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Founder affiliations: jobseeker reactions and impact on employee recruitment by start-up ventures

Author

Listed:
  • Seung Hoon D. Chung

    (California State University)

  • Simon C. Parker

    (Western University)

Abstract

Many entrepreneurs face challenges in hiring employees, in part because of information asymmetries between start-ups and jobseekers. This paper argues that the prestigious organizational affiliations of founders act as signals that can convey two distinct unobservable attributes: (1) founder-related attributes and (2) venture-related attributes. We perform a series of randomized controlled experiments with respondents who are searching for jobs or will do so in the near future. Our results show that a founder’s affiliations with prestigious organizations make a start-up venture more attractive to jobseekers, and that they do so by signaling founder-related attributes rather than venture quality. Furthermore, we also find that the effects of prestigious founder affiliations are likely to be particularly strong when recruiting jobseekers straight out of universities.

Suggested Citation

  • Seung Hoon D. Chung & Simon C. Parker, 2023. "Founder affiliations: jobseeker reactions and impact on employee recruitment by start-up ventures," Small Business Economics, Springer, vol. 61(1), pages 259-283, June.
    • Handle: RePEc:kap:sbusec:v:61:y:2023:i:1:d:10.1007_s11187-022-00694-7
    DOI: 10.1007/s11187-022-00694-7
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    More about this item

    Keywords

    Entrepreneurship; Recruitment; Joiners; Signaling theory; Experiment;
    All these keywords.

    JEL classification:

    • C91 - Mathematical and Quantitative Methods - - Design of Experiments - - - Laboratory, Individual Behavior
    • D82 - Microeconomics - - Information, Knowledge, and Uncertainty - - - Asymmetric and Private Information; Mechanism Design
    • J24 - Labor and Demographic Economics - - Demand and Supply of Labor - - - Human Capital; Skills; Occupational Choice; Labor Productivity
    • M13 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - New Firms; Startups

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