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Slow Traffic, Fast Food: The Effects of Time Lost on Food Store Choice

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  • Bencsik, Panka

    (Vanderbilt University)

  • Lusher, Lester

    (University of Pittsburgh)

  • Taylor, Rebecca L.C.

    (University of Sydney)

Abstract

Time scarcity is one of the strongest correlates of fast food consumption. To estimate the causal effect of time lost on food choice, we match daily store-specific foot traffic data traced via smartphones to plausibly exogenous shocks in highway traffic data in Los Angeles. We find that on days when highways are more congested, individuals are more likely to dine out and less likely to grocery shop. The effects are particularly pronounced for afternoon rush hour traffic. Our results imply a net reduction in healthy food store choice due to time lost.

Suggested Citation

  • Bencsik, Panka & Lusher, Lester & Taylor, Rebecca L.C., 2023. "Slow Traffic, Fast Food: The Effects of Time Lost on Food Store Choice," IZA Discussion Papers 16036, Institute of Labor Economics (IZA).
  • Handle: RePEc:iza:izadps:dp16036
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    More about this item

    Keywords

    store choice; time constraints; traffic congestion; nutrition; fast food;
    All these keywords.

    JEL classification:

    • I12 - Health, Education, and Welfare - - Health - - - Health Behavior
    • I30 - Health, Education, and Welfare - - Welfare, Well-Being, and Poverty - - - General
    • J22 - Labor and Demographic Economics - - Demand and Supply of Labor - - - Time Allocation and Labor Supply
    • R41 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - Transportation Economics - - - Transportation: Demand, Supply, and Congestion; Travel Time; Safety and Accidents; Transportation Noise

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