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William Bruce Traill

Personal Details

First Name:William
Middle Name:Bruce
Last Name:Traill
Suffix:
RePEc Short-ID:ptr155

Affiliation

Department of Food Economics and Marketing
School of Agriculture, Policy and Development
University of Reading

Reading, United Kingdom
http://www.reading.ac.uk/apd/about/apd-aboutagricfoodecon.aspx
RePEc:edi:dardguk (more details at EDIRC)

Research output

as
Jump to: Working papers Articles Books

Working papers

  1. Traill, W. Bruce & Bech-Larsen, Tino & Gennaro, Laura & Koziol‐Kozakowska, Agnieszka & Kuhn, Sofia & Wills, Jo, 2012. "Reformulation for healthier food: a qualitative assessment of alternative approaches," 2012 AAEA/EAAE Food Environment Symposium 123511, Agricultural and Applied Economics Association.
  2. Guy E.J. Faulkner & Paul Grootendorst & Van Hai Nguyen & Tatiana Andreyeva & Kelly Arbour-Nicitopoulos & Chris Auld & Sean B. Cash & John Cawley & Peter Donnelly & Adam Drewnowski & Laurette Dubé & R, 2011. "Economic Instruments for Obesity Prevention: Results of a Scoping Review and Modified Delphi Survey," Monash Economics Working Papers 31-11, Monash University, Department of Economics.
  3. Arnoult, Matthieu H. & Jones, Philip J. & Tranter, Richard B. & Tiffin, J. Richard & Traill, W. Bruce, 2008. "Modelling the likely impact of healthy eating guidelines on agriculture in England and Wales," 2008 International Congress, August 26-29, 2008, Ghent, Belgium 44331, European Association of Agricultural Economists.
  4. Mazzocchi, Mario & Traill, W. Bruce, 2008. "A structural model of wealth, obesity and health in the UK," 2008 International Congress, August 26-29, 2008, Ghent, Belgium 43968, European Association of Agricultural Economists.
  5. Mazzocchi, Mario & Traill, W. Bruce, 2007. "Calories, Obesity and Health in OECD Countries," 81st Annual Conference, April 2-4, 2007, Reading University, UK 7972, Agricultural Economics Society.
  6. Mazzocchi, Mario & Lobb, Alexandra E. & Traill, W. Bruce, 2006. "Food Scares and Consumer Behaviour: A European Perspective," 2006 Annual Meeting, August 12-18, 2006, Queensland, Australia 25613, International Association of Agricultural Economists.
  7. Mazzocchi, Mario & Lobb, Alexandra E. & Traill, W. Bruce, 2006. "THE SPARTA Model: An Econometric Analysis of Consumer Behaviour under Risk," 99th Seminar, February 8-10, 2006, Bonn, Germany 7763, European Association of Agricultural Economists.
  8. Lobb, Alexandra E. & Mazzocchi, Mario & Traill, W. Bruce, 2006. "Risk perception and chicken consumption in the avian flu age - a consumer behaviour study on food safety information," 2006 Annual meeting, July 23-26, Long Beach, CA 21464, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
  9. House, Lisa & Lusk, Jayson L. & Jaeger, Sara & Traill, W. Bruce & Moore, Melissa & Valli, Carlotta & Morrow, Bert & Yee, Wallace M.S., 2004. "Objective And Subjective Knowledge: Impacts On Consumer Demand For Genetically Modified Foods In The United States And The European Union," 2004 Annual meeting, August 1-4, Denver, CO 20125, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
  10. Traill, W. Bruce, 1997. "Convergence In U.S. And E.U. Food Systems? The Case Of Food Consumption," Strategy and Policy in the Food System: Emerging Issues, June 20-21, 1996, Washington, D.C. 25949, Regional Research Project NE-165 Private Strategies, Public Policies, and Food System Performance.

Articles

  1. W. Bruce Traill, 2012. "Economic Perspectives on Nutrition Policy Evaluation," Journal of Agricultural Economics, Wiley Blackwell, vol. 63(3), pages 505-527, September.
  2. Mario Mazzocchi & W. Bruce Traill, 2011. "Calories, obesity and health in OECD countries," Applied Economics, Taylor & Francis Journals, vol. 43(26), pages 3919-3929.
  3. Baker, Holly J. & Butler, Laurie T. & Chambers, Stephanie A. & Traill, W. Bruce & Lobb, Alexandra E. & Herbert, Georgia, 2010. "An RCT study to evaluate a targeted, theory driven healthy eating leaflet," Social Science & Medicine, Elsevier, vol. 71(11), pages 1916-1920, December.
  4. Mario Mazzocchi & Alexandra Lobb & W. Bruce Traill & Alessio Cavicchi, 2008. "Food Scares and Trust: A European Study," Journal of Agricultural Economics, Wiley Blackwell, vol. 59(1), pages 2-24, February.
  5. Costa-Font, Montserrat & Gil, José M. & Traill, W. Bruce, 2008. "Consumer acceptance, valuation of and attitudes towards genetically modified food: Review and implications for food policy," Food Policy, Elsevier, vol. 33(2), pages 99-111, April.
  6. Luciana Marques Vieira & W. Bruce Traill, 2007. "The role of food standards in international trade: evidence from Brazilian beef exports to the EU market," Journal of International Development, John Wiley & Sons, Ltd., vol. 19(6), pages 755-764.
  7. Richard Tiffin & W. Bruce Traill & Simon Mortimer, 2006. "Food Choice in an Interdisciplinary Context," Journal of Agricultural Economics, Wiley Blackwell, vol. 57(2), pages 213-220, July.
  8. Jayson L. Lusk & W. Bruce Traill & Lisa O. House & Carlotta Valli & Sara R. Jaeger & Melissa Moore & Bert Morrow, 2006. "Comparative Advantage in Demand: Experimental Evidence of Preferences for Genetically Modified Food in the United States and European Union," Journal of Agricultural Economics, Wiley Blackwell, vol. 57(1), pages 1-21, March.
  9. Lusk, Jayson L. & House, Lisa O. & Valli, Carlotta & Jaeger, Sara R. & Moore, Melissa & Morrow, Bert & Traill, W. Bruce, 2005. "Consumer welfare effects of introducing and labeling genetically modified food," Economics Letters, Elsevier, vol. 88(3), pages 382-388, September.
  10. W. Bruce Traill, 2004. "Effect of information about benefits of biotechnology on consumer acceptance of genetically modified food: evidence from experimental auctions in the United States, England, and France," European Review of Agricultural Economics, Oxford University Press and the European Agricultural and Applied Economics Publications Foundation, vol. 31(2), pages 179-204, June.
  11. W. Bruce Traill & Matthew Meulenberg, 2001. "Innovation in the food industry," Agribusiness, John Wiley & Sons, Ltd., vol. 18(1), pages 1-21.
  12. Spencer Henson & Bruce Traill, 2000. "Measuring Perceived Performance of the Food System and Consumer Food‐Related Welfare," Journal of Agricultural Economics, Wiley Blackwell, vol. 51(3), pages 388-404, September.
  13. W. Bruce Traill, 2000. "Strategic Groups of EU Food Manufacturers," Journal of Agricultural Economics, Wiley Blackwell, vol. 51(1), pages 45-60, January.
  14. Helen Caraveli & W. Bruce Traill, 1998. "Technological developments and economies of scale in dairy industry," Agribusiness, John Wiley & Sons, Ltd., vol. 14(4), pages 311-319.
  15. W. Bruce Traill & Jartua Gilpin, 1998. "Changes in size distribution of EU food and drink manufacturers: 1980 to 1992," Agribusiness, John Wiley & Sons, Ltd., vol. 14(4), pages 321-329.
  16. G. Anastassopoulos & W. B. Traill, 1998. "Determinants of foreign entry strategies in Greek food industry," Agribusiness, John Wiley & Sons, Ltd., vol. 14(4), pages 267-279.
  17. Traill, Bruce, 1997. "Globalisation in the Food Industries?," European Review of Agricultural Economics, Oxford University Press and the European Agricultural and Applied Economics Publications Foundation, vol. 24(3-4), pages 390-410.
  18. Traill, Bruce & da Silva, Joao Gomes, 1996. "Measuring international competitiveness: The case of the European food industry," International Business Review, Elsevier, vol. 5(2), pages 151-166, April.
  19. Henson, Spencer & Loader, Rupert & Traill, Bruce, 1995. "Contemporary Food Policy Issues and the Food Supply Chain," European Review of Agricultural Economics, Oxford University Press and the European Agricultural and Applied Economics Publications Foundation, vol. 22(3), pages 271-281.
  20. W. B. Traill & S. Henson, 1994. "Price Transmission In The United Kingdom Yellow Fats Market In The Presence Of Imperfect Competition," Journal of Agricultural Economics, Wiley Blackwell, vol. 45(1), pages 123-131, January.
  21. Traill, Bruce, 1993. "EC industrial policies : Impact upon the food industries," Food Policy, Elsevier, vol. 18(1), pages 8-12, February.
  22. Henson, Spencer & Traill, Bruce, 1993. "The demand for food safety : Market imperfections and the role of government," Food Policy, Elsevier, vol. 18(2), pages 152-162, April.
  23. Traill, Bruce, 1989. "The European food system: Results from the EC FAST programme," Food Policy, Elsevier, vol. 14(2), pages 180-184, May.
  24. Traill, Bruce, 1984. "The effects of government policies on agricultural input markets," Food Policy, Elsevier, vol. 9(2), pages 111-120, May.

Books

  1. Mazzocchi, Mario & Traill, W. Bruce & Shogren, Jason F., 2009. "Fat Economics: Nutrition, Health, and Economic Policy," OUP Catalogue, Oxford University Press, number 9780199213863.

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Co-authorship network on CollEc

NEP Fields

NEP is an announcement service for new working papers, with a weekly report in each of many fields. This author has had 4 papers announced in NEP. These are the fields, ordered by number of announcements, along with their dates. If the author is listed in the directory of specialists for this field, a link is also provided.
  1. NEP-AGR: Agricultural Economics (3) 2008-11-25 2012-01-10 2012-06-05
  2. NEP-HEA: Health Economics (2) 2008-10-21 2012-01-10

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