IDEAS home Printed from https://ideas.repec.org/p/hal/journl/hal-01404562.html
   My bibliography  Save this paper

Which stability for marketing channels ? The case of short food supply chains in French agriculture

Author

Listed:
  • Magali Aubert

    (UMR MOISA - Marchés, Organisations, Institutions et Stratégies d'Acteurs - Cirad - Centre de Coopération Internationale en Recherche Agronomique pour le Développement - INRA - Institut National de la Recherche Agronomique - Montpellier SupAgro - Centre international d'études supérieures en sciences agronomiques - CIHEAM-IAMM - Centre International de Hautes Etudes Agronomiques Méditerranéennes - Institut Agronomique Méditerranéen de Montpellier - CIHEAM - Centre International de Hautes Études Agronomiques Méditerranéennes - Montpellier SupAgro - Institut national d’études supérieures agronomiques de Montpellier)

  • Geoffroy Enjolras

    (CERAG - Centre d'études et de recherches appliquées à la gestion - UGA [2016-2019] - Université Grenoble Alpes [2016-2019])

Abstract

Short food supply chains are now recognized marketing channels in French agriculture and are adopted widely by some sectors. This article is part of the growing body of studies on short food supply chains by proposing a study of the dynamics of the adoption of retail selling. The analysis relies on the FADN database for the years 2006 to 2012 and considers farms continuously operating over this period. Descriptive statistics are complemented by a two-step Heckman selection model that considers the duration of retail selling adoption, conditioned by the fact that farmers decide at first to adopt or not such marketing strategy. The analysis identifies that the adoption of such strategy is quite stable over the years. The econometric results confirm the link between the farmer's level of education, the use of workforce, phytosanitary products and the adoption of short marketing channels. They highlight the relationship between the reduction of workforce and phytosanitary products, the implementation of a sound financial situation, as well as sectorial peculiarities in the duration of adoption of retail selling. By contributing to a deeper understanding of short marketing modes, these results reflect the emergence of a specific model of farms centered on the use of short food supply chains.

Suggested Citation

  • Magali Aubert & Geoffroy Enjolras, 2016. "Which stability for marketing channels ? The case of short food supply chains in French agriculture," Post-Print hal-01404562, HAL.
    • Handle: RePEc:hal:journl:hal-01404562
    Note: View the original document on HAL open archive server: https://hal.science/hal-01404562
    as

    Download full text from publisher

    File URL: https://hal.science/hal-01404562/document
    Download Restriction: no
    ---><---

    Other versions of this item:

    References listed on IDEAS

    as
    1. Geoffroy Enjolras & Magali Aubert, 2015. "Do short food supply chains go hand in hand with environment-friendly practices?," Post-Print hal-02047862, HAL.
    2. James J. Heckman, 1976. "The Common Structure of Statistical Models of Truncation, Sample Selection and Limited Dependent Variables and a Simple Estimator for Such Models," NBER Chapters, in: Annals of Economic and Social Measurement, Volume 5, number 4, pages 475-492, National Bureau of Economic Research, Inc.
    3. Danièle Benezech, 2012. "Des circuits courts pour un agriculteur entrepreneur ?," Post-Print halshs-00697628, HAL.
    4. N J Evans & B W Llbery, 1993. "The Pluriactivity, Part-Time Farming, and Farm Diversification Debate," Environment and Planning A, , vol. 25(7), pages 945-959, July.
    5. Cheryl Brown & Stacy Miller, 2008. "The Impacts of Local Markets: A Review of Research on Farmers Markets and Community Supported Agriculture (CSA)," American Journal of Agricultural Economics, Agricultural and Applied Economics Association, vol. 90(5), pages 1298-1302.
    6. Enjolras, Geoffroy & Capitanio, Fabian & Aubert, Magali & Adinolfi, Felice, 2012. "Direct payments, crop insurance and the volatility of farm income. Some evidence in France and in Italy," 123rd Seminar, February 23-24, 2012, Dublin, Ireland 122478, European Association of Agricultural Economists.
    7. Annie Dufour & Émilie Lanciano, 2012. "Les circuits courts de commercialisation : un retour de l'acteur paysan ?," Revue française de socio-Economie, La découverte, vol. 0(1), pages 153-169.
    8. Timothy Park & Ashok K. Mishra & Shawn J. Wozniak, 2014. "Do farm operators benefit from direct to consumer marketing strategies?," Agricultural Economics, International Association of Agricultural Economists, vol. 45(2), pages 213-224, March.
    9. Uematsu, Hiroki & Mishra, Ashok K., 2012. "Organic farmers or conventional farmers: Where's the money?," Ecological Economics, Elsevier, vol. 78(C), pages 55-62.
    10. Brian Ilbery & Damian Maye, 2005. "Alternative (Shorter) Food Supply Chains and Specialist Livestock Products in the Scottish–English Borders," Environment and Planning A, , vol. 37(5), pages 823-844, May.
    11. Magali Aubert & Geoffroy Enjolras, 2015. "Are short food supply chains a solution for farms facing financial difficulties?," Post-Print hal-02800273, HAL.
    12. Capt, Danièle & Wavresky, Pierre, 2014. "Determinants of direct-to-consumer sales on French farms," Review of Agricultural and Environmental Studies - Revue d'Etudes en Agriculture et Environnement (RAEStud), Institut National de la Recherche Agronomique (INRA), vol. 95(3).
    13. Émilie Lanciano & Séverine Saleilles, 2010. "Le développement des circuits courts alimentaires : un nouveau souffle entrepreneurial dans l'agriculture ?," Post-Print halshs-00521480, HAL.
    14. Gale, Fred, 1997. "Direct Farm Marketing as a Rural Development Tool," Rural America/ Rural Development Perspectives, United States Department of Agriculture, Economic Research Service, vol. 12(2), February.
    15. Magali Aubert & Philippe Perrier‐Cornet, 2009. "Is there a future for small farms in developed countries? Evidence from the French case," Agricultural Economics, International Association of Agricultural Economists, vol. 40(s1), pages 797-806, November.
    16. Capt, Danièle & Wavresky, Pierre, 2014. "Determinants of direct-to-consumer sales on French farms," Revue d'Etudes en Agriculture et Environnement, Editions NecPlus, vol. 95(03), pages 351-377, September.
    17. Heckman, James, 2013. "Sample selection bias as a specification error," Applied Econometrics, Russian Presidential Academy of National Economy and Public Administration (RANEPA), vol. 31(3), pages 129-137.
    18. Moya Kneafsey & Laura Venn & Ulrich Schmutz & Balász Bálint & Liz Trenchard & Trish Eyden-Woods & Elizabeth Bos & Gemma Sutton & Matthew Blackett, 2013. "Short Food Supply Chains and Local Food Systems in the EU. A State of Play of their Socio-Economic Characteristics," JRC Research Reports JRC80420, Joint Research Centre.
    19. Sophie Boutillier & Faridah Djellal & Faïz Gallouj & Blandine Laperche & Dimitri Uzunidis, 2012. "L’innovation verte," Post-Print halshs-01112008, HAL.
    20. Geoffroy Enjolras & Patrick Sentis, 2011. "Crop insurance policies and purchases in France," Agricultural Economics, International Association of Agricultural Economists, vol. 42(4), pages 475-486, July.
    21. Danièle Capt & Pierre Wavresky, 2014. "Determinants of direct-to-consumer sales on French farms," Review of Agricultural and Environmental Studies - Revue d'Etudes en Agriculture et Environnement, INRA Department of Economics, vol. 95(3), pages 351-377.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Magali Aubert & Geoffroy Enjolras, 2015. "Stabilité ou instabilité des stratégies commerciales ? Le cas des circuits courts dans l'agriculture française," Post-Print hal-01296421, HAL.
    2. Geoffroy Enjolras & Magali Aubert, 2018. "Short food supply chains and the issue of sustainability: a case study of French fruit producers," Post-Print hal-01986357, HAL.
    3. Magali Aubert & Geoffroy Enjolras, 2013. "Quelles incitations pour la vente au détail ? Une analyse économique et financière des exploitations agricoles françaises," Post-Print hal-02750392, HAL.
    4. Magali Aubert, 2015. "The determinants of selling through a short food supply chains: an application to the French case," Post-Print hal-01296422, HAL.
    5. Aubert, Magali & Enjoylras, Geoffroy, 2016. "Analyse financière des exploitations fruitières et maraîchères françaises qui vendent au détail," Économie rurale, French Society of Rural Economics (SFER Société Française d'Economie Rurale), vol. 356(November-).
    6. Geoffroy Enjolras & Magali Aubert, 2017. "Which incentives for direct selling? An analysis of French farms," Post-Print hal-02738067, HAL.
    7. Geoffroy Enjolras & Magali Aubert, 2015. "Do short food supply chains go hand in hand with environment-friendly practices?," Post-Print hal-02047862, HAL.
    8. Magali Aubert & Geoffroy Enjolras, 2017. "Which Incentives for Direct Selling?," Post-Print hal-01685408, HAL.
    9. Wille, Stefan Clemens & Barklage, Britta & Spiller, Achim & von Meyer-Höfer, Marie, 2018. "Challenging factors of farmer-to-consumer direct marketing: An empirical analysis of German livestock owners," DARE Discussion Papers 1807, Georg-August University of Göttingen, Department of Agricultural Economics and Rural Development (DARE).
    10. Magali Aubert & Geoffroy Enjolras, 2016. "Do short food supply chains go hand in hand with environment-friendly practices? An analysis of French farms," International Journal of Agricultural Resources, Governance and Ecology, Inderscience Enterprises Ltd, vol. 12(2), pages 189-213.
    11. Bošková, Iveta & Ratinger, Tomáš & Kličková, Kristýna, 2016. "The food industry structure under the effect of increasing number of regional products and small processing entities in the Czech Republic," 149th Seminar, October 27-28, 2016, Rennes, France 244898, European Association of Agricultural Economists.
    12. Magali Aubert & Geoffroy Enjolras, 2014. "Le mode de commercialisation est-il une échappatoire pour les exploitations en difficulté financière ?," Post-Print hal-02740150, HAL.
    13. Yuna Chiffoleau & Sarah Millet-Amrani & Arielle Canard, 2016. "From Short Food Supply Chains to Sustainable Agriculture in Urban Food Systems: Food Democracy as a Vector of Transition," Agriculture, MDPI, vol. 6(4), pages 1-18, October.
    14. Camille Luis & Magali Aubert, 2023. "Evaluating the impact of direct sales on farms’ sustainability: a comparison of metropolitan and overseas France," Review of Agricultural, Food and Environmental Studies, Springer, vol. 104(3), pages 243-271, December.
    15. Magali Aubert & Geoffroy Enjolras, 2015. "Are short food supply chains a solution for farms facing financial difficulties?," Post-Print hal-02800273, HAL.
    16. Andreas Tsakiridis & Michael Wallace & James Breen & Cathal O'Donoghue & Kevin Hanrahan, 2021. "Beef quality assurance schemes: Can they improve farm economic performance?," Agribusiness, John Wiley & Sons, Ltd., vol. 37(3), pages 451-471, July.
    17. Bimbo, Francesco & Bonanno, Alessandro & Nardone, Gianluca & Viscecchia, Rosaria, 2015. "The Hidden Benefits of Short Food Supply Chains: Farmers’ Markets Density and Body Mass Index in Italy," International Food and Agribusiness Management Review, International Food and Agribusiness Management Association, vol. 18(1), pages 1-16, February.
    18. Magali Aubert & Geoffroy Enjolras, 2015. "Les circuits courts au cœur des enjeux de la durabilité en agriculture : le cas des exploitations arboricoles françaises," Post-Print hal-02744324, HAL.
    19. BELLEC-GAUCHE, Agnes & CHIFFOLEAU, Yuna, 2015. "Construction des stratégies et des performances dans les circuits courts alimentaires : entre encastrement relationnel et gestionnaire," Review of Agricultural and Environmental Studies - Revue d'Etudes en Agriculture et Environnement (RAEStud), Institut National de la Recherche Agronomique (INRA), vol. 96(4), November.
    20. Stevens Azima & Patrick Mundler, 2022. "Does direct farm marketing fulfill its promises? analyzing job satisfaction among direct-market farmers in Canada," Agriculture and Human Values, Springer;The Agriculture, Food, & Human Values Society (AFHVS), vol. 39(2), pages 791-807, June.

    More about this item

    Keywords

    retail selling; FADN; wine-growing; market gardening; fruit production; heckman;
    All these keywords.

    NEP fields

    This paper has been announced in the following NEP Reports:

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:hal:journl:hal-01404562. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: CCSD (email available below). General contact details of provider: https://hal.archives-ouvertes.fr/ .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.