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Consumption, Social Interactions and Preferences

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  • Eve Sihra

    (Institut National de la Recherche Agronomique (INRA))

Abstract

La notion de besoin caractérise souvent une nécessité biologique, le strict minimum pour se nourrir et se loger. Les besoins ont pourtant souvent été définis comme relatifs et propres à une situation donnée. Les incitations culturelles et sociales tendent à fournir des motivations puissantes aux individus, les conduisant à prendre des décisions parfois à leur détriment au plus ou moins long-terme. Ces choix révèlent certains besoins allant au-delà de la seule survie. Ma thèse a pour objectif de mieux comprendre ces décisions en incluant des composants sociaux ou culturels à la théorie standard de la consommation. Elle contribue à faire le lien entre deux branches importantes de la littérature économique: l'analyse de la demande, et l'économie comportementale/sociale. Les différents chapitres répondent à des questions telles que : pourquoi les personnes souffrant de malnutrition dépensent une part significative de leur budget en biens ostentatoires (premier chapitre) ? Pourquoi des personnes différant seulement par le groupe social auquel elles appartiennent ne consomment pas les mêmes biens (deuxième chapitre) ? Les interactions sociales contribuent-elles à la persistance de goûts locaux (troisième chapitre) ? Et l'intégration commerciale contribue-t-elle à la convergence des goûts (quatrième chapitre) ? Ces sujets requièrent de considérer la signification sociale des choix de consommation, en plus de l'effet du revenu, des prix et de leur valeur fonctionnelle. En d'autres termes, ils requièrent de penser la consommation comme un langage.

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  • Eve Sihra, 2017. "Consumption, Social Interactions and Preferences," Sciences Po publications info:hdl:2441/1ej8deo44v9, Sciences Po.
  • Handle: RePEc:spo:wpmain:info:hdl:2441/1ej8deo44v9t38bpf73n3rflp8
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