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Pay as you Go: A New Proposal for Museum Pricing

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  • Bruno S. Frey
  • Lasse Steiner

Abstract

Museums have many different goals beyond efficiency such as social equity, financial revenue, attracting donors and gaining international, regional or local prestige. Various pricing schemes are being discussed with the aim of reaching these goals. The classical ones are entry prices and free entry. The museum club solution or exit donations allow for various additional goals. Each scheme has clear advantages and disadvantages. We propose an innovative pricing instrument: Exit prices, which are charged according to the time spent in a museum. This scheme has a number of notable advantages, in particular the better choice available to the visitors, which increases their satisfaction.

Suggested Citation

  • Bruno S. Frey & Lasse Steiner, 2010. "Pay as you Go: A New Proposal for Museum Pricing," CESifo Working Paper Series 3045, CESifo.
    • Handle: RePEc:ces:ceswps:_3045
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    References listed on IDEAS

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    Blog mentions

    As found by EconAcademics.org, the blog aggregator for Economics research:
    1. How to price museum visits
      by Economic Logician in Economic Logic on 2010-06-15 19:25:00
    2. Inträde till museer
      by Niclas Berggren in Nonicoclolasos on 2010-06-23 08:33:06

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    Cited by:

    1. Bruno S. Frey & Lasse Steiner, 2010. "World Heritage List: does it make sense?," IEW - Working Papers 484, Institute for Empirical Research in Economics - University of Zurich.

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    More about this item

    Keywords

    prices; museums; culture; donations; homo oeconomicus;
    All these keywords.

    JEL classification:

    • H40 - Public Economics - - Publicly Provided Goods - - - General
    • L21 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - Business Objectives of the Firm
    • L30 - Industrial Organization - - Nonprofit Organizations and Public Enterprise - - - General
    • R32 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - Real Estate Markets, Spatial Production Analysis, and Firm Location - - - Other Spatial Production and Pricing Analysis
    • Z11 - Other Special Topics - - Cultural Economics - - - Economics of the Arts and Literature

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