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Consequences of BSE on Consumers' Attitudes, Perceptions and Willingness to Pay for Certified Beef in Spain

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  • Angulo, Ana Maria
  • Gil, Jose Maria

Abstract

The BSE crisis has increased consumers' concerns on beef safety. Product quality systems and controls have been reinforced. Traceability certification and quality labels have been developed to communicate consumers the safety characteristics of the labelled beef and recover consumption. As a consequence, production costs have increased, which have been ultimately transmitted to consumer prices. The objective of this paper is to develop a conceptual model able to analyse main factors influencing consumers' willingness-to-pay for certified beef. A three-equation recursive model is jointly estimated. Results indicate that income, level of beef consumption, the average price consumers paid for beef and beef safety perception are main determinants of Spanish consumers' willingness- to-pay for certified beef.

Suggested Citation

  • Angulo, Ana Maria & Gil, Jose Maria, 2004. "Consequences of BSE on Consumers' Attitudes, Perceptions and Willingness to Pay for Certified Beef in Spain," 84th Seminar, February 8-11, 2004, Zeist, The Netherlands 24999, European Association of Agricultural Economists.
    • Handle: RePEc:ags:eaae84:24999
    DOI: 10.22004/ag.econ.24999
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    Cited by:

    1. Caswell, Julie A. & Joseph, Siny, 2007. "Consumer Demand for Quality: Major Determinant for Agricultural and Food Trade in the Future?," Working Paper Series 7390, University of Massachusetts, Amherst, Department of Resource Economics.
    2. de Carlos, Pilar & Garcia Martinez, Marian & de Felipe, Isabel & Briz, Julian & Morais, Federico, 2005. "Analysis of Consumer Perceptions on Quality and Food Safety in the Spanish Beef Market: A Future Application in New Product Development," 2005 International Congress, August 23-27, 2005, Copenhagen, Denmark 24456, European Association of Agricultural Economists.
    3. Briz, Julian & de Carlos, Pilar & de Felipe, Isabel & Garcia Martinez, Marian & Morais, Federico, 2006. "Food Innovation and Market Risk: A Case Study of the Interface Consumer Food Industry," 99th Seminar, February 8-10, 2006, Bonn, Germany 7732, European Association of Agricultural Economists.

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