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Observability, Social Proximity, and the Erosion of Norm Compliance

Author

Listed:
  • Cristina Bicchieri
  • Eugen Dimant
  • Simon Gaechter
  • Daniele Nosenzo

Abstract

We study how an individual‘s compliance with social norms is inuenced by other actors‘ norm compliance. In a repeated non-strategic Take-or-Give donation experiment we show that giving is considered socially appropriate while taking is socially inappropriate. Observing norm violations erodes an individual‘s own norm compliance. We show that the erosion of norm compliance is led by a change in norm-related beliefs. This change has a major effect on individuals who initially obey the norm, driving them to non-compliance, whereas initially non-compliant individuals do not change their taking behavior. Erosion is halted when individuals have even minimal social proximity to those they observe: individuals now also pay attention to norm followers.

Suggested Citation

  • Cristina Bicchieri & Eugen Dimant & Simon Gaechter & Daniele Nosenzo, 2020. "Observability, Social Proximity, and the Erosion of Norm Compliance," CESifo Working Paper Series 8212, CESifo.
    • Handle: RePEc:ces:ceswps:_8212
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    More about this item

    Keywords

    norm compliance; social norms; social proximity;
    All these keywords.

    JEL classification:

    • C92 - Mathematical and Quantitative Methods - - Design of Experiments - - - Laboratory, Group Behavior
    • D64 - Microeconomics - - Welfare Economics - - - Altruism; Philanthropy; Intergenerational Transfers
    • D90 - Microeconomics - - Micro-Based Behavioral Economics - - - General

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