Where does business research go from here? Food-for-thought on academic papers in business research
This essay focuses on some of the adverse practices in business research publications. First, business researchers seem to have lost touch with business practice and to narrow the target group to fellow academics only, reducing the production of useful knowledge. Second, the objectives of business research publications narrow to impact and citations. This view leads to a strict focus on path-breaking theories and a denigration of replication and qualitative studies. Third, an obsession with the .05 significance level and corroborating findings leaves researchers with full file drawers of unpublished papers and could leave journals with a high rate of type I error papers. Fourth, complex, lengthy articles, the importance of carefully crafting a story around the research and a variety of style guidelines make business researchers less productive than they could be. Finally, a blind reliance on ISI's impact and citation scores may not do justice to a researcher's real contribution.
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General Economics and Teaching
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ERIM Report Series Research in Management
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- S. Stremersch & I. Verniers & C. Verhoef, 2006. "The Quest for Citations: Drivers of Article Impact," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium 06/422, Ghent University, Faculty of Economics and Business Administration.
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- Anonymous, 2007. "Editorial Board," Agricultural and Resource Economics Review, Northeastern Agricultural and Resource Economics Association, vol. 36(1), April.
- Daniel Sutter & Rex Pjesky, 2007. "Where Would Adam Smith Publish Today? The Near Absence of Math-free Research in Top Journals," Econ Journal Watch, Econ Journal Watch, vol. 4(2), pages 230-240, May.
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- Moussa, Salim & Touzani, Mourad, 2010. "Ranking marketing journals using the Google Scholar-based hg-index," Journal of Informetrics, Elsevier, vol. 4(1), pages 107-117.
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