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Report NEP-MKT-2017-09-17
This is the archive for NEP-MKT, a report on new working papers in the area of Marketing. João Carlos Correia Leitão (Joao Carlos Correia Leitao) issued this report. It is usually issued weekly.Subscribe to this report: email, RSS, or Mastodon, or Bluesky.
Other reports in NEP-MKT
The following items were announced in this report:
- Azamat Valei, 2017, "Informative Advertising in a Monopoly with Network Externalities," CERGE-EI Working Papers, The Center for Economic Research and Graduate Education - Economics Institute, Prague, number wp596, Jun.
- Salwa Mkik & Mustapha Khouilid & Amina Aomari, 2017, "Green Advertising and Environmentally Consumption: The Level of Awareness and Moroccan Costumer’s Perception," Post-Print, HAL, number hal-01581428, DOI: 10.9790/487X-1908030111.
- Dürr, Niklas S. & Engelstätter, Benjamin & Ward, Michael R., 2018, "Strategic microscheduling of movies," ZEW Discussion Papers, ZEW - Leibniz Centre for European Economic Research, number 17-033, revised 2018.
- Magali Aubert & Geoffroy Enjolras, 2016, "Which stability for marketing channels ? The case of short food supply chains in French agriculture," Post-Print, HAL, number hal-01404562, Oct.
- Mustapha Khouilid & Abdellah Echaoui & Lala Sara Yousfi, 2016, "The role of the relational dimension on customer loyalty: The case of the telecommunications sector in Morocco
[Le rôle de la dimension relationnelle dans la fidélisation des clients: Cas du secteur des télécommunications au Maroc]," Post-Print, HAL, number hal-01519011, Sep. - Radka Bauerová & Martin Klepek, 2017, "The Theoretical Framework for the Application of the TAM in Online Grocery Shopping," Working Papers, Silesian University, School of Business Administration, number 0044, Aug.
- Massimo Motta & Emanuele Tarantino, 2017, "The effect of horizontal mergers, when firms compete in prices and investments," Economics Working Papers, Department of Economics and Business, Universitat Pompeu Fabra, number 1579, Aug.
- Emanuele Tarantino & Massimo Motta, 2017, "The Effect of Horizontal Mergers, when Firms Compete in Prices and Investments," Working Papers, Barcelona School of Economics, number 987, Sep.
- Fatima El Hadad-Gauthier & Myriam-Emilie Kessari & G. Palma & Leila Temri & S. Tozanli, 2016, "Towards a sustainable convention: values and practices in the French stone fruits’value chain," Post-Print, HAL, number hal-01407267, Oct.