IDEAS home Printed from https://ideas.repec.org/f/pco660.html
   My authors  Follow this author

Margherita Corniani

Personal Details

First Name:Margherita
Middle Name:
Last Name:Corniani
Suffix:
RePEc Short-ID:pco660
[This author has chosen not to make the email address public]

Affiliation

Università degli Studi di Milano-Bicocca, ISTEI, DEMS-Dipartimento di Economia, Metodi Quantitativi e Strategie di Impresa (University of Milan-Bicocca, ISTEI, DEMS-Department of Economics, Quantitative Methods and Management)

http://dipeco.economia.unimib.it/dems/
Italy, Milan

Research output

as
Jump to: Articles

Articles

  1. Silvio M. Brondoni & Margherita Corniani & Sabina Riboldazzi, 2013. "Global Retailers, Market-Driven Management and Innovation," The International Journal of Economic Behavior - IJEB, Faculty of Business and Administration, University of Bucharest, vol. 3(1), pages 27-40, December.
  2. Silvio Mario Brondoni & Margherita Corniani & Sabina Riboldazzi, 2013. "Networks e boutiques di management consulting nei mercati globali," ECONOMIA E DIRITTO DEL TERZIARIO, FrancoAngeli Editore, vol. 2013(2), pages 181-199.
  3. Margherita Corniani, 2012. "Innovation, Imitation and Competitive Value Analysis," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 2 Innovat, pages 37-52.
  4. Margherita Corniani, 2011. "Shopping Centres and Intangible Consumption in Global Cities," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 1 Global .
  5. Margherita Corniani, 2010. "The Cost of Managing Intangibles in Global Markets," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 2 Intangi.
  6. Margherita Corniani, 2008. "Push and Pull Policy in Market-Driven Management," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 1 Market-.
  7. Margherita Corniani, 2006. "Digital Marketing Communication," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 2 Communi.
  8. Margherita Corniani, 2005. "Market, Demand Segments and Demand Bubbles," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 2 Over-Su.
  9. Flavio Gnecchi & Margherita Corniani, 2003. "Demand Bubbles, Virtual Communities and Market Potential," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 2 Marketi.
  10. Margherita Corniani, 2002. "Demand Bubble Management," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 1 Market-.
  11. Margherita Corniani, 2001. "Product Placement and Brand Equity," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 1 Brand E.

Citations

Many of the citations below have been collected in an experimental project, CitEc, where a more detailed citation analysis can be found. These are citations from works listed in RePEc that could be analyzed mechanically. So far, only a minority of all works could be analyzed. See under "Corrections" how you can help improve the citation analysis.

Articles

  1. Silvio M. Brondoni & Margherita Corniani & Sabina Riboldazzi, 2013. "Global Retailers, Market-Driven Management and Innovation," The International Journal of Economic Behavior - IJEB, Faculty of Business and Administration, University of Bucharest, vol. 3(1), pages 27-40, December.

    Cited by:

    1. Agárdi, Irma & Berezvai, Zombor & Alt, Mónika-Anetta, 2017. "A nemzetközi diverzifikáció, az innováció és a teljesítmény kapcsolata az európai élelmiszer-kiskereskedelemben
      [International diversification and the innovation activity and performance of leading
      ," Közgazdasági Szemle (Economic Review - monthly of the Hungarian Academy of Sciences), Közgazdasági Szemle Alapítvány (Economic Review Foundation), vol. 0(7), pages 805-822.

  2. Margherita Corniani, 2012. "Innovation, Imitation and Competitive Value Analysis," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 2 Innovat, pages 37-52.

    Cited by:

    1. Paolo Rizzi & Fabio Campanini & Serena Costa, 2012. "Hybrid Innovation. The Italian Machine Tool Industry Case," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 1 Innovat, pages 45-56.

  3. Margherita Corniani, 2011. "Shopping Centres and Intangible Consumption in Global Cities," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 1 Global .

    Cited by:

    1. Silvio M. Brondoni, 2012. "Ouverture de 'Innovation Management in Global Markets - 1'," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 1 Innovat, pages 1-9.
    2. Silvio Mario Brondoni & Margherita Corniani & Sabina Riboldazzi, 2013. "Networks e boutiques di management consulting nei mercati globali," ECONOMIA E DIRITTO DEL TERZIARIO, FrancoAngeli Editore, vol. 2013(2), pages 181-199.

  4. Margherita Corniani, 2010. "The Cost of Managing Intangibles in Global Markets," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 2 Intangi.

    Cited by:

    1. Francesco Perrini & Clodia Vurro, 2013. "Stakeholder Orientation and Corporate Reputation: A Quantitative Study on US Companies," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 1 Global .
    2. Dashu Wang & Veronica Scuotto, 2012. "Innovation, Second Mover and Network System," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 2 Innovat, pages 66-76.
    3. Federica Codignola, 2011. "Contemporary Art Firms and Value Creation in Global Cities," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 2 Global , pages 48-59.

  5. Margherita Corniani, 2008. "Push and Pull Policy in Market-Driven Management," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 1 Market-.

    Cited by:

    1. Patrizia Silvestrelli, 2010. "Market-Driven Management and Intangible Assets in Global Television Set Manufacturers," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 2 Intangi.
    2. Elisa Rancati, 2010. "Market-Driven Management, Global Markets and Competitive Convergence," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 1 Marketi.
    3. Sabina Riboldazzi, 2010. "Retail Policies in the Global Gasoline Market," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 1 Marketi.
    4. Silvio M. Brondoni, 2010. "Ouverture de 'Intangible Assets & Global Competition'," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 2 Intangi.
    5. Silvio Mario Brondoni & Margherita Corniani & Sabina Riboldazzi, 2013. "Networks e boutiques di management consulting nei mercati globali," ECONOMIA E DIRITTO DEL TERZIARIO, FrancoAngeli Editore, vol. 2013(2), pages 181-199.
    6. Maria Emilia Garbelli, 2008. "Market-Driven Management, Competitive Markets and Performance Metrics," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 1 Market-.

  6. Margherita Corniani, 2006. "Digital Marketing Communication," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 2 Communi.

    Cited by:

    1. Silvio M. Brondoni, 2011. "Ouverture de 'Global Cities and Knowledge Management - 2'," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 2 Global , pages 1-5.
    2. Silvio M. Brondoni, 2011. "Global Networks, Knowledge Management and World Cities," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 1 Global .
    3. Silvio M. Brondoni, 2009. "Market-Driven Management, Competitive Customer Value and Global Networks," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 1 Market-.
    4. Silvio M. Brondoni, 2010. "Ouverture de 'Intangible Assets & Global Competition'," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 2 Intangi.
    5. Margherita Corniani, 2006. "Digital Marketing Communication," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 2 Communi.
    6. Silvio M. Brondoni, 2008. "Market-Driven Management, Competitive Space and Global Networks," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 1 Market-.

  7. Margherita Corniani, 2005. "Market, Demand Segments and Demand Bubbles," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 2 Over-Su.

    Cited by:

    1. Carlos S Baradello & Andrea Salazzaro, 2012. "The Role of Imitation in Global High-Tech Product Development," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 1 Innovat, pages 57-71.
    2. Patrizia Silvestrelli, 2010. "Market-Driven Management and Intangible Assets in Global Television Set Manufacturers," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 2 Intangi.

  8. Flavio Gnecchi & Margherita Corniani, 2003. "Demand Bubbles, Virtual Communities and Market Potential," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 2 Marketi.

    Cited by:

    1. Silvio M. Brondoni, 2012. "Ouverture de 'Innovation Management in Global Markets - 1'," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 1 Innovat, pages 1-9.
    2. Flavio Gnecchi, 2005. "Brand Portfolio and Over-Supply," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 1 Over-Su.
    3. Flavio Gnecchi, 2004. "Relations between Local Authorities and Public Utilities Companies," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 1 Public .
    4. Silvio M. Brondoni, 2011. "Global Networks, Knowledge Management and World Cities," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 1 Global .
    5. Silvio M. Brondoni, 2005. "Managerial Economics and Global Competition," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 1 Over-Su.
    6. Margherita Corniani, 2006. "Digital Marketing Communication," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 2 Communi.
    7. Mauro Sciarelli, 2008. "Resource-Based Theory and Market-Driven Management," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 2 Market-.
    8. Margherita Corniani, 2005. "Market, Demand Segments and Demand Bubbles," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 2 Over-Su.
    9. Margherita Corniani, 2012. "Innovation, Imitation and Competitive Value Analysis," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 2 Innovat, pages 37-52.

  9. Margherita Corniani, 2002. "Demand Bubble Management," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 1 Market-.

    Cited by:

    1. Silvio M. Brondoni, 2003. "Ouverture de 'Marketing Research and Global Markets'," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 2 Marketi.
    2. Silvio M. Brondoni, 2006. "Corporate Gommunication and Global Markets," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 2 Communi.
    3. Patrizia Silvestrelli, 2010. "Market-Driven Management and Intangible Assets in Global Television Set Manufacturers," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 2 Intangi.
    4. Elisa Rancati, 2005. "Global Markets and Time-Based Competition," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 2 Over-Su.
    5. Flavio Gnecchi, 2009. "Market-Driven Management, Market Space and Value Proposition," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 2 Market-.
    6. Elisa Arrigo, 2010. "Innovation and Market-Driven Management in Fast Fashion Companies," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 2 Intangi.
    7. Silvio M. Brondoni, 2005. "Managerial Economics and Global Competition," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 1 Over-Su.
    8. Flavio Gnecchi & Margherita Corniani, 2003. "Demand Bubbles, Virtual Communities and Market Potential," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 2 Marketi.
    9. Silvio M. Brondoni, 2010. "Ouverture de 'Intangible Assets & Global Competition'," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 2 Intangi.
    10. Mauro Sciarelli, 2008. "Resource-Based Theory and Market-Driven Management," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 2 Market-.
    11. Margherita Corniani, 2005. "Market, Demand Segments and Demand Bubbles," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 2 Over-Su.
    12. Niccolo' Gordini, 2010. "Market-Driven Management: A Critical Literature Review," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 2 Intangi.
    13. Silvio M. Brondoni, 2008. "Ouverture de 'Market-Driven Management and Global Markets - 1'," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 1 Market-.
    14. Margherita Corniani, 2011. "Shopping Centres and Intangible Consumption in Global Cities," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 1 Global .

  10. Margherita Corniani, 2001. "Product Placement and Brand Equity," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 1 Brand E.

    Cited by:

    1. Margherita Corniani, 2006. "Digital Marketing Communication," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 2 Communi.

More information

Research fields, statistics, top rankings, if available.

Statistics

Access and download statistics for all items

Co-authorship network on CollEc

Corrections

All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. For general information on how to correct material on RePEc, see these instructions.

To update listings or check citations waiting for approval, Margherita Corniani should log into the RePEc Author Service.

To make corrections to the bibliographic information of a particular item, find the technical contact on the abstract page of that item. There, details are also given on how to add or correct references and citations.

To link different versions of the same work, where versions have a different title, use this form. Note that if the versions have a very similar title and are in the author's profile, the links will usually be created automatically.

Please note that most corrections can take a couple of weeks to filter through the various RePEc services.

IDEAS is a RePEc service hosted by the Research Division of the Federal Reserve Bank of St. Louis . RePEc uses bibliographic data supplied by the respective publishers.