Warm-glow versus cold-prickle: the effect of positive and negative framing on cooperation in experiments
This paper considers the standard linear public goods game under two experimental conditions. The positive-frame condition is the regular public goods game that experimental economists have studied in the past. This frames the subject's choice as contributing to a public good, which will have a positive benefit to other subjects. The second condition is the negative-frame condition. The incentives of this game are identical to the positive-frame condition. However, this time a subject's choice is framed as purchasing a private good which, since the opportunity cost is the purchase of the public good, makes the other subjects worse off. The result is that subjects in the positive-frame condition are much more cooperative than subjects in the negative-frame condition. This indicates that much of the cooperation observed in public goods experiments is due to framing, and that the warm-glow of creating a positive externality appears to be stronger than the cold-prickle of creating a negative externality.
(This abstract was borrowed from another version of this item.)
Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.:
- Walker, James M. & Gardner, Roy & Ostrom, Elinor, 1990. "Rent dissipation in a limited-access common-pool resource: Experimental evidence," Journal of Environmental Economics and Management, Elsevier, vol. 19(3), pages 203-211, November.
- Walker, James M & Gardner, Roy, 1992. "Probabilistic Destruction of Common-Pool Resources: Experimental Evidence," Economic Journal, Royal Economic Society, vol. 102(414), pages 1149-61, September.
- Andreoni, James, 1988. "Why free ride? : Strategies and learning in public goods experiments," Journal of Public Economics, Elsevier, vol. 37(3), pages 291-304, December.
When requesting a correction, please mention this item's handle: RePEc:cla:levarc:671. See general information about how to correct material in RePEc.
For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (David K. Levine)
If references are entirely missing, you can add them using this form.