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Do Transaction Costs and Risk Preferences Influence Marketing Arrangements in the Illinois Hog Industry?

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  • Franken, Jason R.V.
  • Pennings, Joost M.E.
  • Garcia, Philip

Abstract

Risk reduction and transaction costs are often used to explain contracting in the U.S. hog industry with little empirical support. Using a unified conceptual framework that draws from risk behavior and transaction cost theories, in combination with unique survey and accounting data, we demonstrate that risk preferences and asset specificity impact Illinois producers’ use of contracts and spot markets. In particular, producers’ investments in specific hog genetics and human capital are related to selection of long-term marketing contracts over spot markets. Producers who perceive greater levels of price risk and/or are more averse are more (less) likely to use contracts (spot markets).

Suggested Citation

  • Franken, Jason R.V. & Pennings, Joost M.E. & Garcia, Philip, 2009. "Do Transaction Costs and Risk Preferences Influence Marketing Arrangements in the Illinois Hog Industry?," Journal of Agricultural and Resource Economics, Western Agricultural Economics Association, vol. 34(2), pages 1-19, August.
    • Handle: RePEc:ags:jlaare:54548
    DOI: 10.22004/ag.econ.54548
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    3. Franken, Jason R. V. & Bacon, Kevin J., 2014. "Organizational Structure and Operation of the Illinois Wine Industry," Agricultural and Resource Economics Review, Northeastern Agricultural and Resource Economics Association, vol. 43(1), pages 1-21, April.
    4. Axelle Poizat & Sabine Duvaleix & Jill Hobbs, 2022. "How does transaction governance in the animal supply chain influence antibiotic use? A study of the French young bull sector," Applied Economic Perspectives and Policy, John Wiley & Sons, vol. 44(4), pages 1890-1908, December.
    5. Kim, Jong-Jin & Zheng, Xiaoyong, 2015. "Effects of Alternative Marketing Arrangements on the Spot Market Price Distribution in the U.S. Hog Market," Journal of Agricultural and Resource Economics, Western Agricultural Economics Association, vol. 40(2), pages 1-24, May.
    6. Helena Hansson & Carl Johan Lagerkvist, 2014. "Decision Making for Animal Health and Welfare: Integrating Risk‐Benefit Analysis with Prospect Theory," Risk Analysis, John Wiley & Sons, vol. 34(6), pages 1149-1159, June.
    7. Du, Xiaoxue & Lu, Liang & Zilberman, David, 2013. "The Economics of Contract Farming: A Credit and Investment Perspective," 2014 Allied Social Sciences Association (ASSA) Annual Meeting, January 3-5, 2014, Philadelphia, PA 161657, Agricultural and Applied Economics Association.
    8. Jensen, Kimberly L. & English, Burton C. & Clark, Christopher D. & Menard, R. Jamey, 2011. "Preferences for Marketing Arrangements by Potential Switchgrass Growers," Journal of Cooperatives, NCERA-210, vol. 25, pages 1-28.
    9. Chris Boessen & Joe Parcell & Jason Franken & John Lawrence & Ron Plain & Glenn Grimes, 2010. "Producer perceptions and attitudes toward hog marketing contracts," Agribusiness, John Wiley & Sons, Ltd., vol. 26(3), pages 405-424.
    10. Franken, Jason R.V. & Parcell, Joe L., 2012. "Evaluation of Market Thinness for Hogs and Pork," Journal of Agricultural and Applied Economics, Cambridge University Press, vol. 44(4), pages 461-475, November.
    11. Alemu, Abebe Ejigu & Mathijs, Erik & Maertens, Miet & Deckers, Jozef A. & Gebregziabher, Kidanemariam & Baur, Hans & Gebrehiwot, Kindeya, 2011. "Trader-supplier Coordination in the Agrifood Supply Chains in Northern Ethiopia," 2011 International Congress, August 30-September 2, 2011, Zurich, Switzerland 114218, European Association of Agricultural Economists.

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