Simona Vinerean

Personal Details

First Name:	Simona
Middle Name:
Last Name:	Vinerean
Suffix:
RePEc Short-ID:	pvi279
	[This author has chosen not to make the email address public]

Affiliation

Facultatea de Ştiinţe Economice
Universitatea Lucian Blaga Sibiu

Sibiu, Romania
http://economice.ulbsibiu.ro/
RePEc:edi:feulbro (more details at EDIRC)

Citations

Many of the citations below have been collected in an experimental project, CitEc, where a more detailed citation analysis can be found. These are citations from works listed in RePEc that could be analyzed mechanically. So far, only a minority of all works could be analyzed. See under "Corrections" how you can help improve the citation analysis.

Articles

1. Simona Vinerean & Alin Opreana & Cosmin Tileagă & Roxana Elena Popșa, 2021. "The Impact of COVID-19 Pandemic on Residents’ Support for Sustainable Tourism Development," Sustainability, MDPI, vol. 13(22), pages 1-29, November.

   Cited by:

   1. Bojan Đerčan & Dragica Gatarić & Milka Bubalo Živković & Marija Belij Radin & Danijela Vukoičić & Bojana Kalenjuk Pivarski & Tamara Lukić & Petar Vasić & Milena Nikolić & Miloš Lutovac & Milena Lutova, 2023. "Evaluating Farm Tourism Development for Sustainability: A Case Study of Farms in the Peri-Urban Area of Novi Sad (Serbia)," Sustainability, MDPI, vol. 15(17), pages 1-21, August.
   2. Ana M. Morales-Hernández & Carlos Fernández-Hernández & Flora M. Díaz-Pérez & Carlos G. García-González, 2022. "Rural tourism networking and covid-19 crisis: a gender perspective," Service Business, Springer;Pan-Pacific Business Association, vol. 16(4), pages 1111-1137, December.
   3. Despina Saghin & Luminița-Mirela Lăzărescu & Liliana Daniela Diacon & Maria Grosu, 2022. "Residents’ Perceptions of Tourism: A Decisive Variable in Stimulating Entrepreneurial Intentions and Activities in Tourism in the Mountainous Rural Area of the North-East Region of Romania," Sustainability, MDPI, vol. 14(16), pages 1-30, August.
   4. Swagata Chakraborty & Amrut Sadachar, 2023. "Did Anything Good Come Out of the Pandemic? COVID-19-Stress Induced Self-Regulatory Sustainable Apparel Consumption among the Millennials in the U.S," Sustainability, MDPI, vol. 15(9), pages 1-17, April.

2. Simona VINEREAN & Alin OPREANA, 2019. "Social Media Marketing Efforts of Luxury Brands on Instagram," Expert Journal of Marketing, Sprint Investify, vol. 7(2), pages 144-152.

   Cited by:

   1. Park, Jungkun & Hyun, Hyowon & Thavisay, Toulany, 2021. "A study of antecedents and outcomes of social media WOM towards luxury brand purchase intention," Journal of Retailing and Consumer Services, Elsevier, vol. 58(C).
   2. Yoo, Jinyoung Jinnie, 2023. "Visual strategies of luxury and fast fashion brands on Instagram and their effects on user engagement," Journal of Retailing and Consumer Services, Elsevier, vol. 75(C).

3. Simona VINEREAN, 2017. "Importance of Strategic Social Media Marketing," Expert Journal of Marketing, Sprint Investify, vol. 5(2), pages 28-35.

   Cited by:

   1. Muhammed Gul, 2020. "Digital business strategies and competitive superiority," International Journal of Business Ecosystem & Strategy (2687-2293), Bussecon International Academy, vol. 2(1), pages 17-31, January.

4. Simona VINEREAN, 2017. "Content Marketing Strategy. Definition, Objectives and Tactics," Expert Journal of Marketing, Sprint Investify, vol. 5(2), pages 92-98.

   Cited by:

   1. Strzębicki Dariusz, 2022. "The use of content marketing on the websites of dairy companies," Marketing of Scientific and Research Organizations, Sciendo, vol. 46(4), pages 43-58, December.
   2. Subhalakshmi Bezbaruah & Jay Trivedi, 2020. "Branded Content: A Bridge Building Gen Z’s Consumer–Brand Relationship," Vision, , vol. 24(3), pages 300-309, September.
   3. Kishokanth Jeganathan & Andrzej Szymkowiak, 2020. "Social Media Content Headlinesand Their Impact on Attracting Attention," Journal of Marketing and Consumer Behaviour in Emerging Markets, University of Warsaw, Faculty of Management, vol. 1(10), pages 49-59.
   4. Charmaine du Plessis, 2022. "A Scoping Review of the Effect of Content Marketing on Online Consumer Behavior," SAGE Open, , vol. 12(2), pages 21582440221, April.

5. Alin OPREANA & Simona VINEREAN, 2015. "A New Development in Online Marketing: Introducing Digital Inbound Marketing," Expert Journal of Marketing, Sprint Investify, vol. 3(1), pages 29-34.

   Cited by:

   1. Eva M. Sánchez-Teba & Josefa García-Mestanza & Mercedes Rodríguez-Fernández, 2020. "The Application of the Inbound Marketing Strategy on Costa del Sol Planning & Tourism Board. Lessons for Post-COVID-19 Revival," Sustainability, MDPI, vol. 12(23), pages 1-15, November.
   2. María-Dolores García-Santiago, 2022. "Communicating the Resilience and Corporate Social Responsibility of SMEs during Lockdown in Spain: A Visual and Exploratory Study of Communication Mechanisms and Strategies," Sustainability, MDPI, vol. 14(13), pages 1-26, June.
   3. Ponzoa, José M. & Gómez, Andrés & Mas, José M., 2023. "EU27 and USA institutions in the digital ecosystem: Proposal for a digital presence measurement index," Journal of Business Research, Elsevier, vol. 154(C).
   4. Simona VINEREAN, 2017. "Content Marketing Strategy. Definition, Objectives and Tactics," Expert Journal of Marketing, Sprint Investify, vol. 5(2), pages 92-98.
   5. Valter Afonso Vieira & Marcos Inácio Severo Almeida & Raj Agnihotri & Nôga Simões De Arruda Corrêa Silva & S. Arunachalam, 2019. "In pursuit of an effective B2B digital marketing strategy in an emerging market," Journal of the Academy of Marketing Science, Springer, vol. 47(6), pages 1085-1108, November.
   6. Yanting Gu & Fiorenza Belussi & Rajneesh Narula, 2023. "Entering European countries: advantages and difficulties for Chinese electric vehicle firms," "Marco Fanno" Working Papers 0302, Dipartimento di Scienze Economiche "Marco Fanno".
   7. Erdmann, Anett & Ponzoa, José M., 2021. "Digital inbound marketing: Measuring the economic performance of grocery e-commerce in Europe and the USA," Technological Forecasting and Social Change, Elsevier, vol. 162(C).
   8. Bleoju, Gianita & Capatina, Alexandru & Rancati, Elisa & Lesca, Nicolas, 2016. "Exploring organizational propensity toward inbound–outbound marketing techniques adoption: The case of pure players and click and mortar companies," Journal of Business Research, Elsevier, vol. 69(11), pages 5524-5528.
   9. Thanisorn Rojanadilok & Viroj Daraviroj, 2019. "The Effect of Content Marketing on Decision Making of Graduate School of Business Administration in Thailand," Journal of Education and Vocational Research, AMH International, vol. 9(2), pages 27-30.
   10. Simona VINEREAN, 2016. "Branding Strategies for Social Media Marketing," Expert Journal of Marketing, Sprint Investify, vol. 4(2), pages 77-83.
   11. Banerjee, Syagnik & Xu, Shichun & Johnson, Scott D., 2021. "How does location based marketing affect mobile retail revenues? The complex interplay of delivery tactic, interface mobility and user privacy," Journal of Business Research, Elsevier, vol. 130(C), pages 398-404.
   12. Almeida Fernando & Santos José Duarte, 2020. "The Role of Social Networks in the Internationalisation of Startups: LinkedIn in Portuguese Context," Management & Marketing, Sciendo, vol. 15(3), pages 345-363, September.

6. Simona VINEREAN & Alin OPREANA & Iuliana CETINA & Luigi DUMITRESCU, 2015. "Relationships among Hedonic and Utilitarian Factors and Exogenous and Endogenous Influences of Consumer Behavior in Tourism," Expert Journal of Marketing, Sprint Investify, vol. 3(1), pages 17-28.

   Cited by:

   1. Shiyong Zheng & Jiarong Cui & Chaojing Sun & Jiaying Li & Biqing Li & Weili Guan, 2022. "The Effects of the Type of Information Played in Environmentally Themed Short Videos on Social Media on People’s Willingness to Protect the Environment," IJERPH, MDPI, vol. 19(15), pages 1-18, August.

7. VINEREAN Simona & CETINA Iuliana & DUMITRESCU Luigi & TICHINDELEAN Mihai, 2013. "Modelling Employee Engagement In Relation To Csr Practices And Employee Satisfaction," Revista Economica, Lucian Blaga University of Sibiu, Faculty of Economic Sciences, vol. 65(1), pages 21-37.

   Cited by:

   1. Simona VINEREAN & Iuliana CETINA & Luigi DUMITRESCU, 2013. "Modeling Employee Satisfaction in Relation to CSR Practices and Attraction and Retention of Top Talent," Expert Journal of Business and Management, Sprint Investify, vol. 1(1), pages 4-14.
   2. Caroline Dale Ditlev-Simonsen, 2017. "Beyond sponsorship - exploring the impact of cooperation between corporations and NGOs," International Journal of Corporate Social Responsibility, Springer, vol. 2(1), pages 1-11, December.

8. Dumitrescu Luigi & Stanciu Oana & Tichindelean Mihai & Vinerean Simona, 2013. "Achieving Employee Satisfaction By Pursuing Sustainable Practices," Studies in Business and Economics, Lucian Blaga University of Sibiu, Faculty of Economic Sciences, vol. 8(1), pages 36-45, April.

   Cited by:

   1. André Hellmeister & Harold Richins, 2019. "Green to Gold: Beneficial Impacts of Sustainability Certification and Practice on Tour Enterprise Performance," Sustainability, MDPI, vol. 11(3), pages 1-17, January.
   2. Adriana Ana Maria Davidescu & Monica Roman & Vasile Alecsandru Strat & Mihaela Mosora, 2019. "Regional Sustainability, Individual Expectations and Work Motivation: A Multilevel Analysis," Sustainability, MDPI, vol. 11(12), pages 1-23, June.

9. DUMITRESCU Luigi & STANCIU Oana & TICHINDELEAN Mihai & VINEREAN Simona, 2012. "The Importance Of Establishing Customer Experiences," Studies in Business and Economics, Lucian Blaga University of Sibiu, Faculty of Economic Sciences, vol. 7(1), pages 56-61, April.

   Cited by:

   1. Sara Amoroso, 2020. "Chronicles of Consumer-Brand Experience: A Systematic Review and Research Agenda," International Journal of Marketing Studies, Canadian Center of Science and Education, vol. 11(1), pages 100-100, March.

10. Dumitrescu Luigi & Stanciu Oana & Tichindelean Mihai & Vinerean Simona, 2012. "Researching The Students Cognitive Space – A Relevant Phase In The Holistic Approach Of The Higher Education Institutions Management," Far East Journal of Psychology and Business, Far East Research Centre, vol. 7(3), pages 26-36, June.

    Cited by:

    1. Amal Moustafa Asfour, 2015. "The Key Egyptian Preference Factors for Increasing Students' Satisfaction Applied Study on Arab Academy for Science, Technology and Maritime Transport," International Journal of Business and Social Research, LAR Center Press, vol. 5(5), pages 77-93, May.
    2. Amal Moustafa Asfour, 2015. "The Key Egyptian Preference Factors for Increasing Students' Satisfaction Applied Study on Arab Academy for Science, Technology and Maritime Transport," International Journal of Business and Social Research, MIR Center for Socio-Economic Research, vol. 5(5), pages 77-93, May.

11. Luigi Dumitrescu & Oana Stanciu & Mihai Tichindelean & Simona Vinerean, 2011. "Disclosing The Promising Power Of Social Media – An Important Digital Marketing Tool," Studies in Business and Economics, Lucian Blaga University of Sibiu, Faculty of Economic Sciences, vol. 6(1), pages 37-45, April.

    Cited by:

    1. LENG Ho Keat, 2012. "Marketing Politicians On Facebook: An Examination Of The Singapore General Election 2011," Studies in Business and Economics, Lucian Blaga University of Sibiu, Faculty of Economic Sciences, vol. 7(1), pages 101-109, April.

12. Luigi Dumitrescu & Simona Vinerean, 2010. "The Glocal Strategy Of Global Brands," Studies in Business and Economics, Lucian Blaga University of Sibiu, Faculty of Economic Sciences, vol. 5(3), pages 147-155, December.

    Cited by:

    1. Florian GYULA LASZLO, 2018. "Customer Relationship Management Using Business Software," SEA - Practical Application of Science, Romanian Foundation for Business Intelligence, Editorial Department, issue 18, pages 291-298, December.
    2. Roxana Wright, 2014. "Branding Paradigms in the Fast Moving Consumer Goods Industry," Research in Economics and Business: Central and Eastern Europe, Tallinn School of Economics and Business Administration, Tallinn University of Technology, vol. 6(2).
    3. POLLIFRONI Massimo & MILITARU Gheorghe & IOANA Adrian, 2016. ""Diversity Management" Towards "Diversity Engagement": The New Key Drivers For The Corporate Performances," Revista Economica, Lucian Blaga University of Sibiu, Faculty of Economic Sciences, vol. 68(3), pages 127-141, December.
    4. Merve Önegi & Zeliha Eser & Sezer Korkmaz, 2019. "Consumers’ Evaluation of Glocal Marketing Strategies of Global Firms in Turkey: An Example of a Glocal Product," International Journal of Business and Administrative Studies, Professor Dr. Bahaudin G. Mujtaba, vol. 5(3), pages 109-118.
    5. Valentina Kalygina & Anna Chernysheva, 2019. "Glocalization Strategy Of The International Companies In The Russian Fmcg Market Under The Import Substitution Policy," Proceedings of Business and Management Conferences 8612010, International Institute of Social and Economic Sciences.
    6. Gaia Daldanise, 2020. "From Place-Branding to Community-Branding: A Collaborative Decision-Making Process for Cultural Heritage Enhancement," Sustainability, MDPI, vol. 12(24), pages 1-23, December.

13. Luigi DUMITRESCU & Simona VINEREAN, 2010. "International Tourism Market Segmentation Based on Consumer Behavior," REVISTA DE MANAGEMENT COMPARAT INTERNATIONAL/REVIEW OF INTERNATIONAL COMPARATIVE MANAGEMENT, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, vol. 11(5), pages 757-763, December.

    Cited by:

    1. Cristina-Elena ALBU, 2013. "STEREOTYPICAL FACTORS IN TOURISM -Literature review," CrossCultural Management Journal, Fundația Română pentru Inteligența Afacerii, Editorial Department, issue 1, pages 5-13, May.
    2. Nuno Crespo & Nádia Simões & José Duarte, 2013. "Competition in tourism arrivals – A multidimensional index of geographical structural similarity," Working Papers Series 2 13-05, ISCTE-IUL, Business Research Unit (BRU-IUL).

Chapters

1. Simona Vinerean & Alin Opreana, 2021. "Segmenting Customers Based on Key Determinants of Online Shopping Behavior," Springer Proceedings in Business and Economics, in: Ramona Orăștean & Claudia Ogrean & Silvia Cristina Mărginean (ed.), Organizations and Performance in a Complex World, pages 385-400, Springer.

   Cited by:

   1. Akawut Jansom & Siwarit Pongsakornrungsilp, 2021. "How Instagram Influencers Affect the Value Perception of Thai Millennial Followers and Purchasing Intention of Luxury Fashion for Sustainable Marketing," Sustainability, MDPI, vol. 13(15), pages 1-19, July.

More information

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Rankings

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Co-authorship network on CollEc

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