IDEAS home Printed from
   My bibliography  Save this article

A Comparison of Process and Ingredient Claims on US and EU Foods


  • STATON, John L
  • HOOKER, Neal H
  • SALNIKOVA, Ekaterina


Significant research has been conducted to identify the extent to which consumers use label information. Much of this relates to nutrition labeling, yet increasingly foods are being marketed with ever more ingredient and process claims such as all natural or organic. Key studies consider the determinants of label use, debates over mandatory labeling, the label formats preferred by consumers, and the effect of nutrition label use on purchase patterns and dietary behavior. However, much less research has been attempted that tracks the claims actually made on food labels. This paper addresses this gap by comparing claims across the US and EU. The objective of this paper is to compare and identify All Natural, Organic and Vegetarian package claims that are actually made on 32,289 food labels in 2009 and to compare the results between the US and the EU.

Suggested Citation

  • STATON, John L & HOOKER, Neal H & SALNIKOVA, Ekaterina, 2011. "A Comparison of Process and Ingredient Claims on US and EU Foods," Romanian Distribution Committee Magazine, Romanian Distribution Committee, vol. 2(1), pages 02-12, June.
  • Handle: RePEc:rdc:journl:v:2:y:2011:i:1:p:02-12

    Download full text from publisher

    File URL:
    Download Restriction: no

    References listed on IDEAS

    1. Dimitri, Carolyn & Greene, Catherine R., 2002. "Recent Growth Patterns In The U.S. Organic Foods Market," Agricultural Information Bulletins 33715, United States Department of Agriculture, Economic Research Service.
    2. Batte, Marvin T. & Beaverson, Jeremy & Hooker, Neal H. & Haab, Timothy C., 2004. "Customer Willingness To Pay For Multi-Ingredient, Processed Organic Food Products," 2004 Annual meeting, August 1-4, Denver, CO 20194, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
    3. Julie A. Caswell & Eliza M. Mojduszka, 1996. "Using Informational Labeling to Influence the Market for Quality in Food Products," American Journal of Agricultural Economics, Agricultural and Applied Economics Association, vol. 78(5), pages 1248-1253.
    4. Andreas C. Drichoutis & Panagiotis Lazaridis & Rodolfo M. Nayga, 2005. "Nutrition knowledge and consumer use of nutritional food labels," European Review of Agricultural Economics, Foundation for the European Review of Agricultural Economics, vol. 32(1), pages 93-118, March.
    Full references (including those not matched with items on IDEAS)

    More about this item


    All natural claims; organic claims; Vegetarian claims; packaging; labels;

    JEL classification:

    • L66 - Industrial Organization - - Industry Studies: Manufacturing - - - Food; Beverages; Cosmetics; Tobacco


    Access and download statistics


    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:rdc:journl:v:2:y:2011:i:1:p:02-12. See general information about how to correct material in RePEc.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Theodor Valentin Purcarea) The email address of this maintainer does not seem to be valid anymore. Please ask Theodor Valentin Purcarea to update the entry or send us the correct email address. General contact details of provider: .

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service hosted by the Research Division of the Federal Reserve Bank of St. Louis . RePEc uses bibliographic data supplied by the respective publishers.