571.
    23. Eisend, Martin, 2014. "Shelf space elasticity: A meta-analysis," Journal of Retailing, Elsevier, vol. 90(2), pages 168-181.
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    25. Adam, Abdulfatah & Jensen, Jørgen D. & Sommer, Iben & Hansen, Gitte L., 2017. "Does shelf space management intervention have an effect on calorie turnover at supermarkets?," Journal of Retailing and Consumer Services, Elsevier, vol. 34(C), pages 311-318.
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    33. Kasper, J.D.P., 2005. "The culture of market oriented organisations," Research Memorandum 052, Maastricht University, Maastricht Research School of Economics of Technology and Organization (METEOR).

Articles

  1. Desmet, Pierre, 2014. "How retailer money-back guarantees influence consumer preferences for retailer versus national brands," Journal of Business Research, Elsevier, vol. 67(9), pages 1971-1978.

    Cited by:

    1. Yang, Hui & Chen, Jing & Chen, Xu & Chen, Bintong, 2017. "The impact of customer returns in a supply chain with a common retailer," European Journal of Operational Research, Elsevier, vol. 256(1), pages 139-150.
    2. Zhou, Wenyan & Hinz, Oliver, 2016. "Determining Profit-Optimizing Return Policies - A Two-Step Approach on Data from Taobao.com," Publications of Darmstadt Technical University, Institute for Business Studies (BWL) 84851, Darmstadt Technical University, Department of Business Administration, Economics and Law, Institute for Business Studies (BWL).
    3. Huang, Zongsheng & Feng, Ting, 2020. "Money-back guarantee and pricing decision with retailer's store brand," Journal of Retailing and Consumer Services, Elsevier, vol. 52(C).

  2. Desmet, Pierre & Le Nagard, Emmanuelle & Vinzi, Vincenzo Esposito, 2012. "Refund depth effects on the impact of price-beating guarantees," Journal of Business Research, Elsevier, vol. 65(5), pages 603-608.

    Cited by:

    1. Babin, Barry J. & Borges, Adilson & James, Kevin, 2016. "The role of retail price image in a multi-country context: France and the USA," Journal of Business Research, Elsevier, vol. 69(3), pages 1074-1081.
    2. Lin, Hsin-Hui & Tseng, Timmy H. & Yeh, Ching-Hsuan & Liao, Yi-Wen & Wang, Yi-Shun, 2020. "What drives customers’ post-purchase price search intention in the context of online price matching guarantees," Journal of Retailing and Consumer Services, Elsevier, vol. 54(C).

  3. Desmet, Pierre & Feinberg, Fred M., 2003. "Ask and ye shall receive: The effect of the appeals scale on consumers' donation behavior," Journal of Economic Psychology, Elsevier, vol. 24(3), pages 349-376, June.
    See citations under working paper version above.

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