IDEAS home Printed from https://ideas.repec.org/p/ces/ceswps/_6696.html
   My bibliography  Save this paper

The Limits to Moral Erosion in Markets: Social Norms and the Replacement Excuse

Author

Listed:
  • Björn Bartling
  • Yagiz Özdemir

Abstract

This paper studies the impact of a key feature of competitive markets on moral behavior: the possibility that a competitor will step in and conclude the deal if a conscientious market actor forgoes a profitable business opportunity for ethical reasons. We study experimentally whether people employ the argument “if I don’t do it, someone else will” to justify taking a narrowly self-interested action. Our data reveal a clear pattern. Subjects do not employ the “replacement excuse” if a social norm exists that classifies the selfish action as immoral. But if no social norm exists, subjects are more inclined to take a selfish action in situations where another subject can otherwise take it. By demonstrating the importance of social norms of moral behavior for limiting the power of the replacement excuse, our paper informs the long-standing debate on the effect of markets on morals.

Suggested Citation

  • Björn Bartling & Yagiz Özdemir, 2017. "The Limits to Moral Erosion in Markets: Social Norms and the Replacement Excuse," CESifo Working Paper Series 6696, CESifo.
  • Handle: RePEc:ces:ceswps:_6696
    as

    Download full text from publisher

    File URL: https://www.cesifo.org/DocDL/cesifo1_wp6696.pdf
    Download Restriction: no
    ---><---

    Other versions of this item:

    References listed on IDEAS

    as
    1. Haisley, Emily C. & Weber, Roberto A., 2010. "Self-serving interpretations of ambiguity in other-regarding behavior," Games and Economic Behavior, Elsevier, vol. 68(2), pages 614-625, March.
    2. John Horton & David Rand & Richard Zeckhauser, 2011. "The online laboratory: conducting experiments in a real labor market," Experimental Economics, Springer;Economic Science Association, vol. 14(3), pages 399-425, September.
    3. Arno Riedl & Paul Smeets, 2017. "Why Do Investors Hold Socially Responsible Mutual Funds?," Journal of Finance, American Finance Association, vol. 72(6), pages 2505-2550, December.
    4. Edward P. Lazear & Ulrike Malmendier & Roberto A. Weber, 2012. "Sorting in Experiments with Application to Social Preferences," American Economic Journal: Applied Economics, American Economic Association, vol. 4(1), pages 136-163, January.
    5. James Andreoni, 1995. "Warm-Glow versus Cold-Prickle: The Effects of Positive and Negative Framing on Cooperation in Experiments," The Quarterly Journal of Economics, Oxford University Press, vol. 110(1), pages 1-21.
    6. Urs Fischbacher, 2007. "z-Tree: Zurich toolbox for ready-made economic experiments," Experimental Economics, Springer;Economic Science Association, vol. 10(2), pages 171-178, June.
    7. James Andreoni & B. Douglas Bernheim, 2009. "Social Image and the 50-50 Norm: A Theoretical and Experimental Analysis of Audience Effects," Econometrica, Econometric Society, vol. 77(5), pages 1607-1636, September.
    8. Erin L. Krupka & Roberto A. Weber, 2013. "Identifying Social Norms Using Coordination Games: Why Does Dictator Game Sharing Vary?," Journal of the European Economic Association, European Economic Association, vol. 11(3), pages 495-524, June.
    9. Elster, Jon, 1989. "Social Norms and Economic Theory," Journal of Economic Perspectives, American Economic Association, vol. 3(4), pages 99-117, Fall.
    10. Lindbeck, Assar, 1997. "Incentives and Social Norms in Household Behavior," American Economic Review, American Economic Association, vol. 87(2), pages 370-377, May.
    11. Roland Bénabou & Jean Tirole, 2011. "Identity, Morals, and Taboos: Beliefs as Assets," The Quarterly Journal of Economics, Oxford University Press, vol. 126(2), pages 805-855.
    12. Elinor Ostrom, 2000. "Collective Action and the Evolution of Social Norms," Journal of Economic Perspectives, American Economic Association, vol. 14(3), pages 137-158, Summer.
    13. Andreoni, James, 1989. "Giving with Impure Altruism: Applications to Charity and Ricardian Equivalence," Journal of Political Economy, University of Chicago Press, vol. 97(6), pages 1447-1458, December.
    14. Andreoni, James, 1990. "Impure Altruism and Donations to Public Goods: A Theory of Warm-Glow Giving?," Economic Journal, Royal Economic Society, vol. 100(401), pages 464-477, June.
    15. Brit Grosskopf, 2003. "Reinforcement and Directional Learning in the Ultimatum Game with Responder Competition," Experimental Economics, Springer;Economic Science Association, vol. 6(2), pages 141-158, October.
    16. Exley, Christine L. & Petrie, Ragan, 2018. "The impact of a surprise donation ask," Journal of Public Economics, Elsevier, vol. 158(C), pages 152-167.
    17. Samuel Bowles, 1998. "Endogenous Preferences: The Cultural Consequences of Markets and Other Economic Institutions," Journal of Economic Literature, American Economic Association, vol. 36(1), pages 75-111, March.
    18. Christine L. Exley, 2015. "Excusing Selfishness in Charitable Giving: The Role of Risk," Discussion Papers 15-013, Stanford Institute for Economic Policy Research.
    19. Bock, Olaf & Baetge, Ingmar & Nicklisch, Andreas, 2014. "hroot: Hamburg Registration and Organization Online Tool," European Economic Review, Elsevier, vol. 71(C), pages 117-120.
    20. Jason Dana & Roberto Weber & Jason Kuang, 2007. "Exploiting moral wiggle room: experiments demonstrating an illusory preference for fairness," Economic Theory, Springer;Society for the Advancement of Economic Theory (SAET), vol. 33(1), pages 67-80, October.
    21. Satz, Debra, 2010. "Why Some Things Should Not Be for Sale: The Moral Limits of Markets," OUP Catalogue, Oxford University Press, number 9780195311594.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Chloe Tergiman & Marie Claire Villeval, 2019. "The Way People Lie in Markets," Working Papers 1927, Groupe d'Analyse et de Théorie Economique Lyon St-Étienne (GATE Lyon St-Étienne), Université de Lyon.
    2. Stehr, Frauke & Werner, Peter, 2021. "Making Up for Harming Others — An Experiment on Voluntary Compensation Behavior," VfS Annual Conference 2021 (Virtual Conference): Climate Economics 242396, Verein für Socialpolitik / German Economic Association.
    3. Bartling, Björn & Fehr, Ernst & Özdemir, Yagiz, 2023. "Does Market Interaction Erode Moral Values?," EconStor Open Access Articles and Book Chapters, ZBW - Leibniz Information Centre for Economics, pages 226-235.
    4. Pol Campos-Mercade, 2020. "When are groups less moral than individuals?," CEBI working paper series 20-26, University of Copenhagen. Department of Economics. The Center for Economic Behavior and Inequality (CEBI).
    5. Casal, Sandro & Fallucchi, Francesco & Quercia, Simone, 2019. "The role of morals in three-player ultimatum games," Journal of Economic Psychology, Elsevier, vol. 70(C), pages 67-79.
    6. Viola S. Ackfeld, 2020. "The Aversion to Monetary Incentives for Changing Behavior," Working Paper Series in Economics 100, University of Cologne, Department of Economics.
    7. Ging-Jehli, Nadja R. & Schneider, Florian H. & Weber, Roberto A., 2020. "On self-serving strategic beliefs," Games and Economic Behavior, Elsevier, vol. 122(C), pages 341-353.
    8. Ellingsen, Tore & Mohlin, Erik, 2019. "Decency," Working Papers 2019:3, Lund University, Department of Economics.
    9. Vanessa Valero, 2022. "Redistribution and beliefs about the source of income inequality," Experimental Economics, Springer;Economic Science Association, vol. 25(3), pages 876-901, June.
    10. Gehrlein, Jonas & Crede, Ann-Kathrin & Adrian, Nana, 2020. "The impact of markets on moral reasoning: Evidence from an online experiment," Journal of Behavioral and Experimental Economics (formerly The Journal of Socio-Economics), Elsevier, vol. 87(C).
    11. Cristina Bicchieri & Eugen Dimant & Simon Gaechter & Daniele Nosenzo, 2020. "Observability, Social Proximity, and the Erosion of Norm Compliance," CESifo Working Paper Series 8212, CESifo.
    12. Julio J. Elías & Nicola Lacetera & Mario Macis, 2019. "Paying for Kidneys? A Randomized Survey and Choice Experiment," American Economic Review, American Economic Association, vol. 109(8), pages 2855-2888, August.
    13. Sanjit Dhami, 2017. "Human Ethics and Virtues: Rethinking the Homo-Economicus Model," CESifo Working Paper Series 6836, CESifo.
    14. Buser, Thomas & Cappelen, Alexander & Tungodden, Bertil, 2021. "Fairness and Willingness to Compete," Discussion Paper Series in Economics 8/2021, Norwegian School of Economics, Department of Economics.
    15. A Falk & T Neuber & N Szech, 2020. "Diffusion of Being Pivotal and Immoral Outcomes," Review of Economic Studies, Oxford University Press, vol. 87(5), pages 2205-2229.
    16. Marie Claire Villeval, 2019. "Comportements (non) éthiques et stratégies morales," Revue économique, Presses de Sciences-Po, vol. 70(6), pages 1021-1046.
    17. Florian Engl, 2020. "Ideological Motivation and Group Decision-Making," CESifo Working Paper Series 8742, CESifo.
    18. Campos-Mercade, Pol, 2022. "When are groups less moral than individuals?," Games and Economic Behavior, Elsevier, vol. 134(C), pages 20-36.
    19. Nana Adrian & Ann-Kathrin Crede & Jonas Gehrlein, 2019. "Market Interaction and the Focus on Consequences in Moral Decision Making," Diskussionsschriften dp1905, Universitaet Bern, Departement Volkswirtschaft.
    20. Andreas Ziegler & Giorgia Romagnoli & Theo Offerman, 2020. "Morals in multi-unit markets," Tinbergen Institute Discussion Papers 20-072/I, Tinbergen Institute, revised 10 Feb 2021.
    21. Riehm, Tobias & Fugger, Nicolas & Gillen, Philippe & Gretschko, Vitali & Werner, Peter, 2021. "Social norms and market behavior: Evidence from a large population sample," ZEW Discussion Papers 21-017, ZEW - Leibniz Centre for European Economic Research.
    22. Zou, Wenbo & Wang, Jinjie & Yan, Jubo, 2022. "Online markets and trust," Journal of Economic Behavior & Organization, Elsevier, vol. 201(C), pages 395-412.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Breitmoser, Yves & Vorjohann, Pauline, 2018. "Welfare-Based Altruism," Rationality and Competition Discussion Paper Series 89, CRC TRR 190 Rationality and Competition.
    2. Gary E. Bolton & Eugen Dimant & Ulrich Schmidt, 2020. "When a Nudge Backfires: Combining (Im)Plausible Deniability with Social and Economic Incentives to Promote Behavioral Change," CESifo Working Paper Series 8070, CESifo.
    3. Dimant, Eugen, 2015. "On Peer Effects: Behavioral Contagion of (Un)Ethical Behavior and the Role of Social Identity," MPRA Paper 68732, University Library of Munich, Germany.
    4. Tobias Regner, 2018. "Reciprocity under moral wiggle room: Is it a preference or a constraint?," Experimental Economics, Springer;Economic Science Association, vol. 21(4), pages 779-792, December.
    5. James Andreoni & Marta Serra-Garcia, 2019. "The Pledging Puzzle: How Can Revocable Promises Increase Charitable Giving," CESifo Working Paper Series 7965, CESifo.
    6. Korenok, Oleg & Millner, Edward L. & Razzolini, Laura, 2018. "Taking aversion," Journal of Economic Behavior & Organization, Elsevier, vol. 150(C), pages 397-403.
      • Korenok Oleg & Edward L. Millner & Laura Razzolini, 2017. "Taking Aversion," Working Papers 1702, VCU School of Business, Department of Economics.
    7. Hillenbrand, Adrian & Verrina, Eugenio, 2022. "The asymmetric effect of narratives on prosocial behavior," Games and Economic Behavior, Elsevier, vol. 135(C), pages 241-270.
    8. Gary Bolton & Eugen Dimant & Ulrich Schmidt, 2018. "When a Nudge Backfires. Using Observation with Social and Economic Incentives to Promote Pro-Social Behavior," PPE Working Papers 0017, Philosophy, Politics and Economics, University of Pennsylvania.
    9. Heinicke, Franziska & König-Kersting, Christian & Schmidt, Robert, 2022. "Injunctive vs. descriptive social norms and reference group dependence," Journal of Economic Behavior & Organization, Elsevier, vol. 195(C), pages 199-218.
    10. Breitmoser, Yves & Vorjohann, Pauline, 2022. "Fairness-based Altruism," Center for Mathematical Economics Working Papers 666, Center for Mathematical Economics, Bielefeld University.
    11. Schmidt, Robert J., 2019. "Do injunctive or descriptive social norms elicited using coordination games better explain social preferences?," Working Papers 0668, University of Heidelberg, Department of Economics.
    12. Gächter, Simon & Gerhards, Leonie & Nosenzo, Daniele, 2017. "The importance of peers for compliance with norms of fair sharing," European Economic Review, Elsevier, vol. 97(C), pages 72-86.
    13. Engel, Christoph & Goerg, Sebastian J., 2018. "If the worst comes to the worst: Dictator giving when recipient’s endowments are risky," European Economic Review, Elsevier, vol. 105(C), pages 51-70.
    14. Rustichini, Aldo & Villeval, Marie Claire, 2014. "Moral hypocrisy, power and social preferences," Journal of Economic Behavior & Organization, Elsevier, vol. 107(PA), pages 10-24.
    15. Exley, Christine L. & Petrie, Ragan, 2018. "The impact of a surprise donation ask," Journal of Public Economics, Elsevier, vol. 158(C), pages 152-167.
    16. Gärtner, Manja & Sandberg, Anna, 2014. "Is there an omission effect in prosocial behavior?," SSE Working Paper Series in Economics 2014:1, Stockholm School of Economics, revised 03 Dec 2015.
    17. Bracha, Anat & Vesterlund, Lise, 2017. "Mixed signals: Charity reporting when donations signal generosity and income," Games and Economic Behavior, Elsevier, vol. 104(C), pages 24-42.
    18. Zachary Grossman, 2014. "Strategic Ignorance and the Robustness of Social Preferences," Management Science, INFORMS, vol. 60(11), pages 2659-2665, November.
    19. Manja Gärtner & Anna Sandberg, 2017. "Is there an omission effect in prosocial behavior? A laboratory experiment on passive vs. active generosity," PLOS ONE, Public Library of Science, vol. 12(3), pages 1-21, March.
    20. Robert Neumann, 2019. "The framing of charitable giving: A field experiment at bottle refund machines in Germany," Rationality and Society, , vol. 31(1), pages 98-126, February.

    More about this item

    Keywords

    replacement excuse; social norms; moral behavior; competition; markets; utilitarianism; deontological ethics;
    All these keywords.

    JEL classification:

    • C92 - Mathematical and Quantitative Methods - - Design of Experiments - - - Laboratory, Group Behavior
    • D02 - Microeconomics - - General - - - Institutions: Design, Formation, Operations, and Impact
    • D63 - Microeconomics - - Welfare Economics - - - Equity, Justice, Inequality, and Other Normative Criteria and Measurement

    NEP fields

    This paper has been announced in the following NEP Reports:

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:ces:ceswps:_6696. See general information about how to correct material in RePEc.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: . General contact details of provider: https://edirc.repec.org/data/cesifde.html .

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Klaus Wohlrabe (email available below). General contact details of provider: https://edirc.repec.org/data/cesifde.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service hosted by the Research Division of the Federal Reserve Bank of St. Louis . RePEc uses bibliographic data supplied by the respective publishers.