IDEAS home Printed from https://ideas.repec.org/r/hal/journl/hal-00642039.html

Hybrid Offerings: How Manufacturing Firms Combine Goods and Services Successfully

Citations

Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
as


Cited by:

  1. Mehdi Nezami & Kapil R. Tuli & Shantanu Dutta, 2022. "Shareholder wealth implications of software firms’ transition to cloud computing: a marketing perspective," Journal of the Academy of Marketing Science, Springer, vol. 50(3), pages 538-562, May.
  2. Wang, Shuai & Ma, Shuang, 2023. "Is product customization always beneficial in the context of C2M platforms? A signaling theory perspective," Technological Forecasting and Social Change, Elsevier, vol. 197(C).
  3. Vinit Parida & Joakim Wincent, 2019. "Why and how to compete through sustainability: a review and outline of trends influencing firm and network-level transformation," International Entrepreneurship and Management Journal, Springer, vol. 15(1), pages 1-19, March.
  4. Holmlund, Maria & Kowalkowski, Christian & Biggemann, Sergio, 2016. "Organizational behavior in innovation, marketing, and purchasing in business service contexts—An agenda for academic inquiry," Journal of Business Research, Elsevier, vol. 69(7), pages 2457-2462.
  5. Grubic, Tonci & Jennions, Ian, 2018. "Do outcome-based contracts exist? The investigation of power-by-the-hour and similar result-oriented cases," International Journal of Production Economics, Elsevier, vol. 206(C), pages 209-219.
  6. Kindström, Daniel & Ottosson, Mikael, 2016. "Local and regional energy companies offering energy services: Key activities and implications for the business model," Applied Energy, Elsevier, vol. 171(C), pages 491-500.
  7. Frankline Otiende Awuor & Monica Awuor Ayieko & Patrick Odhiambo Hayombe & Stephen Gaya Agong, 2015. "A Classification of Tourism Offerings Based on Intrinsic Attributes," International Journal of Business and Social Research, MIR Center for Socio-Economic Research, vol. 5(7), pages 15-29, July.
  8. Schepers, Jeroen J.L. & Nijssen, Edwin J. & van der Heijden, Gielis A.H., 2016. "Innovation in the frontline: Exploring the relationship between role conflict, ideas for improvement, and employee service performance," International Journal of Research in Marketing, Elsevier, vol. 33(4), pages 797-817.
  9. Alhamzah Alnoor & Khai Wah Khaw & XinYing Chew & Sammar Abbas & Zeeshan Zaib Khattak, 2023. "The Influence of the Barriers of Hybrid Strategy on Strategic Competitive Priorities: Evidence from Oil Companies," Global Journal of Flexible Systems Management, Springer;Global Institute of Flexible Systems Management, vol. 24(2), pages 179-198, June.
  10. Abou-Foul, Mohamad & Ruiz-Alba, Jose L. & López-Tenorio, Pablo J., 2023. "The impact of artificial intelligence capabilities on servitization: The moderating role of absorptive capacity-A dynamic capabilities perspective," Journal of Business Research, Elsevier, vol. 157(C).
  11. Manuel Berkmann & Maik Eisenbeiss & Werner Reinartz & Nico Schauerte, 2024. "Leveraging B2B field service technicians as a “second sales force”: How service situations affect selling activity and success," Journal of the Academy of Marketing Science, Springer, vol. 52(3), pages 736-761, May.
  12. Datta, Partha Priya, 2020. "Hidden costs in different stages of advanced services – A multi-actor perspective of performance based contracts," Journal of Business Research, Elsevier, vol. 121(C), pages 667-685.
  13. Anna Adamik & Michał Nowicki, 2019. "Pathologies and Paradoxes of Co-Creation: A Contribution to the Discussion about Corporate Social Responsibility in Building a Competitive Advantage in the Age of Industry 4.0," Sustainability, MDPI, vol. 11(18), pages 1-38, September.
  14. Asuamah Yeboah, Samuel, 2024. "Winning Strategies for Launching a Successful Business in Developing Markets," MPRA Paper 122661, University Library of Munich, Germany, revised 18 Oct 2024.
  15. Dominik M. Wielgos & Christian Homburg & Christina Kuehnl, 2021. "Digital business capability: its impact on firm and customer performance," Journal of the Academy of Marketing Science, Springer, vol. 49(4), pages 762-789, July.
  16. Kati Stormi & Anni Lindholm & Teemu Laine & Tuomas Korhonen, 2020. "RFM customer analysis for product-oriented services and service business development: an interventionist case study of two machinery manufacturers," Journal of Management & Governance, Springer;Accademia Italiana di Economia Aziendale (AIDEA), vol. 24(3), pages 623-653, September.
  17. Hudson, Kerry & Morgan, Robert E., 2025. "Intellectual property protection and firm risk: How service transition and knowledge intensity mitigate the loss of strategic resources," Journal of Business Research, Elsevier, vol. 188(C).
  18. Oana Madalina Popescu & Stelian Stancu & Alina Neamtu Idorasi & Paul Marinescu, 2019. "Customer solutions – new sources of sustainable competitive advantage in times of global economic crisis," Manager Journal, Faculty of Business and Administration, University of Bucharest, vol. 30(1), pages 7-30, December.
  19. Stumpf, Lukas & Schöggl, Josef-Peter & Baumgartner, Rupert J., 2023. "Circular plastics packaging – Prioritizing resources and capabilities along the supply chain," Technological Forecasting and Social Change, Elsevier, vol. 188(C).
  20. Pekkarinen, Olli & Salminen, Risto T., 2013. "Developing industrial solution offerings: A framework and management guidelines," jbm - Journal of Business Market Management, Free University Berlin, Marketing Department, vol. 6(3), pages 143-170.
  21. Münch, Christopher & Marx, Emanuel & Benz, Lukas & Hartmann, Evi & Matzner, Martin, 2022. "Capabilities of digital servitization: Evidence from the socio-technical systems theory," Technological Forecasting and Social Change, Elsevier, vol. 176(C).
  22. Faridah Djellal & Faïz Gallouj, 2018. "Fifteen advances in service innovation studies," Chapters, in: Ada Scupola & Lars Fuglsang (ed.), Services, Experiences and Innovation, chapter 3, pages 39-65, Edward Elgar Publishing.
  23. Khanra, Sayantan & Dhir, Amandeep & Parida, Vinit & Kohtamäki, Marko, 2021. "Servitization research: A review and bibliometric analysis of past achievements and future promises," Journal of Business Research, Elsevier, vol. 131(C), pages 151-166.
  24. Johansson, A. Elisabeth & Raddats, Chris & Witell, Lars, 2019. "The role of customer knowledge development for incremental and radical service innovation in servitized manufacturers," Journal of Business Research, Elsevier, vol. 98(C), pages 328-338.
  25. Kohtamäki, Marko & Einola, Suvi & Rabetino, Rodrigo, 2020. "Exploring servitization through the paradox lens: Coping practices in servitization," International Journal of Production Economics, Elsevier, vol. 226(C).
  26. Kayed, Mohammad & Kacker, Manish & Wu, Ruhai & Sadeh, Farhad, 2025. "The impact of brand equity on vertical integration in franchise systems," Journal of Retailing, Elsevier, vol. 101(2), pages 197-216.
  27. Lim, Chiehyeon & Kim, Ki-Hun & Kim, Min-Jun & Heo, Jun-Yeon & Kim, Kwang-Jae & Maglio, Paul P., 2018. "From data to value: A nine-factor framework for data-based value creation in information-intensive services," International Journal of Information Management, Elsevier, vol. 39(C), pages 121-135.
  28. Walrave, Bob & Talmar, Madis & Podoynitsyna, Ksenia S. & Romme, A. Georges L. & Verbong, Geert P.J., 2018. "A multi-level perspective on innovation ecosystems for path-breaking innovation," Technological Forecasting and Social Change, Elsevier, vol. 136(C), pages 103-113.
  29. Wolfgang Ulaga, 2018. "The journey towards customer centricity and service growth in B2B: a commentary and research directions," AMS Review, Springer;Academy of Marketing Science, vol. 8(1), pages 80-83, June.
  30. Dharmesh Gupta & Ruchita Gupta & Karuna Jain & Kirankumar S. Momaya, 2017. "Innovations in Mobile Value-Added Services: Findings from Cases in India," International Journal of Innovation and Technology Management (IJITM), World Scientific Publishing Co. Pte. Ltd., vol. 14(06), pages 1-27, December.
  31. Ayala, Néstor Fabián & Rodrigues da Silva, Jassen & Cannarozzo Tinoco, Maria Auxiliadora & Saccani, Nicola & Frank, Alejandro G., 2025. "Artificial Intelligence capabilities in Digital Servitization: Identifying digital opportunities for different service types," International Journal of Production Economics, Elsevier, vol. 284(C).
  32. Siri Jagstedt & Magnus Persson, 2019. "Using Platform Strategies In The Development Of Integrated Product-Service Solutions," International Journal of Innovation Management (ijim), World Scientific Publishing Co. Pte. Ltd., vol. 23(04), pages 1-36, May.
  33. Ornella Benedettini, 2022. "Structuring Servitization-Related Capabilities: A Data-Driven Analysis," Sustainability, MDPI, vol. 14(9), pages 1-20, May.
  34. Eggert, Andreas & Ulaga, Wolfgang & Gehring, Anna, 2020. "Managing Customer Success in Business Markets: Conceptual Foundation and Practical Application," SMR - Journal of Service Management Research, Nomos Verlagsgesellschaft mbH & Co. KG, vol. 4(2-3), pages 121-132.
  35. Deprez, Laurens & Antonio, Katrien & Boute, Robert, 2021. "Pricing service maintenance contracts using predictive analytics," European Journal of Operational Research, Elsevier, vol. 290(2), pages 530-545.
  36. Sato, Kimitoshi & Nakashima, Kenichi, 2020. "Optimal pricing problem for a pay-per-use system based on the Internet of Things with intertemporal demand," International Journal of Production Economics, Elsevier, vol. 221(C).
  37. Bustinza, Oscar F. & Opazo-Basaez, Marco & Tarba, Shlomo, 2022. "Exploring the interplay between Smart Manufacturing and KIBS firms in configuring product-service innovation performance," Technovation, Elsevier, vol. 118(C).
  38. Paiola, Marco & Saccani, Nicola & Perona, Marco & Gebauer, Heiko, 2013. "Moving from products to solutions: Strategic approaches for developing capabilities," European Management Journal, Elsevier, vol. 31(4), pages 390-409.
  39. Luna Leoni & Sara Poggesi, 2017. "The relationship between servitization and product-service system: insights from the literature," ESPERIENZE D'IMPRESA, FrancoAngeli Editore, vol. 2017(1), pages 29-51.
  40. Rönnberg Sjödin, David & Parida, Vinit & Kohtamäki, Marko, 2016. "Capability configurations for advanced service offerings in manufacturing firms: Using fuzzy set qualitative comparative analysis," Journal of Business Research, Elsevier, vol. 69(11), pages 5330-5335.
  41. Christian Homburg & Danijel Jozić & Christina Kuehnl, 2017. "Customer experience management: toward implementing an evolving marketing concept," Journal of the Academy of Marketing Science, Springer, vol. 45(3), pages 377-401, May.
  42. Benoit, Sabine & Merfeld, Katrin & Tunn, Vivian S.C. & Schaefers, Tobias & Andreassen, Tor Wallin, 2025. "The B2B sharing economy: Framework, implications, and future research," Journal of Business Research, Elsevier, vol. 191(C).
  43. Ilaria Dalla Pozza, 2024. "Creating customer value through omnichannel service delivery: a study of the French insurance market," Journal of Financial Services Marketing, Palgrave Macmillan, vol. 29(2), pages 392-405, June.
  44. Maike Müller & Dirk Stegelmeyer & Rakesh Mishra, 2023. "Development of an augmented reality remote maintenance adoption model through qualitative analysis of success factors," Operations Management Research, Springer, vol. 16(3), pages 1490-1519, September.
  45. Mosch, Philipp & Schweikl, Stefan & Obermaier, Robert, 2021. "Trapped in the supply chain? Digital servitization strategies and power relations in the case of an industrial technology supplier," International Journal of Production Economics, Elsevier, vol. 236(C).
  46. Burton, Jamie & Story, Vicky M. & Raddats, Chris & Zolkiewski, Judy, 2017. "Overcoming the challenges that hinder new service development by manufacturers with diverse services strategies," International Journal of Production Economics, Elsevier, vol. 192(C), pages 29-39.
  47. Yong Se Kim & Kumiko Suzuki & Seok Jin Hong, 2019. "Product Redesign for Service Considerations Using Affordances for Service Activities," Sustainability, MDPI, vol. 12(1), pages 1-20, December.
  48. Dannenbaum, Judith & Edinger-Schons, Laura Marie & Rese, Mario & Plötner, Olaf & Wieseke, Jan, 2020. "What Does it Take to Successfully Implement a Hybrid Offering Strategy? A Contingency Perspective," SMR - Journal of Service Management Research, Nomos Verlagsgesellschaft mbH & Co. KG, vol. 4(2-3), pages 100-120.
  49. Shirahada, Kunio & Belal, H.M. & Takahashi, Naoki, 2015. "Development of technology and service thinking for technical personnel: Action research at a Japanese monitor maker," Technology in Society, Elsevier, vol. 43(C), pages 191-198.
  50. Ashkan Faramarzi & Stefan Worm & Wolfgang Ulaga, 2024. "Service strategy’s effect on firm performance: A meta-analysis of the servitization literature," Journal of the Academy of Marketing Science, Springer, vol. 52(4), pages 1018-1044, July.
  51. Mubarik, Muhammad Shujaat & Kazmi, Syed Hasnain Alam & Zaman, Syed Imran, 2021. "Application of gray DEMATEL-ANP in green-strategic sourcing," Technology in Society, Elsevier, vol. 64(C).
  52. Frankline Otiende Awuor & Monica Awuor Ayieko & Patrick Odhiambo Hayombe & Stephen Gaya Agong, 2015. "A Classification of Tourism Offerings Based on Intrinsic Attributes," International Journal of Business and Social Research, LAR Center Press, vol. 5(7), pages 15-29, July.
  53. Bernardo Nicoletti & Andrea Appolloni, 2023. "Artificial Intelligence for the Management of Servitization 5.0," Sustainability, MDPI, vol. 15(14), pages 1-13, July.
  54. Heiko Gebauer & Caroline Saul & Simon Joncourt, 2016. "Use-oriented product service systems in the early industry life cycle," EKONOMIAZ. Revista vasca de Economía, Gobierno Vasco / Eusko Jaurlaritza / Basque Government, vol. 89(01), pages 194-223.
  55. Vonny Susanti & Ujang Sumarwan & Megawati Simanjuntak & Eva Z Yusuf, 2020. "Rational Antecedent Framework of Brand Satisfaction in the Industrial Market: Assessing Rational Perceived Quality and Rational Perceived Value Roles," International Review of Management and Marketing, Econjournals, vol. 10(1), pages 19-26.
  56. Marko Kohtamäki & Stephan C. Henneberg & Veronica Martinez & Koji Kimita & Heiko Gebauer, 2019. "A Configurational Approach to Servitization: Review and Research Directions," Service Science, INFORMS, vol. 11(3), pages 213-240, October.
  57. Luhas, Jukka & Mikkilä, Mirja & Kylkilahti, Eliisa & Miettinen, Jenni & Malkamäki, Arttu & Pätäri, Satu & Korhonen, Jaana & Pekkanen, Tiia-Lotta & Tuppura, Anni & Lähtinen, Katja & Autio, Minna & Linn, 2021. "Pathways to a forest-based bioeconomy in 2060 within policy targets on climate change mitigation and biodiversity protection," Forest Policy and Economics, Elsevier, vol. 131(C).
  58. Rabetino, Rodrigo & Kohtamäki, Marko & Gebauer, Heiko, 2017. "Strategy map of servitization," International Journal of Production Economics, Elsevier, vol. 192(C), pages 144-156.
  59. Alina Neamtu (Idorasi) & Stelian Stancu & Gheorghe Hurduzeu, 2020. "Creating Effective Customer Solutions – a Global Perspective," Romanian Economic Journal, Department of International Business and Economics from the Academy of Economic Studies Bucharest, vol. 23(75), pages 38-69, March.
  60. Talay, Cagri & Oxborrow, Lynn & Brindley, Clare, 2020. "How small suppliers deal with the buyer power in asymmetric relationships within the sustainable fashion supply chain," Journal of Business Research, Elsevier, vol. 117(C), pages 604-614.
  61. Carsten Homburg & André Hoppe & Roman Schick & Amelie Braul, 2021. "Accounting for preference dependency in target costing – a note," Review of Quantitative Finance and Accounting, Springer, vol. 57(3), pages 845-858, October.
  62. Levente Szász & László Seer, 2018. "Towards an operations strategy model of servitization: the role of sustainability pressure," Operations Management Research, Springer, vol. 11(1), pages 51-66, June.
  63. Kim, Wonjoon, 2015. "The current transition in management of technology education: The case of Korea," Technological Forecasting and Social Change, Elsevier, vol. 100(C), pages 5-20.
  64. Huikkola, Tuomas & Kohtamäki, Marko & Rabetino, Rodrigo & Makkonen, Hannu & Holtkamp, Philipp, 2022. "Overcoming the challenges of smart solution development: Co-alignment of processes, routines, and practices to manage product, service, and software integration," Technovation, Elsevier, vol. 118(C).
  65. Junghee Han, 2023. "Servitization Process Analysis: A Case Study of Automotive Headrest Manufacturing," Sustainability, MDPI, vol. 15(20), pages 1-17, October.
  66. Raja, Jawwad Z. & Frandsen, Thomas & Kowalkowski, Christian & Jarmatz, Martin, 2020. "Learning to discover value: Value-based pricing and selling capabilities for services and solutions," Journal of Business Research, Elsevier, vol. 114(C), pages 142-159.
  67. Smirnova, M.M. & Rebiazina, V.A., 2014. "Strategic orientations as a driver of innovations in Russian firms," Working Papers 6386, Graduate School of Management, St. Petersburg State University.
  68. Öhman, Mikael & Finne, Max & Holmström, Jan, 2015. "Measuring service outcomes for adaptive preventive maintenance," International Journal of Production Economics, Elsevier, vol. 170(PB), pages 457-467.
  69. Frank, Alejandro G. & Mendes, Glauco H.S. & Ayala, Néstor F. & Ghezzi, Antonio, 2019. "Servitization and Industry 4.0 convergence in the digital transformation of product firms: A business model innovation perspective," Technological Forecasting and Social Change, Elsevier, vol. 141(C), pages 341-351.
  70. Justyna Kozlowska, 2020. "What Influences the Servitization Process the Most? A Perspective of Polish Machinery Manufacturers," Sustainability, MDPI, vol. 12(12), pages 1-24, June.
  71. Wim Coreynen & Arjen van Witteloostuijn & Johanna Vanderstraeten, 2021. "Toward Servitized Research: An Integrated Approach for Sustainable Product-Service Innovation," Sustainability, MDPI, vol. 13(15), pages 1-21, July.
  72. Friess, Maximilian & Haumann, Till & Alavi, Sascha & Ionut Oproiescu, Alexandru & Schmitz, Christian & Wieseke, Jan, 2024. "The contingent effects of innovative digital sales technologies on B2B firms’ financial performance," International Journal of Research in Marketing, Elsevier, vol. 41(4), pages 703-723.
  73. Bamberger, Boas & Reinartz, Werner & Ulaga, Wolfgang, 2025. "Navigating the future of B2B marketing: The transformative impact of the industrial metaverse," Journal of Business Research, Elsevier, vol. 188(C).
  74. Adrian Payne & Pennie Frow & Andreas Eggert, 2017. "The customer value proposition: evolution, development, and application in marketing," Journal of the Academy of Marketing Science, Springer, vol. 45(4), pages 467-489, July.
  75. Jeffrey Meyer & Venkatesh Shankar & Leonard L. Berry, 2018. "Pricing hybrid bundles by understanding the drivers of willingness to pay," Journal of the Academy of Marketing Science, Springer, vol. 46(3), pages 497-515, May.
  76. Mullins, Ryan & Swain, Scott & Friend, Scott B., 2023. "How and should firms motivate salesperson effort across a Multi-Brand Portfolio?," Journal of Business Research, Elsevier, vol. 158(C).
  77. Bustinza, Oscar F. & Vendrell-Herrero, Ferran & Baines, Tim, 2017. "Service implementation in manufacturing: An organisational transformation perspective," International Journal of Production Economics, Elsevier, vol. 192(C), pages 1-8.
  78. Katia Lobre & Jean-Baptiste Cartier, 2012. "Mutualisme bancaire, Hétérosis organisationnelle et difficultés de gouvernance," Post-Print halshs-00696908, HAL.
  79. Krämer, Martin & Desernot, Christina & Alavi, Sascha & Schmitz, Christian & Brüggemann, Felix & Wieseke, Jan, 2022. "The role of salespeople in industrial servitization: How to manage diminishing profit returns from salespeople’s increasing industrial service shares," International Journal of Research in Marketing, Elsevier, vol. 39(4), pages 1235-1252.
  80. Xing, Yijun & Liu, Yipeng & Davies, Philip, 2023. "Servitization innovation: A systematic review, integrative framework, and future research directions," Technovation, Elsevier, vol. 122(C).
  81. Lygnerud, Kristina & Ottosson, Jonas & Kensby, Johan & Johansson, Linnea, 2021. "Business models combining heat pumps and district heating in buildings generate cost and emission savings," Energy, Elsevier, vol. 234(C).
  82. Chirumalla, Koteshwar & Leoni, Luna & Oghazi, Pejvak, 2023. "Moving from servitization to digital servitization: Identifying the required dynamic capabilities and related microfoundations to facilitate the transition," Journal of Business Research, Elsevier, vol. 158(C).
  83. Kangzhou Wang & Shouchang Chen & Zhibin Jiang & Weihua Zhou & Na Geng, 2021. "Capacity Allocation of an Integrated Production and Service System," Production and Operations Management, Production and Operations Management Society, vol. 30(8), pages 2765-2781, August.
  84. Zhou, Dan & Yan, Tingting & Dai, Weiqi & Feng, Junzheng, 2021. "Disentangling the interactions within and between servitization and digitalization strategies: A service-dominant logic," International Journal of Production Economics, Elsevier, vol. 238(C).
  85. Baines, Tim & Ziaee Bigdeli, Ali & Sousa, Rui & Schroeder, Andreas, 2020. "Framing the servitization transformation process: A model to understand and facilitate the servitization journey," International Journal of Production Economics, Elsevier, vol. 221(C).
  86. Sklyar, Alexey & Kowalkowski, Christian & Tronvoll, Bård & Sörhammar, David, 2019. "Organizing for digital servitization: A service ecosystem perspective," Journal of Business Research, Elsevier, vol. 104(C), pages 450-460.
  87. Stefan Worm & Sundar G. Bharadwaj & Wolfgang Ulaga & Werner J. Reinartz, 2017. "When and why do customer solutions pay off in business markets?," Journal of the Academy of Marketing Science, Springer, vol. 45(4), pages 490-512, July.
  88. Eichelbaum, Nils, 2023. "Verlässlichkeit als Lösung? Zum Einfluss interorganisationaler Kollaboration auf den Implementierungsprozess von Technologien zur Reliabilitätssicherung," Discussion Papers 2023/6, Free University Berlin, School of Business & Economics.
  89. Wirtz, Jochen & Kowalkowski, Christian & Jaakkola, Elina & Holmlund, Maria & Ulaga, Wolfgang & Ahmed, Tanvir, 2025. "Customer experience management in B2B markets: CXM value propositions and archetypical CXM strategies," Journal of Business Research, Elsevier, vol. 189(C).
  90. Michael Steiner & Andreas Eggert & Wolfgang Ulaga & Klaus Backhaus, 2016. "Do customized service packages impede value capture in industrial markets?," Journal of the Academy of Marketing Science, Springer, vol. 44(2), pages 151-165, March.
  91. Aline Isabelle Lanzrath & Christian Homburg & Robin-Christopher M. Ruhnau, 2025. "Women’s underrepresentation in business-to-business sales: Reasons, contingencies, and solutions," Journal of the Academy of Marketing Science, Springer, vol. 53(2), pages 533-562, March.
  92. Ancillai, Chiara & Sabatini, Andrea & Gatti, Marco & Perna, Andrea, 2023. "Digital technology and business model innovation: A systematic literature review and future research agenda," Technological Forecasting and Social Change, Elsevier, vol. 188(C).
  93. Jovanovic, Marin & Raja, Jawwad Z. & Visnjic, Ivanka & Wiengarten, Frank, 2019. "Paths to service capability development for servitization: Examining an internal service ecosystem," Journal of Business Research, Elsevier, vol. 104(C), pages 472-485.
  94. Saccani, Nicola & Visintin, Filippo & Rapaccini, Mario, 2014. "Investigating the linkages between service types and supplier relationships in servitized environments," International Journal of Production Economics, Elsevier, vol. 149(C), pages 226-238.
  95. Lütjen, Heiner & Tietze, Frank & Schultz, Carsten, 2017. "Service transitions of product-centric firms: An explorative study of service transition stages and barriers in Germany's energy market," International Journal of Production Economics, Elsevier, vol. 192(C), pages 106-119.
  96. Viitamo, Esa & Luoto, Seppo & Seppälä, Timo, 2016. "Network Positioning through Manufacturing Services - Lessons from the Contract Manufacturing Industry," ETLA Working Papers 34, The Research Institute of the Finnish Economy.
  97. Johnson, Jeff S., 2023. "How business-to-business salespeople deal with buying center dissenters," International Journal of Research in Marketing, Elsevier, vol. 40(3), pages 590-608.
  98. Struwe, Sascha & Slepniov, Dmitrij, 2023. "Unlocking digital servitization: A conceptualization of value co-creation capabilities," Journal of Business Research, Elsevier, vol. 160(C).
  99. Scuotto, V & Nicotra, M. & Del Giudice, M. & Krueger, N. & Gregori, G.L., 2021. "A microfoundational perspective on SMEs’ growth in the digital transformation era," Journal of Business Research, Elsevier, vol. 129(C), pages 382-392.
  100. Yu Zhang & Yajuan Wang & Yao Li, 2021. "Facilitating Servitization in Manufacturing Firms: The Influence of Strategic Orientation," Sustainability, MDPI, vol. 13(24), pages 1-20, December.
  101. Hadwich, Karsten & Vogel, Henrik, 2014. "Systemlösungsorientierung als Strategieoption der Servicetransformation: Umsetzung und Erfolgswirkungen im Vertrieb," Die Unternehmung - Swiss Journal of Business Research and Practice, Nomos Verlagsgesellschaft mbH & Co. KG, vol. 68(4), pages 282-299.
  102. Aquilante, Tommaso & Vendrell-Herrero, Ferran, 2021. "Bundling and exporting: Evidence from German SMEs," Journal of Business Research, Elsevier, vol. 132(C), pages 32-44.
  103. Shleha, Waleed & Vaillant, Yancy & Vendrell-Herrero, Ferran, 2023. "Entry mode diversity and closing commercial deals with international customers: The moderating role of advanced servitization," International Business Review, Elsevier, vol. 32(1).
  104. Hedvall, K. & Benedettini, O. & Blümel, J.H. & Arsenovic, J. & Kristensson, P., 2025. "B2B manufacturers in pursuit of Product-as-a-Service: Motivations, barriers, and approaches," Journal of Business Research, Elsevier, vol. 199(C).
  105. Sven M. Laudien & Robin Pesch, 2019. "Understanding the influence of digitalization on service firm business model design: a qualitative-empirical analysis," Review of Managerial Science, Springer, vol. 13(3), pages 575-587, June.
  106. Jinfa Shi & Wei Liu & Yongqiang Su, 2024. "Innovation Prioritization Decisions in the Product–Service Supply Chain: The Impact of Data Mining and Information Sharing Strategies," Mathematics, MDPI, vol. 12(24), pages 1-30, December.
  107. Tomohiko Sakao & Tatsunori Hara & Ryo Fukushima, 2020. "Using Product/Service-System Family Design for Efficient Customization with Lean Principles: Model, Method, and Tool," Sustainability, MDPI, vol. 12(14), pages 1-25, July.
  108. Kwak, Kiho & Kim, Namil, 2022. "Industrial Leadership Changes without Technological Discontinuity: Modularization, Institution-Led Market Discontinuity, and Market Development Strategy," Technological Forecasting and Social Change, Elsevier, vol. 180(C).
  109. Guedes, Maria João & Patel, Pankaj C. & Kowalkowski, Christian & Oghazi, Pejvak, 2022. "Family business, servitization, and performance: Evidence from Portugal," Technological Forecasting and Social Change, Elsevier, vol. 185(C).
  110. Raja, Jawwad Z. & Neufang, Isabelle Fabienne & Frandsen, Thomas & Gölgeci, Ismail, 2024. "Working through frame incongruences: A process perspective on (re)framing for digital servitization," Technovation, Elsevier, vol. 129(C).
  111. Juan Pablo Vargas & Angélica Patricia Muñoz Lagos & José Guillermo Feriz Torres & Ian Scott Kinney & Sebastián Pérez Cortés & Juan Pablo Hurtado, 2022. "Achieving Circularity through Novel Product-Service Systems in the Mining Industry: An Opportunity for Circularity," Sustainability, MDPI, vol. 14(6), pages 1-15, March.
  112. Alina Neamtu Idorasi & Stelian Stancu & Oana Madalina Popescu & Ionut Constantin, 2019. "The customer perspective – an effective and efficient way to differentiate for companies in the globalization era," Manager Journal, Faculty of Business and Administration, University of Bucharest, vol. 30(1), pages 31-51, December.
  113. Max Finne & Saara Brax & Jan Holmström, 2013. "Reversed servitization paths: a case analysis of two manufacturers," Service Business, Springer;Pan-Pacific Business Association, vol. 7(4), pages 513-537, December.
  114. Sven M. Laudien & Birgit Daxböck, 2016. "Path dependence as a barrier to business model change in manufacturing firms: insights from a multiple-case study," Journal of Business Economics, Springer, vol. 86(6), pages 611-645, August.
  115. Xianliang Shi & Genzhu Li & Ciwei Dong & Yefei Yang, 2020. "Value Co-Creation Behavior in Green Supply Chains: An Empirical Study," Energies, MDPI, vol. 13(15), pages 1-26, July.
  116. Garcia Martin, Patricia Carolina & Schroeder, Andreas & Ziaee Bigdeli, Ali, 2019. "The value architecture of servitization: Expanding the research scope," Journal of Business Research, Elsevier, vol. 104(C), pages 438-449.
  117. Spörl-Wang, Katja & Krause, Franziska & Henkel, Sven, 2025. "Predictors of social media influencer marketing effectiveness: A comprehensive literature review and meta-analysis," Journal of Business Research, Elsevier, vol. 186(C).
  118. Piepponen, Amanda & Ritala, Paavo & Keränen, Joona & Maijanen, Päivi, 2022. "Digital transformation of the value proposition: A single case study in the media industry," Journal of Business Research, Elsevier, vol. 150(C), pages 311-325.
  119. Yuan Chang & Xinguo Ming & Xianyu Zhang & Tongtong Zhou & Xiaoqiang Liao & Sijia Cao, 2021. "Servitization and Sustainable Value Creation Strategy for China’s Manufacturing Industry: A Multiple Case Study in the Belt and Road Initiative," Sustainability, MDPI, vol. 13(20), pages 1-28, October.
  120. Riegger, Anne-Sophie & Klein, Jan F. & Merfeld, Katrin & Henkel, Sven, 2021. "Technology-enabled personalization in retail stores: Understanding drivers and barriers," Journal of Business Research, Elsevier, vol. 123(C), pages 140-155.
  121. Blichfeldt, Henrik & Faullant, Rita, 2021. "Performance effects of digital technology adoption and product & service innovation – A process-industry perspective," Technovation, Elsevier, vol. 105(C).
  122. Rajdeep Grewal & Gary Lilien & Sundar Bharadwaj & Pranav Jindal & Ujwal Kayande & Robert Lusch & Murali Mantrala & Robert Palmatier & Aric Rindfleisch & Lisa Scheer & Robert Spekman & Shrihari Sridhar, 2015. "Business-to-Business Buying: Challenges and Opportunities," Customer Needs and Solutions, Springer;Institute for Sustainable Innovation and Growth (iSIG), vol. 2(3), pages 193-208, September.
  123. Youngjung Geum & Moon-Soo Kim & Sungjoo Lee, 2017. "Service Technology: Definition and Characteristics Based on a Patent Database," Service Science, INFORMS, vol. 9(2), pages 147-166, June.
  124. Wang, Yanping & Gao, Jie & Wei, Zelong, 2022. "The double-edged sword of servitization in radical product innovation: The role of latent needs identification," Technovation, Elsevier, vol. 118(C).
  125. Paluch, Stefanie & Wünderlich, Nancy V., 2016. "Contrasting risk perceptions of technology-based service innovations in inter-organizational settings," Journal of Business Research, Elsevier, vol. 69(7), pages 2424-2431.
  126. Kohtamäki, Marko & Parida, Vinit & Oghazi, Pejvak & Gebauer, Heiko & Baines, Tim, 2019. "Digital servitization business models in ecosystems: A theory of the firm," Journal of Business Research, Elsevier, vol. 104(C), pages 380-392.
  127. Glyptis, Loukas & Christofi, Michael & Vrontis, Demetris & Giudice, Manlio Del & Dimitriou, Salomi & Michael, Panayiota, 2020. "E-Government implementation challenges in small countries: The project manager's perspective," Technological Forecasting and Social Change, Elsevier, vol. 152(C).
  128. Li, Ai Qiang & Kumar, Maneesh & Claes, Björn & Found, Pauline, 2020. "The state-of-the-art of the theory on Product-Service Systems," International Journal of Production Economics, Elsevier, vol. 222(C).
  129. Anthony J. deLeon & Sharmila C. Chatterjee, 2017. "B2B relationship calculus: quantifying resource effects in service-dominant logic," Journal of the Academy of Marketing Science, Springer, vol. 45(3), pages 402-427, May.
  130. Chankook Park, 2022. "Expansion of servitization in the energy sector and its implications," Wiley Interdisciplinary Reviews: Energy and Environment, Wiley Blackwell, vol. 11(4), July.
  131. Thomas Werani & Bernhard Freiseisen & Petra Martinek-Kuchinka & Alexander Schauberger, 2016. "How should successful business models be configured? Results from an empirical study in business-to-business markets and implications for the change of business models," Journal of Business Economics, Springer, vol. 86(6), pages 579-609, August.
  132. Yu Sun & Yuming He & Haiqing Yu & Hecheng Wang, 2022. "An evaluation framework of IT‐enabled service‐oriented manufacturing," Systems Research and Behavioral Science, Wiley Blackwell, vol. 39(3), pages 657-667, May.
  133. Gebauer, Heiko & Saul, Caroline Jennings & Haldimann, Mirella & Gustafsson, Anders, 2017. "Organizational capabilities for pay-per-use services in product-oriented companies," International Journal of Production Economics, Elsevier, vol. 192(C), pages 157-168.
  134. Anna Salonen & Harri Terho & Eva Böhm & Ari Virtanen & Risto Rajala, 2021. "Engaging a product-focused sales force in solution selling: interplay of individual- and organizational-level conditions," Journal of the Academy of Marketing Science, Springer, vol. 49(1), pages 139-163, January.
  135. Natalia Reen & Magnus Hellström & Kim Wikström & Olga Perminova-Harikoski, 2017. "Towards value-driven strategies in pricing IT solutions," Journal of Revenue and Pricing Management, Palgrave Macmillan, vol. 16(1), pages 91-105, February.
  136. Eggert, Andreas & Thiesbrummel, Christoph & Deutscher, Christian, 2014. "Differential effects of product and service innovations on the financial performance of industrial firms," jbm - Journal of Business Market Management, Free University Berlin, Marketing Department, vol. 7(3), pages 380-405.
  137. Coreynen, Wim & Vanderstraeten, Johanna & van Witteloostuijn, Arjen & Cannaerts, Nele & Loots, Ellen & Slabbinck, Hendrik, 2020. "What drives product-service integration? An abductive study of decision-makers’ motives and value strategies," Journal of Business Research, Elsevier, vol. 117(C), pages 189-200.
  138. Bustinza, Oscar F. & Lafuente, Esteban & Rabetino, Rodrigo & Vaillant, Yancy & Vendrell-Herrero, Ferran, 2019. "Make-or-buy configurational approaches in product-service ecosystems and performance," Journal of Business Research, Elsevier, vol. 104(C), pages 393-401.
  139. Gabriel R. Gonzalez & Danny P. Claro, 2019. "How intrafirm intermediary salespeople connect sales to marketing and product development," Journal of the Academy of Marketing Science, Springer, vol. 47(5), pages 795-814, September.
  140. Wei, Zelong & Huang, Wengao & Wang, Yanping & Sun, Lulu, 2022. "When does servitization promote product innovation? The moderating roles of product modularization and organization formalization," Technovation, Elsevier, vol. 117(C).
  141. Mirosław Matusek, 2022. "Exploitation, Exploration, or Ambidextrousness—An Analysis of the Necessary Conditions for the Success of Digital Servitisation," Sustainability, MDPI, vol. 15(1), pages 1-20, December.
  142. Gebauer, Heiko & Fleisch, Elgar & Lamprecht, Claudio & Wortmann, Felix, 2020. "Growth paths for overcoming the digitalization paradox," Business Horizons, Elsevier, vol. 63(3), pages 313-323.
  143. Frishammar, Johan & Richtnér, Anders & Brattström, Anna & Magnusson, Mats & Björk, Jennie, 2019. "Opportunities and challenges in the new innovation landscape: Implications for innovation auditing and innovation management," European Management Journal, Elsevier, vol. 37(2), pages 151-164.
  144. Culasso, Francesca & Gavurova, Beata & Crocco, Edoardo & Giacosa, Elisa, 2023. "Empirical identification of the chief digital officer role: A latent Dirichlet allocation approach," Journal of Business Research, Elsevier, vol. 154(C).
  145. Hu, Anqi & Yuan, Ruizhi & Chen, Ruolan & Liu, Martin J., 2024. "A glamorous but highly stressful job: The role of social media-afforded status in micro-celebrity stress coping," Technological Forecasting and Social Change, Elsevier, vol. 209(C).
  146. Ornella Benedettini, 2022. "Green Servitization in the Single-Use Medical Device Industry: How Device OEMs Create Supply Chain Circularity through Reprocessing," Sustainability, MDPI, vol. 14(19), pages 1-21, October.
  147. Gehringer, Agnieszka, 2016. "Knowledge externalities and sectoral interdependences: Evidence from an open economy perspective," Technological Forecasting and Social Change, Elsevier, vol. 102(C), pages 240-249.
  148. Huikkola, Tuomas & Kohtamäki, Marko & Ylimäki, Juho, 2022. "Becoming a smart solution provider: Reconfiguring a product manufacturer's strategic capabilities and processes to facilitate business model innovation," Technovation, Elsevier, vol. 118(C).
  149. Anna Mateja Punstein & Johannes Glückler, 2021. "How Small and Medium Sized Firms Walk the Path to Hybridity," Sustainability, MDPI, vol. 13(5), pages 1-15, February.
  150. Chen, Liping & Dai, Yishu & Ren, Fei & Dong, Xiaoying, 2023. "Data-driven digital capabilities enable servitization strategy——From service supporting the product to service supporting the client," Technological Forecasting and Social Change, Elsevier, vol. 197(C).
  151. Mar’atus Sholihah & Tatsuru Maezono & Yuya Mitake & Yoshiki Shimomura, 2019. "PSS Strategic Alignment: Linking Service Transition Strategy with PSS Business Model," Sustainability, MDPI, vol. 11(22), pages 1-30, November.
  152. Weiyu Wang & Maria João Guedes, 2025. "Timing and experience in global markets: unraveling the impact of servitization on new manufacturing venture survival," International Entrepreneurship and Management Journal, Springer, vol. 21(1), pages 1-27, December.
  153. Shah, Syed Aamir Ali & Jajja, Muhammad Shakeel Sadiq & Chatha, Kamran Ali & Farooq, Sami, 2020. "Servitization and supply chain integration: An empirical analysis," International Journal of Production Economics, Elsevier, vol. 229(C).
  154. Mar’atus Sholihah & Tatsuru Maezono & Yuya Mitake & Yoshiki Shimomura, 2020. "Formulating Service-Oriented Strategies for Servitization of Manufacturing Companies," Sustainability, MDPI, vol. 12(22), pages 1-30, November.
  155. Till Blüher & Theresa Riedelsheimer & Sonika Gogineni & Antje Klemichen & Rainer Stark, 2020. "Systematic Literature Review—Effects of PSS on Sustainability Based on Use Case Assessments," Sustainability, MDPI, vol. 12(17), pages 1-26, August.
  156. Pomirleanu, Nadia & John-Mariadoss, Babu, 2025. "Salesperson self-esteem: Measure development and validation," Journal of Business Research, Elsevier, vol. 196(C).
  157. Marcus Li, Xiaodong & Michael Xia, Zhenghao, 2025. "How does user participation mode of “User-led” and “Firm-led” realize product innovation?," Journal of Business Research, Elsevier, vol. 188(C).
  158. V. Kumar & Bharath Rajan & Shaphali Gupta & Ilaria Dalla Pozza, 2019. "Customer engagement in service," Journal of the Academy of Marketing Science, Springer, vol. 47(1), pages 138-160, January.
  159. Prior, Daniel D. & Keränen, Joona, 2020. "Revisiting contemporary issues in B2B marketing: It's not just about artificial intelligence," Australasian marketing journal, Elsevier, vol. 28(2), pages 83-89.
  160. Yan, Kaining & Li, Gang & Cheng, T.C.E., 2020. "The impact of service-oriented organizational design factors on firm performance: The moderating role of service-oriented corporate culture," International Journal of Production Economics, Elsevier, vol. 228(C).
  161. Hullova, Dusana & Laczko, Pavel & Frishammar, Johan, 2019. "Independent distributors in servitization: An assessment of key internal and ecosystem-related problems," Journal of Business Research, Elsevier, vol. 104(C), pages 422-437.
  162. Chang-Gyu Yang & Silvana Trimi & Sang-Gun Lee & Joon-Sun Yang, 2017. "A Survival Analysis of Business Insolvency in ICT and Automobile Industries," International Journal of Information Technology & Decision Making (IJITDM), World Scientific Publishing Co. Pte. Ltd., vol. 16(06), pages 1523-1548, November.
  163. Bouncken, Ricarda B. & Ratzmann, Martin & Pesch, Robin & Laudien, Sven M., 2018. "Alliances of service firms and manufacturers: Relations and configurations of entrepreneurial orientation and hybrid innovation," Journal of Business Research, Elsevier, vol. 89(C), pages 190-197.
  164. Huang, Lei & Nenonen, Suvi, 2022. "Challenges in co-creating solution value during utilization phase: Insights from three failed projects," Journal of Business Research, Elsevier, vol. 150(C), pages 1-11.
  165. Nicolas Haber & Mario Fargnoli, 2021. "Sustainable Product-Service Systems Customization: A Case Study Research in the Medical Equipment Sector," Sustainability, MDPI, vol. 13(12), pages 1-20, June.
  166. Christoph Rennpferdt & Marc Zuefle & Marco Bagusat & Dennis Bender & Dieter Krause, 2023. "Development of Modular Architectures for Product–Service Systems," Sustainability, MDPI, vol. 15(18), pages 1-25, September.
  167. Feng Zhang & Haina Zhang & David H. Brown & Xile Yin, 2023. "Innovation and Performance of Manufacturing Firms in Aspirant Markets: An Institutional Environment Approach," Asia Pacific Journal of Management, Springer, vol. 40(2), pages 435-482, June.
  168. Kayed, Mohammad & Kacker, Manish & Wu, Ruhai & Sadeh, Farhad, 2025. "The impact of brand equity on vertical integration in franchise systems," EconStor Open Access Articles and Book Chapters, ZBW - Leibniz Information Centre for Economics, vol. 101(2), pages 197-216.
  169. Malshe, Avinash & Hughes, Douglas E. & Good, Valerie & Friend, Scott B., 2022. "Marketing strategy implementation impediments and remedies: A multi-level theoretical framework within the sales-marketing interface," International Journal of Research in Marketing, Elsevier, vol. 39(3), pages 824-846.
  170. Leminen, Seppo & Rajahonka, Mervi & Wendelin, Robert & Westerlund, Mika & Nyström, Anna-Greta, 2022. "Autonomous vehicle solutions and their digital servitization business models," Technological Forecasting and Social Change, Elsevier, vol. 185(C).
  171. Lucas Santos Dalenogare & Marie-Anne Le Dain & Néstor Fabián Ayala & Alejandro Germán Frank, 2019. "The contribution of Smart Glasses for PSS," Post-Print hal-02337473, HAL.
  172. Mohammad Kayed & Manish Kacker & Ruhai Wu & Farhad Sadeh, 2025. "The impact of brand equity on vertical integration in franchise systems," Papers 2508.06824, arXiv.org.
  173. Zacharias, Nicolas A. & Nijssen, Edwin J. & Stock, Ruth Maria, 2016. "Effective configurations of value creation and capture capabilities: Extending Treacy and Wiersema's value disciplines," Journal of Business Research, Elsevier, vol. 69(10), pages 4121-4131.
  174. Ornella Benedettini & Andy Neely, 2018. "Investigating a revised service transition concept," Service Business, Springer;Pan-Pacific Business Association, vol. 12(4), pages 701-730, December.
IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.