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A triple test for behavioral economics models and public health policy

Author

Listed:
  • Ryota Nakamura

    (Hitotsubashi University)

  • Marc Suhrcke

    (University of York)

  • Daniel John Zizzo

    () (Newcastle University
    BENC and Newcastle University Business School)

Abstract

Abstract We propose a triple test to evaluate the usefulness of behavioral economics models for public health policy. Test 1 is whether the model provides reasonably new insights. Test 2 is on whether these have been properly applied to policy settings. Test 3 is whether they are corroborated by evidence. We exemplify by considering the cases of social interactions models, self-control models and, in relation to health message framing, prospect theory. Out of these sets of models, only a correctly applied prospect theory fully passes the tests at present. Specifically, in broad agreement with the evidence, a gain frame has positive implications for welfare encourages disease prevention activity, though this does not apply if the perceived probability of the bad health outcome is large enough. We see our tests as being useful to identify how much health policy weight policy makers should assign to specific behavioral economic models; they are also useful to verify what next steps would be most useful in further research.

Suggested Citation

  • Ryota Nakamura & Marc Suhrcke & Daniel John Zizzo, 2017. "A triple test for behavioral economics models and public health policy," Theory and Decision, Springer, vol. 83(4), pages 513-533, December.
  • Handle: RePEc:kap:theord:v:83:y:2017:i:4:d:10.1007_s11238-017-9625-9
    DOI: 10.1007/s11238-017-9625-9
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    Keywords

    Behavioral economics; Nudges; Peer effects; Self-control; Prospect theory; Framing effect;

    JEL classification:

    • B41 - Schools of Economic Thought and Methodology - - Economic Methodology - - - Economic Methodology
    • D04 - Microeconomics - - General - - - Microeconomic Policy: Formulation; Implementation; Evaluation
    • I18 - Health, Education, and Welfare - - Health - - - Government Policy; Regulation; Public Health

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