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The determinants of electronic traceability adoption: a firm-level analysis of French agribusiness

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  • Danielle Galliano

    (AGIR - AGroécologie, Innovations, teRritoires - INRA - Institut National de la Recherche Agronomique - Toulouse INP - Institut National Polytechnique (Toulouse) - UT - Université de Toulouse)

  • Luis Orozco

    (LEREPS - Laboratoire d'Etude et de Recherche sur l'Economie, les Politiques et les Systèmes Sociaux - UT Capitole - Université Toulouse Capitole - UT - Université de Toulouse - UT2J - Université Toulouse - Jean Jaurès - UT - Université de Toulouse - Institut d'Études Politiques [IEP] - Toulouse - ENSFEA - École Nationale Supérieure de Formation de l'Enseignement Agricole de Toulouse-Auzeville)

Abstract

This paper aims to understand what factors influence firms to adopt electronic traceability systems (ETS) and notably the respective effects of the firm's internal characteristics, its vertical relations and its external environment. Traceability systems based on information and communication technologies (ICT) allow firms to collect, track, stock and transfer information on a range of product attributes. This study contributes to further understand traceability adoption by applying ICT adoption models to the case of ETS, and by using an original dataset, the 2002 ICT Survey, representative of all French agribusiness. The results suggest that a firm's degree of complexity (growing size, belonging to a group) and the development of its information system play a significant role in its adoption behavior. Moreover, they show that ETS adoption is more driven by a firm's narrow relations with specialized suppliers and downstream processors than by retailers.

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  • Danielle Galliano & Luis Orozco, 2011. "The determinants of electronic traceability adoption: a firm-level analysis of French agribusiness," Post-Print halshs-01228086, HAL.
    • Handle: RePEc:hal:journl:halshs-01228086
    DOI: 10.1002/agr.20272
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    2. Pierre Labarthe & Faïz Gallouj & Faridah Djellal, 2013. "Effects of institutions on the integration of end-users’ knowledge in ServPPINs: lessons from two case studies in agro-environmental knowledge-intensive services," Chapters, in: Faïz Gallouj & Luis Rubalcaba & Paul Windrum (ed.), Public–Private Innovation Networks in Services, chapter 12, pages 303-325, Edward Elgar Publishing.
    3. Fares, M'hand & Orozco, Luis, 2014. "Tournament Mechanism in Wine-Grape Contracts: Evidence from a French Wine Cooperative," Journal of Wine Economics, Cambridge University Press, vol. 9(3), pages 320-345, December.
    4. Linhai Wu & Xiaoru Gong & Shasha Qin & Xiujuan Chen & Dian Zhu & Wuyang Hu & Qingguang Li, 2017. "Consumer preferences for pork attributes related to traceability, information certification, and origin labeling: Based on China's Jiangsu Province," Agribusiness, John Wiley & Sons, Ltd., vol. 33(3), pages 424-442, June.
    5. Saak, Alexander E., 2016. "Traceability and reputation in supply chains," International Journal of Production Economics, Elsevier, vol. 177(C), pages 149-162.
    6. Rossi, Fabiana Ribeiro & Filho, Hildo Meirelles de Souza & Miranda, Bruno Varella & Carrer, Marcelo José, 2020. "The role of contracts in the adoption of irrigation by Brazilian orange growers," Agricultural Water Management, Elsevier, vol. 233(C).
    7. François Seck Fall & Luis Orozco & Al‐Mouksit Akim, 2020. "Adoption and use of mobile banking by low‐income individuals in Senegal," Review of Development Economics, Wiley Blackwell, vol. 24(2), pages 569-588, May.
    8. Danielle Galliano & Luis Orozco, 2013. "New Technologies and Firm Organization: The Case of Electronic Traceability Systems in French Agribusiness," Industry and Innovation, Taylor & Francis Journals, vol. 20(1), pages 22-47, January.
    9. Jesús Hernández-Rubio & Juan C. Pérez-Mesa & Laura Piedra-Muñoz & Emilio Galdeano-Gómez, 2018. "Determinants of Food Safety Level in Fruit and Vegetable Wholesalers’ Supply Chain: Evidence from Spain and France," IJERPH, MDPI, vol. 15(10), pages 1-15, October.

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