IDEAS home Printed from https://ideas.repec.org/a/wly/apecpp/v43y2021i2p866-891.html
   My bibliography  Save this article

Consumers' Choice Behavior for Cisgenic Food: Exploring the Role of Time Preferences

Author

Listed:
  • Elisa De Marchi
  • Alessia Cavaliere
  • Alessandro Banterle

Abstract

This paper aims at extending current knowledge on consumer choice behavior on food produced through the application of NBT. We explore whether consumer time preferences and socioeconomic factors may have a role in affecting choice behavior involving cisgenic and conventional products. To this purpose we designed a hypothetical CE and used cisgenic apples as a case study. The results indicate that both time preferences and socioeconomic variables contribute to explain heterogeneity in preference for food products obtained through the application of biotechnologies and provide insight that could be relevant for both the agri‐biotech industry and for policy makers.

Suggested Citation

  • Elisa De Marchi & Alessia Cavaliere & Alessandro Banterle, 2021. "Consumers' Choice Behavior for Cisgenic Food: Exploring the Role of Time Preferences," Applied Economic Perspectives and Policy, John Wiley & Sons, vol. 43(2), pages 866-891, June.
  • Handle: RePEc:wly:apecpp:v:43:y:2021:i:2:p:866-891
    DOI: 10.1002/aepp.13043
    as

    Download full text from publisher

    File URL: https://doi.org/10.1002/aepp.13043
    Download Restriction: no

    File URL: https://libkey.io/10.1002/aepp.13043?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    References listed on IDEAS

    as
    1. Gretchen B. Chapman & Arthur S. Elstein, 1995. "Valuing the Future," Medical Decision Making, , vol. 15(4), pages 373-386, October.
    2. Jayson L. Lusk & Jutta Roosen & Andrea Bieberstein, 2014. "Consumer Acceptance of New Food Technologies: Causes and Roots of Controversies," Annual Review of Resource Economics, Annual Reviews, vol. 6(1), pages 381-405, October.
    3. Lydia Lawless & Andreas Drichoutis & Rodolfo Nayga, 2013. "Time preferences and health behaviour: a review," Demography, Springer;Population Association of America (PAA), vol. 1(1), pages 1-19, December.
    4. Ashkan Pakseresht & Brandon R McFadden & Carl Johan Lagerkvist, 2017. "Consumer acceptance of food biotechnology based on policy context and upstream acceptance: evidence from an artefactual field experiment," European Review of Agricultural Economics, Foundation for the European Review of Agricultural Economics, vol. 44(5), pages 757-780.
    5. Jayson L. Lusk & Keith H. Coble, 2005. "Risk Perceptions, Risk Preference, and Acceptance of Risky Food," American Journal of Agricultural Economics, Agricultural and Applied Economics Association, vol. 87(2), pages 393-405.
    6. Jayson L. Lusk, 2003. "Effects of Cheap Talk on Consumer Willingness-to-Pay for Golden Rice," American Journal of Agricultural Economics, Agricultural and Applied Economics Association, vol. 85(4), pages 840-856.
    7. Bliemer, Michiel C.J. & Collins, Andrew T., 2016. "On determining priors for the generation of efficient stated choice experimental designs," Journal of choice modelling, Elsevier, vol. 21(C), pages 10-14.
    8. Train,Kenneth E., 2009. "Discrete Choice Methods with Simulation," Cambridge Books, Cambridge University Press, number 9780521766555.
    9. David Bradford & Charles Courtemanche & Garth Heutel & Patrick McAlvanah & Christopher Ruhm, 2017. "Time preferences and consumer behavior," Journal of Risk and Uncertainty, Springer, vol. 55(2), pages 119-145, December.
    10. Glynn T. Tonsor & Robert S. Shupp, 2011. "Cheap Talk Scripts and Online Choice Experiments: "Looking Beyond the Mean"," American Journal of Agricultural Economics, Agricultural and Applied Economics Association, vol. 93(4), pages 1015-1031.
    11. T. Terpstra & R. Zaalberg & J. de Boer & W. J. W. Botzen, 2014. "You Have Been Framed! How Antecedents of Information Need Mediate the Effects of Risk Communication Messages," Risk Analysis, John Wiley & Sons, vol. 34(8), pages 1506-1520, August.
    12. De Marchi, Elisa & Caputo, Vincenzina & Nayga, Rodolfo M. & Banterle, Alessandro, 2016. "Time preferences and food choices: Evidence from a choice experiment," Food Policy, Elsevier, vol. 62(C), pages 99-109.
    13. Gary S. Becker, 1964. "Human Capital: A Theoretical and Empirical Analysis with Special Reference to Education, First Edition," NBER Books, National Bureau of Economic Research, Inc, number beck-5, February.
    14. Laura O. Taylor & Ronald G. Cummings, 1999. "Unbiased Value Estimates for Environmental Goods: A Cheap Talk Design for the Contingent Valuation Method," American Economic Review, American Economic Association, vol. 89(3), pages 649-665, June.
    15. Carlsson, Fredrik & Frykblom, Peter & Johan Lagerkvist, Carl, 2005. "Using cheap talk as a test of validity in choice experiments," Economics Letters, Elsevier, vol. 89(2), pages 147-152, November.
    16. James Andreoni & Charles Sprenger, 2012. "Estimating Time Preferences from Convex Budgets," American Economic Review, American Economic Association, vol. 102(7), pages 3333-3356, December.
    17. David A Hensher & William H Greene & John M Rose, 2006. "Deriving Willingness-to-Pay Estimates of Travel-Time Savings from Individual-Based Parameters," Environment and Planning A, , vol. 38(12), pages 2365-2376, December.
    18. Robert L. Scharff & W. Kip Viscusi, 2011. "Heterogeneous Rates Of Time Preference And The Decision To Smoke," Economic Inquiry, Western Economic Association International, vol. 49(4), pages 959-972, October.
    19. Shane Frederick & George Loewenstein & Ted O'Donoghue, 2002. "Time Discounting and Time Preference: A Critical Review," Journal of Economic Literature, American Economic Association, vol. 40(2), pages 351-401, June.
    20. Marjon van der Pol, 2011. "Health, education and time preference," Health Economics, John Wiley & Sons, Ltd., vol. 20(8), pages 917-929, August.
    21. Riccardo Scarpa & Danny Campbell & W. George Hutchinson, 2007. "Benefit Estimates for Landscape Improvements: Sequential Bayesian Design and Respondents’ Rationality in a Choice Experiment," Land Economics, University of Wisconsin Press, vol. 83(4), pages 617-634.
    22. Hunt Allcott & Michael Greenstone, 2012. "Is There an Energy Efficiency Gap?," Journal of Economic Perspectives, American Economic Association, vol. 26(1), pages 3-28, Winter.
    23. Grossman, Michael, 1972. "On the Concept of Health Capital and the Demand for Health," Journal of Political Economy, University of Chicago Press, vol. 80(2), pages 223-255, March-Apr.
    24. Jill J. McCluskey & Kristine M. Grimsrud & Thomas I. Wahl, 2006. "Comparison of Consumer Responses to Genetically Modified Foods in Asia, North America, and Europe," Natural Resource Management and Policy, in: Richard E. Just & Julian M. Alston & David Zilberman (ed.), Regulating Agricultural Biotechnology: Economics and Policy, chapter 0, pages 227-240, Springer.
    25. Read, Daniel & Read, N. L., 2004. "Time discounting over the lifespan," Organizational Behavior and Human Decision Processes, Elsevier, vol. 94(1), pages 22-32, May.
    26. Silva, Andres & Nayga, Rodolfo M., Jr. & Campbell, Benjamin L. & Park, John L., 2011. "Revisiting Cheap Talk with New Evidence from a Field Experiment," Journal of Agricultural and Resource Economics, Western Agricultural Economics Association, vol. 36(2), pages 1-12, August.
    27. Richard E. Just & Julian M. Alston & David Zilberman (ed.), 2006. "Regulating Agricultural Biotechnology: Economics and Policy," Natural Resource Management and Policy, Springer, number 978-0-387-36953-2, June.
    28. Henrik Mielby & Peter Sandøe & Jesper Lassen, 2013. "Multiple aspects of unnaturalness: are cisgenic crops perceived as being more natural and more acceptable than transgenic crops?," Agriculture and Human Values, Springer;The Agriculture, Food, & Human Values Society (AFHVS), vol. 30(3), pages 471-480, September.
    29. Paul A. Samuelson, 1937. "A Note on Measurement of Utility," Review of Economic Studies, Oxford University Press, vol. 4(2), pages 155-161.
    30. John McCollough, 2010. "Consumer Discount Rates and the Decision to Repair or Replace a Durable Product: A Sustainable Consumption Issue," Journal of Economic Issues, Taylor & Francis Journals, vol. 44(1), pages 183-204.
    31. van der Pol, Marjon & Cairns, John, 2001. "Estimating time preferences for health using discrete choice experiments," Social Science & Medicine, Elsevier, vol. 52(9), pages 1459-1470, May.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Simona Romeo Lironcurti & Federica Demaria & Raffaele D’Annolfo & Roberta Sardone, 2023. "Consumer Evaluations of and Attitudes towards New Genome Editing Techniques: An Italian Case Study," Agriculture, MDPI, vol. 14(1), pages 1-22, December.
    2. Hochachka, Gail, 2023. "Climate change and the transformative potential of value chains," Ecological Economics, Elsevier, vol. 206(C).

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. De Marchi, E. & Cavaliere, A. & Banterle, A., 2018. "Consumer choice behavior for cisgenic food: exploring attribute processing strategies and the role of time preference," 2018 Conference, July 28-August 2, 2018, Vancouver, British Columbia 277393, International Association of Agricultural Economists.
    2. De Marchi, Elisa & Caputo, Vincenzina & Nayga, Rodolfo M. & Banterle, Alessandro, 2016. "Time preferences and food choices: Evidence from a choice experiment," Food Policy, Elsevier, vol. 62(C), pages 99-109.
    3. David Bradford & Charles Courtemanche & Garth Heutel & Patrick McAlvanah & Christopher Ruhm, 2017. "Time preferences and consumer behavior," Journal of Risk and Uncertainty, Springer, vol. 55(2), pages 119-145, December.
    4. Van Wezemael, Lynn & Caputo, Vincenzina & Nayga, Rodolfo M. & Chryssochoidis, George & Verbeke, Wim, 2014. "European consumer preferences for beef with nutrition and health claims: A multi-country investigation using discrete choice experiments," Food Policy, Elsevier, vol. 44(C), pages 167-176.
    5. Strulik, Holger & Trimborn, Timo, 2018. "Hyperbolic discounting can be good for your health," Journal of Economic Psychology, Elsevier, vol. 69(C), pages 44-57.
    6. West, Grant H. & Snell, Heather & Kovacs, Kent & Nayga, Rodolfo M., 2020. "Estimation of the preferences for the intertemporal services from groundwater," 2020 Annual Meeting, July 26-28, Kansas City, Missouri 304220, Agricultural and Applied Economics Association.
    7. Guan, L. & Jin, S. & Huang, Z., 2018. "Time Preference and Food Nutrition Information Search: Evidence from 1220 Chinese Consumers," 2018 Conference, July 28-August 2, 2018, Vancouver, British Columbia 277205, International Association of Agricultural Economists.
    8. Jindrich Matousek & Tomas Havranek & Zuzana Irsova, 2022. "Individual discount rates: a meta-analysis of experimental evidence," Experimental Economics, Springer;Economic Science Association, vol. 25(1), pages 318-358, February.
    9. Arthur E. Attema & Han Bleichrodt & Olivier L’Haridon & Patrick Peretti-Watel & Valérie Seror, 2018. "Discounting health and money: New evidence using a more robust method," Journal of Risk and Uncertainty, Springer, vol. 56(2), pages 117-140, April.
    10. Katherine Fuller & Carola Grebitus, 2023. "Consumers' preferences and willingness to pay for coffee sustainability labels," Agribusiness, John Wiley & Sons, Ltd., vol. 39(4), pages 1007-1025, October.
    11. Ladenburg, Jacob & Olsen, Søren Bøye, 2014. "Augmenting short Cheap Talk scripts with a repeated Opt-Out Reminder in Choice Experiment surveys," Resource and Energy Economics, Elsevier, vol. 37(C), pages 39-63.
    12. Strulik, Holger & Werner, Katharina, 2021. "Time-inconsistent health behavior and its impact on aging and longevity," Journal of Health Economics, Elsevier, vol. 76(C).
    13. Guan, Lijun & Huang, Zuhui & Jin, Shaosheng, 2022. "Time preference and nutrition label use: Evidence from China," Economics & Human Biology, Elsevier, vol. 47(C).
    14. Galizzi, Matteo M. & Miraldo, Marisa & Stavropoulou, Charitini & van der Pol, Marjon, 2016. "Doctor–patient differences in risk and time preferences: A field experiment," Journal of Health Economics, Elsevier, vol. 50(C), pages 171-182.
    15. Haghani, Milad & Bliemer, Michiel C.J. & Rose, John M. & Oppewal, Harmen & Lancsar, Emily, 2021. "Hypothetical bias in stated choice experiments: Part II. Conceptualisation of external validity, sources and explanations of bias and effectiveness of mitigation methods," Journal of choice modelling, Elsevier, vol. 41(C).
    16. Mohammed H. Alemu & Søren B. Olsen, 2017. "Can a Repeated Opt-Out Reminder remove hypothetical bias in discrete choice experiments? An application to consumer valuation of novel food products," IFRO Working Paper 2017/05, University of Copenhagen, Department of Food and Resource Economics.
    17. Bhagyashree Katare & Hyejin Yim & Anne Byrne & H. Holly Wang & Michael Wetzstein, 2023. "Consumer willingness to pay for environmentally sustainable meat and a plant‐based meat substitute," Applied Economic Perspectives and Policy, John Wiley & Sons, vol. 45(1), pages 145-163, March.
    18. Penn, Jerrod & Hu, Wuyang, 2016. "Making the Most of Cheap Talk in an Online Survey," 2016 Annual Meeting, July 31-August 2, Boston, Massachusetts 236171, Agricultural and Applied Economics Association.
    19. Fredslund, Eskild Klausen & Mørkbak, Morten Raun & Gyrd-Hansen, Dorte, 2018. "Different domains – Different time preferences?," Social Science & Medicine, Elsevier, vol. 207(C), pages 97-105.
    20. Kar Ho Lim & Wuyang Hu, 2023. "Contextual reference price in choice experiments," American Journal of Agricultural Economics, John Wiley & Sons, vol. 105(4), pages 1288-1306, August.

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:wly:apecpp:v:43:y:2021:i:2:p:866-891. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Wiley Content Delivery (email available below). General contact details of provider: https://doi.org/10.1002/(ISSN)2040-5804 .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.