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Consumers' behaviour towards food safety: A litterature review

Author

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  • Maria Aguiar Fontes

    (CIISA - Faculdade de Medicina Veterinária - Technical University of Lisbon)

  • Eric Giraud-Héraud

    (Department of Economics, Ecole Polytechnique - X - École polytechnique - CNRS - Centre National de la Recherche Scientifique, INRA - Institut National de la Recherche Agronomique)

  • Alexandra Seabra Pinto

    (UEIS - SAFSV - National Institute for Agrarian and Veterinarian Research I.P.)

Abstract

This paper deals with the actual expectations of consumers on food safety and their predictable behaviour in case of foodborne outbreaks. We present an overview of the purchase process for risky products and we show the reason why the consumer has a specific behaviour with respect to the sanitary risk. Moreover, by taking the results of different works that focused these effects in the meat and fruit & vegetables sectors, we show how the real quality signals on the European market (organic production, designation of origin, private retail labels, etc.) could promote consumer confidence.

Suggested Citation

  • Maria Aguiar Fontes & Eric Giraud-Héraud & Alexandra Seabra Pinto, 2013. "Consumers' behaviour towards food safety: A litterature review," Working Papers hal-00912476, HAL.
  • Handle: RePEc:hal:wpaper:hal-00912476
    Note: View the original document on HAL open archive server: https://hal.archives-ouvertes.fr/hal-00912476
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    References listed on IDEAS

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    Keywords

    Food Safety; Consumers' Behaviour; Risk;

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