IDEAS home Printed from https://ideas.repec.org/d/beghebe.html

Publications

by members of

Universiteit Gent → BE4Life

University of Ghent

These are publications listed in RePEc written by members of the above institution who are registered with the RePEc Author Service. Thus this compiles the works all those currently affiliated with this institution, not those affilated at the time of publication. List of registered members. Register yourself. Citation analysis. This page is updated in the first days of each month.
| Working papers | Journal articles |

Working papers

2024

  1. du Bois, Kristen & Baert, Stijn & Lippens, Louis & Derous, Eva, 2024, "Time Tetris: a longitudinal study on compressed schedules and workplace well-being at IKEA," OSF Preprints, Center for Open Science, number ch8uk, Nov, DOI: 10.31219/osf.io/ch8uk.

2021

  1. Bekaert, Els & Constant, Amelie F. & Foubert, Killian & Ruyssen, Ilse, 2021, "Longing for which home: Evidence from global aspirations to stay, return or migrate onwards," MERIT Working Papers, United Nations University - Maastricht Economic and Social Research Institute on Innovation and Technology (MERIT), number 2021-035, Sep.

2019

  1. Tina Tessitore & Maggie Geuens, 2019, "Arming consumers against product placement: A comparison of factual and evaluative educational interventions," Post-Print, HAL, number hal-01914724, Feb, DOI: 10.1016/j.jbusres.2018.09.016.

2018

  1. Wahyu Dewati & Rama Rahadian Prakasa & Rizki Fitrama & Deasy Ariyanti & Donny Hendri Pratama & Dythia Sendrata & Warsono & Erwin Syafii, 2018, "Nowcasting Konsumsi Rumah Tangga dan Investasi Regional Sumatra, Jawa, dan Kawasan Timur Indonesia (KTI)," Working Papers, Bank Indonesia, number WP/10/2018, Nov.

2013

  1. Reza Anglingkusumo & Tri Winarno & Deasy Ariyanti, 2013, "Dampak Upah Terhadap Produktivitas Dan Inflasi: Studi Sektoral Dan Regional," Working Papers, Bank Indonesia, number WP/06/2013.

2011

  1. A. Van Kerckhove & M. Geuens & I. Vermeir, 2011, "Intention Superiority Perspectives on Preference-decision Consistency," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 11/698, Jan.
  2. A. Van Kerckhove & M. Geuens & I. Vermeir, 2011, "A Motivational Account of the Question-Behavior Effect," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 11/752, Oct.

2010

  1. Adams, Leen & Faseur, Tineke & Geuens, Maggie, 2010, "The Influence of the Self-Regulatory Focus on the Effectiveness of Stop-Smoking Campaigns for Young Smokers," Working Papers, Hogeschool-Universiteit Brussel, Faculteit Economie en Management, number 2010/38, Oct.
  2. M. Geuens & P. De Pelsmacker & T. Faseur & -, 2010, "Emotional advertising: Revisiting the Role of Product Category," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 10/646, Mar.
  3. M. Geuens & -, 2010, "Where do we go from here? Food for thought on academic papers in business research," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 10/650, Mar.
  4. V. Cauberghe & M. Geuens & P. De Pelsmacker, 2010, "Context Effects of TV Programme-Induced Interactivity and Telepresence on Advertising Responses," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 10/671, Sep.
  5. T. De Bock & I. Vermeir & M. Pandelaere & P. Van Kenhove, 2010, "Exploring the Impact of Fear Appeals on the Prevention of Shoplifting," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 10/668, Sep.

2009

  1. B. Vandecasteele & M. Geuens, 2009, "Motivated Consumer Innovativeness: Validation and Moderation," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 09/550, Jan.
  2. A. Van Kerckhove & I. Vermeir & M. Geuens, 2009, "Combined Influence of Selective Focus and Decision Involvement on Attitude-Decision Consistency in a Memory-based Decision Context," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 09/602, Jul.
  3. Y. Van Vaerenbergh & B. Larivi Re & I. Vermeir, 2009, "Assessing the additional impact of Process Recovery Communications on Customer Outcomes: A Comprehensive Service Recovery Approach," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 09/583, Apr.

2008

  1. M. H. De Canni Re & P. De Pelsmacker & M. Geuens, 2008, "Relationship Quality and the Theory of Planned Behavior Models of Behavioral Intentions and Purchase Behavior," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 08/492, Jan.
  2. T. Faseur & M. Geuens, 2008, "Communicating the right emotion to generate help for connected versus unconnected others," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 08/493, Jan.
  3. T. Faseur & M. Geuens, 2008, "Promoting help for victims of child abuse: which emotions are most appropriate to motivate donation behavior," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 08/500, Feb.
  4. T. Faseur & M. Geuens, 2008, "Using the Right Emotion to Promote the Right Product to the Right Person," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 08/501, Feb.
  5. B. Vandecasteele & M. Geuens, 2008, "Motivated Consumer Innovativeness: Concept and Measurement," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 08/532, Aug.
  6. M. Geuens & B. Weijters & K. De Wulf, 2008, "A New Measure of Brand Personality," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 08/545, Dec.
  7. B. Weijters & M. Geuens & N. Schillewaert, 2008, "The Proximity Effect: The Role of Interitem Distance on Reverse-Item Bias," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 08/546, Dec.
  8. B. Weijters & M. Geuens & N. Schillewaert, 2008, "The Stability of Individual Response Styles," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 08/547, Dec.

2007

  1. I. Vermeir & P. Van Kenhove, 2007, "Gender Differences in Double Standards," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 07/467, Jun.

2006

  1. B. Vandecasteele & M. Geuens, 2006, "Consumer Innovativeness and GLB: A comparative study," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 06/364, Jan.
  2. M. H. De Canni Re & P. De Pelsmacker & M. Geuens, 2006, "The moderating impact of relational strength on the relationship between relationship quality and purchasing behavior," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 06/377, Mar.
  3. M. Geuens & C. Pecheux, 2006, "Co-branding in advertising: the issue of product and brand fit," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 06/378, Apr.
  4. Vermeir,I. & Geuens, M., 2006, "Need for closure and media use and preference of youngsters," Vlerick Leuven Gent Management School Working Paper Series, Vlerick Leuven Gent Management School, number 2005-35, Feb.
  5. Karijn Bonne & Iris Vermeir & Florence Bergeaud-Blackler & Wim Verbeke, 2006, "Factors influencing halal meat consumption: An application of the theory of planned behaviour," Post-Print, HAL, number halshs-00102006, Jun.
  6. K. Wijnen & I. Vermeir & P. Van Kenhove, 2006, "The relationships between traits, personal values, topic involvement, and topic sensitivity in a mail survey context," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 06/395, Jun.

2005

  1. I. Vermeir & M. Geuens, 2005, "Need for Closure and Youngsters Leisure Time Preferences," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 05/318, Jul.
  2. D. Vantomme & M. Geuens & S. Dewitte, 2005, "How to Portray Men and Women in Advertisements? Explicit and Implicit Evaluations of Ads Depicting Different Gender Roles," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 05/319, Jul.
  3. B. Weijters & M. Geuens & S. Dewitte, 2005, "Evaluation of age-related labels by senior citizens," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 05/320, Jul.
  4. L. Adams & M. Geuens, 2005, "Healthy or unhealthy slogans: That s the question," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 05/345, Nov.
  5. B. Weijters & N. Schillewaert & M. Geuens, 2005, "Response Styles in Marketing Research : a Means And Covariance Structures Comparison of Modes of Data-Collection," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 05/349, Nov.
  6. D. Vantomme & M. Geuens & J. De Houwer & P. De Pelsmacker, 2005, "Explicit and Implicit Determinants of Fair-Trade Buying Behavior," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 05/350, Dec.
  7. N. Geeroms & I. Vermeir & P. Van Kenhove & H. Hendrickx, 2005, "A Taxonomy of Consumer Motives through Preferred Brand Personality : Empirical Findings for 11 Countries," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 05/346, Nov.
  8. I. Vermeir & W. Verbeke, 2005, "Sustainable food consumption, involvement, certainty and values: an application of the theory of Planned Behaviour," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 05/352, Dec.
  9. W. Verbeke & I. Vermeir & Z. Pieniak & K. Bruns, 2005, "Consumers quality perception as a basis for fish market segmentation in Belgium," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 05/351, Dec.

2004

  1. D. Vantomme & M. Geuens & J. De Houwer & P. De Pelsmacker, 2004, "Implicit Attitudes Toward Green Consumer Behavior," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 04/224, Feb.
  2. I. Vermeir & M. Geuens, 2004, "Need for Closure and Leisure of Youngsters," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 04/269, Oct.
  3. I. Vermeir & M. Geuens, 2004, "Need for Closure, Gender and Social Self-Esteem of youngsters," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 04/270, Oct.
  4. T. Faseur & M. Geuens, 2004, "Different Positive Feelings Leading to Different Ad Evaluations: The Case of Cosiness, Excitement and Romance," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 04/280, Nov.
  5. Weijters,B. & Schillewaert, N. & Geuens, M., 2004, "Measurement bias due to response styles: a structural equation model assessing the effects of modes of data collection," Vlerick Leuven Gent Management School Working Paper Series, Vlerick Leuven Gent Management School, number 2004-20, Nov.
  6. I. Vermeir & W. Verbeke, 2004, "Sustainable Food Consumption: Exploring The Consumer Attitude Behaviour Gap," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 04/268, Oct.
  7. I. Vermeir & P. Van Kenhove, 2004, "The Influence of Need for Closure and Perceived Time Pressure on Search Effort for Price and Promotional Information in a Grocery Shopping Context," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 04/267, Oct.

2003

  1. M. Geuens & D. Vantomme & G. Goessaert & B. Weijters, 2003, "Assessing the impact of offline URL advertising," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 03/163, Jan.
  2. M. Brengman & M. Geuens, 2003, "The Four Dimensional Impact Of Color On Shoppers Emotions," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 03/204, Dec.
  3. M. Brengman & M. Geuens & B. Weijters & S. M. Smith & R. Swinyard, 2003, "Segmenting Internet shoppers based on their web-usage-related lifestyle: a cross-cultural validation," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 03/205, Dec.
  4. M. Geuens & D. Vantomme & M. Brengman, 2003, "Developing a typology of airport shoppers," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 03/206, Dec.
  5. Bert Weijters & Maggie Geuens, 2003, "Segmenting the senior market: professional and social activity level," Vlerick Leuven Gent Management School Working Paper Series, Vlerick Leuven Gent Management School, number 2003-3, Jan.

2002

  1. M. Geuens & P. De Pelsmacker, 2002, "Developing a Short Affect Intensity Scale," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 02/161, Dec.
  2. P. De Pelsmacker & M. Geuens & P. Anckaert, 2002, "Media context and advertising effectiveness: The role of context appreciation and context-ad similarity," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 02/162, Dec.

Journal articles

2025

  1. Zhang, Yi & van Herpen, Erica & Pandelaere, Mario & Geuens, Maggie, 2025, "When sharing is scaring: hesitance to share suboptimal food due to fear of negative responses from recipients," Journal of Business Research, Elsevier, volume 201, issue C, DOI: 10.1016/j.jbusres.2025.115694.

2024

  1. Volles, Barbara Kobuszewki & Park, Jaewoo & Van Kerckhove, Anneleen & Geuens, Maggie, 2024, "How and when do virtual influencers positively affect consumer responses to endorsed brands?," Journal of Business Research, Elsevier, volume 183, issue C, DOI: 10.1016/j.jbusres.2024.114863.
  2. Kobuszewki Volles, Barbara & Ribbers, Daphne & Van Kerckhove, Anneleen & Geuens, Maggie, 2024, "Beyond bundles: Choosing product bundles increases shopping basket size," Journal of Retailing and Consumer Services, Elsevier, volume 81, issue C, DOI: 10.1016/j.jretconser.2024.104035.

2023

  1. Kristen du Bois & Philippe Sterkens & Louis Lippens & Stijn Baert & Eva Derous, 2023, "Beyond the Hype: (How) Are Work Regimes Associated with Job Burnout?," IJERPH, MDPI, volume 20, issue 4, pages 1-11, February.
  2. Kobuszewski Volles, Barbara & Van Kerckhove, Anneleen & Geuens, Maggie, 2023, "Triggering brand switching in online stores: The effectiveness of recommendations for private labels versus national brands," Journal of Business Research, Elsevier, volume 164, issue C, DOI: 10.1016/j.jbusres.2023.114020.
  3. Verstraeten, Julie & Heeremans, Eva & Geuens, Maggie & Vermeir, Iris, 2023, "How online grocery shopping drives private label food purchases," Journal of Business Research, Elsevier, volume 167, issue C, DOI: 10.1016/j.jbusres.2023.114057.
  4. Roose, Gudrun & Vermeir, Iris, 2023, "Putting spatial product presentation cues on the map: Review and research directions," Journal of Business Research, Elsevier, volume 155, issue PA, DOI: 10.1016/j.jbusres.2022.113400.

2022

  1. Coucke, Nicky & Vermeir, Iris & Slabbinck, Hendrik & Geuens, Maggie & Choueiki, Ziad, 2022, "How to reduce agri-environmental impacts on ecosystem services: the role of nudging techniques to increase purchase of plant-based meat substitutes," Ecosystem Services, Elsevier, volume 56, issue C, DOI: 10.1016/j.ecoser.2022.101444.

2021

  1. Ruxandra Malina Petrescu-Mag & Iris Vermeir & Carmen Roba & Dacinia Crina Petrescu & Nicoleta Bican-Brisan & Ildiko Melinda Martonos, 2021, "Is “Wild” a Food Quality Attribute? Heavy Metal Content in Wild and Cultivated Sea Buckthorn and Consumers’ Risk Perception," IJERPH, MDPI, volume 18, issue 18, pages 1-19, September.
  2. Vandenbroele, Jolien & Slabbinck, Hendrik & Van Kerckhove, Anneleen & Vermeir, Iris, 2021, "Mock meat in the butchery: Nudging consumers toward meat substitutes," Organizational Behavior and Human Decision Processes, Elsevier, volume 163, issue C, pages 105-116, DOI: 10.1016/j.obhdp.2019.09.004.
  3. Mulier, Lana & Slabbinck, Hendrik & Vermeir, Iris, 2021, "This Way Up: The Effectiveness of Mobile Vertical Video Marketing," Journal of Interactive Marketing, Elsevier, volume 55, issue C, pages 1-15, DOI: 10.1016/j.intmar.2020.12.002.
  4. Vanessa Mertins & Christian Walter, 2021, "In absence of money: a field experiment on volunteer work motivation," Experimental Economics, Springer;Economic Science Association, volume 24, issue 3, pages 952-984, September, DOI: 10.1007/s10683-020-09686-4.

2020

  1. Vandenbroele, Jolien & Van Kerckhove, Anneleen & Geuens, Maggie, 2020, "If you work it, flaunt it: Conspicuous displays of exercise efforts increase mate value," Journal of Business Research, Elsevier, volume 120, issue C, pages 586-598, DOI: 10.1016/j.jbusres.2019.01.030.
  2. Verhulst, Nanouk & Vermeir, Iris & Slabbinck, Hendrik & Larivière, Bart & Mauri, Maurizio & Russo, Vincenzo, 2020, "A neurophysiological exploration of the dynamic nature of emotions during the customer experience," Journal of Retailing and Consumer Services, Elsevier, volume 57, issue C, DOI: 10.1016/j.jretconser.2020.102217.
  3. Ruxandra Malina Petrescu-Mag & Iris Vermeir & Dacinia Crina Petrescu & Florin Laurentiu Crista & Ioan Banatean-Dunea, 2020, "Traditional Foods at the Click of a Button: The Preference for the Online Purchase of Romanian Traditional Foods during the COVID-19 Pandemic," Sustainability, MDPI, volume 12, issue 23, pages 1-15, November.

2019

  1. Tessitore, Tina & Geuens, Maggie, 2019, "Arming consumers against product placement: A comparison of factual and evaluative educational interventions," Journal of Business Research, Elsevier, volume 95, issue C, pages 38-48, DOI: 10.1016/j.jbusres.2018.09.016.
  2. Dacinia Crina Petrescu & Iris Vermeir & Ruxandra Malina Petrescu-Mag, 2019, "Consumer Understanding of Food Quality, Healthiness, and Environmental Impact: A Cross-National Perspective," IJERPH, MDPI, volume 17, issue 1, pages 1-20, December.

2018

  1. Pacheco, Natália Araújo & Geuens, Maggie & Pizzutti, Cristiane, 2018, "Whom do customers blame for a service failure? Effects of thought speed on causal locus attribution," Journal of Retailing and Consumer Services, Elsevier, volume 40, issue C, pages 60-65, DOI: 10.1016/j.jretconser.2017.09.006.

2017

  1. Bossuyt, Saar & Vermeir, Iris & Slabbinck, Hendrik & De Bock, Tine & Van Kenhove, Patrick, 2017, "The compelling urge to misbehave: Do impulse purchases instigate unethical consumer behavior?," Journal of Economic Psychology, Elsevier, volume 58, issue C, pages 60-76, DOI: 10.1016/j.joep.2016.12.002.

2016

  1. Weijters, Bert & Baumgartner, Hans & Geuens, Maggie, 2016, "The calibrated sigma method: An efficient remedy for between-group differences in response category use on Likert scales," International Journal of Research in Marketing, Elsevier, volume 33, issue 4, pages 944-960, DOI: 10.1016/j.ijresmar.2016.05.003.
  2. Cabooter, Elke & Weijters, Bert & Geuens, Maggie & Vermeir, Iris, 2016, "Scale format effects on response option interpretation and use," Journal of Business Research, Elsevier, volume 69, issue 7, pages 2574-2584, DOI: 10.1016/j.jbusres.2015.10.138.
  3. Bram Van Den Bergh & Nico Heuvinck & Gaby A. C. Schellekens & Iris Vermeir, 2016, "Altering Speed of Locomotion," Journal of Consumer Research, Journal of Consumer Research Inc., volume 43, issue 3, pages 407-428.

2015

  1. Goedertier, Frank & Dawar, Niraj & Geuens, Maggie & Weijters, Bert, 2015, "Brand typicality and distant novel extension acceptance: How risk-reduction counters low category fit," Journal of Business Research, Elsevier, volume 68, issue 1, pages 157-165, DOI: 10.1016/j.jbusres.2014.04.005.
  2. Anneleen Van Kerckhove & Maggie Geuens & Iris Vermeir, 2015, "The Floor Is Nearer than the Sky: How Looking Up or Down Affects Construal Level," Journal of Consumer Research, Journal of Consumer Research Inc., volume 41, issue 6, pages 1358-1371, DOI: 10.1086/679309.

2014

  1. Geuens Maggie & De Pelsmacker Patrick & Tuan Pham Michel, 2014, "Do Pleasant Emotional Ads Make Consumers Like Your Brand More?," NIM Marketing Intelligence Review, Paradigm, volume 6, issue 1, pages 40-45, DOI: 10.2478/gfkmir-2014-0007.
  2. Quaschning, Simon & Pandelaere, Mario & Vermeir, Iris, 2014, "When and why attribute sorting affects attribute weights in decision-making," Journal of Business Research, Elsevier, volume 67, issue 7, pages 1530-1536, DOI: 10.1016/j.jbusres.2014.01.016.
  3. Iris Vermeir & Dieneke Sompel, 2014, "Assessing the What Is Beautiful Is Good Stereotype and the Influence of Moderately Attractive and Less Attractive Advertising Models on Self-Perception, Ad Attitudes, and Purchase Intentions of 8–13-Year-Old Children," Journal of Consumer Policy, Springer, volume 37, issue 2, pages 205-233, June, DOI: 10.1007/s10603-013-9245-x.

2013

  1. Pham, Michel Tuan & Geuens, Maggie & De Pelsmacker, Patrick, 2013, "The influence of ad-evoked feelings on brand evaluations: Empirical generalizations from consumer responses to more than 1000 TV commercials," International Journal of Research in Marketing, Elsevier, volume 30, issue 4, pages 383-394, DOI: 10.1016/j.ijresmar.2013.04.004.
  2. Elen, Maarten & D'Heer, Evelien & Geuens, Maggie & Vermeir, Iris, 2013, "The influence of mood on attitude–behavior consistency," Journal of Business Research, Elsevier, volume 66, issue 7, pages 917-923, DOI: 10.1016/j.jbusres.2011.12.011.
  3. Bert Weijters & Maggie Geuens & Hans Baumgartner, 2013, "The Effect of Familiarity with the Response Category Labels on Item Response to Likert Scales," Journal of Consumer Research, Journal of Consumer Research Inc., volume 40, issue 2, pages 368-381, DOI: 10.1086/670394.
  4. Tine Bock & Iris Vermeir & Patrick Kenhove, 2013, "“What’s the Harm in Being Unethical? These Strangers are Rich Anyway!” Exploring Underlying Factors of Double Standards," Journal of Business Ethics, Springer, volume 112, issue 2, pages 225-240, January, DOI: 10.1007/s10551-012-1244-3.

2012

  1. Van Kerckhove, Anneleen & Geuens, Maggie & Vermeir, Iris, 2012, "Intention superiority perspectives on preference-decision consistency," Journal of Business Research, Elsevier, volume 65, issue 5, pages 692-700, DOI: 10.1016/j.jbusres.2011.04.001.
  2. Frank Goedertier & Kristof Geskens & Maggie Geuens & Bert Weijters, 2012, "Increasing choice satisfaction through goal-based labeling," Marketing Letters, Springer, volume 23, issue 1, pages 119-136, March, DOI: 10.1007/s11002-011-9141-6.
  3. Anneleen Van Kerckhove & Maggie Geuens & Iris Vermeir, 2012, "A Motivational Account of the Question-Behavior Effect," Journal of Consumer Research, Journal of Consumer Research Inc., volume 39, issue 1, pages 111-127, DOI: 10.1086/661936.

2011

  1. Geuens, Maggie, 2011, "Where does business research go from here? Food-for-thought on academic papers in business research," Journal of Business Research, Elsevier, volume 64, issue 10, pages 1104-1107, October.
  2. Geuens, Maggie & De Pelsmacker, Patrick & Faseur, Tine, 2011, "Emotional advertising: Revisiting the role of product category," Journal of Business Research, Elsevier, volume 64, issue 4, pages 418-426, April.

2010

  1. Vandecasteele, Bert & Geuens, Maggie, 2010, "Motivated Consumer Innovativeness: Concept, measurement, and validation," International Journal of Research in Marketing, Elsevier, volume 27, issue 4, pages 308-318, DOI: 10.1016/j.ijresmar.2010.08.004.

2009

  1. Weijters, Bert & Geuens, Maggie & Schillewaert, Niels, 2009, "The proximity effect: The role of inter-item distance on reverse-item bias," International Journal of Research in Marketing, Elsevier, volume 26, issue 1, pages 2-12, DOI: 10.1016/j.ijresmar.2008.09.003.
  2. Geuens, Maggie & Weijters, Bert & De Wulf, Kristof, 2009, "A new measure of brand personality," International Journal of Research in Marketing, Elsevier, volume 26, issue 2, pages 97-107, DOI: 10.1016/j.ijresmar.2008.12.002.
  3. Vandecasteele, Bert & Geuens, Maggie, 2009, "Revising the myth of gay consumer innovativeness," Journal of Business Research, Elsevier, volume 62, issue 1, pages 134-144, January.
  4. De Cannière, Marie Hélène & De Pelsmacker, Patrick & Geuens, Maggie, 2009, "Relationship Quality and the Theory of Planned Behavior models of behavioral intentions and purchase behavior," Journal of Business Research, Elsevier, volume 62, issue 1, pages 82-92, January.
  5. Weijters Bert & Geuens Maggie & Schillewaert Niels, 2009, "Response Styles and how to Correct them," NIM Marketing Intelligence Review, Paradigm, volume 1, issue 2, pages 44-53, November, DOI: 10.2478/gfkmir-2014-0077.

2008

  1. Vermeir, Iris & Verbeke, Wim, 2008, "Sustainable food consumption among young adults in Belgium: Theory of planned behaviour and the role of confidence and values," Ecological Economics, Elsevier, volume 64, issue 3, pages 542-553, January.
  2. Iris Vermeir & Patrick Kenhove, 2008, "Gender Differences in Double Standards," Journal of Business Ethics, Springer, volume 81, issue 2, pages 281-295, August, DOI: 10.1007/s10551-007-9494-1.

2005

  1. Brengman, Malaika & Geuens, Maggie & Weijters, Bert & Smith, Scott M. & Swinyard, William R., 2005, "Segmenting Internet shoppers based on their Web-usage-related lifestyle: a cross-cultural validation," Journal of Business Research, Elsevier, volume 58, issue 1, pages 79-88, January.

2002

  1. Vermeir, Iris & Van Kenhove, Patrick & Hendrickx, Hendrik, 2002, "The influence of need for closure on consumer's choice behaviour," Journal of Economic Psychology, Elsevier, volume 23, issue 6, pages 703-727, December.

IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.