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Protected geographical indications and integration into the agribusiness system

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  • Isabel Bardají

    (Departamento de Economía y Ciencias Sociales Agrarias, Escuela Técnica Superior de Ingenieros Agrónomos, Universidad Politécnica de Madrid, Ciudad Universitaria, s|n, 28040 Madrid, Spain)

  • Belén Iráizoz

    (Departamento de Economía, Universidad Pública de Navarra, Campus de Arrosadia 31006 Pamplona, Navarra, Spain)

  • Manuel Rapún

    (Departamento de Economía, Universidad Pública de Navarra, Campus de Arrosadia 31006 Pamplona, Navarra, Spain)

Abstract

The aim of this article is to analyze beef retailers' behavior with respect to the sale of beef under a protected geographical indication (PGI). The study was based on a survey of a representative sample of beef retailers in the Spanish region of Navarra, where there is a well-established PGI. The data were then evaluated by means of logistic regression, in which the decision whether or not to sell PGI meat was explained by the set of variables drawn from the survey. The results show that the guarantee of quality provided by the PGI, the importance given by consumers to “origin” as a quality attribute, and the quality and conditions offered by the regular supplier, to be the main motivating factors behind the retailer's decision to join the PGI beef supply chain. [JEL Codes: Q01, Q12, Q13]. © 2009 Wiley Periodicals, Inc.

Suggested Citation

  • Isabel Bardají & Belén Iráizoz & Manuel Rapún, 2009. "Protected geographical indications and integration into the agribusiness system," Agribusiness, John Wiley & Sons, Ltd., vol. 25(2), pages 198-214.
  • Handle: RePEc:wly:agribz:v:25:y:2009:i:2:p:198-214 DOI: 10.1002/agr.20198
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    References listed on IDEAS

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    Cited by:

    1. Thanasis Kizos & Hristos Vakoufaris, 2011. "What is the extent of short food supply chains in Greece? Evidence from the cheese supply chains in the North Aegean Region," International Journal of Agricultural Resources, Governance and Ecology, Inderscience Enterprises Ltd, vol. 9(1/2), pages 48-67.

    More about this item

    JEL classification:

    • Q01 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - General - - - Sustainable Development
    • Q12 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Agriculture - - - Micro Analysis of Farm Firms, Farm Households, and Farm Input Markets
    • Q13 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Agriculture - - - Agricultural Markets and Marketing; Cooperatives; Agribusiness

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