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The Effects Of The Bse Outbreak In The United States On The Beef And Cattle Industry


  • Jin, Hyun Joung
  • Skripnitchenko, Anatoliy
  • Koo, Won W.


On December 23, 2003, Bovine Spongiform Encephalopathy (BSE), widely known as 'mad cow disease,' was found in the state of Washington. Major beef importing countries, including Japan, South Korea, and Mexico, banned imports of beef and beef products produced in the United States. A single case of BSE occurred on May 20, 2003, in Canada, prompting the United States to close its border to Canadian beef products. Prior to these BSE outbreaks in North America, the disease was detected in the United Kingdom and Japan. U.S. consumer response to the BSE outbreak in Washington is unknown. However, the previous cases which occurred in the United Kingdom and Japan indicate that the BSE outbreaks reduced domestic consumption of beef produced in the countries and increased beef imports from BSE-free countries, suggesting that consumers in the United States may respond negatively to the BSE outbreak and reduce their consumption of beef. Based on consumer response to BSE outbreaks in the United Kingdom and Japan, the BSE outbreak in Washington could reduce domestic consumption by 10% and exports by 75%, which could decrease the price of beef about 15%, from 370cents/lb in the third quarter of 2003 to 313.7cents/lb. However, prices of pork and chicken would increase about 3%, as consumers in this country switch from beef to pork and chicken consumption. The decreased consumption and export of beef will affect prices of slaughter and feeder cattle accordingly. The price of slaughter cattle would decrease about 13.5%, and the price of feeder cattle would decrease about 16% in the United States. If there are additional BSE outbreaks in the United States, the impacts will be much more significant. Domestic consumption of beef could decrease more than 20%, and U.S. exports would shutdown completely. In this case, the domestic price of beef could decrease 26%. Prices of slaughter and feeder cattle would decrease accordingly, about 20.9% and 24.5%, respectively, which could destroy the U.S. beef and cattle industry. To isolate a future BSE outbreak in the region, it is important to improve traceability of the infected animals by introducing both country of origin and regional labeling and preserve it through the supply chain. If the labeling system is developed for the United States, and if U.S. processors could segregate cattle based on its origin by labeling, the impacts of BSE outbreaks on the U.S. beef/cattle industry could be less prominent. Labeling would allow U.S. and foreign consumers to distinguish beef coming from BSE-free regions in the United States.

Suggested Citation

  • Jin, Hyun Joung & Skripnitchenko, Anatoliy & Koo, Won W., 2004. "The Effects Of The Bse Outbreak In The United States On The Beef And Cattle Industry," Special Reports 23072, North Dakota State University, Center for Agricultural Policy and Trade Studies.
  • Handle: RePEc:ags:ndapsr:23072

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    References listed on IDEAS

    1. Julie A. Caswell & Eliza M. Mojduszka, 1996. "Using Informational Labeling to Influence the Market for Quality in Food Products," American Journal of Agricultural Economics, Agricultural and Applied Economics Association, vol. 78(5), pages 1248-1253.
    2. M.-J.J. Mangen & A.M. Burrell, 2001. "Decomposing Preference Shifts for Meat and Fish in the Netherlands," Journal of Agricultural Economics, Wiley Blackwell, vol. 52(2), pages 16-28.
    3. Eales, James S. & Unnevehr, Laurian J., 1994. "The inverse almost ideal demand system," European Economic Review, Elsevier, vol. 38(1), pages 101-115, January.
    4. Peterson, Hikaru Hanawa & Chen, Yun-Ju (Kelly), 2003. "The Impact Of Bse On Japanese Retail Beef Market," 2003 Annual Meeting, February 1-5, 2003, Mobile, Alabama 35233, Southern Agricultural Economics Association.
    5. Nicholas E. Piggott & Thomas L. Marsh, 2004. "Does Food Safety Information Impact U.S. Meat Demand?," American Journal of Agricultural Economics, Agricultural and Applied Economics Association, vol. 86(1), pages 154-174.
    6. Latouche, K. & Rainelli, P. & Vermersch, D., 1998. "Food safety issues and the BSE scare: some lessons from the French case," Food Policy, Elsevier, vol. 23(5), pages 347-356, October.
    7. Hyun J. Jin & Won W. Koo, 2003. "The effect of the BSE outbreak in Japan on consumers' preferences," European Review of Agricultural Economics, Foundation for the European Review of Agricultural Economics, vol. 30(2), pages 173-192, June.
    8. Jérôme Adda, 2007. "Behavior towards health risks: An empirical study using the “Mad Cow” crisis as an experiment," Journal of Risk and Uncertainty, Springer, vol. 35(3), pages 285-305, December.
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    Cited by:

    1. Boonsaeng, Tullaya & Wohlgenant, Michael K., 2007. "Assessment of Import Restrictions on the U.S. Meat and Livestock Markets: An Application to the Case of Discovery of BSE on Canadian Cattle," 2007 Annual Meeting, February 4-7, 2007, Mobile, Alabama 34804, Southern Agricultural Economics Association.
    2. Yeboah, Osei-Agyeman & Kebede, Ellene & Ofori-Boadu, Victor & Allen, Albert J., 2007. "BSE and the US Economy: Input-Output Model Perspective," 2007 Annual Meeting, February 4-7, 2007, Mobile, Alabama 34877, Southern Agricultural Economics Association.
    3. Dragan Miljkovic, 2009. "US and Canadian livestock prices: market integration and trade dependence," Applied Economics, Taylor & Francis Journals, vol. 41(2), pages 183-193.
    4. Loureiro, Maria L. & Umberger, Wendy J., 2007. "A choice experiment model for beef: What US consumer responses tell us about relative preferences for food safety, country-of-origin labeling and traceability," Food Policy, Elsevier, vol. 32(4), pages 496-514, August.
    5. Loureiro, Maria L. & Umberger, Wendy J., 2004. "A Choice Experiment Model For Beef Attributes: What Consumer Preferences Tell Us," 2004 Annual meeting, August 1-4, Denver, CO 19931, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
    6. Maynard, Leigh J. & Wang, Xin, 2009. "Context-Dependent BSE Impacts on Canadian Food-at-Home Beef Purchases," 2009 Annual Meeting, July 26-28, 2009, Milwaukee, Wisconsin 48431, Agricultural and Applied Economics Association.

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