Demonstrations And Price Competition In New Product Release
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References listed on IDEAS
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More about this item
Keywordsjudo economics; demonstrations; product trials; product samples; return policies; money back guarantees; marketing strategy; product differentiation;
- L13 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Oligopoly and Other Imperfect Markets
- L15 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Information and Product Quality
- D83 - Microeconomics - - Information, Knowledge, and Uncertainty - - - Search; Learning; Information and Knowledge; Communication; Belief; Unawareness
NEP fieldsThis paper has been announced in the following NEP Reports:
- NEP-BEC-2015-08-13 (Business Economics)
- NEP-COM-2015-08-13 (Industrial Competition)
- NEP-CSE-2015-08-13 (Economics of Strategic Management)
- NEP-INO-2015-08-13 (Innovation)
- NEP-MKT-2015-08-13 (Marketing)
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