PWYW Pricing ex post Consumption: A Sales Strategy for Experience Goods
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CitationsCitations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
- Greiff, Matthias & Egbert, Henrik, 2016.
"A Survey of the Empirical Evidence on PWYW Pricing,"
68693, University Library of Munich, Germany.
- Matthias Greiff & Henrik Egbert, 2016. "A Survey of the Empirical Evidence on PWYW Pricing," Bulgarian Economic Papers (www.bep.bg) bep-2016-02, St Kliment Ohridski University of Sofia, Faculty of Economics and Business Administration / Center for Economic Theories and Policies, revised Jan 2016.
- Matthias Greiff & Henrik Egbert, 2016. "A Survey of the Empirical Evidence on PWYW Pricing," MAGKS Papers on Economics 201605, Philipps-Universität Marburg, Faculty of Business Administration and Economics, Department of Economics (Volkswirtschaftliche Abteilung).
- Anna Kukla-Gryz & Katarzyna Zagórska, 2017. "The strength of the anchoring effect on Pay What You Want payments: Evidence from a vignette experiment," Working Papers 2017-14, Faculty of Economic Sciences, University of Warsaw.
More about this item
KeywordsPWYW pricing; PWYW-EPC; asymmetric information; economies of scale; experience good; bundling; ex post consumption;
- D4 - Microeconomics - - Market Structure, Pricing, and Design
- D49 - Microeconomics - - Market Structure, Pricing, and Design - - - Other
- D8 - Microeconomics - - Information, Knowledge, and Uncertainty
- M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing
NEP fieldsThis paper has been announced in the following NEP Reports:
- NEP-ALL-2014-02-08 (All new papers)
- NEP-COM-2014-02-08 (Industrial Competition)
- NEP-CTA-2014-02-08 (Contract Theory & Applications)
- NEP-HME-2014-02-08 (Heterodox Microeconomics)
- NEP-MKT-2014-02-08 (Marketing)
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