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Factors influencing the decision of small-scale farmers on marketing channel choice: a Hungarian case study

Author

Listed:
  • Benedek, Zsófia
  • Fertő, Imre
  • Baráth, Lajos
  • Tóth, József

Abstract

The local food movement is rapidly evolving in Hungary. Three market types can be identified: traditional, farmers’ and organic markets. Results show that farmer- and farmspecific characteristics as well as attitudes greatly and variously influence the decision of small-scale farmers on finding the proper market type. A relatively young, educated and innovative farmer group is interested mostly in selling at farmers’ markets. The outcomes are important in the light of the coming EU funding schemes as small-scale farmers using different marketing channels may require targeted supporting frameworks and solutions.

Suggested Citation

  • Benedek, Zsófia & Fertő, Imre & Baráth, Lajos & Tóth, József, 2014. "Factors influencing the decision of small-scale farmers on marketing channel choice: a Hungarian case study," 2014 International Congress, August 26-29, 2014, Ljubljana, Slovenia 182747, European Association of Agricultural Economists.
  • Handle: RePEc:ags:eaae14:182747
    DOI: 10.22004/ag.econ.182747
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    File URL: http://ageconsearch.umn.edu/record/182747/files/Benedek-Factors_influencing_the_decision_of_small-scale_farmers-389_a.pdf
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    References listed on IDEAS

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    1. repec:zwi:journl:v:41:y:2012:i:1:p:57-71 is not listed on IDEAS
    2. Farnsworth, Richard L. & Thompson, Sarahelen R. & Drury, Kathleen A. & Warner, Richard E., 1996. "Community Supported Agriculture: Filling A Niche Market," Journal of Food Distribution Research, Food Distribution Research Society, vol. 27(1), pages 1-9, February.
    3. Klein, Roger W & Spady, Richard H, 1993. "An Efficient Semiparametric Estimator for Binary Response Models," Econometrica, Econometric Society, vol. 61(2), pages 387-421, March.
    4. Gallant, A Ronald & Nychka, Douglas W, 1987. "Semi-nonparametric Maximum Likelihood Estimation," Econometrica, Econometric Society, vol. 55(2), pages 363-390, March.
    5. Berning, Joshua P., 2012. "Access to Local Agriculture and Weight Outcomes," Agricultural and Resource Economics Review, Northeastern Agricultural and Resource Economics Association, vol. 41(1), pages 1-15, April.
    6. Martinez, Steve & Hand, Michael & Da Pra, Michelle & Pollack, Susan & Ralston, Katherine & Smith, Travis & Vogel, Stephen & Clarke, Shellye & Lohr, Luanne & Low, Sarah & Newman, Constance, 2010. "Local food systems: concepts, impacts, and issues," MPRA Paper 24313, University Library of Munich, Germany.
    7. Pearson, David & Bailey, Alison P., 2009. "Business opportunities in local food supply chains: an investigation in England and Australia," 83rd Annual Conference, March 30 - April 1, 2009, Dublin, Ireland 51067, Agricultural Economics Society.
    8. Zoltán Bakucs & Imre Fertő & Gábor G. Szabó, 2012. "Benefits of a marketing cooperative in transition agriculture: Mórakert purchasing and service co-operative," Society and Economy, Akadémiai Kiadó, Hungary, vol. 34(3), pages 453-468, September.
    9. Salois, Matthew J., 2012. "Obesity and diabetes, the built environment, and the ‘local’ food economy in the United States, 2007," Economics & Human Biology, Elsevier, vol. 10(1), pages 35-42.
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    Cited by:

    1. Zsófia Benedek & Imre Fertő & Adrienn Molnár, 2018. "Off to market: but which one? Understanding the participation of small-scale farmers in short food supply chains—a Hungarian case study," Agriculture and Human Values, Springer;The Agriculture, Food, & Human Values Society (AFHVS), vol. 35(2), pages 383-398, June.

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    Keywords

    Farm Management;

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