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Effects of Information about Invasive Species on Risk Perception and Seafood Demand by Gender and Race

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  • Timothy C. Haab
  • John C. Whitehead
  • George R. Parsons
  • Jammie Price

Abstract

In this paper we consider the effects of negative and positive risk information on perceived seafood risks and seafood consumption by gender and race. The data is from a Mid-Atlantic survey of coastal seafood consumers. We elicit risk perceptions in three risk scenarios with a dichotomous choice with a follow-up question format. We elicit continuous revealed and stated preference seafood consumption in nine risk and price scenarios. Analysis in four gender and race categories indicates that demographic groups respond to the positive and negative information in different ways. Communication of risk information as risk mitigation policy is a challenge. Key Words:

Suggested Citation

  • Timothy C. Haab & John C. Whitehead & George R. Parsons & Jammie Price, 2008. "Effects of Information about Invasive Species on Risk Perception and Seafood Demand by Gender and Race," Working Papers 08-02, Department of Economics, Appalachian State University.
  • Handle: RePEc:apl:wpaper:08-02
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    File URL: http://econ.appstate.edu/RePEc/pdf/wp0802.pdf
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    References listed on IDEAS

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    2. Parsons, George R. & Morgan, Ash & Whitehead, John C. & Haab, Timothy C., 2006. "The Welfare Effects of Pfiesteria-Related Fish Kills: A Contingent Behavior Analysis of Seafood Consumers," Agricultural and Resource Economics Review, Cambridge University Press, vol. 35(02), pages 348-356, October.
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    5. Evans, Edward A., 2003. "Economic Dimensions Of The Problem Of Invasive Species," Policy Briefs 15668, University of Florida, International Agricultural Trade and Policy Center.
    6. Hsiang-tai Cheng & Oral Capps, 1988. "Demand Analysis of Fresh and Frozen Finfish and Shellfish in the United States," American Journal of Agricultural Economics, Agricultural and Applied Economics Association, vol. 70(3), pages 533-542.
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    10. Wessells, Cathy Roheim & Kline, Jeffrey & Anderson, Joan Gray, 1996. "Seafood Safety Perceptions and Their Effects on Anticipated Consumption under Varying Information Treatments," Agricultural and Resource Economics Review, Cambridge University Press, vol. 25(01), pages 12-21, April.
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    Cited by:

    1. O. Morgan & John Whitehead & William Huth & Greg Martin & Richard Sjolander, 2013. "A Split-Sample Revealed and Stated Preference Demand Model to Examine Homogenous Subgroup Consumer Behavior Responses to Information and Food Safety Technology Treatments," Environmental & Resource Economics, Springer;European Association of Environmental and Resource Economists, vol. 54(4), pages 593-611, April.
    2. O. Ashton Morgan & John C. Whitehead & William L. Huth & Gregory S. Martin & Richard Sjolander, 2013. "Accounting for Heterogeneity in Behavioral Responses to Health-Risk Information Treatments," Working Papers 13-05, Department of Economics, Appalachian State University.
    3. Zhou, Li & Turvey, Calum & Hu, Wuyang & Ying, Ruiyao, 2015. "Fear and Trust: How Risk Perceptions of Avian Influenza Affect the Demand for Chicken," 2015 AAEA & WAEA Joint Annual Meeting, July 26-28, San Francisco, California 202077, Agricultural and Applied Economics Association;Western Agricultural Economics Association.
    4. Zhou, Li & Turvey, Calum G. & Hu, Wuyang & Ying, Ruiyao, 2016. "Fear and trust: How risk perceptions of avian influenza affect Chinese consumers’ demand for chicken," China Economic Review, Elsevier, vol. 40(C), pages 91-104.

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    JEL classification:

    • Q51 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Environmental Economics - - - Valuation of Environmental Effects

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