IDEAS home Printed from
   My bibliography  Save this article

Characteristics of organizational structure relating to hybrid competitive strategy: Implications for performance


  • Claver-Cortés, Enrique
  • Pertusa-Ortega, Eva M.
  • Molina-Azorín, José F.


This study examines the characteristics of organizational structure that relate to hybrid competitive strategies. Such strategies seek to obtain higher performance levels by simultaneously emphasizing high differentiation and low-cost levels. In addition, this paper analyzes the mediating role of competitive strategy in the relationship between organizational structure and firm performance. The study examines a sample of large Spanish firms belonging to different sectors. The findings reveal that hybrid competitive strategy influences firm performance positively. Similarly, organizational complexity and the existence of formalization positively influence hybrid competitive strategy, whereas centralization has a negative influence. Organizational structure does not exert a direct influence on performance, but an indirect one, through hybrid competitive strategy.

Suggested Citation

  • Claver-Cortés, Enrique & Pertusa-Ortega, Eva M. & Molina-Azorín, José F., 2012. "Characteristics of organizational structure relating to hybrid competitive strategy: Implications for performance," Journal of Business Research, Elsevier, vol. 65(7), pages 993-1002.
  • Handle: RePEc:eee:jbrese:v:65:y:2012:i:7:p:993-1002
    DOI: 10.1016/j.jbusres.2011.04.012

    Download full text from publisher

    File URL:
    Download Restriction: Full text for ScienceDirect subscribers only

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    1. del Brio, Jesus Angel & Fernandez, Esteban & Junquera, Beatriz, 2002. "The role of the public administrations in the promotion of the environmental activity in Spanish industrial companies," Ecological Economics, Elsevier, vol. 40(2), pages 279-294, February.
    2. Conca, Francisco Jose & Llopis, Juan & Tari, Juan Jose, 2004. "Development of a measure to assess quality management in certified firms," European Journal of Operational Research, Elsevier, vol. 156(3), pages 683-697, August.
    3. Booth, Marilyn E. & Philip, George, 1998. "Technology, competencies, and competitiveness: The case for reconfigurable and flexible strategies," Journal of Business Research, Elsevier, vol. 41(1), pages 29-40, January.
    4. Justin J. P. Jansen & Frans A. J. Van Den Bosch & Henk W. Volberda, 2006. "Exploratory Innovation, Exploitative Innovation, and Performance: Effects of Organizational Antecedents and Environmental Moderators," Management Science, INFORMS, vol. 52(11), pages 1661-1674, November.
    5. Proff, Heike, 2000. "Hybrid strategies as a strategic challenge -- the case of the German automotive industry," Omega, Elsevier, vol. 28(5), pages 541-553, October.
    6. Markus C. Becker & Nathalie Lazaric & Richard R. Nelson & Sidney G. Winter, 2005. "Applying organizational routines in understanding organizational change," Industrial and Corporate Change, Oxford University Press, vol. 14(5), pages 775-791, October.
    7. Edelman, Linda F. & Brush, Candida G. & Manolova, Tatiana, 2005. "Co-alignment in the resource-performance relationship: strategy as mediator," Journal of Business Venturing, Elsevier, vol. 20(3), pages 359-383, May.
    8. Gabriel Hawawini & Venkata Subban Subramanian & Paul Verdin, 2003. "Is performance driven by industry- or firm-specific factors? A new look at the evidence," ULB Institutional Repository 2013/14188, ULB -- Universite Libre de Bruxelles.
    9. Coltman, Tim & Devinney, Timothy M. & Midgley, David F. & Venaik, Sunil, 2008. "Formative versus reflective measurement models: Two applications of formative measurement," Journal of Business Research, Elsevier, vol. 61(12), pages 1250-1262, December.
    10. Harrison, David A. & McLaughlin, Mary E. & Coalter, Terry M., 1996. "Context, Cognition, and Common Method Variance: Psychometric and Verbal Protocol Evidence," Organizational Behavior and Human Decision Processes, Elsevier, vol. 68(3), pages 246-261, December.
    11. Patrick Cohendet & Frédéric Creplet & Morad Diani & Olivier Dupouët & Eric Schenk, 2004. "Matching Communities and Hierarchies within the Firm," Journal of Management & Governance, Springer;Accademia Italiana di Economia Aziendale (AIDEA), vol. 8(1), pages 27-48, March.
    12. Bénédicte Reynaud, 2005. "The void at the heart of rules: routines in the context of rule-following. The case of the Paris Metro Workshop," Industrial and Corporate Change, Oxford University Press, vol. 14(5), pages 847-871, October.
    13. Wright, Peter & Kroll, Mark & Pray, Bevalee & Lado, Augustine, 1995. "Strategic orientations, competitive advantage, and business performance," Journal of Business Research, Elsevier, vol. 33(2), pages 143-151, June.
    14. Fariborz Damanpour, 1996. "Organizational Complexity and Innovation: Developing and Testing Multiple Contingency Models," Management Science, INFORMS, vol. 42(5), pages 693-716, May.
    15. Karl-Heinz Leitner & Stefan Güldenberg, 2010. "Generic strategies and firm performance in SMEs: a longitudinal study of Austrian SMEs," Small Business Economics, Springer, vol. 35(2), pages 169-189, September.
    16. Diamantopoulos, Adamantios, 2008. "Formative indicators: Introduction to the special issue," Journal of Business Research, Elsevier, vol. 61(12), pages 1201-1202, December.
    17. Claes Fornell & Peter Lorange & Johan Roos, 1990. "The Cooperative Venture Formation Process: A Latent Variable Structural Modeling Approach," Management Science, INFORMS, vol. 36(10), pages 1246-1255, October.
    18. Armstrong, J. Scott & Overton, Terry S., 1977. "Estimating Nonresponse Bias in Mail Surveys," MPRA Paper 81694, University Library of Munich, Germany.
    19. Acquaah, Moses & Yasai-Ardekani, Masoud, 2008. "Does the implementation of a combination competitive strategy yield incremental performance benefits? A new perspective from a transition economy in Sub-Saharan Africa," Journal of Business Research, Elsevier, vol. 61(4), pages 346-354, April.
    Full references (including those not matched with items on IDEAS)


    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.

    Cited by:

    1. Wu, Jih-Hwa & Cheng, Chih-Ming & Cheng, Po-Jen, 2015. "Behavioral intention toward urban eco-land performance assessment models using TPB tests," Journal of Business Research, Elsevier, vol. 68(4), pages 771-776.
    2. Schmid, Stefan & Grosche, Philipp & Mayrhofer, Ulrike, 2016. "Configuration and coordination of international marketing activities," International Business Review, Elsevier, vol. 25(2), pages 535-547.
    3. repec:spr:jbecon:v:88:y:2018:i:2:d:10.1007_s11573-017-0872-6 is not listed on IDEAS
    4. Ali, Murad & Park, Kichan, 2016. "The mediating role of an innovative culture in the relationship between absorptive capacity and technical and non-technical innovation," Journal of Business Research, Elsevier, vol. 69(5), pages 1669-1675.
    5. Tomislav Hernaus & Ana Aleksic & Maja Klindzic, 2013. "Organizing for Competitiveness – Structural and Process Characteristics of Organizational Design," Contemporary Economics, University of Finance and Management in Warsaw, vol. 7(4), December.
    6. Kawai, Norifumi & Strange, Roger, 2014. "Subsidiary autonomy and performance in Japanese multinationals in Europe," International Business Review, Elsevier, vol. 23(3), pages 504-515.


    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:eee:jbrese:v:65:y:2012:i:7:p:993-1002. See general information about how to correct material in RePEc.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Dana Niculescu). General contact details of provider: .

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service hosted by the Research Division of the Federal Reserve Bank of St. Louis . RePEc uses bibliographic data supplied by the respective publishers.