Demonstrations and Price Competition in New Product Release
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- Salvatore Piccolo & Aldo Pignataro, 2016. "Consumer Loss Aversion, Product Experimentation and Implicit Collusion," CSEF Working Papers 457, Centre for Studies in Economics and Finance (CSEF), University of Naples, Italy.
More about this item
Keywordsjudo economics; demonstrations; product trials; product samples; return policies; money back guarantees; marketing strategy; product differentiation;
- L13 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Oligopoly and Other Imperfect Markets
- L15 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Information and Product Quality
- D83 - Microeconomics - - Information, Knowledge, and Uncertainty - - - Search; Learning; Information and Knowledge; Communication; Belief; Unawareness
NEP fieldsThis paper has been announced in the following NEP Reports:
- NEP-ALL-2015-08-13 (All new papers)
- NEP-BEC-2015-08-13 (Business Economics)
- NEP-COM-2015-08-13 (Industrial Competition)
- NEP-CSE-2015-08-13 (Economics of Strategic Management)
- NEP-INO-2015-08-13 (Innovation)
- NEP-MKT-2015-08-13 (Marketing)
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