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Collaboration strategy decision-making using the Miles and Snow typology

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  • Lin, Chinho
  • Tsai, Hua-Ling
  • Wu, Ju-Chuan

Abstract

Engaging in collaboration may be the best way for a firm to enhance its competitive advantages, since this can offer faster access to both resources and capabilities. This study aims to develop a framework for making collaboration partner choice decisions. The authors design a strategic game model of collaboration using Miles and Snow typology. An empirical data set collected from the S&P COMPUSTAT database is adopted to verify the model, and several managerial implications are derived. This model helps a company choose a competitor as a collaborative partner and helps in the selection of a collaboration strategy.

Suggested Citation

  • Lin, Chinho & Tsai, Hua-Ling & Wu, Ju-Chuan, 2014. "Collaboration strategy decision-making using the Miles and Snow typology," Journal of Business Research, Elsevier, vol. 67(9), pages 1979-1990.
    • Handle: RePEc:eee:jbrese:v:67:y:2014:i:9:p:1979-1990
    DOI: 10.1016/j.jbusres.2013.10.013
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